LAEDC proudly introduces

CHOOSECHOOSELALACOUNTYCOUNTY

.COMYour online resource

guide to doing businessin Los Angeles County

(See page 4)

BUSINESS LEADERFALL 2009

INSIDE THIS ISSUE

CaTLI, L.A. PLAN Updates ........... Page 2

CleanTech L.A.; BT&H Survey...... Page 3

Access to Capital .........................Page 4

Mid-year Economic Forecast ...... Page 5

Most Business-Friendly City ........Page 6

Eddy Awards® ............................. Page 7

International Trade Outlook ........Page 8

Orange Line Extension ................Page 9

Recent Awards; Staff Updates.....Page 10

Membership Updates ................. Page 11

In the last issue of the Business Leader, wereported on the initiation of a consensusstrategic planing process for economic de-velopment in Los Angeles County.

Increasingly across the world, cities, coun-ties, and entire regions are adoptingstrategic plans to guide their economicdevelopment. They all understand that athoughtful strategic plan is essential tomaking informed decisions and anticipating,managing and navigating complex and un-predictable economic, social and develop-ment challenges by getting stakeholdersto come together, invest, and behave ac-cording to a shared vision.

In development of such a plan for L.A.County, for the past year, the LAEDC hasbeen engaging stakeholders includingbusiness, government, labor, education,environment, and community leaders--

over 1,000 to date--whose input helped in-form our strategic planning process.

Through local stakeholder consultations,community outreach, a review of best eco-nomic development practices of countiesand cities throughout the world, regionalindustry cluster focus groups and a surveyof over 5,000 businesses operating in L.A.County, the LAEDC has helped facilitatethe creation of an economic developmentstrategic plan that is reflective of the distinctneeds of the L.A. County economy--a$490 billion economy that is larger thanthe economies of Taiwan or Hong Kong.

More than two dozen public forums heldthroughout the County have been vital todeveloping and building support for thecounty-wide economic development strategy.

L.A. COUNTY’S FIRST EVER CONSENSUS PLAN FOR ECONOMIC DEVELOPMENT

LOS ANGELES COUNTY ECONOMIC DEVELOPMENT CORPORATION

LAEDC

> Continued on page 4

ANNOUNCING FINALISTS FORMOST BUSINESS-FRIENDLY CITY

Ten L.A. County cities have been selected asfinalists for the LAEDC’s Most Business-Friendly City in Los Angeles County Awards.The finalists were chosen by a blue ribbonpanel of economic development leadersbased on a number of criteria which demon-

strate each city’s commitment to facilitatingeconomic development and growth of busi-nessess and jobs in their communities.

> Continued on page 6

Bell Gardens • Commerce • La Mirada • Santa Fe SpringsAlhambra • Downey • Lakewood • Long BeachTorrance • Whittier

Since its beginning more than one yearago, L.A PLAN, a subsidiary of the LAEDC,has been working with Los Angeles Countyand other public entities to bring creativesolutions to their real estate challenges.

L.A. PLAN has been laying the groundworkupon which it will build strong workingrelationships with various Los Angelesarea public entities and develop public-private partnerships (P3s), which havebecome important economic and commu-nity development drivers during these dif-ficult economic times.

Over the past year, L.A. PLAN has workedclosely with Los Angeles County staff on anumber of County projects. These projectsinclude:

• Working with Regional Planning staffon the land use and economic devel-opment elements of a draft revisedCounty General Plan

• A Los Angeles County IndustrialLand Use Analysis Study

• A mapping project laying out all of theCounty-owned property, as well as all thepublicly-owned property in the County

• A study of potential re-use of the for-mer County General Hospital building

• A development analysis for a 200-acre, County-owned parcel

Currently, L.A. PLAN is involved in visioningand master planning strategies for MartinLuther King Medical Campus and L.A.County + USC Medical Center (LAC+USC).

MARTIN LUTHER KING MEDICAL CAMPUS

L.A. PLAN recently helped the County ofLos Angeles and the Urban Land Institute,Los Angeles (ULI-LA) produce a two-dayTechnical Assistance Panel (TAP) that wastasked with analyzing and providing rec-ommendations for the redevelopment ofthe medical center and surrounding area.

The medical center is comprised of 38 acresand is surrounded by another 60 acresowned in part by the Community Develop-ment Commission of Los Angeles, ComptonUnified School District, Los Angeles UnifiedSchool District, and Charles Drew University.The panel’s recommendations were pre-sented on the evening of the second dayand will be formalized in a booklet to bereleased soon. The TAP was the begin-ning of what will hopefully be an effectivedialogue between all of the shareholdersin the area.

LAC+USC

L.A. PLAN has also worked with SupervisorGloria Molina’s office on developing a strat-egy to master plan the LAC+USC campusand surrounding area.

L.A. PLAN will soon issue a general requestfor qualifications in an effort to attract andqualify the best land use and real estateconsultants in the Los Angeles County regionto assist L.A. PLAN as it moves forwardwith its projects.

For more information, contact RobGilmore, President, at (213) 238-4856.

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BUSINESS LEADER

L.A. PLAN WORKS WITHCOUNTY ON MASTER PLANSLAEDC subsidiary helps L.A. County with land use development

CATLI RECEIVESCSA, CDDGRANTS TOADVANCE ITSMISSIONThe California Transportation &Logistics Institute (CaTLI), a subsidiaryof the LAEDC, has been selected asthe workforce intermediary under aDepartment of Labor funded projectfor the California Space Authority.

CaTLI will receive $45,000 as partof the 6-month grant. The objectiveis to create and sustain a regionalinnovation strategy with initial focuson the aerospace industry by buildinginfrastructure to support the growthof education and workforce develop-ment programs with the aerospaceindustry and community leadership.

Project partners include the South BayEconomic Development Partnership,South Bay Workforce InvestmentBoard, Los Angeles Harbor College,El Camino College, and CaliforniaState University Dominguez Hills,and will be expanded to includeSouth Bay aerospace employers.

CaTLI was also selected by theCommunity Development Departmentof the City of L.A. through a competi-tive Request for Information toreceive a one-year, $49,500 grantto provide logistics sector intermediaryservices. CaTLI will bring togetheremployers and workers, public andprivate funding streams, and relevantpartners to create and implementpathways to career advancementand employment in the logisticsindustry for the City of Los Angeles.

For more information about CaTLI,contact Al Shepetuk, President, atal.shepetuk@laedc.org or visitwww.catli.org.

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BUSINESS LEADER

In a collaboration that officials expect willboost environmental research and bringgreen jobs to Los Angeles, LAEDC Presidentand CEO Bill Allen joined City of Los AngelesMayor Antonio Villaraigosa and representa-tives from government, education, andbusiness to formally sign a partnershipknown as CleanTech Los Angeles. This part-nership, the first of its kind, aims to establish

Los Angeles as a global capital of cleantechnology.

The mission of CleanTech Los Angeles is toestablish the L.A. region as a global leaderin the research, commercialization, produc-tion, and deployment of clean technologiesas well as to promote the development ofcapital, talent, and workforce to drive these

new technologies. CleanTech Los Angeleswill focus on four key areas: Testing, R&D,and Commercialization; Advocacy forFunds; Education and Outreach; and Eco-nomic Development Strategy.

“Los Angeles is leading the nation with itscommitment to reducing its environmentalfootprint and this collaboration will un-doubtedly stimulate innovation in our regionand provide opportunities to create and attractclean tech companies who wish to capitalizeon the region’s enormous public demandfor their innovative solutions,” said Allen.

The partnership is currently working togetheron initiatives such as www.cleantechla.org,the California Climate Change Institute, theCleanTech Manufacturing Center, and theClean Technology Research Center. Plannedfuture programs include the CleanTech Cor-ridor, advocacy for federal and state funding,and greater collaborations and partnerships.

Signatories of the Memorandum of Under-standing are Mayor Antonio Villaraigosa,California Institute of Technology PresidentJean-Lou Chameau, University of CaliforniaLos Angeles Chancellor Gene Block, Universityof Southern California President StevenSample, LAEDC President and CEO Bill Allen,Los Angeles Business Council PresidentMary Leslie, and Los Angeles Area Chamberof Commerce President Gary Toebben.

LOS ANGELES AS GREEN TECH HUBLAEDC partners with government, education and business groups to establish Los Angeles as aclean technology capital

L-R: LAEDC President and CEO Bill Allen; University of Southern California Executive Vice Presidentand Provost C. L. Max Nikias; California Institute of Technology President Dr. Jean Lou Chameau; LosAngeles Mayor Antonio Villaraigosa; and University of California Los Angeles Chancellor Gene Block.

LAEDC COMPLETESA COUNTYWIDESURVEY FOR BT&H

In March, the LAEDC was asked by theCalifornia Business, Transportation &Housing Agency (BT&H) to facilitate thecompilation of a Regional EconomicRecovery Work Plan for Los AngelesCounty in order to maximize the effect ofthe federal stimulus and identify high-

priority opportunities for economicrecovery and sustainable long-term eco-nomic growth. The LAEDC was one oftwelve organizations in the state asked todo this for their region.

For its part, the LAEDC solicited informationfrom 218 public entities in L.A. Countyand received information on over 1,048projects--more than 480 of them “shovel-ready”--worth approximately $38.8 billion.Together, these projects have the potentialto create tens of thousands of critically-needed jobs, significantly stimulate ourcounty, state and national economies,

and in a number of cases improve ourenvironment as well.

BT&H’s operations address myriadissues that directly impact the state’seconomic vitality and quality of lifeincluding transportation, public safety,affordable housing, international trade,financial services, tourism, and managedhealthcare.

To view the full report, visitwww.business.ca.gov. Select “RegionalEconomic Recovery Work Plans” andclick on L.A. County on the map.

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BUSINESS LEADER

The primary goals of the economic devel-opment plan are to grow more and betterjobs and to stimulate, support, and sustaineconomic prosperity for all Los AngelesCounty residents. To accomplish this goal,the Consensus Strategic Plan for EconomicDevelopment contains five components:

1. Creating a business-friendly envi-ronment.

2. Enhancing our quality of life.

3. Preparing an educated workforce.

4. Implementing smart land use.

5. Creating 21st century infrastructure.

Now that our regional stakeholders havecome together to develop a comprehensive,collaborative, consensus strategic plan foreconomic development in Los AngelesCounty, it is vital that our regional govern-

ment and business leadership adopt andimplement the recommendations within theplan to ensure our region’s sustained eco-nomic growth and competitive advantage.

The Los Angeles County Board of Supervi-sors will consider the plan for adoption inthe fall and implementation is scheduledto begin in January.

The LAEDC will champion and facilitate theimplementation of this new five-year plan byencouraging strategic partners throughoutthe county to accept leadership roles inimplementing each of the plan’s major ob-jectives. Measures of progress are beingdeveloped and will be regularly publishedduring the implementation years of 2010through 2014.

For more information on the StrategicPlan, please contact Gregory Freeman,Vice President of Economic and PolicyConsulting, at (213) 236-4846.

COUNTY STRATEGIC PLANContinued from page 1 >

PREPARING AN EDUCATED WORKFORCEMake improved educational outcomean imperative and align workforce andeconomic development strategies topromote, nurture, and advance ourcounty’s most important resource inthe global economy – human capital.

IMPLEMENTING SMARTLAND USEAlign land use and economic develop-ment strategies to ensure an adequatesupply of land for job creating uses.

CREATING 21ST CENTURYINFRASTRUCTUREMaintain, improve, and add critical in-frastructure to accommodate and cat-alyze economic growth in L.A. County.

CREATING A BUSINESS-FRIENDLY ENVIRONMENT

Make L.A. County and all its stakehold-ers more business-friendly and en-sure that the state, county, and citygovernments are more customer-dri-ven in their interactions with busi-nesses and that governmentprocesses are more predictable, un-derstandable, and timely. Publicand private stakeholders shouldhelp attract, incubate, grow, and re-tain businesses, jobs, research fund-ing, capital investment, and tourism.

ENHANCING OURQUALITY OF LIFE

Improve the quality of life in LosAngeles County in order to attractand retain employers and employees.

ACCESS TOCAPITALRESOURCESAVAILABLE ATCHOOSELACOUNTYWEBSITE

Finding sources of capital may beone of your company’s biggest con-cerns or challenges. Los AngelesCounty is home to a wealth of capi-tal resources for small, medium, orlarge businesses.

The LAEDC’s new website,ChooseLACounty.com, has a com-prehensive list of financial firmsthroughout Southern California forcompanies seeking capital and otherfinancing options, as well as theservices provided by equity firms,investment banks, and debtlenders.

In an effort to provide information tobusinesses seeking to relocate orexpand in Los Angeles County, theLAEDC recently launchedChooseLACounty.com, a websitedesigned to promote the County, theresources available to businesses inthe region and to showcase themany industry clusters that drivethe economic growth of the area.

Some of the important features ofChooseLACounty.com include infor-mation about the region’s manyindustry clusters, Enterprise Zones,major modes of transportation, for-eign direct investment and, in par-ticular, access to capital resources.

Visit the Business Resources sectionof ChooseLACounty.com to downloadthe free listings of financial firms andfor other business resources to helpyour business make it big in LosAngeles County.

5 ASPIRATIONAL GOALS OF THE LOS ANGELES COUNTY CONSENSUS STRATEGIC PLAN FOR ECONOMIC DEVELOPMENT

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BUSINESS LEADER

MEDIA PARTNERS

KNX 1070 • Los Angeles Times • LA Daily News • LA Downtown News • San Marino Tribune • Business Life Magazine

THANK YOU TO AGAIN OUR SPONSORS WHO MADE THE MID-YEAR FORECAST POSSIBLE:

On July 22, over 350 businessexecutives converged at the LosAngeles Marriott Downtown forthe LAEDC’s Mid-year EconomicForecast as a distinguished panelof state, county, and city electedleaders discussed our govern-ment finance issues, while thesecond panel of economistsunveiled the updated EconomicForecast for 2009-2010.

California State Controller JohnChiang addressed recent devel-opments regarding the budgetdeal between the Governor andlegislative leaders and the overallbudget deficit problem. He notedthat there are principally threerevenue sources for the state:income, sales, and corporatetaxes. As unemploymentincreases, which is projected tocontinue into 2010, all three sources ofrevenue will continue to fall.

Chairman of the L.A. County Board ofSupervisors Don Knabe addressed theimpact of the state budget issues on localmunicipalities. The State’s deficit is “cata-strophic” for the County as many serviceswill be cut. He expressed his frustrationthat counties and cities do not have anyinput on this budget.

From the city perspective, City of LongBeach Mayor Bob Foster also expressedhis frustration as the city has responsiblyreduced their budget over the years only tonow have more taken away by the state’sbudget process. He is also concerned that

there are talks about reducing or eliminatingEnterprise Zones which have been extremelybeneficial for his city. It will become morechallenging for businesses to thrive if jobcreation and retention is not a state priority.

All three officials emphasized that the stateshould cut its spending and to turn itsattention instead to promoting businessdevelopment in order to retain existingbusinesses and attract new ones. Theyalso stressed that California should focus onits human capital and draw from the talentedworkforce and innovative spirit to reinventand resurrect the state.

Kicking off the economic overview panelwas LAEDC Kyser Center for EconomicResearch Chief Economist Nancy D. Sidhu,

Ph.D. “At mid-year 2009,California, too, is in a seriousrecession, and the economic newsduring 2009 has been dismal,”said Sidhu. “The state’s econom-ic downturn also should hit bot-tom by the end of 2009, but therecovery will be moderate at best.”

“The five Southern California metroareas are struggling in 2009,” saidJack Kyser, Founding Economistof the Kyser Center for EconomicResearch. “Job losses will continuein construction, manufacturing,retailing and leisure and hospi-tality services. Almost all majorSouthern California industriesare struggling during 2009.”

John Burns, Founder & CEO,John Burns Real EstateConsulting, believes the housing

industry is bouncing back. He pointed outthat there are many perks for buyers suchas tax credit programs from the FHA, andthat the cost of owning is cheaper thanrenting in some areas. He also sees hous-ing prices going back to 2003 levels.

Kyser and Sidhu predict a “lazy L” recovery,a very slow comeback, while Burns seesmore of a “W with a long tail”, a quickupturn followed by another dip later in 2010.

LAEDC Associate Economists FerdinandoGuerra and Kimberly Ritter contributed tothis article. To download the full Mid-yearForecast Update, visit LAEDC.org/reports.Save the date for the Annual EconomicForecast on February 17, 2010.

L-R: LAEDC President and CEO Bill Allen, Chairman of the Los Angeles CountyBoard of Supervisors Don Knabe, California State Controller John Chiang, Cityof Long Beach Mayor Bob Foster, and LAEDC Chairman Lloyd Greif

LAEDC SEES ECONOMIC RECOVERY IN 2010Government finance panel painted grim picture of the budget with rallying call for change

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BUSINESS LEADER

THE MOST-BUSINESS FRIENDLY CITY FINALISTS10 L.A. County cities vie for the top spots in 2 categories: population under and over 60,000

The Most Business-Friendly City in LosAngeles County Awards were created in 2006to recognize cities that are doing their partto ensure healthy economic growth andprosperity for their communities. Each ofthe finalists has created a business-friendlyenvironment that encourages businessesto locate or expand in their cities.

CITIES WITH POPULATION UNDER 60,000

City of Bell Gardens: Its community devel-opment staff hasrecently taken on thechallenge of deliveringa comprehensiveproperty improvementprogram encompassingthe major thorough-fares throughout the

city. In order to demonstrate its partnershipwith businesses, the city’s staff fast tracksbusiness licensing, planning reviews, buildingpermits and inspections, and advocates forthem with local utility companies.

City of Commerce: The city offers freeemployment recruit-ment services. Toretain its employees,the City of Commerceprovides a free bussystem, four recre-ational parks,Metrolink access to

the Inland Empire, ample parking, and low-cost gym memberships. Commerce has nocity property, gross receipts or utility taxeson businesses.

City of La Mirada: La Mirada was recog-nized as one of theleast expensive citiesin which to conductbusiness by theKosmont-RoseInstitute “Cost ofDoing BusinessSurvey.” Its Dedicated

to Service philosophy includes onsite visitsby the Mayor and staff, bi-annual businesssurveys, and group luncheons to recognizeleadership within the business community.

City of Santa Fe Springs: A Most Business-Friendly City finalist in2008, the city strategi-cally invests in infra-structure, public safety,and other services tohelp businesses pros-per. They created afive-year redevelopment

implementation plan to highlight strategiesfor their economic development efforts andbusiness and job expansion activities.

CITIES WITH POPULATION OVER 60,000

City of Alhambra: The city offers financialassistance to targetedredevelopment areas,commercial businesses,and property ownerswho meet specific crite-ria. The city’s financedepartment also pro-vides business incen-tives by waiving license

fees for nonprofit and religious organizations,as well as banks.

City of Downey: The city fosters effectivecommunication withand about businessby regularly using cus-tomer service surveysto make processimprovements. Downeypromotes its successesby featuring city proj-

ects in its marketing materials and regularlydistributing these materials at various publicevents.

City of Lakewood: Established in 1999, theLakewood BusinessDevelopment LoanProgram is a revolvingloan fund that providesaccess to capital forsmall- and medium-sized businesses. An

economic development element has been acomponent of Lakewood’s General Plansince 1996.

City of Long Beach: Named a MostBusiness-Friendly Cityfinalist since theinception of theawards in 2006,Long Beach hasdemonstrated itscommitment toretaining jobs in itsregion through invest-

ment in the local business community byoffering Enterprise Zone benefits, expedit-ed permit processing, and a transparent,proactive government.

City of Torrance: The city is committed toreducing red tape byguaranteeing a twoweek turn aroundtime for initial reviewof projects and pro-viding over-the-counter approval forminor projects.Torrance is proud to

have the second lowest rate of propertycrime and third lowest rate of violent crimeamong 15 L.A. County cities with popula-tions of 100,000 residents.

City of Whittier: The city is enhancing itseconomic develop-ment practices bydelivering personalizedservice and promptlyresponding to businessneeds through the useof Regional EconomicDevelopment (RED)teams, as well as uti-

lizing its economic development staff asprimary ombudsman services. Whittierdeveloped an in-house economic develop-ment program in 2006.

One winner from each category will beannounced live at the 14th Annual EddyAwards® on November 12, 2009. (Moreinformation on the next page.) Past win-ners of the Award include the City of ElSegundo (2006), the City of Lancaster(2007), the City of Santa Clarita and theCity of Vernon (2008).

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BUSINESS LEADER

The Eddy Awards®, the premier SouthernCalifornia event celebrating economicdevelopment leadership in business andgovernment, is proud to announce PatrickSoon-Shiong, M.D., Executive Chairman ofAbraxis Bioscience and CEO of AbraxisHealth, as our individual honoree and TheBoeing Company as our corporate honoree.

Dr. Soon-Shiong has revolutionized thetreatment for those battling critical illness. Agifted surgeon and a visionary entrepreneur,he is forging a new paradigm for healthcaredelivery through his innovations in cancerresearch and is empowering patientsthrough health information exchange.

Dr. Soon-Shiong is a co-inventor of over 50issued U.S. patents, has published morethan 100 scientific papers, and is thefounder of two publicly-traded, multi-billiondollar pharmaceutical companies,American Pharma Partners and AbraxisBioscience. His research has been recog-nized both nationally and internationallyand his innovations in the medical fieldhave saved countless lives.

Dr. Soon-Shiong was recently appointedExecutive Director of the UCLA Wireless

Health Institute, and is Professor ofMicrobiology, Immunology, and MolecularGenetics Professor of Bioengineering atUCLA. In 2009, he was appointed to thePresident’s Council at RAND Corporation,Chairman of the Steering Committee of LifeSciences of the X-Prize Foundation, and isthe Founding Board member of the DossiaFoundation.

As the world’s leading aerospace companyand the largest manufacturer of commer-cial jetliners and military aircraft combined,Boeing is the cornerstone of our aerospacedefense industry, directly employing morethan 15,000 people in L.A. wCounty andthousands more in the supply chain networkto the various programs including productionof the C-17 Globemaster aircraft.

Nearly 5,500 skilled workers are employedon the production of the aircraft in the Cityof Long Beach where the C-17 is manufac-tured. The production of this aircraft alsoprovides employment to more than 14,000skilled workers at 384 manufacturing andsupply firms throughout the state, and theC-17 program contributes about $2 billionto the California economy each year.

Boeing is also committed to being a goodcorporate citizen. The company and itsemployees work in partnership with com-munities globally to enhance the quality oflife for the people they serve through gift-matching programs and volunteering ofpersonal service hours.

For more information, visit our event web-site at www.laedc.org/eddy.

EDDY AWARDS® HONORS THE BOEING COMPANYAND DR. PATRICK SOON-SHIONGJoin us on November 12, 2009 at the Beverly Hilton to celebrate bioscience and aerospace greats

City National BankFoley & Lardner • NBC Universal

Watson Land Company

Bank of America • City of Santa Fe Springs •Greenberg Traurig • Kaiser Permanente • LA INC. • Loyola Marymount University •Majestic Realty • Mayer Brown • McKennaLong & Aldridge • Port of Long Beach •Seyfarth Shaw • Southern California GasCompany • State Farm Insurance • TejonRanch • US Bank • USC • Verizon

- Bronze Sponsors -

Eddy Awards® Sponsors To DatePledge your sponsorship today! Contact Nhien Barros at (213) 236-4816.

- Platinum Sponsor - - Silver Sponsors - - Diamond Sponsors -

- Gold Sponsors -

Page 8

BUSINESS LEADER

Los Angeles County Supervisor MichaelAntonovich led a delegation of businessleaders from L.A. County to attend theWorld Economic Forum’s Annual Meetingof the New Champions in Dalian, Chinafrom September 10 -12, 2009.

In attendance were more than 1,300influential stakeholders from the world’sleading companies representing salesof over $200 million or more as a qual-ification to attend the global businessconference.

Supervisor Antonovich’s delegationincluded business leaders from L.A.County who supported this mission toattract much-needed foreign investmentand jobs to the region. The Supervisorwas accompanied by LAEDC Presidentand CEO Bill Allen, World Trade CenterAssociation L.A. - Long Beach PresidentVance Baugham, LAEDC member andgkkworks President and CEO Praful Kulkarni,JM Eagle President and CEO Walter Wang,Operation Hope Chairman and CEO JohnBryant, Symtec Group Inc. President ColeHarris, Tianjin Jia Sheng Group President

Linda Du, and Visco Financial InsuranceServices Chairman Frank Visco.

The Supervisor participated as a speakerin two panels promoting the value of L.A.County as the leading business and manu-facturing center in America to CEOs fromaround the globe. He further highlighted

the County’s leadership in green tech-nology and innovation.

The LAEDC representatives also visitedthe cities of Shanghai, Guangzhou, andShenzhen this summer to discussattraction opportunities and met withthe Party Secretary for Liaoning andthe Mayor of Dalian, both of which areimportant destinations for foreignattraction opportunities.

To date, foreign direct investment projectsgenerated in China and this conferencerepresent an initial investment potentialof over $160 million and 4,500 jobs. Arecent survey by the LAEDC revealed thatforeign direct investment generates over$7.6 billion annually in salary and isresponsible for creating over 359,000direct and indirect private industry

employees, or 1 in every 10 jobs in LosAngeles County.

With an increasingly competitive globalmarket, our ability to attract and retain foreigninvestment requires that our leaders pro-vide a focus and effort with this importantsource of jobs for Los Angeles County.

SUPERVISOR ANTONOVICH, LAEDC ATTENDWORLD ECONOMIC FORUM IN DALIAN, CHINAL.A. County poised to receive $160 million in investment

MODEST RECOVERY ININT’L TRADEEXPECTEDSouthern California’s key internationaltrade industry will see more declines inactivity during 2009 after a dismal per-formance in 2008, according to theInternational Trade Trends & Impactsreport released at the InternationalTrade Outlook event on May 13, 2009.

“The number of containers moved at theports of Los Angeles and Long Beach in2009 will drop by 13.5 percent, while the

total value of two-way trade through theLos Angeles Customs District should fallby 15.8 percent to $300 billion,” saidNancy D. Sidhu, Ph.D., Chief Economist forthe Kyser Center for Economic Researchat the LAEDC.

Despite the decline in container traffic in2008, the Los Angeles/Long Beach portcomplex was able to maintain its numberfive ranking among the world’s top ports.“International trade activity in SouthernCalifornia will start growing again in 2010,an increase of 1.6 percent in the numberof containers moved,” said Jack Kyser,LAEDC Founding Economist.

The LAEDC and the World Trade CenterAssociation L.A. - Long Beach also released

the results of a survey of foreign-owned andaffiliated companies with operations in theL.A. area to learn why they chose to investin the region. Some of the key attractionswere the size of the regional consumermarket, availability of skilled labor, proximityto industry clusters, and internationalaccess such as local airports and seaports.The 2008 report had identified 4,521foreign-owned and affiliated businessestablishments in L.A. County, or 1.8percent of all private-sector establishments.

One of the countries with significant for-eign-owned establishments in L.A. Countyis Australia which was represented at theOutlook event by Queensland’s Ministerfor Natural Resources, Mines and Energyand Trade, Stephen Robertson.

L-R: Los Angeles County Supervisor Michael Antonovich,LAEDC President and CEO Bill Allen, and World Trade CenterAssociation Los Angeles - Long Beach President VanceBaugham.

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BUSINESS LEADER

MEASURE R TO FUND ORANGE LINE EXTENSIONLAEDC consulting’s report says Metro Orange Line project will create 3,000 Jobs

The LAEDC Consulting department recentlycompleted an economic impact report of theMetro Orange Line Extension which is thefirst project to be undertaken with MeasureR funding.

The Metro Orange Line Extension projectinvolves the extension of this dedicatedtransit line to Chatsworth. The Orange Linebegan operation in October of 2005 andtravels between the Warner Center and theNorth Hollywood Metro Red Line subwaystation in the San Fernando Valley. Plans toextend the line to Chatsworth were approvedin September of 2006.

The project will involve the construction of fournew stations; a new bikeway and pedestrianpath that will run parallel to the dedicated

Busway; a new park-and-ride lot at the Sher-man Way Station; additional parking at theChatsworth Station; and overcrossing ofLassen Street and the railroad tracks on anelevated bridge.

The $15 billion in construction spending ontransportation projects in L.A. County will gen-erate a total economic impact of $32.1 billionover the 30-year period. On average, annualoutput will be an estimated $1.07 billion.

The total economic output includes direct,indirect, and induced business revenues.Direct revenues are captured by construction,architecture, and engineering firms hired byMetro. Indirect revenues stem from the pur-chases made by Metro and those generatedby the spending of employees whose wages

are sustained by both direct and indirectspending.

The Metro projects will generate $1 billionin state and local taxes over a 30-year period.The vast majority of taxes ($800 million)will go to the state of California, and therest ($200 million) will be captured by localmunicipalities including Los Angeles Countyand cities with the County.

In total, Metro’s transportation programswill generate more than 210,000 annualfull-time jobs with $8.7 billion in total earnings.

For more information, contact Gregory Free-man, Vice President Economic and PolicyConsulting, at (213) 236-4846 or emailgreg.freeman@laedc.org.

Source: LAEDC * May not sum due to rounding

IMPACT OF ORANGE LINE EXTENSION MEASURE R SPENDINGIN LOS ANGELES COUNTY BY INDUSTRY SECTOR

IndustryOutput

($ million)Jobs

(FTEs)Earnings

($ million)

Agriculture $ 1.0 9 $ 0.2

Mining 1.5 2 0.2

Utilities 6.0 7 0.8

Construction 216.5 1,430 64.0

Manufacturing 53.2 165 8.1

Wholesale trade 16.2 68 4.2

Retail trade 23.7 280 6.9

Transportation and warehousing 10.1 61 2.7

Information 9.4 33 2.1

Finance and insurance 20.7 71 5.0

Real estate 28.5 60 1.8

Professional, scientific and technical services 24.5 175 9.8

Management of companies 6.0 28 2.3

Administrative and waste management 8.0 112 3.1

Education services 2.7 39 1.1

Health care and social assistance 14.4 145 6.2

Arts, entertainment and recreation 2.6 41 1.0

Accommodations and food services 7.5 160 2.7

Other services 8.9 84 2.5

Households n/a 20 0.2

Total * $ 461 3,000 $ 125

Map of Orange Line Extension

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BUSINESS LEADER

KYSER CENTERADDS TWOECONOMISTS

FERDINANDO GUERRAASSOCIATE ECONOMIST

Prior to joining theLAEDC in April2009, Ferdinandoserved as an econo-mist for David Taus-sig & Associates, aneconomic consultingfirm, preparing eco-

nomic and fiscal impact reports forprivate sector clients and publicagencies. He has also worked in thefinancial services industry for MSCI(Morgan Stanley Capital International)and the American Stock Exchange.

Ferdinando earned his B.A. in Eco-nomics and International Relationsfrom USC. He received his M.A. inInternational Economics and Interna-tional Relations from the Johns Hop-kins University School of AdvancedInternational Studies (SAIS).

KIMBERLY RITTERASSOCIATE ECONOMIST

Kimberly joined theLAEDC in January2009. She recentlyearned her Bache-lor’s and Master’sdegrees in Econom-ics from CaliforniaState University,

Long Beach while working full time.Concentrating in environmental andtransportation economics, she co-au-thored a study on employment ininternational trade-related industriesin Southern California. Prior to joiningthe LAEDC, Kim worked in the auto-motive industry and managed the in-ternational division of a forestproducts company.

Visit www.laedc.org/kysercenter toread their complete bios.

LAEDC BUSINESS ASSISTANCE PROGRAMRECEIVES NATIONAL AND STATE RECOGNITION

Following on the heels of our InternationalEconomic Development Council (IEDC)Award for Business Retention and Expan-sion efforts in Los Angeles County, theLAEDC’s Business Assistance and Devel-opment program was recognized at theCalifornia Association for Local EconomicDevelopment’s (CALED) 2009 AnnualConference with an Award of Merit.

This award honors economic developmentinitiatives that focus on retaining andgrowing existing businesses within com-munities and regions and recognizes ef-fective, innovative business retention andexpansion programs or initiatives whichhave been established for a minimum ofthree years.

CALED is the premier statewide professionaleconomic development organization dedi-cated to advancing its members’ ability toachieve excellence in delivering economicdevelopment services to their communitiesand business clients. CALED's membershipconsists of public and private organizationsand individuals involved in economic de-velopment.

The LAEDC was also named one of threefinalists in the nation for the Excellence inUrban or Suburban Economic Developmentcategory of the 2009 Excellence in Eco-nomic Development Awards by the Eco-nomic Development Administration of theUnited States Department of Commerce(EDA).

The finalists were selected by a distin-guished panel of economic developmentpractitioners, academics, and governmentrepresentatives for their efforts in urbaneconomic development.

The LAEDC’s Business Assistance teamincludes six regional managers who areassigned to specific geographic territoriesof Los Angeles County. They provide as-sistance for businesses seeking to grow orexpand their operations.

For free business assistance, contact theLAEDC’s award-winning Business Assis-tance and Development program at (888)4-LAEDC-1 today.

JACK KYSER RECEIVES ROBERT T. PARRYAWARD FOR LEADERSHIP IN ECONOMICS

LAEDC’s Kyser Center for Economic Re-search Founding Economist Jack Kyserwas honored with the Robert T. ParryAward for his many positive contributionsto the field of economics.

Established in 2007, the Robert T. Parryaward recognizes a local economist for hisor her contribution to the economy andthe Los Angeles Chapter of the NationalAssociation for Business Economics (L.A.NABE).

Kyser has been the called the “guru” andthe voice of the Los Angeles economy. Heis responsible for interpreting and fore-casting economic trends in the Los Angelesregion (Los Angeles, Orange, Riverside,San Bernardino, San Diego and Venturacounties), and for analyzing the major in-dustries of the region.

L.A. NABE was founded in 1968 by promi-nent local economists to provide SouthernCalifornia a forum for business and eco-nomic issues and a network for localeconomists and those interested in busi-ness economics.

BAP, KYSER RECEIVE AWARDSLAEDC Business Assistance Program and Jack Kyser honored

Jack Kyser and Bob Parry, former President ofthe Federal Reserve Bank of San Franciscoand President of national NABE in 1979-80.

Page 11

BUSINESS LEADER

MEMBERSHIP UPDATEWelcome new board and executive committee members and new member companies

AUTOMOBILE CLUB OF SOUTHERN CALIFORNIA

Founded in Los Angeles in 1900 by tenmotoring enthusiasts, the Automobile Clubof Southern California has grown to be-

come the largest mem-ber of the AAAfederation. Along theway, the Auto Club pro-duced many innova-tions that helpeddefine how the car

would fit into everyday life, including thefirst license plates, the first road signs,and the first touring maps.

Today, the Auto Club and its 10,000 em-ployees provide more than 10 millionmembers in 15 states with a broad spec-trum of services, including roadside assis-tance, insurance, credit cards, full servicetravel agency, automotive buying pro-grams, and member discounts.

The Auto Club’s service to the region extendsbeyond the vehicles it tows and the insuranceit provides. As a membership organization,the Auto Club places a high priority onserving its communities by providing effectivetraffic safety and education programs, in-cluding teen driver safety, advocating forimproved transportation systems, and as-suring that the taxes and fees imposed onmotorists are fair, reasonable, and properly

spent.

AFFILIATE MEMBERCOMPANIES

• Akerman Senterfitt Attorneys at Law

• CenterPoint Properties• Executives Unlimited• HSBC Bank USA• Keesal, Young and Logan

EXECUTIVE COMMITTEEMEMBERS

Raul Anaya • Bank of America,Senior Vice President,Commercial Banking Executive

Jeff Assaf • ICG Advisors,Senior Managing Director

Glenn Barney • COM DEV USA,VP, Business Development

Lee Fossey • Manpower,Regional Director Metro LosAngeles

Mark Griffith • Leo A Daly, VP, Managing Principal

John Palinkas • PechangaDevelopment Corporation,President

Thomas Sayles • University ofSouthern California, VicePresident

Darren Schulman • AnthemBlue Cross, Managing Director

Stender Sweeney • Wells Fargo,SVP & Regional Manager

Tom Wingard • Alston & Bird,Partner

BOARD OF GOVERNORSMEMBERS

Barbara Bundy • FIDM, VicePresident of Education

Gabrielle Bullock • Perkins +Will, Managing Principal

Dr. Rhea Chung • Los AngelesTrade-Technical CollegeFoundation, Associate Dean ofAdvancement, Community andGovernment Relations

Whitley Collins • Jones LangLaSalle, Senior ManagingDirector, L.A. Region Brokerage

Jan Curtis • Swinerton Builders,Senior Business DevelopmentManager

Michael Fox • Towers Perrin,Managing Principal

Luis Garibay • City of Lancaster,Redevelopment ProjectsCoordinator

Jose Gomez • California StateUniversity, Los Angeles, AssistantVP for Administration and Finance

Cheryl Horn • NorthropGrumman Corporation,Corporate Manager, Community Relations

Sandy Kotch • Truion/IonObjects, CEO

Cynthia Kurtz • San GabrielValley Economic Partnership,President and CEO

Robert Leighton • BeverlyHills/Greater L.A. Association ofRealtors, Past President

Yvonne Mallory • City ofGardena, EconomicDevelopment Manager

Yoshifumi Nakata • JapanBusiness Association, ChiefRepresentative

Keith Norris • Charles DrewUniversity of Medicine andScience, President

Scott Ochoa • City of Monrovia,City Manager

Keith Parker • University ofCalifornia, Los Angeles, AssistantVice Chancellor

Stephen Perl • 1st PMFBancorp/China Mart, CEO

Teresa Powell-Caldwell • WETDesign, Vice President ofBusiness Development

Bruce Russell • JacobsEngineering Group Inc.,Managing Principal

Michelle Rochwarger •Strategic Resources Alliance Inc.,President and CEO

Jon Sanabria • Los AngelesCounty Department of RegionalPlanning, Acting Director ofPlanning

Christopher Smith • MiyamotoInternational, Principal

Jennifer Taylor • City of SantaMonica, Senior DevelopmentAnalyst; Economic Development

Dr. Mike Walter • Port of LongBeach, Commissioner

Kevin Yardumian • GumbinerSavett, Vice President

For more information, contactGina Barro, Director of MemberRelations, at (213) 236-4815 orgina.barro@laedc.org.

FEATURED MEMBER

LAEDCBUSINESS LEADERis produced by the LAEDC Marketing& Communications department.

EDITOR & WRITER

NHIEN BARROSVice President, Marketing &Communications

DESIGNER & WRITER

V. OAKLEY BORENCommunications Manager

WEBSITES

www.LAEDC.orgwww.ChooseLACounty.com

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LAEDC would like to thank the following Economic Leaders:

LOS ANGELES COUNTYECONOMIC DEVELOPMENT CORPORATION444 S. Flower Street, 34th FloorLos Angeles CA 90071(213) 622-4300

As the Southern California region’s

premier business leadership organization,

the LAEDC’s mission is to

attract, retain, and grow

business and jobs

in the regions of L.A. County