Lorde doesn’t care about your app
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Lorde doesn’t care about your app (and nor do the rest of Gen Z).
Transcript of Lorde doesn’t care about your app
Lorde doesn’t care about your app (and nor do the rest of Gen Z).
Gen Z is ready to start spending. And they really don’t think we’re cool.
Gen Z are the first true digital natives. They’ve never known life offline.
They’re smart and connected. And they see through your marketing.
‘Cool’ tech is not cool to Gen Z; it’s just how things should be.
Gen Z needs seamless, interactive, digital brand experiences.
Be visual.
Be succinct.
Be authentic.
Be good.
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