LOGO BINGO Advertising and Media. Nike Designed by Carolyn Davidson, a graphic design student –...
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Transcript of LOGO BINGO Advertising and Media. Nike Designed by Carolyn Davidson, a graphic design student –...
LOGO BINGO
Advertising and Media
Nike
• Designed by Carolyn Davidson, a graphic design student– She charged $2 per hour to design the logo for a
new shoe company
• It represents the wing of Nike, the Greek goddess of victory
• The logo was simplified to the current swoosh as brand recognition increased
What is wrong with this logo?
PetSmart
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ATT
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EURO
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World Wildlife Federation
Goodyear
Time Warner Cable
Sherwin WIlliams
Tivo
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Texaco
Earthlink
Starbucks
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T Mobile
John Deere
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WNBA
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NHL
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Adidas
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Turner Classic Movies
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