Leveraging Digital Assets & Technology In The Sales Channel
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Transcript of Leveraging Digital Assets & Technology In The Sales Channel
Leveraging Digital Assets & Technology In The Channel
Agenda
• Introductions• Overview • Ten Ways Technology Can Drive Loyalty• Q&A
Jason Atkins, Founder & CEO360incentives
Jason has long track record of using his strong entrepreneurial spirit and technology expertise to grow businesses and create new opportunities. Before founding 360 in 2008, he was president and CEO with TMR, a marketing services company.
Jason began working with technology early on creating a bulletin board system (BBS) even before the Internet as we now know it was really in existence. By the time he was 16, he had his own networking support and software development business where he wrote one of the first online rebate systems in the mid 90’s.
Jason’s business philosophy is grounded in workplace happiness and having a strong commitment to community. He serves on multiple local advisory boards and is active in the arts and non-for-profit organizations.
Use technology to build attractors
Lesson 1 quickly reward the behavior
you want repeated
Lesson 2 leverage the touch points
Lesson 3 give people choices
Lesson 4 experiment
Lesson 5 speed of change
http://www.youtube.com/watch?v=9d8Vd7u5aDo
Lesson 6 double edge sword
Lesson 7 monitor and act
Lesson 8 gamification
Lesson 9 unlock the secrets
Lesson 10 know the participants
Helping to make brands smarter and more connected to their channel & consumers.
THANK YOU
Jason [email protected]
For more information visit
www.360incentives.com