Enterbrazil Consultancy

Marcelo Sicoli

Quick overview on Brazil, march 2013

Embassy of xxxxxx

MARCELO SICOLI-Manager

MBA in marketing(2002)

Bachelor in International Relations

(UnB-2000)

Experience in the public sector,

sectoral associations, private

companies and many consulting jobs

Articles, TV and Radio interviews.

Registered Real Estate Broker(2013)

BRAZIL

26 States and one federal district •US$2.362 trillion (2012 est.) country comparison to the world:

8

Area: 8,514,877 sq km country comparison to the world: 5 Population: 199,321,413 (July 2012 est.) country comparison to the world: 5

white 53.7%, mulatto (mixed white and black) 38.5%, black 6.2%, other (includes Japanese, Arab, Amerindian) 0.9%, unspecified 0.7% (2000 census)

GDP - composition by sector:

agriculture: 5.4%

industry: 27.4%

services: 67.2% (2012 est.)

BRAZIL

Compared to other countries will be

our analysis

*Has world’s largest cattle herd (170 million animals in the livestock sector) and is the leader in agricultural products (soybean).

*Has high quality land, a developed industrialized system, modern agricultural practices and a developed information structure.

In 1980 ---Brazil 50% of BRICS. In 2010 16% and in 2020 10%. In 1980 --- China 21% of BRICS. In 2010 57% and in 2020 70%

Middle class

BRAZIL-Economy

Video 01 3 minutes Video 02 3:45 minutes

BRAZIL-Economy

Billionaire tax reductions in 2012 were not effective (cars, light, white goods(washing machines, refrigerators etc). GDP GROWTH: 4 % in 2013 0,9% in 2012 - 5,7% inflation 2,7% in 2011 7,5% in 2010 -0,2% in 2009 GDP in 2012 R$ 4,4 trilhões (US$2,2 trillion)

1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012

0,8 4,2 1,9 1 -0,2 5,1 2,3 3,7 5,4 5,1 -0,2 7,5 2,7 0,9

Source: CIA

2012 – interest rates

Is this a lot?

REAL ESTATE MARKET

Brazil – A country of opportunities

BRAZIL-Economy

Opportunities can be available in the

following industries: a)Aerospace- Airport infrastructure (Brazil has bad airports)

b) Energy About 75 per cent of the power consumed in Brazil derives from hydroelectric sources. State-owned

companies control approximately 85 per cent of power generation, while the private sector has around 80 per cent of the distribution

utilities.

It is estimated that Brazil will need to invest about $15 billion in developing smart grids to increase the efficiency and reliability of its power

system. To keep up with its population and economic growth over the next 10 years, Brazil will also have to increase its electricity

generation capacity by 6,000 MW per year.

c) Environmental technologies d) Information and communications technologies e) Transportation infrastructure f) Oil and Gas g)Safety and Security h) Selling to government (usually with a Brazilian partner) i) Tourism

Brazil is famous for:

•Difficult country to do business

Tributary load

Ranking Country Taxes (%)

1º Índia 50%

2º Canada 33%

3º Holland 28%

4º Australia 27,60%

5º Brazil 27,30%

Average 11,10%

International Flights

Ranking Country Taxes (%)

1º Brazil 42,20%

2º Índia 31,50%

3º Romenia 19,40%

4º China 19%

5º Ireland 18,70%

Average 14,80%

IPAD

Ranking Country Taxes (%)

1º Índia 64,60%

2º Brazil 44,30%

3º UK 36,40%

4º Ireland 35%

5º China 33,10%

Average 22,80%

Wine

Ranking Ranking Taxes (%)

1º Brazil 27,30%

2º Germany 24,60%

3º Romenia 19,90%

4º China and France

19%

5º Holland 17,40%

Average 13,10%

Electricity

Short term Trends

3- World cup of soccer in 2014. The event will be held in 12 different cities.R$23 bi invested Extra R$140 bi in the economy (5 times the invested, 98,5% public money) Pan-american games in Rio 2007- projected R$400 m- R$4 bi used

Valores em US$ FOB-2012

Mês Exportação Importação Saldo Corrente de Comércio

JAN 19.306 622 18.684 19.928

FEV 0 0 0 0

MAR 0 0 0 0

ABR 12.389 0 12.389 12.389

MAI 178.711 0 178.711 178.711

JUN 138.448 75 138.373 138.523

JUL 49.121 0 49.121 49.121

AGO 30.044 600 29.444 30.644

SET 34.896 975 33.921 35.871

OUT 52.479 2.929 49.550 55.408

NOV 82.971 830 82.141 83.801

DEZ 60.623 4.457 56.166 65.080

Acumulado 658.988 10.488 648.500 669.476

Brazil- xxxxxxxx trade 2012

Brazil- xxxxxxx trade 2012

Selling products to Brazil

As any international marketing book would

suggest

Suggested sources of

reading

1) World bank: asdsadsadsadsadsadsadsadsadsadsadsads

xxxxxxxxxxxxxxxxxxxxxxxxxx

3) FAIRS: xxxxxxxxxxxxxxx

4)Can Brazil ………………………

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Thanks!

MARCELO Sicoli

+55(61) 8162-8891

+55(61) 3361-1869

contact@enterbrazil.com

Skype : basqueteiro

www.enterbrazil.com

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