LATST NNOVATS - Procter & Gamble · One Meta Health Bar has 1.8 grams of this soluble fiber. *These...
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LATEST INNOVATIONS pginnovation.com Meta is a new line of health products from the makers of Metamucil ® , featuring MultiHealth benefits designed to support wellness from the inside out. In addition to Metamucil powder — the number one doctor, pharmacist1, and gastroenterologist2 recommended fiber brand — the Meta line includes two new products: Meta Health Bars ™ and MetaBiotic ™ . These innovative products offer clinically proven benefits and make it easy to choose healthy options that help individuals be their best every day: • New Meta Health Bars ™ —available in Cinnamon Oatmeal Raisin and Cranberry Lemon Drizzle—can help lower cholesterol to promote heart health † , help satisfy hunger as a healthy snack, and help promote digestive health. • Metamucil fiber supplement has helped individuals for more than 80 years and can help lower cholesterol to promote heart health†, help maintain healthy blood sugar levels as part of your diet*, helps you feel less hungry between meals*, and help promote digestive health*. • New MetaBiotic ™ 2-in-1 probiotic supplement with Bio-Active 12 ™ which helps maintain digestive balance and promote a healthy immune system.* • Michael Strahan is the brand spokesperson for Meta, appearing in print and television advertising, public relations and online. The popular former athlete and TV personality is co-host of LIVE with Kelly and Michael, FOX NFL Sunday analyst, Good Morning America special co-host, and 2014 Pro Football Hall of Fame inductee. † Diets low in saturated fat and cholesterol that include 7 grams of soluble fiber per day from psyllium husk, as in Metamucil and Meta Health Bars, may reduce the risk of heart disease by lowering cholesterol. One serving of Metamucil has 2.4 grams of this soluble fiber. One Meta Health Bar has 1.8 grams of this soluble fiber. *These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
Transcript of LATST NNOVATS - Procter & Gamble · One Meta Health Bar has 1.8 grams of this soluble fiber. *These...
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LATEST INNOVATIONS pginnovation.com
Meta is a new line of health products from the makers of Metamucil®, featuring MultiHealth benefits designed to support wellness from the inside out. In addition to Metamucil powder — the number one doctor, pharmacist1, and gastroenterologist2 recommended fiber brand — the Meta line includes two new products: Meta Health Bars™ and MetaBiotic™.
These innovative products offer clinically proven benefits and make it easy to choose healthy options that help individuals be their best every day:
• New Meta Health Bars™—available in Cinnamon Oatmeal Raisin and Cranberry Lemon Drizzle—can help lower cholesterol to promote heart health†, help satisfy hunger as a healthy snack, and help promote digestive health.
• Metamucil fiber supplement has helped individuals for more than 80 years and can help lower cholesterol to promote heart health†, help maintain healthy blood sugar levels as part of your diet*, helps you feel less hungry between meals*, and help promote digestive health*.
• New MetaBiotic™ 2-in-1 probiotic supplement with Bio-Active 12™ which helps maintain digestive balance and promote a healthy immune system.*
• Michael Strahan is the brand spokesperson for Meta, appearing in print and television advertising, public relations and online. The popular former athlete and TV personality is co-host of LIVE with Kelly and Michael, FOX NFL Sunday analyst, Good Morning America special co-host, and 2014 Pro Football Hall of Fame inductee.
†Diets low in saturated fat and cholesterol that include 7 grams of soluble fiber per day from psyllium husk, as in Metamucil and Meta Health Bars, may reduce the risk of heart disease by lowering cholesterol. One serving of
Metamucil has 2.4 grams of this soluble fiber. One Meta Health Bar has 1.8 grams of this soluble fiber.
*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
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Follow Meta on: metawellness.com
About Technology:
• Metamucil and Meta Health Bars are made with natural psyllium fiber, a natural dietary fiber derived from the seed of the Plantago ovata plant. Psyllium fiber forms a thick gel in the digestive track that traps some cholesterol, bile acids and waste in the gut. It also traps sugars so they can be slowly released and absorbed in the body.
• MetaBiotic probiotic capsules contain Bio-Active 12™ to naturally help maintain digestive balance and promote a healthy immune system.
Availability:
The full Meta line of products will be available in the digestive wellness aisle of major retailers across the U.S. beginning in August 2014.
Contact:
Michelle Vaeth P&G, North America Personal Health Care 513.622.4727 [email protected]
Stephanie Sobala MSLGROUP (PR Agency) 646.500.7854 [email protected]
1 Based on Pharmacy Times 2014 survey (fiber supplements, laxatives – bulk/fiber categories)
2 Among recommendations in a Symphony Health Solutions survey 2013 (OTC therapeutic fiber category)
THE
EFFECTSEE HOW ONE
SMALL CHANGE CAN LEAD TO
GOOD THINGS
EXPERIENCE
MICHAEL STRAHANMETA USER AND SPOKESPERSON
https://www.facebook.com/proctergamblehttps://twitter.com/ProcterGamblehttps://www.youtube.com/user/ProcterGamblehttps://www.facebook.com/MetaWellness1https://twitter.com/Metamucilhttp://www.youtube.com/user/pgmetamucil
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