Ketchum Sports & Entertainment

A division of Ketchum Brasil.

GO BEYOND SPONSORSHIP

ENGAGE AND

INVOLVE

GENERATE VISIBILITY

Create emotional connection with the target audiences before, over and after the sponsored

event or action, maximizing the return on sponsorship

investment

Build engagement between the brand

and customers, media, clients,

partners , employees ,

communities and investors

Increase brand visibility and

awareness through sports and

entertainment .

RELATIONSHIP ACTIONS

DIGITALTALENT BUYING EVENTS

Planning, design, and production of relationship actions with

opinion makers, customers,

internal public, press and others

Research and hiring of brand

ambassadors, spokesperson or showmen to events or campaigns

PR 2.0, monitoring and relationship in social media,

hot sites, multimedia events and

online coverage, videocasts and

podcasts, athlete profile management,

and digital training

Creation and production of conferences, hospitality programs,

staging, logistic, gifts, launchings

MEDIA RELATIONS BRAND INTEGRATION

PREVENTION AND CRISIS

MANAGEMENT

Traditional MEDIA Relations

Training of spokespeople

(executives and athletes)

Market and Scenario

Analysis for the

association and

presence of brands at events, TV shows, or

other diverse actions

Mapping of crisis scenarios, development of

manuals, training teams, celebrities and athletes in high-risk emergency

situations

20 years of expertise in the Olympic Games and Olympic Torch Relay and 15 years of

expertise with Brazilian brands related to sports