Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

34
Harrisburg Region 2014 Kickoff Breakfast Welcome to

description

PowerPoint slides for the 2014 Kickoff Breakfast for the Harrisburg Region of Prudential Homesale.

Transcript of Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Page 1: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Harrisburg Region

2014 Kickoff Breakfast

Welcome to

Page 2: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Prudential HomesaleBoard of Directors

Page 3: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Prudential HomesaleHarrisburg Leadership Team

Jim SpagnoloCamp Hill

Scott GingrichLebanon/Harrisburg

Sue McGeehanHershey

Carrie CollinsCarlisle

Michele GouldChambersburg

Sharon HelselRegional President

Rose WalthiusRegional Implementation

Director

Laura SticklerLebanon

Tom Blefko

Page 4: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Prudential HomesaleCorporate Staff

Alicia MotterVice President

Business Development& Relocation

Laurie CzaplinskiDirector of

Agent Services

Jen BrownProject & Training

Manager

Shannon TerryNetworkEngineer

Page 5: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Homesale Mortgage

Brad DimmigPresident

Steve ZechmanLebanon

Blain RosenberryChambersburg

Jennifer GatesHershey

Pam HopperCamp Hill, Harrisburg & Carlisle

Page 6: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Shelly HughesLebanon & Harrisburg

Lisa BaublitzChambersburg

Beth MeadowsGM Harrisburg Region

Hershey

Tommi HerbertHSS Divisional Manager

Bill DinkelPresident

Homesale Settlement

Page 7: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Prudential HomesaleSupport Staff

• Laura Alwine (Carlisle)• Deb Fisher (Lebanon)• Kim Trautner (Chambersburg)• Carol Hinman (Camp Hill & Carlisle)• Chris Long (Hershey)

• Marilyn Myers (Camp Hill)• Kathy Rhoderick (Chambersburg)• Kate Miller (Harrisburg)• Kathy Snee (Hershey)• Lori Kercher (Settlement)

Page 8: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

OUR ACCOMPLISHMENTS

Page 9: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Homes SOLD 2013

Company:

• $2.51 billion• 13,200 units

Harrisburg Region:

• $300 million• 1,700+ units

Page 10: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Listings

+6%2012vs.

2013

(Harrisburg Region)

Page 11: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Booked Units

2012vs.

2013

(Harrisburg Region)

+8.5%

Page 12: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Closed Units

2012vs.

2013

(Harrisburg Region)

+11.7%

Page 13: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

2012vs.

2013

(Harrisburg Region)

$480,000

Commission Income

Page 14: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Regional Recognition

1#

Page 15: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

National Recognition

Top 500 Brokers(Ranked by Closed Transaction Sides)

#25

Page 16: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

National Recognition

8#

Page 17: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Lead Generation

2.24 million visits

Page 18: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Lead Generation

22.8%originated from a Mobile Device

Page 19: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Lead Generation

46,000+originated from Social Media

Page 20: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Regional Website Stats

120,751

22,907

Vis

its

(NOTE: Based on information gathered in October 2013 from Google Analytics and Compete.com)

ChambersburgArea

Page 21: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Regional Website Stats

120,751

4,070

Vis

its

< 500

(NOTE: Based on information gathered in October 2013 from Google Analytics and Compete.com)

Gacono

LebanonArea

Page 22: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Regional Website Stats

120,751

22,907

Vis

its

(NOTE: Based on information gathered in October 2013 from Google Analytics and Compete.com)

9,942 < 500

HarrisburgArea

Page 23: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Lead Generation

14,000 Inquiries

20%connect to agents

Page 24: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Lead Generation

active videos

views

Homesale Virtual Tours

3,120

12,100

Page 25: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Homesale Relocation

Page 26: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Homesale Mortgage

Page 27: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

A PEEK AHEAD

Doug Rebert Managing Director

Page 28: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)
Page 29: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Exceptional Channels

Page 30: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Homesale’s TV CampaignExceptional Reach & Frequency: 95% of the cable households will see our commercial multiple times

Page 31: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

Total commercials over 5 months: 2,060Homesale’s TV Campaign

Page 32: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

2014 Handbooks

Available for download on

TeamHomesale

Hardcopy available in

offices

Page 33: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

OUR SPEAKER

Darryl Davis

Page 34: Kickoff Breakfast - Prudential Homesale (Harrisburg Region)

OUR CORE VALUES

• We don’t claim success until our customer declares success

• We want to earn our customers for life

• We set the standards for customer excellence

• We believe the quickest way to grow our organization is to grow our people

• We believe that we achieve more together

• We think and act with a sense of urgency