Fast-growing international publishing company which produces Fast-growing international publishing company which produces In-Flight magazines for more airlines than any other publisher in In-Flight magazines for more airlines than any other publisher in

the world.the world.

Bangkok Airways: Fah ThaiCNN Traveller Asia Pacific

Carlson Wagonlit Travel: ConnectCebu Pacific: Smile

Jetstar AustraliaMandala Airlines

Tiger Airways: Tiger TalesTime Out Singapore

Siem Reap Airways: Sarika

We make money for our customers by creating communication channels for them to talk to their

new and potential customers.

• Focused magazines

• Situated in an environment where there are no distractions or dilution of your message

• When the reader is physiologically responsive to receive your message

Kingfisher Airlines Limited is an airline based in Bangalore, India. Termed as the “first full frills - true value carrier”, Kingfisher Airlines was the first carrier to introduce first-class premium cabins onboard its flights.

The airline was the first in India to initially - and continues - to operate with all new aircraft. The airline is owned by the United Breweries Group. Which also owns the popular Indian beer of the same name, Kingfisher.

VIJAY MALLYA – “King of Good Times”

Mallya, 52, the son of an Indian industrialist, is among the 1,000

richest people in the world with a net worth of $1.2 billion.

The Mastermind behind the UB Group.

Kingfisher is one of only six airlines in the world to have a five-star rating from Skytrax, along with Asiana Airlines, Malaysia Airlines, Qatar Airways, Singapore Airlines and Cathay Pacific Airways.

Kingfisher Airlines has received 30 awards for innovation, customer responsiveness and was voted the Best New

Airline of the Year within months of its launch.

Kingfisher Airlines are into the business of Kingfisher Airlines are into the business of transportation, rather in the Aviation transportation, rather in the Aviation Hospitality Space and believe in offering Hospitality Space and believe in offering their guests that ultimate experience 30,000 their guests that ultimate experience 30,000 feet in the skies.feet in the skies.

Kingfisher has touched the consumer pulse and their guests keep coming back for more of the `Good Times’ onboard Kingfisher Airlines.

Kingfisher Airlines has clear defined target audience:

• SEC A, SEC B+ (socio-economic class) in the age group of 25-45 years of age. This segment has traveled extensively and is aware of international travel trends. They are modern, trendy and upwardly mobile looking for a great flying experience.

Besides being the first and the only airline to offer brand new aircraft, designer interiors, gourmet cuisine and in-flight entertainment on every seat in the domestic skies, Kingfisher Airlines is the only one to offer LIVE TV. Kingfisher Airlines flights have individual LCD TV screens for each passenger.

OnAir has been selected by Kingfisher Airlines to offer its passengers a full range of passenger communication services. Kingfisher Airlines’ long-haul passengers will be able to use Webmail OnAir, Webchat OnAir, as well as send and receive emails and make and receive phone calls.

Kingfisher has an entertaining in-flight entertainment magazine Air Premiere! official Magazine for Kingfisher International Airlines.

• A 100 pager photo journal on In-flight entertainment, exclusively designed for the corporate travelers• It is printed on 90 GSM art paper• Portrays lifestyle of the famous personalities• Magazine best suited to befit the image of Kingfisher Airlines and its passengers • Print run for Air Premiere in Sep/Oct 2008 issue will be 40,000, which shall increase with the introduction of more destinations• Circulation – 300,000 copies.

Target based distribution is key to success of its high readership and regular advertisers for magazine.

• High level of awareness to target market.

• Opportunities to enhance the products

• Brand building in young Indian mindsets

• A readership of more than 350,000 Millions high spenders with minimum yearly income of 999 Millions or more.

• An opportunities to expand business and brining financial and technical partners on board.

In-depth analysis and reporting of entertainment, investment, travel, luxury products, services and brand through insightful features

Carefully investigated news stories, Product review, product launches presented in reader-friendly language

Fine Jewellery & watches

Style and Design ( fashion )

Mobile and personal gadgets

Luxury Cars and Bike

Gourmet Food and Wine

Health, Yoga & entertain

Lifestyle Services

SPAs and clinicsHealth and Wellness

Travel and leisure ( luxury Holidays)

Prestigious properties ( real estate)

Consumer Goods

Wealth management

Astrology

• Updates readers with latest industry news, analysis and trends.

• Reaches up to 3 Million people per issue

• Only magazine on-board that covers all the aspects of travel & leisure

•High level of awareness to target market.

•Opportunities to enhance the products

•Brand building in young Indian mindsets

•An opportunities to expand business and brining financial and technical partners on board.

• Comprehensive coverage on latest and new products launches

• Innovative advertisement solutions