Kathy's Powerpoint
description
Transcript of Kathy's Powerpoint
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The Mission of the CantonStark County
CVB is to attract, orient, and serve
visitors and to educate local
residents and initiate projects and
programs which promote
and grow tourism.
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CVB’s RoleCVB’s Role• Founded in 1980 and under a three
year contract
• Funded by county-wide lodging tax
• Marketing/promotion agency for all of Stark County
• Includes Convention, Sports Promotion, and Tourism Departments
• Offers a Tourist Information Center, Visitor Center and a host of other marketing engines.
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Strategic PlanStrategic Plan• Objective I -Regionalize
marketing efforts
• Objective II -Develop focused marketing plans
• Objective III -Help efforts to develop and promote new tourism products
• Objective IV-Continue building community relations
• Objective V Continue board development
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CVB StaffCVB Staff• Ally Bussey
Tourism Marketing Manager• Kathy Gray
Web Content Manager• Toni Johnson
Tourist Information Specialist• John Kiste
Executive Director• Rosie Kurtz
Administrative Specialist• Cindi Petty
Office Manager• Rob Steinberg
Sports Promotion Manager• Mary Vlahos
Convention Sales Manager
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The EconomicThe Economic Impact of the CVB Impact of the CVB
Stark County welcomes over 2.5 MILLION
Visitors per year and supports over 12,000
direct and indirect tourism jobs
for Stark County.
The CVB’s Marketing Program
The CVB offers a broad variety of multi-media tools to spread a positive and enticing message to visitors. Example of these tools are…
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The Official The Official Visitors’ GuideVisitors’ Guide
Over 125,000 printedDistributed via the
turnpike rest areas, paid distribution routes,
tourist information centers, trade shows and are the official
fulfillment piece for all Visitor inquiries.
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www.VisitCantonStark.comwww.VisitCantonStark.com
Over 105,000 unique
visitors per year.
Did you know??? The Top 5 section of the website are:
1. Calendar of Events
2. What’s Happening Blog
3. Packages & Coupons
4. Best of Stark County
5. Attractions
Print Marketing
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Social Media•VisitCantonStark.com/Blog
•Twitter.com/CantonStarkCVB
•Facebook.com/CantonOhio
•LinkedIn.com/groups? gid=2471394:
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