Just for Starters Presentations

UNITED VENTURES, LLC

THE POCKET SHOCKERTM

ARRIVING AUGUST 2010

ACCEPT THAT SOME DAYS YOU ARE THE PIGEON…

• AND SOME DAYS YOU ARE THE STATUE.


A LITTLE DILBERT WISDOM FOR THE YOUNG PROFESSIONALS

Dilbert, Dilbert.com, the Dilbert logo and characters are copyrighted and/or trademarks of Scott Adams, United Media. The Pocket Shocker is NOT officially endorsed by, affiliated or related in any way to Scott Adams and/or United Media. Dilbert quotes are for illustration purposes only.

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WHEN EVERYTHING IS COMING YOUR WAY…

• YOU’RE IN THE WRONG LANE.




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ON THE KEYBOARD OF LIFE…

• ALWAYS KEEP ONE FINGER ON THE ESCAPE KEY.

AND YOUR THUMB ON…





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WHAT IS SAPPING YOUR

ENERGY? Mind numbing meetings…

Monotone lectures…

Monochrome powerpoints…


BUSINESS CONCEPT

Boss Man

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DO YOU FEEL…

STRESSED?

FATIGUED?

MELANCHOLY?


BUSINESS CONCEPT

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• WHAT DO YOU DO?

• HOW DO YOU RESPOND?

What was the question again?


BUSINESS CONCEPT

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• INGEST COFFEE?

• CHUG SODA?

• CHOKE DOWN A

SMOKE?

POKE

SELF

WITH

SHAR

P

STIC

K!

Pers

onal

Favo

rite…


BUSINESS CONCEPT

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= CALORIES = CAFFEINE = NICOTINE

Energy!!!


BUSINESS CONCEPT

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Streamlined Design

Handheld Comfort Fit

Measures 3.5 Inches

Swivel Keychain Attachment

Embossed Back Panel URL

USB Rechargeable Functionality

High Quality Silver Finish

Oversized “Shock” Button

3D Starburst- Thermal Decal


PRODUCT FEATURES

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YOUNG PROFESSIONALS

Waiter

Project Manager

Retailer

Construction

AssistantMusician

Dancer

Accountant

Landscaper

Writer

No Idea?


TARGET DEMOGRAPHIC

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CORPORATE BRANDING


MARKETING PLAN

Artwork and logos are property and trademarks of their respective owners.. The Pocket Shocker is NOT officially endorsed by, affiliated or related in any way to any of these properties. Artwork and logos are for illustration purposes only.

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SOCIAL CAUSE – WE CAN HELP

• SHOCK Poverty

• SHOCK the World

• SHOCK Breast Cancer


MARKETING PLAN

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Artwork and logos are property and trademarks of their respective owners.. The Pocket Shocker is NOT officially endorsed by, affiliated or related in any way to any of these properties. Artwork and logos are for illustration purposes only.

SALES PROJECTIONS

You didn’t really think we’d reveal our Financial Plan…did you?

NOTE:


FEASIBILITY / SUSTAINABILITY / PROFITABLY

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PUSH THE BUTTON

FEEL ALIVE!We strongly encourage audience participation. If you have any doubt in your mind…please step forward…really!

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http://www.clker.com/clipart-13403.html

Proven technology that generates

Leads & Sales

from your existing website traffic!

Who We Are

www.chattaxi.com

Situation

• Companies have been led to believe that in order to grow sales they have to continually drive more and more traffic to their website

SEO Pay Per Click Media Campaigns

www.chattaxi.com

www.chattaxi.com

Problem

• 97% Choose to Remain Anonymous

Poor website constructionShopping cart abandonmentNavigation confusion Lack of relevant information to make a decision

Observation

• Online communication such as texting, e-mail, blogging, Facebook, Twitter,

etc…continues to take over as a preferred method of interaction.

www.chattaxi.com

Conclusion

• The most efficient way for businesses around the world to grow their sales is to:

Mine The Traffic That Is Already Coming To Their Website

www.chattaxi.com

Chat Taxi

• Offers a fully STAFFED chat solution that:

Interacts with your existing website trafficUtilizes a growing online communication styleConverts anonymous visitors to viable leads and sales Provides monthly reporting to verify conversions

www.chattaxi.com

Value of Chat Taxi

• XYZ Company BEFORE Chat Taxi

Monthly Website Visitors ……………………………. 5,000

Percentage of Visitors that Convert to a Lead ...…… 3%

Currently Monthly Leads Generated from Website ... 150

Company Close Ratio ………………………………… 10%

Net New Sales from Existing Website Traffic ………. 15

Average New Customer Spend ……………............... $750

Monthly Income from Existing Web Traffic …….... $11,250

• XYZ Company AFTER Chat Taxi

Monthly Website Visitors ……………………………. 5,000

Percentage of Visitors that Convert ………………...

4%

Currently Monthly Leads Generated from Website ...

200

Company Close Ratio ………………………………… 20%

Net New Sales from Existing Website Traffic ……….

40

Average Customer Spend …………………............... $750

Monthly Income from Existing Web Traffic ………

$30,000

Chat Transcript

[Pat] Hello, my name is Pat, how may I help you? [Pat] Hi Carlos! [Carlos Diaz] We are in the waste water treatment business, and need solar powered pumps for our systems, any solution from your organization?[Pat] Yes, I believe Wyatt can help you. Would you like his number and/or e-mail address? [Carlos Diaz] It will be of great help and I thank you a lot [Pat] Sure. Carlos, may I have your contact information as well? [Pat] Here is the contact info.

Owner: Wyatt H. Rhone (roanE-mail: [email protected]: 1- 402-203-2835 Toll Free: (888) 452-5742

[Pat] I will pass this along to Mr. Rhone and please call him at your convenience.[Carlos Diaz] We are located in Guatemala, Central America and will like to start on solar energy in other areas [Pat] Sure Carlos! Wyatt will be able to help answer your questions. [Pat] Is there anything else I can help you with? [Carlos Diaz] Mr. Rhone does he works with you [Pat] Yes, he owns the company. [Carlos Diaz] Well we appreciate you lighting take care and see you later [Pat] For sure! Thanks for contacting us and you have a nice day! [Pat] Good-bye.

mailto:[email protected]

We’re Launching Deals On Demand

What is Opportunity Cost? It’s the Cost of an Opportunity Forgone

The Problems

Service-based businesses have under utilized schedules

Retailers have unsold inventory

Non-profit organizational budgets are being crunched

The Opportunity

Enable service-based businesses to fill available time slots

Enable retailers to sell excess inventory

Enable non-profits to raise more money

The Alternative Solutions

Do Nothing (costs of overhead, inventory, mission lost)

Distribute a coupon or tank your prices

Non-profits can do fundraisers and offer donor matching

Hmmm? How does that leverage the crowd? Excitement? Where’s my incentive to share? Does it build my network?Does it capture an immediate sale?

The Best Solution

Demand Launch: An On Demand Deal Launching Platform

Enables businesses to launch limited-time, buy now deals that give people incentive to share with their friends.

Limited Time so it elicits actionBuy Now so the consumer makes s simple buying decision right nowIncentive for sharing: require a certain number or deal gets more sweet

The Best Solution

Demand Launch: An On Demand Deal Launching Platform

Enables businesses to launch limited-time, buy now deals that give people incentive to share with their friends.

Limited Time so it elicits actionBuy Now so the consumer makes a simple buying decision right nowIncentive for sharing: require a certain number or deal gets more sweet

Envision this!

You’re a national franchise

You’re a local retailer

You’re a non-profit

Envision this!

Make Money Now

Grow your social Network

Fill Excess Capacity, Sell Unsold Inventory, Raise More Money

Envision this!

Make Money Now

Grow your social Network

Fill Excess Capacity, Sell Unsold Inventory, Raise More Money

THANK YOU!

Facebook with 400 million people could be the worlds 4th largest country

Twitter now has almost 50 million tweets a day

Social networks & blogs are visited by 3/4 of all global consumers online

Increasing travel costs and budget cuts have resulted in conference/event attendance declines by 15% - 25%

“Intefy is the emerging must-have tool for social media integrated live event broadcasts. You have to see this in action.

Michael Kristof TweetReports

Watch wherever you have Internet

real-time conversations

links to sites & sponsors live/recorded video

event analytics

photo galleries

your custom branding

We promote your brand, not ours.

We do both conversation management and on-site video production during

events

330 physical attendees

660 virtual attendees

Hundreds of links to the page shared on Twitter and Facebook to over 435,000 people

Dozens of posts and newspaper articles in praise of the conference and virtual event page

Twestivals held round the world on the same night

Almost half a million dollars was raised globally

Exeter Twestival raised over $2000 and used Intefy to showcase local bands that played throughout the night, to drive traffic for donations

Ungeeked is a 3 day conference full of social media and marketing speakers and advice

This was our first paid, live virtual event, bringing in extra revenue – so attendees had to login

Eventbrite and Paypal made ticket registration easy, and StreamAPI streamed ad-free video

“Any other conference wanting to do what I call “virtual attendance” needs to talk to Fresh ID about Intefy.

Scott Gould Founder, Like Minds

Hosted on a premiere web application service

Secure, scalable

Cloud-based for access anywhere

SocialMarketing

TraditionalMarketing

Word of Mouth

Kristi Colvin one of 14 Power Women to Follow on Twitter, Forbes says

Lisa Qualls & Kristi Colvin on100 Greatest Women in Social

Media

Lisa Qualls voted SMCKC President

Kristi Colvin on Social Media Divas You Should Be Following

Kristi Colvin featured in Twitterville, Entrepreneur, Smashing Magazine

Lisa Qualls featured on KCTV & KSHB segments

learn more at intefy.com | tweet us @intefy

agilenimble

innovativeresponsive

flexible

courtneycourtney kounkel, leed ap

stevesteve swanson, leed ap

richardrichard wetzel, aia, leed

ap

four companies64%

the rest36%

risksgrowth

performancefinancial

diversificationlegal

partnershipfailure

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34

56

78

910

Series1

Series2

Series3

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25

Just for Starters Competition

Kauffman Foundation, July 15, 2010

MuslimRanch.comAn online source for the fast growing Halal meat grilling market

What does it take to get a decent Halal steak around here?

•Halal: Arabic for “Lawful” or “permitted” for Muslims

•Demand for halal meat is met by small ethnic shops

•Supply focuses on old country tastes

• lamb, goat, stewing and ground beef

• 44% of Muslim-Americans believe their needs are not met by today’s Halal foods.1

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1 “Halal Foods: a Large and Under-recognized Market.” Food Engineering & Ingredients, April/May.

2009: 26

Market opportunity

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4 “American Muslim Demographic Information." Allied Media Corp. 11 July, 2010

GrowingMuslim Americans

grow at 6% per year

Affluent66% of American Muslim HH's earn over $50,000 / yr4

HungryMuslims’ meat

demand is growing

LargeN.A. population of

9mm, potential market of $10B

Few Competitors

Two or three sources for Halal beef online focus on commodity

supply

Market opportunity

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4 “American Muslim Demographic Information." Allied Media Corp. 11 July, 2010

GrowingGrowingMuslim Americans

grow at 6% per year

Muslim Americans grow at 6% per

year

AffluentAffluent66% of American Muslim HH's earn over $50,000 / yr4

66% of American Muslim HH's earn over $50,000 / yr4

HungryHungryMuslims’ meat

demand is growingMuslims’ meat

demand is growing

LargeLargeN.A. population of

9mm, potential market of $10B

N.A. population of 9mm, potential market of $10B

Few CompetitorsFew CompetitorsTwo or three sources for Halal beef online focus on commodity

supply

Two or three sources for Halal beef online focus on commodity

supply

MuslimRanch.com will address the market by:

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1. Providing premium grilling and BBQ cuts to American Muslims with high household income

2. We will beat the competition through a superior product and consumer experience

3. By focusing on high quality luxury food products we develop a relationship with an extremely desirable consumer.

4. Keep costs low by providing all services on a cloud based e-commerce platform. Outsource all fulfillment activities; retain Marketing and CRM as core functions

MuslimRanch.com brings organization, professionalism, and an online alternative to a fragmented and diffused retail channel

Current

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FeedlotsFood

Brokers

MeatProcessin

g Facilities

Ethnic Grocery Stores

Restaurants

Network of Qualified Ranchers

MR.com Fulfilment

& Customer Service Team

Halal Certifie

d Slaught

er House

AmericanMuslim

Grill Chef

With MuslimRanch.com

MuslimRanch.com will serve the American Muslim home grill chef by providing high quality products and information:

USDA certified beef grilling and BBQ cuts Grass fed beef plus exotic and seasonal meats

like Wagyu, Venison, and Bison. Expand to difficult to find halal poultry like

goose, game hen, pheasant Create an online community centered on halal

grilling and BBQ news, information, learning and sharing

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Other Stakeholders

Investors Strong cash flow for a small investment will generate large IRR

Phased investment plan reduces risk

Opportunity to benefit from an eventual sale of MuslimRanch

Suppliers Ranchers and slaughter houses access a new and growing market

Partners Our customer database will be valuable to other vendors (travel, food, and publishing industries)

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Marketing plan

Online advertising• Communications will include a website with a blog, recipes and accessories. We

will advertising on other Muslim websites. • Online community where kids get to know the Muslim rancher. • Google Adsense search engine marketing.

Product line extensions• We will grow to provide more exotic beef

– American Style Kobe Beef– Japanese Wagyuand – Bison

Future sales offerings• Spot Sales / Subscription Model / Ad revenue

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Action Plan and Time Line

Conduct research to more clearly define Market opportunity and Fulfillment ProcessConduct research to more clearly define

Market opportunity and Fulfillment Process

Develop and launch e-commerce platformPut some beef in inventory and sell some steak


Develop and expand market; build onlinecommunity; expand product offerings

Develop and expand market; build onlinecommunity; expand product offerings

Develop foreign markets Develop foreign markets

Exit Strategy: Most likely a sale to a strategic buyer


Phase 1Phase 1

Phase 2Phase 2

Phase 3Phase 3

Phase 4Phase 4

Phase 5Phase 5

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Investment = $240,000 to Phase 2

Conduct research to more clearly define Market opportunity and Fulfillment Process

$40,000

Conduct research to more clearly define Market opportunity and Fulfillment Process

$40,000


$200,000


$200,000

Develop and expand market; Build onlinecommunity; expand product offerings

From Operations

Develop and expand market; Build onlinecommunity; expand product offerings

From Operations

Develop Foreign MarketsFrom Operations

Develop Foreign MarketsFrom Operations



Phase 1Phase 1

Phase 2Phase 2

Phase 3Phase 3

Phase 4Phase 4

Phase 5Phase 5

Founding team

•Hussain Ali-Khan is a Muslim who likes good steaks. He has worked in senior finance and operations roles including a stint as a corporate vice president at the New York Times Company

•Steve Bastasch has worked in finance, strategy, and business development roles at leading global companies such as Procter & Gamble, Dun & Bradstreet, and the New York Times. He has significant experience in online business.

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The founding team will launch the pilot site and develop a recruitment plan as the company grows.

Exit Strategy

We target a sale in five years to a large meat producer.

Omaha steaks

• $300mm revenue/yr

PM Beef

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Points to remember

1. North American Muslim’s Halal meat needs are large (9mm people), growing, and unsatisfied

2. MuslimRanch.com will provide premium steaks any time to any where through overnight shipping

3. We will beat our competition with our product and targeted marketing plan

4. Direct-to-consumer beef sales are profitable (50% margin) with low capital and high price points – ROI is high

5. We are in the beginning stages - sizing the market, talking with a few people - and now we need to test a product.

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Points to remember

1. North American Muslim’s Halal meat needs are large (9mm people), growing, and unsatisfied

2. MuslimRanch.com will provide premium steaks any time to any where through overnight shipping

3. We will beat our competition with our product and targeted marketing plan

4. Direct-to-consumer beef sales are profitable (50% margin) with low capital and high price points – ROI is high

5. We are in the beginning stages - sizing the market, talking with a few people - and now we need to test a product.

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Just for Starters Presentations

Technology

Transcript of Just for Starters Presentations