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Transcript of June Planner
1
June 2011
Retail Monthly Merchandise Planner
2
June 2011Planner Table of Contents
Product Updates (PG 3-8)
• Page 3- 4: Footwear New Product and Who Gets What
• Page 5-6: Accessories New & Hot Product
• Page 7: R GEAR Apparel New & Hot Product
• Page 8: Branded Apparel New & Hot Product
Marketing Updates ( PG 9 – 19)
• Page 9: Marketing Checklist
• Page 10: Marketing Calendar/Highlights
• Page 11: Marketing Posters
• Page 12: Coop Banners
• Page 13: Catalog Offer/Inserts
• Page 14: AHA
• Page 15: Bra Sale Set Up
• Page 16-18: June 3 Day Sale Set Up
• Page 19: Insole Sale
In Store Visual Presentation & Signage (Pg 20 – 37)
• Page 20-23: New RRS Sock Signage
• Page 24-25: New Insole Signs
• Page 26: Hydration Display
• Page 27-28: RRS Apparel Table Set up
• Page 29: Mannequin Planograms
• Page 30: Vendor Coop Table Set Up
• Page 31: Planogram Updates Coming Soon!
• Page 32: Friendly Reminders
3
June 2011 FootwearNew & Replacement Product!
* See who gets what on next page
Brand New style Replaces: Sub-PGC Cat. Notes
Asics GEL-DS Sky Speed 2 GEL-DS Sky Speed Running pN You can find Tech sheets for new product here:
Asics GEL-Foundation 10 GEL-Foundation 9 Running MC P:\Product Tech Sheets\Footwear Tech Sheets
Asics GEL-Trail Sensor 5 GEL-Trail Sensor 4 Trail Running N+
Brooks Ghost 4 Ghost Running N
New Balance 880 759 Running N
New Balance 1190 905 Running pS
Nike Air Pegasus+ 28 Air Pegasus+ 27 Running N
Nike Air Pegasus+ 28 GS Air Pegasus+ 27 GSRunning N
Saucony ProGrid Ride 4 ProGrid Ride 3 Running N
Saucony ProGrid Omni 10 ProGrid Omni 9 Running S
Brand New style Sub-PGC Cat.
Asics GEL-Speedstar 5 Running pN
Asics GEL-Kayano 17 Running S+
Asics GT-2160 Running S
Asics GEL-DS Trainer 16 Running pS
Brooks Launch Running pN
Brooks Kids Adrenaline GTS 2 Running S
Brooks Green Silence Running pN
Brooks Glycerin 9 Running N+
Newton Running Distance S Running pS
Newton Running Distance U Running pS
Newton Running Distance Running pN
Newton Running Sir Isaac Running N
Newton Running Lady Isaac Running N
Saucony ProGrid Guide 4 Running S
Saucony ProGrid Mirage Running pS
Reebok RealFlex Run Running pN
Updates
New Color
4
June 2011 FootwearWho Gets What?
Want to know what you will be getting?
Check out the chart below,
Brands are listed in the left column vertically.
Stores are listed across the top row horizontally.
If there is a shaded grey Y in the box under your store you will be receiving it!
Brand Description 101 102 105 106 107 108 109 110 111 112 113 114 115 301 302 303 502 701 702 703 704 705 706
Asics GEL-DS Sky Speed 2 Update Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y
Asics GEL-DS Trainer 16 New Color Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y
Asics GEL-Foundation 10 Update Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y
Asics GEL-Kayano 17 New Color Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y
Asics GEL-Speedstar 5 New Color Y - - - - - - - - - - - - - - - - - - - - - -
Asics GEL-Trail Sensor 5 Update Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y
Asics GT-2160 New Color Y Y Y Y Y Y Y Y Y - Y Y Y Y Y Y Y Y Y Y Y Y Y
Brooks Ghost 4 Update Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y
Brooks Glycerin 9 New Color Y - - - - - - - - - - - - - - - - - - - - - -
Brooks Green Silence New Color Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y
Brooks Kids Adrenaline GTS 2 New Color Y Y Y Y Y Y Y Y Y Y Y Y - Y Y Y Y Y Y Y Y Y Y
Brooks Launch New Color Y Y Y Y Y Y Y Y Y Y Y Y - Y Y Y Y Y Y Y Y Y Y
New Balance 880 Update Y - - - - - - - - - - - - - Y - - - - - - - -
New Balance 1190 Update Y - - - - - - - - - - - - - - - - - - - - - -
Newton Running Distance New Color Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y
Newton Running Distance S New Color Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y
Newton Running Distance U New Color Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y
Newton Running Lady Isaac New Color Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y
Newton Running Sir Isaac New Color Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y
Nike Air Pegasus+ 28 Update Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y
Nike Air Pegasus+ 28 GS Update Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y
Reebok RealFlex Run New Color Y - - - - - - - - - - - - - - - - - - - - - -
Saucony ProGrid Guide 4 New Color Y - - - - - - - - - - - - - - - - - - - - - -
Saucony ProGrid Mirage New Color Y - - - - - - - - - - - - - - - - - - - - - -
Saucony ProGrid Omni 10 Update Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y
Saucony ProGrid Ride 4 Update Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y
5
June 2011 AccessoriesNew and Hot Product!
New!
Hot Deals!
Monitors
A stores: NEW COLOR of NIU1122 Nike+ SportBand – BlueLime (all stores will receive BlueLime in July)
Nutrition
ALL Stores: 2 NEW FLAVORS of PFD201/PFD254 Power Gel 24pk/Single – Berry and Kona Punch
101, 701 & 705: NEW Electrolyte Drink ULR100 Ultima Replenisher 30svgs Canister in 4 flavors – Grape, Orange, Wild Raspberry and Lemonade. GLUTEN FREE, VEGAN friendly, and contains ZERO SUGAR!
Socks
A stores: 2 NEW STYLES of Feetures
• FET118 Elite Ultra Light Low Cut Single
•FET120 Elite Light Cushion Low Cut Single. Both styles will be arriving in 4 different colors.
*Merchandise with existing Feetures socks.
101, 105, 111 & 302: 2 NEW COLORS of THU341 Thorlo Experia Mini Crews – WH and BKBK
RRS Insoles – SUPER SALE!!! June 2nd – August 30th
Style DescriptionRegular
PriceSale VIP Sale
VIP
SAVINGS!
RRU1059 Cushion Plus Men's 24.99 16.61 14.95 60%
RRU1060 Cushion Plus Women's 24.99 16.61 14.95 60%
RRU1063 Support Plus Unisex 29.99 22.16 19.95 67%
RRU1097 Support Plus Women's 29.99 22.16 19.95 67%
RRU1085 Support 3/4 19.95 11.05 9.95 50%
6
On 6/30/11 the following items will be discontinued. Please sell through in current location
ALL STORES
RRS RRU1013 STRD RRS Duffel
Nike NIU1094 BUOR Men's Daybreak Cap
Nike NIU1094 NPTBL Men's Daybreak Cap
Nike NIU1142 Black/YellowTeam Training Air Medium Duffle
Nike NIU1143 Black Team Training Lg Gymsack
Nike NIU1143 Grey/Pink Team Training Lg Gymsack
Hollywood Fashion Tape HFT100 NA Hollywood Add On 2 Hook
Hollywood Fashion Tape HFT101 NA Hollywood Add On 3 Hook
Hollywood Fashion Tape HFT102 NA Hollywood Add On 4 Hook
Hollywood Fashion Tape HFT103 NA Hollywood Cover Ups
Hollywood Fashion Tape HFT104 NA Hollywood Fashion Tape
Hollywood Fashion Tape HFT105 NA Hollywood Goes Commando
Hollywood Fashion Tape HFT106 NA Hollywood No Shows
A STORES
SPRI SPP109 BK Weighted Segmented Jump Rope
Wrightsock DLU338 White Running II Low 4PK (Promo Pack)
10 Seconds TEN106 BK Fitness Poles
10 Seconds TEN107 NA Shoe Care Recovery Kit
10 Seconds TEN108 NA Gel Cleaner/Deodorizer 4.0oz
A-B STORES
Nike NIU1118 WH Women's Daybreak Cap
June 2011 AccessoriesDiscontinued Product
7
June 2011 R GEAR ApparelNew and Hot Product!
Seamless, Seamless, Seamless!!!!
Did you hear the GREAT news? Seamless is in ALL stores! Everyone can enjoy the buttery softness of these tops!!! Available in 3 colors and 2 sleeve lengths. These are more form-fitted so size up if you want a little extra room.
Favorite Tops!!!!
Velocity Run Tees
If you like the Nike Pro Tee’s, then try Rgear’s Velocity Run Tee’s for both Men and Women
Women’s:
RRL1110-Run Sleeveless
RRL1111-Run Short Sleeve
RRL1112-Run Long Sleeve
Men’s:
RRM1059-Run Sleeveless
RRM1024-Run Short Sleeve
RRM1023-Run Long Sleeve
Skorts -If you like the Nike Woven Skort (NKL1346); then try the Rgear Velocity Skort, RRL1137. The Velocity Skort has the same bells and whistles as NKL1346 but for $5 less. It not only comes in your basic black but also Pacific Blue.
Men’s Basic Tee’s -RRM1060 & RRM1061-This sleeveless and short sleeve top has reflective piping that runs from the front to back for increased visibility. The mix of Cotton & Dryroad fabrics give it a soft feel while still wicking moisture so you get the best of both worlds.
Protect Yourself!-Try the Women’s Rgear Pro Velocity Tops to protect against harmful UV rays. Available in a Tank, Sleeveless and Short Sleeve version (RRL1113, RRL1114 & RRL1115) All come in White, Watermelon and Limelight
Smell Fresh All Run Long -In the Men’s Pro Velocity Tops. Each top is made with Antibacterial Nano Silver Technology which keeps you smelling fresher longer. Available in a Singlet, Sleeveless and Short Sleeve (RRM1050, RRM1051 & RRM1052)
Hey VIP’s, check out these great discounts!!!! ****Bogos 20% will begin 6/6 and run thru 7/5****
8
June 2011 BrandedApparelSEMI ANNUAL BRA SALE 6/6 – 7/5
You will be delighted to know, VIPs Enjoy 20% all their favorite Bra Boutique bras!
*Not ALL bras are on sale, just their favorites from the Bra Boutique (see below for sale list)
Style Style Description Retail Cost VIP Sale $ VIP Discount Retail Start Retail End
JBL305 Seamless Cami $24.99 $12.00 $19.99 20% 6/6/2011 7/5/2011
RRL1140 Seamless Ribbed Cami $24.99 $19.99 20% 6/6/2011 7/5/2011
JBL296 Shiny Seamless $35.99 $17.28 $28.79 20% 6/6/2011 7/5/2011
RRL1141 Seamless Racerback $29.99 $23.99 20% 6/6/2011 7/5/2011
MCL326 Alexis $33.99 $17.00 $27.19 20% 6/6/2011 7/5/2011
MCL327 Alexis Printed $35.99 $18.00 $28.79 20% 6/6/2011 7/5/2011
MCL325 Vero A/B $35.99 $18.00 $28.79 20% 6/6/2011 7/5/2011
RRL1080 Energy Cami $29.99 $23.99 20% 6/6/2011 7/5/2011
MCL343 Vixen A/B $35.99 $18.00 $28.79 20% 6/6/2011 7/5/2011
JBL307 Shape T Back $35.99 $17.28 $28.79 20% 6/6/2011 7/5/2011
HIL349 Motion Sensor $44.99 $22.50 $35.99 20% 6/6/2011 7/5/2011
RRL1058 Intensity T Back $32.99 $26.39 20% 6/6/2011 7/5/2011
NKL1388 Swift Y Back $39.99 $20.00 $31.99 20% 6/6/2011 7/5/2011
MCL324 Vixen C/D $37.99 $19.00 $30.39 20% 6/6/2011 7/5/2011
MCL217 Fiona $43.99 $22.00 $35.19 20% 6/6/2011 7/5/2011
CWL118 Kinesio Support $64.99 $32.50 $51.99 20% 6/6/2011 7/5/2011
CWL114 Ultra Support $69.99 $35.00 $55.99 20% 6/6/2011 7/5/2011
NKL1387 Swift U Back $49.99 $25.00 $39.99 20% 6/6/2011 7/5/2011
MCL323 Juno $51.99 $26.00 $41.59 20% 6/6/2011 7/5/2011
JBL298 Powerback Underwire $39.99 $19.20 $31.99 20% 6/6/2011 7/5/2011
MCL308 Maia $45.99 $23.00 $36.79 20% 6/6/2011 7/5/2011
MCL342 Luna Bra $51.99 $26.00 $41.59 20% 6/6/2011 7/5/2011
MCL344 Aurora $43.99 $22.00 $35.19 20% 6/6/2011 7/5/2011
RRL1124 Women's Favorite Cami Bra $19.99 $15.99 20% 6/6/2011 7/5/2011
RRL1125 Women's Favorite Cami $29.99 $23.99 20% 6/6/2011 7/5/2011
RRL425 Sportek A/B $29.99 $23.99 20% 6/6/2011 7/5/2011
RRL427 Sportek C/D $29.99 $23.99 20% 6/6/2011 7/5/2011
RRL429 Powertek A/B $34.99 $27.99 20% 6/6/2011 7/5/2011
RRL431 Powertek C/D $34.99 $27.99 20% 6/6/2011 7/5/2011
RRL984 Intensity Tank $34.99 $27.99 20% 6/6/2011 7/5/2011
RRL1081 Intensity T Back Long Bra $37.99 $30.39 20% 6/6/2011 7/5/2011
9
June 2011Marketing Checklist
Take Down:
�6/1 Mizuno & Nike Coop Banners (Throw away)
�6/1 Saucony Coop Table (Throw away)
�6/6 Nutrition Marketing Poster (Throw away)
�6/15 Nike Coop Table (Throw away)
�6/24 Hydration Poster (Throw away)
�6/27 June Sale Marketing Poster (Throw away)
Put up:
�6/1 Nike Coop Table (6/15)
� 6/1 Saucony & Asics Coop Banners (7/31)
�6/1 Hydration Poster (6/24)
�6/2 Insole Wobbler (8/30)
�6/6 Bra Sale Signage (7/5)
�6/6 AHA Marketing Poster & Signage (7/10)
�6/15 Asics Coop Table (7/1)
�6/24 June Sale Marketing Poster (6/27)
�6/27 Suncare Marketing Poster
Keep up:
�TBD Spring Arrivals Dressing Room Posters
�TBD Sandals Signage
�TBD Apparel BOGO Highlighters
10
June 2011Marketing Calendar
SUN MON TUE WED THU FRI SAT
3029282726
25242322212019
18171615141312
111098765
432 1
Top Secret End
SA L E
SA L E
CoopTable
Contest Begin
Asics Coop Table
Coop Banners
Bra Sale BeginAHA BeginApparel BogoCatalog in-home
June Sale Begin
June Sale End
SA L E
SA L E
SA L E
Asics Contest BeginNike Contest End
Asics Contest End
Coupon driver email
Bra Sale driver email
Retention MailerFTB MailerAuto renew MailerVIP BonusCustom Insole Mailer
Retail Coupon
Postcard
Summer Begins!
11
June 2011Marketing Posters
•Each store has 2marketing poster frames.
•If you have the double-stack poster stands – DO NOT place a sign on the lower portion unless directed to do so- please leave empty
Poster Change #2 Date: 6/6Poster Change #1 Date: 6/1
Frame 1 Frame 2
Front
Back
Frame 1 Frame 2
Front
Back
Frame 1 Frame 2
Front
Back
Poster Change #3 Date: 6/24 Poster Change #4 Date: 6/27
Frame 1 Frame 2
Front
Back
s
a
l
e
Hydration
Poster
Shoe Dog
Poster
VIP
Poster
Nutrition
Poster
Hydration
Poster
Shoe Dog
Poster
Shoe Dog
Poster
Shoe Dog
Poster
VIP
Poster
VIP
Poster
VIP
Poster
June Sale
Poster
Suncare
Poster
AHA
Poster
AHA
Poster
AHA
Poster
12
June 2011Coop Banners
Asics Coop Banner
Display in allocated coop banner areas.
Promo date: 6/1-7/31
*Discard after promo (keep hanging attachments)
Saucony Coop Banner
Display in allocated coop banner areas.
Promo date: 6/1-7/31
*Discard after promo (keep hanging attachments)
13
June 2011Catalog Offer
*June Catalog peel-off valid through 7/4/2011
•Active customers.
•Non-retail version
•Donate and receive $10 coupon
2 Retail Versions
•Reactivation & prospective customers
14
June 2011AHA
** Shipments should arrive 5/25 ARB Due Date: 6/6 runs through
Fit expert name badge tag- Attach to all retail employee name tags.
The AHA coupon should be given to all customers who make a donation to AHA. The fundraising campaign will run from June 6th through July 10th. Please keep any extra coupons until late July or early August. After that, the coupons can be recycled. Ideally, the stores would let us know if large amounts are being recycled so that we can take that into account when ordering next year's coupons.
Cash wrap decal. Place below main register station.
Register Tent – Place on registers to promote AHA coupon upon donation.
15
June 2011Bra Sale Set Up
*Display bra campaign signage 6/6 thru 7/5/31*Bra Sale marketing poster direction on Marketing poster page
Bra sale window sign.
Attach with suction cups to front window adjacent to front doors.
Bra Sale topper.
Place on bra racks and bra boutique using table toppers.
ARB Due Date: 6/6 runs through 7/5
16
SALE Action Items: Signage
Sale window sign.
Attach with suction cups and hang in window adjacent to front door.
*KEEP AFTER SALE
If your location permits the use of exterior signage, locate sidewalk sale signs along the perimeter of your store in prominent locations.
*KEEP AFTER SALE
ARB Due Date: 6/24 – 6/26
June 20113 Day Sale Sign Kit & Instructions
Rev up for the June 3 day Sale!
Plan to use the generic sale sign kit you already have (previously used for the stock up sale)
17
June 20113 Day Sale Sign Kit & Instructions
“WOW” clearance highlighter
Place on clearance rounder only
*Add balloons every day of sale
*KEEP AFTER SALE
Sale Apparel Highlighter
Place on R GEAR and branded apparel racks.
*Add Balloons every day of sale
*KEEP AFTER SALE
Sale Shoe Wall highlighter
Use on shoes during sale campaigns.
*KEEP AFTER SALE
Newly Reduced Highlighter
Use on shoes that have been permanently marked down.
*KEEP AFTER SALE
*Display sale/clearance signage 6/24 //26
ARB Due Date: 6/24 – 6/26
18
Shoe Clearance Display• Shoe Cart or Sale Table should be
stacked with one shoe on top of the top boxes
• If space permits, place shoe carts or tables near the entrance of the store in the main aisle
• Stack shoes on and under tables.
• Organize shoes by gender and size.Put shoe fit type & clearance price sticker on the box.
• Add Balloons to carts and tables
**Place a shoe cart or table outside your store on the sidewalk or under a pop-up tent if you are able.**
June 20113 Day Sale Sign Kit & Instructions
Take advantage of these Great Markdowns!
View markdown list at:public\Retail\ARB_Price_Changes\FW_Retail_Markdowns_042211.xls
ARB Due Date: 6/24 – 6/26
19
June 2011Insole Sale Wobbler
-Place next to RRS insoles.
6/2-8/30
*Throw away after campaign
ARB Due Date: 6/2 runs through 8/30
Ready, Set, Get our customers comfy in some of their favorite insoles!
20
The Worlds Best Running Socks deserve Fun New Signs!
What: RRS Socks (see planogram on pages 3 & 4)
Where: RRS socks fixtures and walls.
What you will receive:
Sock Spot Fixture Sign (2)
Place (1) on Men’s
And (1) on Women’s
Spot Signs (2 sets)
1 set = (1) green spot, (1) gold spot and (1) blue spot
Place 1 set on Men’s Tri-Grid
And 1 set on Women’s Tri-Grid
* Use clips provided to attach spots to top of Tri-Grid
Sock Spot Department Sign (1)
Place on wall in frame above unisex socks and foot forms
Sock Length Spot Signs & Colored
shelf inserts
Place Spot behind foot form above product category.
Place shelf insert with matching color
*Toss out old signs
Front View Top View
June 2011RRS Socks NEW Signage
ARB Due Date: 6/13
21
L
M
M
S
RRU
1055
WHD
PK/
Tab
L
M
M
S
RRU
1055
WHLI
Tab
L
M
M
S
RRU
1115
PK/
Tab
L
M
M
S
RRU
1113
Neon
Tab
L
M
M
S
RRU
1112
WH/
Tab
XL
L
M
S
RRU
1112
BK/
Tab
XL
L
M
S
RRU
1103
WH/
Quarter
XL
L
M
S
RRU
11103
BK/
Quarter
XL
L
M
S
RRU
1104
WH/
Quarter
XL
L
M
S
RRU
1104
BK/
Quarter
L
M
M
S
RRU
1114
PK/
Quarter
L
M
M
S
RRU
1044
WHL
BL/
Low
L
M
M
S
RRU
1044
WHLI/Low
L
M
M
S
RRU
1044
WHGYPK/
Low
L
M
M
S
RRU
1110
WH/
Low
L
M
M
S
RRU
1110
GY/
Low
L
M
M
S
RRU
1055
BKHT
PK/
Tab
Women’s Side BWomen’s Side A
Women’s Side C
What: Women’s RRS Socks
Where: Tri-Grid fixture ( read sides A-B from left to right)
New! Women’s Neon Knee Highs!
Side BSide A
Side C
S/M NBL
S/M NOG
S/M NPK
RRU
1134
Neon
Knee
* If you are using an H-rack or a wall, show two rows of RRU1134
Front View Top View
June 2011RRS Socks NEW Signage
22
XL
L
L
M
RRU
1111
BK/
Tab
XL
L
L
M
RRU
1111
WH/
Tab
XL
L
L
M
RRU
1054
WHRD
BK/
Tab
XL
L
L
M
RRU
1054
BK/
Tab
XL
L
L
M
RRU
1054
BKLM/
Tab
XL
L
L
M
RRU
1054
WHCH
Tab
XL
L
L
M
RRU
1053
WHGY
BK/
Quarter
XL
L
L
M
RRU
1109
BK/
Low
XL
L
L
M
RRU
1109
WH/
Low
XL
L
L
M
RRU
1043
WHOR/Low
XL
L
L
M
RRU
1043
WHNVRY/
Low
XL
L
L
M
RRU
1043
WHGYBK/
Low
XL
L
L
M
RRU
1053
BKCB/
Quarter
XL
L
S/M
RRU
1106
BK Crew
XL
L
S/M
RRU
1105
WH/
Crew
XL
L
S/M
RRU
1105
BK/
Crew
XL
L
S/M
RRU
1106
WH Crew
Men’s Side A Men’s Side B
Men’s Side C
What: Men’s RRS Socks
Where: Tri-Grid fixture
Side A
Side C
Side B
Front View Top View
June 2011RRS Socks NEW Signage
23
XL
L
M
S
RRU
1102
BK/
Low
XL
L
M
S
RRU
1100
WH/
Low
XL
L
M
S
RRU
1100
GY/
Low
XL
L
M
S
RRU
1100
BK/
Low
XL
L
M
S
RRU
1102
WH/
Low
XL
L
M
S
RRU
1102
GY/
Low
XL
L
M
S
RRU
1101
BK/
No Show
XL
L
M
S
RRU
1089
WH/
Tab
XL
L
M
S
RRU
1089
BK/
Tab
XL
L
M
S
RRU
1088
WH/
Low
XL
L
M
S
RRU
1088
BK/
Low
XL
L
M
S
RRU
1099
GY/
No Show
XL
L
M
S
RRU
1099
BK/
No Show
XL
L
M
S
RRU
1101
WH/No Show
XL
L
M
S
RRU
1101
GY/
No Show
XL
L
M
S
RRU
1099
WH/No Show
What: RRS Unisex socks. See sku guide and order below.
Where: Option A - Sock Wall, Option B - Far end of shoe wall (opposite end from insoles)
*Toss Out old wall signs
NEW Department wall sign
Foot Forms W/ color spotsbehind them and shelf inserts
*If you have crew socks at the end of this wall, use the “crew spot” above the vertical rows of crews
June 2011RRS Socks NEW Signage
24
Look forward to New Signs for insoles! What: Insole Fixture/Dept signs and RRS Insoles planogram (on next page )
Where: Priority location is the far end of the shoe wall (opposite socks)
*If space on or adjacent to the shoe wall is not available use fixture
Department wall sign
Stores: 102,105,106,108,109,111,112,115, 301, 303, 502, 701, 702, 703, 704, 705, 706
* Place sign on wall above Insoles
Department fixture sign
Stores: 101,107, 110, 113, 114, 302
*Place sign on fixture
Toss Out old orange and white Insole signs
June 2011Insole NEW Signage
25
D
C
B
A
RRU1096
Women Support
D
C
B
A
RRU1097Women Support Plus
10/11
9
7/8
5/6
RRU1098
Women
Cushion
13/14GGG11/121012
11/12E/FE/FE/F10911
8/9/10C/DC/DC/D8/989/10
5/6/7A/BA/BA/B5/6/76/77/8
RRU1064
Control
RRU1062
Support
RRU1085
Support
3/4
RRU1063
Support
Plus
RRU1061
Cushion
RRU1060
Cushion
Plus
RRU1059
Cushion
Plus
Sku
Size
*An H-Rack fixture allows a maximum of 3 facings vertically. Please combine the bottom two facings
Department/H-Rack Sign
Top
Floor
June 2011RRS Insole Planogram w/ NEW SIGN!
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June 2011Hydration Display
June is Hydration Month!
Get Ready to propel hydration sales and quench our customers thirst for style!
Place NEW Hydration Marketing Poster and running mannequin near the front of the store.
Dress Mannequin in:
RRL1129 Pacific Blue, size small
RRL902 Black, size small
*Add hydration belt and palm holder
*Move Nathans water bottle fixture to the front of the accessory department and visible from main aisle.
ARB Due Date: 6/1
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June 2011RRS Women’s Table Set Up
June 1st – 30th
ARB Due Date: 6/1
Large TableRRL1129 Pro Velocity Seamless SleevelessRRL1130 Pro Velocity Seamless Short Sleeve
Small TableRRL990 Velocity 6” Compression ShortRRL1017 Velocity 5” Short
Mannequin FormsDress Form 1 in: RRL 1129 Pacific Blue, size smallRRL 990 Black, size small
Dress Form 2 in: RRL1130 Watermelon, size smallRRL1017 Grey, size small
•Use BOGO Highlighter
• Paper Folds keep Roadrunner tables looking GREAT!
28
June 2011 RRS Men’s Table Set Up
June 1st - 30th
ARB Due Date: 6/1
Large TableRRM1062 Pro Velocity Seamless SleevelessRRM1063 Pro Velocity Short Sleeve
Small TableRRM1066 Velocity 3” Split ShortRRM1041 Velocity 5” Short
Mannequin FormsDress Form 1 in :RRM1062 ST-size mediumRRM1066 RY- size medium
Dress Form 2 in:RRM1063 RY- size mediumRRM1041 BKST- size medium
•Use BOGO Highlighter
•Paper Folds keep Roadrunner tables looking GREAT!
29
June 2011 Mannequin Planograms
Keep Up
Women's (Size S)1. RRL1137-Bk Velocity SkortRRL1130- PAC Pro Velocity Seamless Short Sleeve
2. RRL990-BK Velocity 6" Compression ShortRRL1129-WT Pro Velocity Seamless Sleeveless
3. RRL1017-BK Velocity 5” ShortRRL910-PAC Everyday Tank
Men's (Size M)1. RRM892-BK Velocity 9" Compression Short
RRM1062-RY Pro Velocity Seamless Sleeveless
2. RRM1041-RYBK Velocity 5" ShortRRM1063-ST Pro Velocity Seamless Short Sleeve
3. RRM1066-BK Velocity 3"Split ShortRRM1007-RY Velocity Singlet
You will be happy to know, It’s time to update our mannequins!
Please follow planograms below and pair up with Nike shoes and coordinating accessories!
GREAT looking Mannequins make our customers happy and drive sales!!
Your store deserves Great Sales!
30
June 2011Vendor Coop Tables
Display Shoes:
Asics Cumulus 13, ASC1498, ASC1499
Nimbus 13, ASC1494, ASC1495
If you have Asics apparel, dress form and place towards back of large table
New marketing materials will ship to each store directly from vendor.
Asics
ARB Due Date: June 15th -30th
**Please do not toss vendor supplied materials without approval, or change out sooner than dates given above.
Nike
ARB Due Date: June 1st-15th
Display Shoes:
Nike Air Pegasus +28, NIK1376 and NIK1377
If you have Nike apparel , dress form and place towards the back of the large table
New marketing materials will ship to each store directly from vendor.
31
June 2011 Planogram Updates
You will be happy to know updates have been made for the following planograms:
Updates available at:
P:\Retail\Visual Merchandising\PLANOGRAMS
Nutrition Aid
Station
Fitness
Equipment
32
Friendly Reminders
AND
In order to meet the needs of the stores and keep them looking GREAT!, please follow these guidelines for requests:
STORE SUPPLIES: Bags, stickers, hangers, sizing rings, etc. are located on the Intranet.
FIXTURES/Merchandising: Pegs, shelves, mannequins, table, racks, baskets, etc. Send Requests in one day a week: FRIDAYSend requests to: Lisa Esmael ext 213, [email protected]
All questions regarding store layouts, department movements and larger projects, please continue to call: Melissa Jones, VisualMerchandising Manager ext 478. [email protected]
SIGNAGE: Department signs, shoe slats, wobblers, pricing signs, etc. Request through Retail Sign Order form found on Retail intranet on FRIDAYS. Send questions to: Bryon Halperin ext 233, [email protected]
All requests will be filled the following Monday and will ship out with the stores next replenishment schedule.
Planograms: All store planograms may be found in P:\Retail\Visual Merchandising
ARB Completion photos stored in: P:\Retail\Visual Merchandising\ARB-COMPLETION PHOTOS