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Transcript of Jibs United Spring Issue
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Welcome to JIBS!
Dear fellow JIBSers,
Whether youre a new student here at Jnkping International Business School or if youve
been here for some time I know that you are, as I am, thrilled at the start of the new
semester. New possibilities and prospects lie ahead, and the days just keep getting lighter,
brighter and longer for each passing hour.
In myrst months at JIBS Ive only had time to scratch the surface of all the brilliance and
gusto of the students, faculty and members of stahere. What I can say though is that the
students make out an important part of the incredible JIBS spirit. You are our best
ambassadors in the ever-changing global market. You make us look good. No, scratch that,
you make us look great. I hope we make you look great too!
So let me take this opportunity to welcome you all to the new semester at JIBS.
My advice to you is that you take all opportunities that are given this semester:
International Day, Spring Inspiration, and JIBS Video Contest and what JSA oers you to
mention just a few activities. Participate, explore and be truly international at heart and
entrepreneurial in mind.
I know Im ready are you?
Professor Johan Roos Dean, Jnkping International Business School
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f you passed through the entranceof JIBS on February 16, many things
would have
lled up your senses.People speaking and shaking hands.Small goodie bags oating around inmasses of people. Red bow ties that
go around the necks of all members of Next-step. Students and companies making smalltalk and discussing future aspects and goals.Business cards and e-mail addresses goingfrom one hand to another. Opportunities ofa summer internship or an interview oered,and both students and employers smiling as aconversation goes in a direction as they bothhave hoped for.
Nextstep Career FairNextstep Career Fair is one of the biggestevents of the year at JIBS. e Career Fairtakes approximately four months of pre-parations, says Anne Mathieu, one of the25 members of the Nextstep team.ose
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preparations include everything from makingagreements with companies, to blowing up
balloons on the same day as the fair. It is achance for students to make new contacts andmaybe meet their future employer. Compa-nies come to attend the fair to meet studentsand market their company and their view onthe future job market. It is a great way to talkwith companies and enter the labor market in asafe and early stage, says Mathieu.
omas BodstrmStudents who attendedthe fair were givengoodie bags from companies that containeditems from that company. Nextstep alsohanded out goodie bags from companies that
could not be present that day. During the daythere were three guest lectures students couldattend, and one of the biggest names that daywas omas Bodstrm. omas Bodstrmattracted a lot of people and he was one of themost popular topics of the conversations that
I
Writer: Mia Berentje Land Photographer: Justine Duditlieu
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day, says Mathieu. Bodstrm had around 250people attending his lecture.
e Career Fair BanquetAnother very popular topic to discuss at theCareer Fair was the banquet later that eve-ning.e Banquet took place at Elite StoraHotellet in Jnkping. It was a chance for the
students to have a lovely evening and at thesame time build new contacts with possibleprospective employers.e interest in thebanquet was very big and quickly sold out.On the evening of the banquet, the dining hall
in Elite Stora Hotellet was exquisitely ador-ned. e crystal chandeliers sparkled and sodid all the dresses in the room, says Mathieu.
A successfull BanquetEvery person attending was given a glassof champagne when entering the hall andthe Banquet was very glamorous. Mathieu
ends with describing the Banquet as a verysuccessful event that came to end a verypleasant day.When I thank Mathieu for her time andwalk through the corridor, I can still see
Nextsteps goodie bags carried around bystudents. It seems that Nextstep successfullyachieved all of their goals with the CareerFair, both by providing an excellent fair andby making a mark in this years JIBS historyof events.
Quotations:
Nextstep Career fair is one of the biggest eventsevery year at JIBS. e Career fair takes ap-
proximately four months of preparations,
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opportunities and go further.
e most complicated stage is during your
rst months/years and to make people who
do not know you believe in you. Remember
that you might be able to get more interes-
ting and challenging duties at a less known
company than starting for some of the largest
and most recognised companies. However, a
great brand name will open up doors even if
your duties are not as fancy as at the less well
known company.
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To have a business degree, a few years
working experience and a will to succeed no
matter what.
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Yes, any time, I would be glad to help!
...;
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18 years later JIBS is by far the most internationalbusiness school in Sweden and one of the mostinternational in Europe, even the world depen-ding on measures. Not bad for a business schoolthat has not turned 20, yet.
We have ve yearsWhen I became JIBS Alumni president in 2009I thought, Ok, we have ve years to do this. Tonish building the platform of a proper socialprofessional network of former JIBS graduatesand to gather the 5 000+ people with a JIBSdegree and the other thousands that spent timeat JIBS. I wanted to do this well in time for the
20th anniversary of JIBS in 2014. Why? Becauseto everyone at JIBS, students, faculty, staoralumni, our 20th anniversary marks one ofthe best opportunities in modern time to trulystrengthen the perception and experience of JIBSbeing a rst class business school. One that isrecognized for being truly international at heartand entrepreneurial in mind. Our opportunityis to tell more people around us what we standfor and by that attract more of the high calibrestudents, faculty, staand partners that we want.It also marks the best opportunity in years to reu-nite the family of JIBSers around the world.isideal opportunity should not go to waste because
the next one is much to far away.
Exceptional anniversaryAs for JIBS Alumni, we will do our part. Firstof all, we will continue to build a high value-adnetwork that inspires, connects, educates. We willhelp to come up with the exceptional ideas onwhat to do. Because an exceptional anniversaryneeds exceptional ideas and we should reach outto all students, faculty, staand fellow alumni tounleash their creativity and engagement. Just asone of many references, when Harvard Universitycelebrated its 375th anniversary in 2011, theydid a year long series of programs, a new photo
book, a mobile application and a Harvard Storieswebsite, just to mention some parts. StockholmSchool of Economics too celebrated its 100thbirthday recently with great ambitions. Our cele-brations are no less important to us.
Less than 800 days to goSo how should we celebrate ouranniversary? I would sug-gest we do it our way andin a way that reunites theJIBSers and mark JIBS astruly international andentrepreneurial businessschool. But we better getstarted. By the time youread this it will be lessthan 800 days to JIBS20th birthday. Lets makeit the happening of the
century at JIBS!
Tommie CauPresident of JIBS Alumni
Association
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3
2
1
One step further in creating a
stronger alumni network. Make
sure you are ready for the take
today at: www.jibsalumni.se
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he time for National Model
United Nations Conference
(NMUN) has arrived. e
NMUN is a simulation of the
work of the United Nations.
Every spring this conference
takes place in New York and attracts over
5000 students from dierent corners of the
world to discuss global issues.
Short history of NMUNe National Model United Conference
traces back to 1923, though the current
format of the program was adopted in 1946
when the United Nations was created. Global
wars and a severe economic situation gave
rise for institutional and legal developments
for an increasingly interdependent world. UN
provided a forum for the nations to discuss
international actions.e main concerns were
the fundamental nature of human rights, the
maintenance and respect for internationaltreaties, equality of individuals, and a better
standard of living, amongst other things.
ese historical events shaped the world we
live in, and though today we live in a more
sophisticated environment, there are still
political, economic, and social issues. NMUN
is aware that students today face these chal-
lenges, and gives them an opportunity to taste
the complexity of international aairs.
e Conference
e NMUN program provides studentswith hands-on learning, addressing global
issues in a real-world context. Participa-
ting universities from UN countries send
delegations to NMUN to discuss current
global issues on twenty selected committees,
and each university is assigned a particular
country to represent. e interesting fact is
that the assigned country is dierent from the
home country of the university. In 2011, JIBS
students represented Finland and this year
JIBS students are going to represent Malaysia.
As a result, participants learn more about
other countries, develop compromise and dip-lomacy skills, and gain a better understanding
of the inner working of UN.
e Journey to NMUN:New YorkBegins at JIBSe conference in New York is the nal de-
stination of the NMUN course taught at JIBS.
e course consists of two parts and amounts
to 15 credits. Before arriving to the conferen-
ce, students have to complete this course and
go through a great deal of preparations.e
course teaches what it means to be a diplomat,how to write political papers, and how to
debate and negotiate.
is year, on April 3-7, the delegation of 18
JIBS students will be present at the NMUN
conference. Aer successfully completing
the rst part of the course, they have been
working in pairs for their chosen departmentscommittee.ere are ve departments within
their respective committees: the General
Assembly, the Economic and Social Council,
Inter-Governmental Organizations, Peace and
Security, Specialized Agencies, Programmes,
and Funds. Each committee was assigned
three topics to discuss, related to the political,
economic, and social concerns of Malaysia.
During March, committees were preparing
the papers representing Malaysias position.
Before the students arrival to New York, these
papers were sent to the NMUN conference.
New York from a Dierent Per-spective
Once in New York, the JIBS delegation will
settle down in the Marriott Marquis Hotel,
which becomes both their home and work
place. During the conference week, partici-
pants have an opportunity to broaden theirnetworks. Delegations visit embassies of the
countries they represent, work with other
participants with diverse backgrounds, and
also have a chance to meet UN ocials. e
culmination of the NMUN program is the
nal conference held at the UN headquarters.
Last year, Jnkpings delegation returned
home with two awards: Honorable Men-
tion Delegation and Outstanding Position
Paper. ere is no doubt that experience is
the best reward from the NMUN conference.
Nevertheless, this year on the behalf of JIBSUnited Committee, we would like to wish
them good luck and to return home with
more awards!
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Recap on events for JIBS Alumni:
RECENT AND UPCOMING
JIBS Alumni combined forces with VW
Showroom and together kicked-oyear
2012. We gathered at VW Showroom in
Stockholm to celebrate the new beginning,
mingle and hear what Henrik Magnusson,
working at VW, has to say about e SecretsBehind Creating Customer Value. During
the evening, we also held extra elections of 3
new members to the Board of JIBS Alumni
Association. JIBS Alumni Association Board
now consists of 11 team members, of which
Marcus Hedman (Head of Communication),
Fredrik Upker (Head of Treasury) and
Mikael Klaar (Vice Head of Treasury) are the
newly elected members (see the complete
team and read their stories at
www.jibsalumni.se).
VW has established an exciting prize aweekend with the new VW Beetle. We
congratulate Tobias Brinck (graduate of
Arsjuristprogrammet, 2007-2010), now
pursuing master studies at JIBS and working
at Deloitte, who has gotten a chance to take
this nice car for a ride. We have met with
Tobias to talk about his weekend experiences
and JIBS Alumni network.
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Suggestions of what to do with a 200 horse
power Beetle with 19 inch rims were many.Finally, it was decided that me and my friends
were going on a road trip to the capital ofy
cars, Malm. e 200 horse powers made
our road trip something extra, but of course
always within the speed limits... We have
explored all the well-known places in Malm,
Rasmusgatan, Rosengrd, Turning Torso and
of course Zlatans house (which the day aer
was put on sale, coincidence?). We rounded
the day oby exploring new territories, a late
lunch in Trellborg, we thought we owed it to
the population of Skne to show the Beetle to
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I found out that there are tons of dierent
car brands within their group. Also, the role of
VW Showroom, how VW uses it for mar-
keting and customer experience, and which
target group they are aiming at things I didnot know earlier.
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Experience - when I come to a JIBSAlumni events, I get a room full of dierent
career paths and dierent ways of thinking.
Encouragement- see what others haveachieved and think of what I could do in or-
der to get there; it is indeed inspirational and
particularly important when building yourown career,
Belongingness - you denitely have acommon ground with those who went to JIBS.
Writer: Vaida Vysniauskaite
!9:;
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n the 27th of April itis time for the popular
fashion show SpringInspiration, which this yearcelebrates its 15th anni-
versary and will be held inKulthurhuset Spira in Jnkping. is year,designers will show their spring collection re-presenting the four elements- earth, air, waterand re with the theme Four elements Fashion For life.
Spring Day A great opportunityOne week before the fashion show, the 18th ofApril, Spring Inspirations sponsor companiesand stores will be given the opportunity to
present themselves during Spring Day. Onthis day, participating companies and storeswill show their products and services on therst oor of Jnkping International BusinessSchool. Spring Days guest speaker will beFrida Ahlvarsson, one of the designers of the
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OSwedish fashion label Odd Molly. is dayhas proven to be a great opportunity to get to
know the sponsors and to create an inspiringwarm up for the upcoming fashion show. Socome see us at JIBS on Spring Day. It will be agood warm up party with lots of fashion, mu-sic, competitions and possibilities to networkwith companies, stores and designers.
-e best part of my job is when you havesketched a garment and realize that this is go-ing to be a best-seller. Analyze the costumer,who she is and what she might be missing inher wardrobe for the next season.e balancebetween being creative and also make a clearstatement of who you want to be as a brand on
the market, Frida Ahlvarsson says, designer atOdd Molly, says.
Fashion ShowSpring Inspiration is for the rst time ar-ranged in the new cultural center Spira. Local
stores and designers will show their collectionof clothes at Spring Inspirations fashion show
lead by the Swedish TV and radio personalityKitty Jutbring. Among other things, we willsee the local talent Malin Ortmann show hercollection of wedding dresses all made offabrics and materials from IKEA. Stores anddesigners will show their collections inspiredby one of the four elements, Earth, Fire, Airand Water. Destination Jnkping will incooperation with the stylist Malin Qvnstedtbe one of the participants who represent theelement water. Qvnstedt has a long trackrecord that gathers including music videos ofe Rasmus and September, and decorationsof Michael Bindefeld. Also Jnkpings own
snowboarder Chris Srman shows his col-lection of underwear for men. In addition toestablished designers and stores, four nalistsin the design competition conducted earlierthis year, will show their creations inspiredby the four elements. Spring Inspiration aim
Writer: Caroline Odn
4 ( 5!67
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to create a fashion show lled with creativityand inspiration gathering people in Jnkpingtogether for a night to remember.- Aer the competition I decided to get morecreative and start my own brand like I alwayswanted. A few months aer last years fashionshow I moved to Stockholm andnally madea start. Always believe in yourself, AlexandraKllner, last years winner of the design com-petition, says.
Aer Partyis years fashion show will be will endwith an aer party at Karlssons Salonger forpeople over the age of 18. Performance willbe made by Panda da Panda and the DJ forthat night is Kitty Jutbring.is will be theperfect roundup aer a nice fashion show.etickets for Spring Inspiration include entry tothe fashion show at Kulturhuset Spira and tothe aer party held at Karlssons Salonger inJnkping.
What is Spring Inspiration?Spring Inspiration is arranged for the 15: thyear by students from Jnkping BusinessSchool Student Association, the JSA. SpringInspiration 2012 is held in Kulturhuset Spira
on the 27th of April.is years theme isFour Elements Fashion for Life. Tickets aresold at Spiras website. For more information,check out our webpage www.spring-inspira-
tion.com or Facebook.com/springinspiration.-is years Spring Inspiration will be a show
for everyone. We have selected models basedon charisma rather than the stereotypical ap-
pearance.is year we are also investing morein young designers and puts a greater emphasison fashion for men than before, Elin Lilja says,Project Manager for Spring Inspiration.
For more information, contact:Caroline [email protected]!
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anRoo
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er over two decades of
travelling around the globe
and working at a large frac-
tion of the worlds leading
business schools, Johan
Roos has now landed at
JIBS. His academic career
stretches from a masters degree in Agricul-
tural Economics to a PhD in International Bu-
siness, and in addition to this he has worked
professionally as an adviser and consultant in
a wide range of industries. To state that Johan
has an interesting and diverse background is
to say the least.
Dr. Johan Roos earned his PhD in Inter-
national Business from Stockholm School of
Economics. At the end of his studies Johan
was oered to work as a researcher at the
William H. Wurster Center for Multinational
Management Studies at Wharton School,University of Pennsylvania, where he nalized
his doctoral research on strategic alliances,
and pursued post-doc studies. From then
on, Johan has served as faculty member of
the Norwegian School of Management (BI)
in Oslo, International Institute for Manage-
ment Development (IMD) in Lausanne and
at Stockholm School of Economics. Before
returning to his native Sweden, for six years,
Johan was the Managing Director of Imagi-
nation Lab Foundation, a non-prot Swiss
research organization that he established,where he remains on the Board. At his latest
stop he served as President for Copenhagen
Business School.
When speaking with Johan, his strikingly
outgoing personality certainly explains why
he has been prominent at so many schools. Jo-
han explains how his curious mindset clearly
aligns with his accomplishments within his
research and career and why it is a motivating
factor to work hard, Curiosity for me is a dri-
ver to see more and learn more. I always want
to meet more interesting people, students,
faculty, business people and politicians, saysJohan.
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Well, that is a dicult question. ere are
many small decisions that will have a huge
impact on your life. In regards to myself I see
it as a combination of nature and nurture that
has led to both my successes and failures.
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JIBS as a school has a young mentality,vitality, aspiration, and baldness that I like,
and that is also what dierentiates it from other
schools. Just as younger people tend to be curi-
ous, this relatively young school is driven by its
curiosity. Ive observed JIBS from its inception,
and it has always been on my landscape.I have
just followed the development of the school
from a distance and with great admiration.
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Banging during lectures, shakingtables at Taste of Beirut, constructionworkers on campus what started outas basic road construction in the end of last
year has by now developed into a large-scale
construction site outside of JIBS. Financedby Jnkping Municipality, the previous road
construction came as a necessary step creating
space and enabling further construction
activities which are now in full eect. Since
a couple of weeks it is plain to see that the
ongoing development next to JIBS is not only
aecting the business school, but will also
change the face of the campus. e beginning
of construction marked the commencement
of a development process which had been in
the making for several years.
e current construction site next to JIBS
will eventually emerge as a bridge linkingboth sides of campus currently divided by
Munksjgatan. At a width of 9 meters, it will
be spanning the street indicating the rst
milestone of the overall construction project
by its completion in September 2012. Besides
simply bridging the street, the overpass will
provide the opportunity to reach the main
building block of the current construction
eorts: Friskvrdsanlggningen, the new Jn-
kping University sports center which will be
located next to the School of Health Sciences.
e building of the new sports center de-notes the implementation of a long-standing
proposal, replacing Idrottshuset which is cur-
rently rented by the School of Education and
Communication for the purpose of holding
physical education courses. While plans at
some point mapped the construction of a
2500 seat arena capable of televising major
sports events, a nal decision was made upon
building a two story sports center holding
250 seats for spectators and comprising an
underground parking lot. With a total areaof 4000 m, Friskvrdsanlggningen will not
only provide space for educational purpo-
ses but moreover include a gym. Located
on the 1st oor, it will oer an equipped
gym area as well as an aerobics zone and a
spinning area. While dierent tenants such
as Friskis&Svettis, Atlantis and Sportlife are
currently up for debate, a nal decision about
which operator the gym will be contracted out
to ought to be reached by May. Additionally,
sports activities organized by JSA as well as
events such as Nextstep growing in size and
signicance throughout the last years can beheld at Friskvrdsanlggningen in the future.
e development is part of the overarching
project Living Campus which aims to keep
campus lively during aernoons and evenings,
even at times when there are no lectures.
e vision is to not only attract students and
academic sta, but to also draw in residents
of the area with dierent oerings such as the
gym.
In the long term, the currently industrially
used area between Mariedalsparken and Torg
alongside Munksjn is supposed to be subjectof enhancement through further develop-
ment. As currently planned, the district will
expand its living space to a capacity of more
than 1000 residents and create oce space for
various small and medium sized companies.
Moreover, next to Friskvrdsanlggningen,
a new student accommodation will sprout
along the shoreline of Munksjn, creating the
rst student accommodation in the closest
proximity to campus. Further, a new research
building is planned to be built opposite of theSchool of Health Sciences, providing space
for research across Jnkping Universitys
faculties.
While some of the noisiest parts of the cur-
rent construction phase are said to be already
completed, much of the potentially distracting
work is scheduled to be carried out during
summer break. us, the further construc-
tion will not have an impact on teaching and
research activity at JIBS. e overall construc-
tion of the SEK 82m project Friskvrdsanlgg-
ningen is planned to be completed in August
2013. It is contracted out to NCC, one ofScandinavias largest construction companies,
previously involved in projects such as the
Turning Torso in Malm or the resund tun-
nel. Funded by HF AB, the company owning
all buildings on campus, Jnkping University
will be a tenant of the sports center. Students
commencing their academic life during the
fall semester of 2013 will be able to enjoy the
new and exciting oerings from day one.
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Writer: Hendrik Wilkens
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View from the west,Munksj roundabout
View from the north,Kyrkogatan
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On February 6, 2012, the winners of
JIBS rst Entrepreneurship Chal-
lenge were announced.e three
business ideas vying for the top spot and
50 000 SEK prize were: Henri Valvanne from
Finland, with his ideas on helping young
people to get social and psychological help
online; Natallia Pisavera from Belarus for herconcept on how to create a broader audience
for classical music events; and Vassil Afzali
from Bulgaria, for his design on further deve-
loping automatic door technology.
e Entrepreneurship Challenge is open to
all program students. To help the individuals
further develop their business ideas, rst,
second, and third place in the contest received
cash prizes of 50 000, 30 000, and 20 000 SEK
respectively. e prize money was provided by
a generous donation from Lennaert Israelsson
in the beginning of 2010, given to JIBS to sup-
port students entrepreneurial activities.We thought this would be a good way to
help students with a good business idea to
start their own business, says Wictoria
Millberg, Director of Marketing at JIBS.
e prize ceremony on February 6 also
coincided with the birthday of the donor,
Lennaert Israelsson, with the rst prize being
awarded to Henri Valvanne for his idea of
using the internet to connect therapists with
youth in need of psychotherapy.
An experience Henri had with an illness
of his own fueled his want to help people,
and he realized that the internet was beingunderutilized for therapy purposes, and thus
the business idea of @Care was born. Henri,
together with a group of fellow students, have
a mission statement for @Care that reads To
prevent and cure youth mental health pro-
Writer: Marilyn MasonPhotographer: Mattias Enerbck
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om the le:rst prize winner Henri Valvanne, second prize winner Natallia Pisavera, donor Lennaert Israelsson and third prize winner Vassil Afzali.
! " #$%&
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blems by oering a low-cost, easily accessible,
and fast psychotherapy service through the
internet. is involves gathering a network
of therapists to provide this service via Skype
to all people in need, funded by adults paying
a full price for services and youth receiving
care at a heavily discounted, or even free, rate.
Other revenues could come from membership
fees, or commission for face-to-face sessions,
as the idea to also use the online booking for
regular, in-person sessions at the therapists
oce is developed.
For many young people, mental healthcare
is not easily accessible. e costs of care are
high, and the fear of being labeled with men-
tal problems causes many to not seek much
needed help. Very few companies provide
online therapy, but it is convenient, aordable,
and easily accessible. Henris prize money will
be used to set up the company, and he expres-
ses his gratefulness to Leannaert Israelsson
for his donation, as well as to JIBS for makingthe Entrepreneurship Challenge possible. He
hopes to see some results in the business set-
up by the end of spring, 2012.
As Louis Pasteur said, Chance favors the
prepared mindso students, be ready to
write down your ashes of inspiration. See a
need, or experience one yourself, and gure
out a way to fulll it. Next years Entrepre-
neurship Challenge could be won by your
idea. JIBS commitment to entrepreneurship
is an asset to be taken advantage of by all
students.
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