ITV ( Interactive Television )

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PrePared by: Kind KiSHOR Tribhuvan university ITV

Transcript of ITV ( Interactive Television )

Page 1: ITV ( Interactive Television )

PrePared by:

Kind KiSHOR

Tribhuvan university

ITV

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ITV (interactive television) allows subscribers to access video programs when they want and to interact with them.

Requires a very high transmission rate and stringent QoS guarantees.

Demands point-to-point switched connections, good customer services and excellent management for information sharing, billing and security.

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Introduction

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1. A home terminal commonly known as the Set-Top Box (STB) or Customer Premises Equipment (CPE).

2. An access network. 3. A network-based server. 4. A powerful user-friendly interface.

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Components of ITV

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STB (or CPE) typically takes the form of a box sitting on the top of the TV set.

STB connects to both the television and an external communication network using a subscriber drop or loop.

When interactive services are offered, the complexity and cost of the STB increases.

A service may require that more than one server be implemented, or a server may implement more than one service.

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Contd….

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ITV servers are a collection of computing, storage and communications equipment interactive video services.

Two key components of the server technology are; Logical organization of the multimedia samples in a file system or

database Techniques by which media components can be continuously

recorded or played back from the server. The multimedia database server must ensure that the recording and

presentation follow a real-time data rate.

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Contd….

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VoD is an important ITV service. It provides electronic video-rental services across the broad band

network. Customers are allowed to select programs from remote massive

video archives, view them at the time they want without leaving the comfort of their homes and interact with the programs.

A VoD system that satisfies requirements is called a true VoD system and is said to provide true VoD services.

Otherwise it is called a near VoD system.

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VoD (Video on Demand)

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One way to allow true VoD services is to have a dedicated video-stream for each customer.

This is expensive and wasteful of the system resources because the system has to deliver multiple identical copies to the multiple users at the same time.

To reduce this cost, batching may be used. A protocol called Split-and-Merge (SAM) has been proposed to

provide true VoD.

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True VoD

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VoD system components include video server, broadband network, set-top boxes, and service gateway.

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It consists of massive storage and media controllers. It stores a large number of digitized videos and serves a

considerable number of simultaneous video requests to the same or to different videos on demand.

It may be located at the local or regional switch of the network provider or at remote information archives.

Its basic functions include request handling, random access, and user interactions.

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Video Server

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It delivers video programs from the video server to the customers. It must have a very high data rate and must satisfy the real-time

delivery constraints of video traffic. It consists of two major components: the backbone network with high-speed switches, and the local access network.

The backbone network links the remote video server at geographically dispersed locations and the regional, national or international information archives.

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Broadband Network

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It serves as the bridge between the subscribers and the system. The major functions are receiving the incoming videostreams,

demodulating, demultiplexing and decoding the signals, performing the necessary signal conversion, and sending outgoing control messages.

It must accommodate the heterogeneity of technologies and formats from various controls to services.

Its usefulness is in its adaptation to the diversity of access networks, service providers, applications and user interfaces.

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Set-top-boxes (STB)

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It may be integrated with an access node or may be a separate element in the network.

Its main functions are: Directory services to provide menu browsing and program scheduling. Mapping from service identity to corresponding location and program

provider. Controlling, coordinating, and signaling for multimedia session

establishment, maintenance, and disconnection. System management. Subscriber profile maintenance and billing. Secure communication to prevent unauthorized access.

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Service Gateway

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Video server placement. Servers need to be changed periodically. Requires more communication and storage costs. Complexity in managing servers.

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Issues of VoD

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The End

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THANK YOU

The house is open for queries.