It's NOT All About You: the Digital Mailbox and Marketing's New Frontier
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It’s NOT All About You: Digital Mailbox and Marketing’s New Frontier
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One of the great challenges for marketers in the digital age is the imperative to let go. Brand ownership is no longer reserved to marketing executives. Rather, it is a shared journey among brands, customers, and the third-party platforms where they increasingly interact. The next frontier? The digital mailbox, and it holds special risks and opportunities for marketers. Ramesh Ratan, President, Marketing Services Solutions, will give marketers a peek into the future of this emerging space.
Transcript of It's NOT All About You: the Digital Mailbox and Marketing's New Frontier
It’s NOT All About You: Digital Mailbox and
Marketing’s New Frontier
Source: U.S. Postal Service, Annual Reports 2004-2010; and U.S. Postal Service, “2011 Report on Form 10-K.”
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MUSIC & BOOKS
MUSIC & BOOKS
MUSIC & BOOKS
MUSIC & BOOKS
MUSIC & BOOKS
