Introduction & Welcome

… IT WORKS LIKE A MAGNET

Static no glue needed Sticks anywhere

Background VTT, Neste, Borealis Co-operation with Major Plastic &

Fiber producers Paper Industry - Stora-Enso, UPM Staticks –Product Mix IRP + Patent Protection

Technology transfer - Microbiology RNX HighTechMaterials, Wulff,

Rahmqvist, Rader, Stick-it, && OEM Nano-Technology

Brands – Co-operation

Targets – Introduce Staticks to: All Major Printing Houses All Major Advertising

Agencies All Major Publishing Houses All Major Office Distributors Europe, USA, Asia

Targets Segments - MC MAJOR OFFICE

DISTRIBUTORS DIRECT SALES

ORGANIZATIONS TOP500 COMPANIES HOTELS/ CONGRESS/

EXHIBITIONS COMMUNICATION COs UNIVERSITIES / SCHOOLS

Staticks - Notes MAJOR OFFICE

DISTRIBUTORS DIRECT SALES

ORGANIZATIONS TOP500 COMPANIES POST-IT –USE PERSONILIZED & COVERS

Targets Segments - Sheets ADVERTISING AGENCIES

TOP500 COMPANIES MAGAZINES & PRINTERS (INSERTS,

POSTERS, STICKERS) RETAIL STORES /SUPPLIERS PR/SP/ADVERTISING -AGENCIES TOP 200 MEGA BRANDS POLICAL CAMPAIGNS/ELECTIONS TOY BUSINESS

Sheets for Digital Printing ADVERTISING AGENCIES TOP500 COMPANIES MAGAZINES & PRINTERS (INSERTS,

POSTERS, STICKERS) RETAIL STORES /SUPPLIERS PR/SP/ADVERTISING -AGENCIES TOP 200 MEGA BRANDS POLICAL CAMPAIGNS/ELECTIONS TOY BUSINESS

Sheets – Value Proposition NEW CUSTOMERS NEW SEGMENTS – AD AGENCIES MORE WORK, SALES INCREASE

(INSERTS, POSTERS, STICKERS) DIRECT CUSTOMERS AD-ON, REPETITION IN SALES ACCESS TO TOP 200 BRANDS OWN READY MADE PRODUCTS TOY BUSINESS PICTURES BETTER THAN TEXT

Targets Segments - Inserts LOCAL MANAZINE PUBLISHERS

ADVERTISING AGENCIES TOP500 COMPANIES PRINTERS (INSERTS, POSTERS,

STICKERS) RETAIL STORES /SUPPLIERS PR/SP/ADVERTISING -AGENCIES TOP 200 MEGA BRANDS POLICAL CAMPAIGNS/ELECTIONS TOY BUSINESS

Magazine Inserts

Local Production + Export FILM - PLASTIC PAPER, BOARD PRODUCTION OF SHEETS PRINTING (INSERTS, POSTERS,

STICKERS)

TOP 200 MEGA BRANDS POLICAL CAMPAIGNS/ELECTIONS TOY BUSINESS

RNX/Staticks –Technology Transfer Acustic Applications Security Packaging Industry Protection Toy, Display Digital, InkJet-Printing Feed – Production, Companion,

Human

Technology Electrostatic Nano-Technology Surfaces, Coatings, Layers Plastic – Electric – Graphic Polymers – electric, non, semi Technology IPR transfer

Staticks –Market Potential - HugePosters, Magazines Inserts, Covers, Notes, MCDigital PrintingPrinting Houses, Web Printing- Nordic:- Europe: France, Italy, Spain, Germany- USA- Japan- China

Staticks -Arguments

SIMPLE AND EASY USE INEXPENSIVE QUICK DECISIONS FEEDBACK VERY POSITIVE SOMETHING NEW CLEAR TARGET SEGMENTS EVERYBODY HAS SOME USE HAS CONCRETE ADVANTAGES INNOVATIVE NUMBER OF APPLICATIONS HIGH TECH FUTURE MATERIAL

customer relationships

Staticks Process

PRINTER / Sheets With Strong

Salesforce

CUSTOMER XSegments, Product Managers

COUNTRY Agent, Manager

MASTER ADVERTISING(&PR) AGENCY

Country AdAgDesigners

PUBLISHERMagazine Inserts

Magazines / Segments

PRINTER/ProductionLicensing Partner

Laminator/Process

Major AccountsReady Made

Digital PrintingWholesalers Production / Sub-Suppliers / Products:

a) Sheets b) Rolls/M-Insert c) MC d) Notes f) Ready Madea) Films b) Paper/Board c) Printing d) Other Statics Applications

JV&

Staticks-BannerMedia Process

PRINTER With Strong Salesforce

CUSTOMERS XSegments, Product Managers

COUNTRY Agent, ManagerCustomer Relationship, JV

MASTER ADVERTISING&PR AGENCIES

CC, JCD, &- Major Accounts

Top500, Chains- Local Brands

Wide Format Printing/Process

Major Int AccountsReady Made

Digital PrintingWholesalers

Production / Sub-Suppliers / Products:a) Manufacturing b) Installation c) Printing d) Adv Planninga) Banner b) Hardware c) Printing d) Other Accessories

CommunitiesConstruction

Signs- Information

Multiuse- Fairs, Trailer, &

References: Major leading companies are

using Staticks –technology and products

Over 15.000 campaigns since -96

Ideas of Uses:

Sheets for Printers Magazine Insert Stickers Campaign Posters Ready Made: Maps, Calendars,

Toys

Staticks -Eco-values

Thousads of uses & applications Huge export potential Magazine Inserts Sheets Digital printing Whiteboard Staticks-Note (Post-it)

RNX-brocure-middle

CampaignPosters-brochure

RNX-brochure-Tapes,Stikers

RNX-brochure-MeetingChart

RNX-brochure-Sheets

Insert

Insert

POS - Guerilla-Marketing

Area Project name Estimated workload

KPI (measure)

Targetlevel

leader

Value Proposition

Co-op & Other suppliers:ink, paper, Heidelberg

5-10of them All Mr. X

New Customers,Idea to PrintersAdditional Sales

Sales Speech Ms. Y

Distribution Partners 1

UV-OffsetPrinters 2 per day Test

Pallet All (20)

DistributionPartners 2

Normal OffsetPrinters

2 per day +local PrintingExhibitions

Test Pallet

Top 50

9. execute the plan – Todo:-> manage implementation & change

VALUE PROPOSITION

COST STRUCTURE

CUSTOMER RELATIONSHIPS

CUSTOMER SEGMENTS

ACTIVITY CONFIGURATION

CORE CAPABILITIES

PARTNER NETWORK

REVENUE STREAMS

INFRASTRUCTURE CUSTOMER OFFER

FINANCE

DISTRIBUTION CHANNELS

business model