IntelligenceNODE About us

“We provide immunity to complexity”©2013 IntelligenceNODE

2013

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Table of contents

About us

How can we work together

Illustrative output

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IntelligenceNODE is a Big Data analytics firm with operations in Mumbai, London and Sofia servicing both traditional and digital commerce space.

facebook

tweeter

Google AdWords

Unstructured data

gathering

Data matching

and analytics

SAAS/Mobile visualization

We recognize the dynamics impacting businesses today and have created proprietary technology to deliver:– Unstructured data analytics – analyze and systematize data from public domain sources– Real-time client analytics –client data sources to automate performance benchmarking– Algorithmic / predictive analytics - data optimising models to create proactive decision making

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We are servicing market leaders

AgenciesWhat do they consume: Market intelligence and sentiment analyses to strengthen engagements

The worlds largest advertizing group with revenues of USD40b

India’s biggest advertizing agency

Investor firmsWhat do they consume: Market sizing and future projections to help investment decisions

One of the most famous Venture Capital firms in the World and early investor in Facebook, Dropbox, Kayak

One of the biggest Venture Capital firms in India

eCommerce and offline retailersWhat do they consume: Technology delivered business intelligence and algo services

India’s biggest fashion online outlet

One of the largest seafood wholesalers in India

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Winner of 2013 Asia's Largest Event For Startups

We have been recognized by our peers

Winner ofSelected from more than 350 tech companies

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Recent publications

Big Data – How big are the local markets?

YourStory.in, 2013

…IntelligenceNODE conducted a comprehensive market sizing exercise evaluating Big Data consumption by looking at over 200 countries and examining over 60 economic and social parameters…

Indian eTail market to reach $2.23 billion in 2013YourStory.in, 2013

… So how big is the market today? We at IntelligenceNODE estimate that in the financial year 2013-14, the number of etail sales will be an even more astounding $2.23 bn. In spite of the rising inflation and the falling rupee…

Flipkart Introducing Clothing … Are They On The Right Path?YourStory.in, 2013

…. Flipkart decided to launch with around 2000 products which is lower than Myntra (5200) and Jabong (7500) – for reference the niche providers eg Zovi, FreeCultr are maintaining less than 1000 products in their virtual stores….

Is the Indian e-retail industry a capital Black Hole?VCcircle, 2012

… One of the most significant obstacles to growth is the prevailing tendency to complicate what should definitely be kept simple, like the everyday decisions of product procurement, positioning, pricing, marketing money…

How do you differentiate on a “lingerie” thin margin?Pluggd.in, 2012

…. it is not enough just to launch a website, a catalyst (eg trendy man offering considering, or specialist offering such as Plus size & Maternity collection – currently offered by less than 25% of the market) is needed…

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Table of contents

About us

How can we work together

Illustrative output

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How can we work together?

Primary data gathering

o In 2012 we completed 400 client interviews on behalf of Expand

o In 2013 we have already completed 900 client interviews and contracted to complete another 1500

We hope we can further extend this relationship

Technology partnership

o IntelligenceNODE proposes to build a robust technology layer to Package the data in an interactive pivot environment where the customer (internal or external) can create and customize data view without external support

We offer to give the data you hold new life

Indian eCommerce market sizing and opportunities

o We know that BCG is looking more closely in the Indian eComm space

o We have a significant data vault that can help BCG to increase the quality of the offering and in the mean time promote both organizations

In this space we partner with the world’s leading agencies

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The focus of the next section

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Specifics

Background

o Expand is restructuring the way it stores data and is moving to full flagged SQL based solution

o Currently, Expand does not have any on demand visualization capabilities to utilize its vast data vault

o Expand is evaluating the option to develop a technology solution that will allow fast and efficient (on demand) data display

The solution

IntelligenceNODE proposes to build a robust technology layer:

o Using modern mobile compatible technologyo Developing robust search engine capabilities o Utilizing a fast charting library allowing multiple

visualization options o Building aesthetic and easy to use front end

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Search

engine

Proposed architecture

Expand SQL database

Analysts connect to the database with Excel and creates a

reports in PPT

Data input

Expand SQL

database (sanitized

copy)

Expand Sales

Visualization

Web

login

&En

titl

em

ent

Security layer

User can View/Export

Ou

t of

scop

e

Reports automatically.

generated in PPT

IntelligenceNODE development environment

To be further discussed if

required

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How can the “solution” be used?

o Expand’s salesforce will better showcase the company

• Showing dynamic charting on their laptops or mobile devices real-time

• Completing simple client requests without the need of an analyst

• Internal education tool

o BCG will engage with Expand in a more systematic way

• Flexible tool allowing even senior management/partners to use Expand

• It will quantify the relationship eg. Expand can measure the relationship based on search quarries

o New technology revenue stream will be created (long term)

• Package the data in an interactive pivot environment where the customer can create and customize data view without external support

• Start building scenario analysis

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Table of contents

About us

How can we work together

Illustrative output

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The login page

Create a new web login page Integrate with existing web page

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The search engine: clean Google-like user interface

Concentration of resources

London Paris NYC Kiev Toronto

Equity IT & FULL TIME & ECOOMERCE OR SUPPORT & Group A

Export in excelExport as picture

Sam

ple

Que

ry

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Sample dashboard

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Visualization options (not exhaustive)

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Our locations

London, UK145-157 St John

Street, EC1V 4PY, Tel: +44 (0) 20 7372

344

Sofia, Bulgaria 1612, GOTSE DELCH

EV Blvd., No. 9/20Tel: +359 (2)

9557480

Mumbai, India505, Simran Plaza, Plot number 16, 4th

Road Khar West, Tel: +91 (22) 6555

5056

www.IntelligenceNODE.com

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