Introducement fhc y'london'e
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Transcript of Introducement fhc y'london'e
FUTURIST HOTEL CONCEPT Y’LONDON’E****
A FOUR STAR HOTEL WITHOUT RESTAURANT WITH A FLEXIBLE ROOF TOP AND AN AUTOMATIC SELF GARAGE SYSTEM (ASGS) AND 500 SPACE ACCOMODATIONS WITH A BED SWITCH BED (BSB) MACHINE, A BUSINESS PANORAMIC SEMINAR AREA WITH 12 MEETING ROOMS AND 6 SUBCOMMITTEES ROOMS WITH A SYSTEM FITTED AREA SEMINAR (SFAS) AND A TAMISEA AQUATIC UNIVERSE WITH A CIRCULAR SOLARIUM TERRACE AND 10 SPAIC BOXES LOCATED IN LONDON
PLAN
I – Analysis environnemental structure A – Touristic trends on LONDON B – Robotics analysis
II – S.W.O.T. Analysis A – Strenghts B – Weaknesses C – Opportunities D- Trends
III – The commercial programm IV – Distribution channels V – The ad VI – Staff board scheme VII – Staff planning VIII – Room architectist drawing IX – Aquatic universe architectist drawing X – Flexible roof top XI – Groundfloor basis XII – Futurist hotel concept architestist drawing
I- Analysis environnemental structureA – Touristic trends on LONDON
• The UK is the eighth largest international tourism destination ranked by visitor numbers. The first seven destinations are France, USA, Spain, China, Italy, Turkey and Germany. • The UK is the sixth largest international tourism destination ranked by visitor expenditure. The first five destinations are USA, China, Spain, France, and Italy. • The UK accounts for 3.6% of global international tourism receipts.The average spend per visit is 609 £ and the average length of stay is 7,7 nights.Total spending by international students* on all types ofcourse in the UK, from English language to doctoral degrees,
was estimated to be £14bn, with the potential to grow to £25bn by 2020. (Estimating the Value to the UK of Education Exports, Department for Business,Innovation and Skills, June 2011 *Not all students are classified as tourists).A new Full Time Equivalent tourism job is created with every £54,000 increase in tourism revenue. (Tourism: jobs and growth, VisitBritain / Deloitte, 2013)• Since 2009, tourism employment has increased at almost double the rate of the rest of the UK labour market. Employment in UK tourism industries increased between 2009 and 2014, from 2.66 million to 2.97 million.• The sector is the UK’s third largest employer, accounting for 9.5% of total employment.• Tourism is one the fastest growing sectors in the UK in employment terms.
Employment in UK tourism industries increased between 2009 and 2014, from 2.66 million to 2.97 million.• The sector is the UK’s third largest employer, accounting for 9.5% of total employment.• Tourism is one the fastest growing sectors in the UK in employment terms.• There are 265,000 tourism businesses in the UK.• Tourism businesses account for 10% of all businesses in the UK. (Tourism: jobs and growth, VisitBritain / Deloitte, 2013DETI ,Inter Departmental Business Register 2014)• More than 74% of people working in the sectorare British.Labour Force Survey, Office for National Statistics, 2013 Source : http://www.tourismalliance.com/downloads/TA_390_415.pdf
London has had a variable trading yearto date. Our forecasts for London, givena slower than expected first half in 2015,are now lower than those predicted inFebruary this year. The forecast year-onyeargrowth for London occupancy is 1% in 2015 and 0.3% in 2016, taking occupancy to 84%. ADR growth is forecast to be 1.8% in 2015 and 2.2% in 2016. This growth takes ADR to £142and £145 respectively. The increase in occupancy and ADR is partly due to the Rugby World Cup in H2 2015. This drives RevPAR growth of 2.7% this year and a further 2.3% in 2016, taking RevPAR to £119 this year and £122 in 2016.Source : https://www.pwc.co.uk/assets/pdf/uk-hotels-forecast-2016.pdf
B – Robotics analysis
Just a few words : 1 robot for 3 humans. It means for FHC Y’LONDON’E an organization with robots needs 47 staffs to run. Without them, the figure is 104. Read carefully this source article below :
ROBOT COST.htm
II – S.W.O.T analysisA - Strenghts
- Business space on the roof with panoramic view and 12 meeting rooms et 6 subcommittee rooms with a SYSTEM FITTED AREA SEMINAR (SFAS)- TAMISEA aquatic universe opens every day from 08.00 AM to 22.00 PM with 10 spaic boxes- Space accommodation with digital and dometic equipment- Automatic Self Garage System (ASGS)- Room service with high quality products from 06 H 30 to 00 H 00 issued from partnerships with restaurants- Groundfloor platform- Flexible rooftop- Bed Switch Bed machine (BSB)
B - Weaknesses
- No restaurant- High taxes- Big investment
C – Opportunities
- Competitive advantage for innovative product- Geographic adaptations of the project
D – Threats
- Administrative state disk- Maslowien blocking return in triumph- Terrorists risks
,
III – Commercial programmThe businesses individuals guests We segment the businesses individuals (CEO, sales) thanks to travels agencies and TO, corporate (airlines companies). The businesses groups We focus on these segmentation for the seminars, incentives, congressists and others businesses groups, The leasures individualsThanks to promotions, LS, yield prices and upselling. The leasures groups Especially, the cible coming from USA and UNITED KINGDOM due to the effects of BREXIT
IV – Distribution networks
The best network is guest connections to various links as our internet site created with WIX. All has been thought and designed for trying them a new experience to enhance turnovers and fast IAR (INVESTMENT ABOVE RETURN). A Click open windows on GOOGLE ADS, FACEBOOK ADS, BOOKING.COM, SLIDESHARE, EXPEDIA, TO LIST, TRAVEL AGENCIES LIST, NEW YORK EVENTS AND ACTIVITIES. Do not forget smartphones and tabletsconnected with booking and searching engine and the option « STAY AWAKE FOR YOUR NEXT SPATIAL STAY ».
VI – Staff board scheme
VII– Staff planning
VIII – Room architectist drawing
ACCOMODATION SPACE DRAWING 30M2 ET 40 M2
MOVING SHELVES
RELAX SPAXE (TABLE + SOFA + M
INIBAR HO
T AND CO
LD)
DIGITAL WORK BOARDVISUAL WALL
SHOW
ER WITH BATH DRAW
ERS 180 CM X 90 CM
CAPSULE HYDRO
MASSANTE
GTB BOX
LIFTABLE BED WITH VERRIN
100 CM X 90 CM
LIFTABLE BED WITH VERRIN
100 CM X 90 CM
IX – Aquatic universe architectist drawing
RELAXATIO
N LOUNGE CONNEC
TED DRINKS
RELAXATIO
N LOUNGE CONNEC
TED W
ITH DRIN
KS
HC1 HC2 HC3 HC4
RELAXATION AQUALUDIC SPACE FOETUSIQUE JHC UNIVERSE
FUTURIST AQUATIC UNIVERSE
PANORAMIC SOLARIUM TERRACCE
PANO
RAMIC SO
LARIUM TERRACE
PANO
RAMIC SO
LARIUM TERRACCE
AU RESERVED AUMANAGER
WEL
COM
E SP
ACE
STAF
F CL
OAK
ROO
MS
TECHNICALS LOCALS
WAITING SPACE
RELAXATIO
N LOUNGE CONNEC
TED DRINKS
RELAXATIO
N LOUNGE CONNEC
TED W
ITH DRIN
KS
PANO
RAMIC SO
LARIUM TERRACE
PANORAMIC SOLARIUM TERRACCE
PANO
RAMIC SO
LARIUM TERRACCE
WEL
COM
E SP
ACE
STAF
F CL
OAK
ROO
MS
X – Flexible roof top architectist drawing
FLEXIBLE FUTURIST ROOF TOP
RAIN HARVEST
SOLA
R PANELS
WIND TOOL
RAIN HARVEST
TRANSLUCENT ENVIRONMENTALIST SEPARATION
ARTISTRY
SOLA
R PANELS
WIND TOOL
DIGITAL T
HINK AREA
HELISURFACE W
ITH VERRIN
ARTISTRY
DIGITAL T
HINK AREA
HELISURFACE W
ITH VERRIN
DRINKING RELAXATION
SATELLITE CLIMB CAPSULE
SATELITTE CLIMB CAPSULE
ARTISTRY
DIGITAL T
HINK AREA
DRINKING RELAXATION
SATELLITE CLIM CAPSULE
SATELLITE CLIMB CAPSULE
XI – Groundfloor basis architectist drawing
GROUNDFLOOR BASIS (1 000 m2)
VT VTBED SWITCH CHANGEVT VTBED SWITCH CHANGE
MVT
MSP
MBSC LUGGAGERY
MVT
MSP
WELCOME SPACE
MBSC LUGGAGERY
SPATIA
L FRONT O
FFICE
ANSWERIE & PORTERIE
MVT
MSP
MEWELCOME SPACE
SPATIA
L FRONT O
FFICE
ANSWERIE & PORTERIE
DECISIONAL C
ENTER
MVT
MDP
MEWELCOME SPACE
SPATIA
L FRONT O
FFICE
ANSWERIE & PORTERIE
MORNING APESENTER
IE
DECISIONAL C
ENTER
MDP
ME
MW
WELCOME SPACE
MORNING APESENTER
IEVT
DEPOSITS
MWD OHMAUTOMATIC SELF VEHICLE GARAGE (ASVG) VT
DECISIONAL C
ENTER
MDP
MW
WELCOME SPACE
MORNING APESENTER
IELEGENDE :
VT = VERTICAL THRUSTER ME = MAINTENANCE ELECTRICITY
MSP = MAINTENANCE SOLAR PANEL MDP = MAINTENANCE DATA PROCESSING
MVT = MAINTENANCE VERTICAL THRUSTER MW = MAINTENANCE WATER
MWD= MAINTENANCE WIND OHM = OFFICE HEAD MAINTENANCE
VT MWD OHMAUTOMATIC SELF VEHICLE GARAGE (ASVG) VT
XII – Fututrist hotel concept architectist drawing