Intercom July 2012

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SHBA – Where Business Works JULY 2012 T H U R S DAY, JULY 26 11:30 a.m. to 2:00 p.m. VETERANS PARK PAVILION 160 th & South Park Ave. LUNCH PROVIDED BY SHBA... Bring your staff! Bring a prospective member, too! PICNIC IN THE PARK Members and friends enjoy Picnic in the Park 2011 MENU: B-B-Q RIBS, HAMBURGERS, HOT DOGS, BAKED BEANS, POTATO CHIPS, CAKE, WATERMELON, POP and WATER, all donated by our generous sponsors, ED MINIAT, WALT’S FOOD CENTERS and MB FINANCIAL Potato salad donated by WINGSTOP.

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SHBA Intercom July 2012

Transcript of Intercom July 2012

Page 1: Intercom July 2012

SHBA – Where Business Works

july 2012

T h u r s DAY, JuLY 2611:30 a.m. to 2:00 p.m.

VeTerAns PArk PAViLion 160th & south Park Ave.

Lunch ProViDeD bY shbA...bring your staff!

bring a prospective member, too!

PICNIC IN

THE PARK

Members and friends enjoy Picnic in the Park 2011

menu: b-b-Q ribs, hAmburgers, hoT Dogs, bAkeD beAns, PoTATo chiPs, cAke, WATermeLon, PoP and WATer,

all donated by our generous sponsors, eD miniAT, WALT’s FooD cenTers and mb FinAnciAL

Potato salad donated by WingsToP.

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Who or what is in charge in a purpose-driven Company?

(Above column first appeared in Northwest Indiana Times Business Marketing Column 7/01/12.)

Larry Galler coaches and consults with high-performance executives, professionals, and small businesses since 1993. He is the writer of the long-running (every Sunday since November 2001) business column, “Front Lines with Larry Galler” Sign up for his free newsletter at http://www.larrygaller.com

Guest Columnist Larry Galler

T h i n kabouT iT!

Seth Godin Blog (6/2012http://sethgodin.typepad.com

Seven marketing sinsImpatient... great marketing takes time. Doing it wrong (and rushed) ten times costs much more and takes longer than doing it slowly, but right, over the same period of time.

Selfish... we have a choice, and if we sense that this is all about you, not us, our choice will be to go somewhere else.

Self-absorbed... you don’t buy from you, others buy from you. They don’t care about your business and your troubles nearly as much as you do.

Deceitful... see selfish, above. If you don’t tell us the truth, it’s probably because you’re selfish. How urgent can your needs be that you would sacrifice your future to get something now?

Inconsistent... we’re not paying that much attention, but when we do, it helps if you are similar to the voice we heard from last time.

Angry... at us? Why are you angry at us? It’s not something we want to be part of, thanks.

Jealous... is someone doing better than you? Of course they are. There’s always someone doing better than you. But if you let your jealousy change your products or your attitude or your story, we’re going to leave.

Of course, they’re not marketing sins, they’re human failings.

Humility, empathy, generosity, patience and kindness, combined with the arrogance of the brilliant inventor, are a potent alterna-tive.

Businesses are managed by people. They might be owners or employees with the title of President or CEO who then report to the owners or a Board of Directors. These owners or CEO’s man-age the company. They set the goals, the standards, and define expectations for staff performance and company performance. But some businesses are managed at a higher level by the Purpose or Mission of the company. The lead manager, no matter whether their title is “Owner,” “CEO,” or “President” is subservient to the Purpose or Mission of the company. If that Purpose or Mission is appropriate and clear to everyone who works there then it becomes much easier to manage when compared to a business without that clarity of purpose. When the Purpose of the company governs the sales force, customer service, marketing, hiring, training, policies, guarantees, and the quality of product(s) and service(s) everything becomes so much easier. There is less ambiguity in that gray area between right or wrong. There is far less of a “good enough” mentality. There is more integrity at every level of the company. It is easier for the sales staff to establish credibility when making a sales presentation or the production staff to deliver quality because credibility and quality are well defined by the Purpose or Mission. Contrast the Purpose-Driven company with one where manage-ment is defined by expediency or an executive who says, “because I said so.” Businesses managed this way can become fiefdoms,

with ego-centered decisions, and a greater amount of internal politics. In a Purpose-Driven company, it is the “Purpose” that sets the standards, the goals, the way customers are treated, the way employees are treated, and the career paths that are available. The executives, managers, supervisors, and staff are all there to carry out the Purpose. The Purpose-Driven company starts by asking the question, “What do we stand for?” Once that is defined, everything flows from that statement. It supports everything and everybody in the company. In an ideal world, Purpose-Driven companies become almost self-governing based on the higher principles

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Bits & Pieces.....

matteson business association presents

August 24 shbA Luncheon

september 27 shbA Luncheon

november 1 shbA hall of Fame dinner

save these dates!

708-283-4765

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Photos by Larry Burrows, Burrowsphotography.com

THURSDAY, JUNE 28, 2012GLENWOODIE GOLF CLUB

2012 Scholarship Golf Classic

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Photography bylarry BurrowsPhotography bylarry BurrowsPhone: 708.308.6583Email: [email protected]: www.Burrowsphotography.com

Family events, Golf Outings, Special Events & More!

Phone: 708.308.6583Email: [email protected]: www.Burrowsphotography.com

Family events, Golf Outings, Special Events & More!

Blueberry FieldPANCAKE HOUSE AND RESTAURANT

Your Hosts:Patte, Nikki &Christy Haras

Phone (708) 225-1982Fax (708) 225-1246

Mon-Sat 6:00 am - 3:00 pmSunday 8:00 am - 3:00 pm

558 E. 162nd St., So.Holland, IL 60473

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708-895-1600 2045 East 170th St.

South Holland, IL 60473

www.seniorhousing.net/ad/ardencourtsholland

Alzheimer’s Assisted Living

Residential living for early to middle stages of Alzheimer’s disease and

related memory impairments.

We also offer short term respite stays.

Donna Gayden, affiliated with SHBA member Glenwoodie Golf Course, was featured in the July 2012 issue of Public Management magazine.

Notes from our members

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(708-596-0065)

ADVERTISE HERE

Bits & Pieces.....

VAN DRuNEN HEATING & AIR CONDITIONING

(708) 339-6444

168th & Van Dam Road South Holland, IL 60473

FAX (708) 339-6450

58 W. 162nd Street, South Holland, IL [email protected] • 708/210-5763

Dr. Jasper J. Gulotta Dr. Gene Ossello

708/333-4444Optometry

833-835 E. 162nd St., South Holland

Since 1942

611 East 170th Street • South Holland, Illinois 60473708.339.6010 • Fax 708.339.6022

Email: [email protected]

Phone: (708)215-0095 Fax: (708)913-4012

A local South Holland company serving the community with 20 years of plumbing experience.

Free estimates – 24 hr. emergency service.

Cheryl R. Kirkland, Agency Owner1034 E 162nd Street, South Holland, IL 60473 office: 708-893-0000 fax: 708-825-1686

[email protected]

providencebank.com

IL – South Holland • Elmhurst • Frankfort • WheatonIN – Dyer • Munster • Schererville

Convenient Offices Serving You –

People Who Listen. Products That Deliver.

• Checking & Savings• Cash Management• Faith-Focused Banking• Remote Deposit Capture• Mobile & Online Banking

888-9-BELONG(888-923-5664)

42250 SHBA AD_Layout 1 5/17/12 4:58 PM Page 1

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PRESORTED STANDARD

U.S. POSTAGE

PAIDSouth Holland, IL

Permit 214

P.O. Box 334South Holland, IL 60473

Attn: BUSINESS OWNER, or

A D v e r t I s e r I n D e x

SHBA members are encouraged to contribute articles to the IntercomIntercom News Deadline: 1st Week of the Month

Send news to: P.O. Box 334, South Holland, IL 60473 ([email protected])

s O U t H H O L L A n D B U s I n e s s A s s O C I A t I O n

For information on advertising call 596-0065

- exeCUtIve COMMIttee -Donald Grimwood (President) ........Trinity Environmental SystemsOkeycha Pettigrew (Vice-President) ...............EduFun Play CenterVanessa Bradley (Secretary) ............................ School District 151leonard Boos (Treasurer) .................Illiana Financial Credit Union

Blevian Moore ... Executive Director

- BOARD OF DIRECTORS -Alexandra Glumac .....................Business & Career Institute, SSCFelicia Houston .......................... Ingalls Behavioral Health CenterMargaret Organ .............................................................Walgreenslarry Powell ............................................................Insurance Pros Ruth Ramirez ...................................................Ramirez Law OfficeBrian Tennis ................................South Suburban Memorials, Inc.Clyde Wells ................................................Haines-Craft InsuranceTim Woloszyn ....................................................MB Financial Bank

Michael Abbott... Immediate Past President

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