Interactive Focus Groups Workshop New · What is an Interactive Focus Group? •Engages...

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Interactive Focus Groups 3 rd Annual Evaluation Lab Workshop Charla Henley, UNM Evaluation Lab Team Lead [email protected] evallab.unm.edu April 27, 2018

Transcript of Interactive Focus Groups Workshop New · What is an Interactive Focus Group? •Engages...

Page 1: Interactive Focus Groups Workshop New · What is an Interactive Focus Group? •Engages participates in pre-plannedactivities to get answers to questions •Typically involves writing,

InteractiveFocusGroups3rd AnnualEvaluationLabWorkshopCharlaHenley,UNMEvaluationLabTeamLead

[email protected],2018

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Draw:

Howdidyoufeelaboutevaluationbefore thisworkshopandhowdoyoufeelaboutitnow?

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SpeedDating:

Whatnew evaluationideasortechniquesdidyoulearntoday?

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GroupLists:

Practicalstepsforimplementingideasandtechniquesyoulearnedtoday.

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Individual:

Whodidyouconnect with?

Whatdidyoulearn fromthem(ifanything)?

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Individual:

Whatdidyouthinkoftheoverallworkshop?Whatdidyouenjoy?Whatwouldyouchange?Whatwouldyouliketosee nextyear?

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InteractiveFocusGroups– 4W1H

• What,When,Why,Who&How?

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WhatisanInteractiveFocusGroup?• Engagesparticipatesinpre-planned activitiestogetanswerstoquestions• Typicallyinvolveswriting,drawing,talkingwithoneotherperson,talkingwiththewholegroup

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WhencanyouuseanInteractiveFocusGroup?• Anytimeyouthinkyoumightbenefitfromavarietyofdatacollectionmethods• Whenyouwanttoknowhowyourparticipantsexperiencedyourprogramandif/howitchangedthem

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WhyuseanInteractiveFocusGroup?• Engagesthetalkers andthelisteners• Allowsmultiplemeansofcommunicatingresponses(verbal,written,drawn)

• Speedsuptranscriptiontime• Theyarefun foryou&participants!• Endupwithcooldrawingstouseinfinalreports.

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EnlaceComunitario YouthLeadersEvaluation

• EvaluationGoal:ImpactoftheprogramonYouthLeadersthemselvesasaresultoftheirtrainingandparticipationintheYouthLeadersprogram.• Activity:AddcharacteristicstothegingerbreadpersontomakehimorhertheperfectYouthLeader

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EnlaceComunitario RelacionesSaludables EvaluationEvaluatingachievementofthegoaltohavelastingimpactongraduates.• Activity:ListonenewthingyoulearnedfromeachthemeintheHealthyRelatingCourse.

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EvaluationoftheEvaluationLab(Eval^2)

Evaluatingachievementofsupportingstudentsindevelopingtheknowledge,skills,andtoolstheyneedtodesignandimplementprogramevaluationsthatreflectorganizations’valuesandmissions.• Activity:Drawthetoolsyounowhaveinyourevaluationtoolbox!

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EvaluationoftheEvaluationLab(Eval^2)Evaluatingachievementofsupportingstudentsindevelopingtheknowledge,skills,andtoolstheyneedtodesignandimplementprogramevaluationsthatreflectorganizations’valuesandmissions.

• Oneofthequestions:Whatdidthecoursefeellikeforstudents?

• Activity:Drawwhatyoufeltlikeonthisgingerbreadperson.

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WhocandotheInteractiveFocusGroup?• Externalevaluator• You!

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How?Buildingtheprotocol (script)

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BuildingtheProtocol

1. Articulatetheevaluationgoals2. Assignactivities toeachgoal3. Listmaterials neededtocompleteeachactivity4. Assigntimeframe toeachactivity

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Step1:OurEvaluationGoalsAftertheWorkshop,participantswill:1. feelpositivelyabouttakingonevaluationsthatare

possibleandmeaningful;2. learnsomethingaboutevaluationthatappliestothem;3. learnfromeachotherandabouteachotherin

conversation(network);4. recognizegrindthinking(survivalmode)vs.mission

thinkingandbemotivatedintomissionthinking;and5. learndifferentoptionsforevaluationthatarewithin

reach.

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Step2:PossibleActivitiesGingerbreadPerson– individual◦ Expresssentimentsaboutsomething(feeling)SpeedDating– pairs◦ Shortquestions◦ Answerwithapartner(moreprivate)GroupLists– groupsofnomorethan5◦ Lessprivate,butgivesopportunitytobrainstormIndividualAnswers– individual◦ Entirelyprivate◦ Opportunitytosharefreely◦ Canbedrawn,listed,paragraph,etc.PlusandDelta– biggroup,individual◦ Givesparticipantsachancetovoicethoughtsaboutprograminquestion

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Step2(con’t):AssigningActivitiesAftertheWorkshop,participantswill:1. feel positivelyabouttakingonevaluationsthatarepossibleand

meaningful- Activity:GingerbreadPerson2. learnsomethingaboutevaluationthatappliestothem- Activity:

SpeedDatingand GroupLists3. learnfrom eachotherandabout eachotherinconversation

(network)- Activity:IndividualAnswers4. recognizegrindthinking(survivalmode)vs.missionthinkingand

bemotivatedintomissionthinking- Activity:GroupLists5. learndifferentoptionsforevaluationthatarewithinreach-

Activity:GroupLists

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Step3:Materials!

• GingerbreadPerson– eitherflipchartwithgingerbreadpersondrawnor printoutsofgingerbreadperson,markers,pens• SpeedDating– flashcards,tape,markers,questionsprintedorwrittenontheboard• IndividualAnswers– flashcards,pens• GroupLists– flipchartorflashcards,tape,markers,printedoutvisualoftheactivity• Plusanddelta– flipchart,markers,alsopens,paperforthosewhomaynotwanttoshareoutloud

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Step4:Timeframe

• Stronglybasedinhowlongyouhaveforthegroup• Actualtimeineachactivityshouldallowformovement,explanation,questions• Activitytimesintheprotocol willbeshorterthanhowlongtheoverallactivityactuallytakes

• Today– 40minutes• GingerbreadPerson– Participantsget5minutes– totalactivitytime10minutes

• SpeedDating– Participantsget4minutes– totalactivitytime10minutes• GroupLists– Participantsget5minutes– totalactivitytime10minutes• IndividualAnswers(includingPlusandDelta)– Participantsget5minutes– totalactivitytime10minutes

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OurProtocol

• Seehandout– emailmeforacopy([email protected])• Wewillpostonworkshopwebsite

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ClosingandNextSteps• InteractiveFocusGroups:

• Engagethetalkersandthelisteners• Speeduptranscriptiontime• Arefunforyouandtheparticipants!

• AfteryourInteractiveFocusGroup:• Takepicturesofeverythingpostedonthewallsoroneaselssoyoucantypeintoexcelorword.• Debrief:Askyourself,howdiditgo?Whatcouldhavebeenbetter?• Reviewdata:trytohighlight thediversityofideasandthecommonthemes

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Questions,thoughts,ideas?

• Wewillsendallparticipantsawrite-upoftheworkshopevaluation!

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