Interaction14 Student Design Challenge w/ Gates Foundation & IxDA
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We only have four minutes to present. (eek!) Read this first to get to know us! Can’t stop talking…or talking about New York Obsessed with weiner dogs, and all dogs really Memorizes your phone number on the first try Brainstorms best in the shower Has double-jointed knee caps Cooks a mean shakshuka and will give you lessons Has an accidentally Italian last name on her volleyball jersey: “Blitzier” Drinks espresso before bed Was once a bartender in a margarita bar Captain of Model UN teams in high school and college Is NOT named Adele Worked in a vet’s office Learned to ride a bike just 2 years ago (gasp!) Eats cheese daily despite lactose intolerance Classmates regularly bribe her to bake banana bread Has family members in at least 10 countries Always sneezes in sets of two Ranked #1 squash player in Israel when she was 16 Obsessed with West Wing TV series, seen every episode Thinks presenting to large rooms of people is fun (see Model UN) Has a penchant for printed shirts (see the strawberries?) Draws customer journeys and flows from right to left because she thinks in Hebrew Owns more than 10 black dresses JULIE BLITZER @zhuli HADAR GEVA @hadargeva
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"Information for Life" is the Student Design Challenge for IxDA's Interaction14 conference. I entered together with Hadar Geva - http://hadargeva.com , a fellow student at Domus Academy's Master in Interaction Design. To read the challenge brief and learn more about the program, please visit interaction14. Our first round audition video is at: http://vimeo.com/81366788 This is our final presentation, given on stage at IxDA's Interaction14 conference. We were awarded 2nd place out of over 70 applications. Grow with Kirikou is a kit and service system that uses tradition to make modern medicine more accessible. Many children in developing areas are not immunized because modern medicine appears to be at odds with local customs and influencers like traditional healers. The kit holds health records for all of a family's children and includes a card set used to teach best practices for neonatal care and remind caregivers when to return to health providers for additional immunizations. Key cards have tear-off pieces for milestone events that will be given to a community leader and added to a public visual representation of the life journey. Grow with Kirikou is designed for the Bemba tribe in northeastern Zambia. Kirikou is a widely-known African story about a boy who overcomes obstacles by asking questions. It also uses the Bemba concept of life, a journey from west to east, were the main deity Lesa resides in the sky. Grow with Kirikou could be adapted for any region if the key traditional elements are updated to reflect local customs: (1) storytelling mascot, (2) community leader, (3) home keepsake and (4) life metaphor
Transcript of Interaction14 Student Design Challenge w/ Gates Foundation & IxDA
We only have four minutes to present. (eek!)
Read this first to get to know us!
Can’t stop talking…or talking about New York
Obsessed with weiner dogs, and all dogs really
Memorizes your phone number on the first try
Brainstorms best in the shower
Has double-jointed knee caps
Cooks a mean shakshuka and will give you lessons
Has an accidentally Italian last name on her volleyball
jersey: “Blitzier”
Drinks espresso before bed
Was once a bartender in a margarita bar
Captain of Model UN teams in high school and college
Is NOT named Adele
Worked in a vet’s office
Learned to ride a bike just 2 years ago (gasp!)
Eats cheese daily despite lactose intolerance
Classmates regularly bribe her to bake banana bread
Has family members in at least 10 countries
Always sneezes in sets of two
Ranked #1 squash player in Israel when she was 16
Obsessed with West Wing TV series, seen every episode
Thinks presenting to large rooms of people is fun
(see Model UN)
Has a penchant for printed shirts (see the strawberries?)
Draws customer journeys and flows from right to left because she thinks in Hebrew
Owns more than 10 black dresses
JULIE BLITZER@zhuli
HADAR GEVA@hadargeva
Who?- 18 year old mother- Lives in rural northeastern Zambia- Bemba tribe- Speaks Chibemba language- Knows only a few English words- Illiterate- Given birth three times- 3 year old daughter- 2nd child died at 3 weeks old- Just gave birth to a baby boy
Needs- Safety- Health- Support- Guidance- Reminders- Examples
walk to health center: 7km
Who is Trina?
TRINA
Problems
Illiterate
Far from health center
Tracking time
Fear of modern medicine
1st Idea: Measure Baby to Calculate Time that has Passed
mmm...nope.1st Idea: Measure Baby to Calculate Time that has Passed
2nd Idea: Cards and Lessons
??
?
??
?Huhhh...not really...
2nd Idea: Cards and Lessons
Meet Kirikou
Kirikou A widely-known African story about a boy who overcomes
obstacles by asking questions
+
Grow With Kirikou Kit
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1st Round of Vaccinations: Soon After Birth
Trina Visits Community Leader
WEST EAST
Places Trina's child on the journey from West to East towards Lesa, Bemba's deity.
Trina & Family, Six Weeks Later
Last card in set tells Trina it’s time for another visit to the Health Center
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New Cards for Each Visit
After this appointment, the nurse gives Trina a new set of cards, reinforcing the new ritual.
Value: Community Empowerment
"Your problem is myproblem, so I even callyou my sister."-ZENAPH, studentfrom Cameroon
Value: Data Redundancy
“An escalator can never break: it can only become stairs. You would never see an ‘Escalator Temporarily Out Of Order’ sign, just ‘Escalator Temporarily Stairs. Sorry for the convenience’.”
- Comedian Mitch Hedberg
Value: Tradition & Heritage
Home Keepsake
Storytelling Mascot
Community Leader
Life Metaphor
TRADITIONUSE
TO MAKE
MODERN MEDICINEMORE ACCESSIBLE
JULIE BLITZER@zhuli
THANKS!
HADAR GEVA@hadargeva
Special thanks to...
IxDA: Dianna Miller, Izac Ross and John Payne
Gates Foundation: Skye Gilbert and Almeera Anwar
Pre-conference Subject Matter Experts: Ledia Andrawes, Debi Spindelman, Jason Wojciechowski
Workshop Research Participants & Advisors: Dr. Alice Konijnenberg, Dr. Pieter Knibbe, Zenaph and Records for Life finalists
Our SDC Guinea Pigs & Co-Designers: Yvonne, Judi, Carlos, Julie, Chris, Nick, Meredith, Jan-Christoph, Fred and Noel
