INSIGHT ACES USTA NETWORK STRATEGY...USTA has evolved—we’ve become their infrastructure...
Transcript of INSIGHT ACES USTA NETWORK STRATEGY...USTA has evolved—we’ve become their infrastructure...
I N S I G H T. C O M t 8 0 0 . I N S I G H T
Hosting one of the most watched sporting events—the US Open—the United States Tennis
Association (USTA) relies, without exception, on its powerful network to communicate across
numerous constituencies. This ranges from managing internal interactions to supporting
numerous retail transactions and broadcasting tournament information across the globe. With
intensely competitive matches played by world champions, the event is a celebration of tennis
unlike any other.
Held late summer every year in Flushing Meadows, New York, the US Open holds the distinction
of being the highest-attended sporting event worldwide. As such, its network infrastructure,
security and functionality must perform seamlessly and without fail. To ensure the network’s
optimal performance, the USTA has partnered with Insight since 2005 to develop and maintain
cutting-edge solutions that meet its complex requirements.
INSIGHT RALLIES WIRELESS NETWORK AND WIRELESS MESHThe longstanding relationship between the USTA and Insight initially began during 2004’s
US Open when its network was infiltrated by a ‘Day Zero’ virus. It was imperative to address
the impact on functionality and security. Referred by solution partner Cisco, the Insight
team performed technological triage to restore operations. Insight also recommended a
review and rebuild of the existing infrastructure—particularly since technology itself had
significantly evolved.
Subsequently, the USTA chose Insight to undertake a top-down redesign of the USTA and Open
network infrastructure. After conducting a comprehensive assessment, Insight proceeded to
completely re-engineer the network environment. Clearly, secure wireless capability was critical.
Insight deployed the Open’s first NAC (network access control) wireless network and incorporated
its Managed Services to maximize security with a double layer of backup. During every Open
since, Insight teams are on site in the network bunker, monitoring the health of every wireless
access point, and in turn are supported by Insight’s Network Operations Center in Tempe,
Arizona. As Alan Prefer, Insight Account Manager says, “Over time, our relationship with the
USTA has evolved—we’ve become their infrastructure consulting partner.”
INSIGHT ACES USTA NETWORK STRATEGY Case Study
SOLUTION AT A GLANCE
CompanyUnited States Tennis Association (USTA)
Industry
Sports
ChallengeBuilding, securing and managing the network
infrastructure for the USTA and the US Open,
a three-week exhibition of professional tennis
broadcast worldwide. Network capabilities
must accommodate a vast array of retail
operations, access for worldwide media
outlets, guest interactions, and regular internal
communications all occurring in real-time.
SolutionDesigning and deploying a resilient, redundant
network encompassing wired, wireless and
wireless mesh technology to securely and
rapidly manage thousands of transactions and
high-volume data for the US Open. Secure
functionality is assured by deploying on-site
technical teams with remote support from
Insight Network Operations Center. Solution
success is measured by uninterrupted network
support of strategic objectives.
“ Every year, we treat the USTA as if it were a brand new client—auditing every aspect of systems to ensure they will be robust enough to serve the next Open’s needs.”
– Alan Prefer, Account Manager, Insight
I N S I G H T. C O M t 8 0 0 . I N S I G H T
INSIGHT RALLIES WIRELESS NETWORK AND WIRELESS MESHThe longstanding relationship between the USTA and Insight initially began during 2004’s
US Open when its network was infiltrated by a ‘Day Zero’ virus. It was imperative to address
the impact on functionality and security. Referred by solution partner Cisco, the Insight
team performed technological triage to restore operations. Insight also recommended a
review and rebuild of the existing infrastructure—particularly since technology itself had
significantly evolved.
Subsequently, the USTA chose Insight
to undertake a top-down redesign
of the USTA and Open network
infrastructure. After conducting a
comprehensive assessment, Insight
proceeded to completely re-engineer the
network environment. Clearly, secure
wireless capability was critical. Insight
deployed the Open’s first NAC (network
access control) wireless network and
incorporated its Managed Services to
maximize security with a double layer of
backup. During every Open since, Insight teams are on site in the network bunker, monitoring
the health of every wireless access point, and in turn are supported by Insight’s Network
Operations Center in Tempe, Arizona. As Alan Prefer, Insight Account Manager says, “Over
time, our relationship with the USTA has evolved—we’ve become their infrastructure consulting
partner.”
In 2008, Insight partnered with the USTA to build and launch its wireless mesh, which is
generally defined as a mesh network created through wireless access points (nodes) at each
network user’s locale. Users serve as providers, as data is forwarded to the next radio node. In
this way, the networking infrastructure is decentralized as each node only has to transmit to
the next. For the Open and its numerous vendors operating largely in kiosks scattered around
the immense tournament site, wireless mesh is an efficient, agile method by which to manage
notonly thousands of retail transactions, but also share constantly changing information about
player rankings and match results, often in video formats. “Every year, we treat the USTA as
if it were a brand new client—auditing every aspect of systems to ensure they will be robust
enough to serve the next Open’s needs,” Alan Prefer relates.
“ Every year, we treat the USTA as if it were a brand new client—auditing every aspect of systems to ensure they will be robust enough to serve the next Open’s needs.”
– Alan Prefer, Account Manager, Insight
I N S I G H T. C O M t 8 0 0 . I N S I G H T
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Clearly, network security and a successful Open are mission-critical priorities. To that end,
Insight conducts security and network assessments every year before the Open to verify that
the infrastructure is both secure and able to support any technological innovations scheduled
to be deployed. In this way, potential issues are identified and resolved before the three-week
event takes place. As Larry Bonfante, USTA CIO says, “I know we’ve had a good Open when no
one knows who I am.” He appreciates the proactive nature of the Insight relationship. From his
business perspective, the network is a powerful asset for advancing efficiency across operations.
Ultimately, the USTA and the Open operate as a multi-million dollar business; the network’s role
in maximizing productivity plays a pivotal part in meeting objectives. As Mr. Bonfante remarked
at the 2009 Open, “Our relationship with Insight is not just that of a client-vendor relationship;
it’s a partnership. The USTA is a $220 million corporation that does 85 percent of its business
in three weeks; it is critical that everything functions seamlessly.”
Insight teams located both on site in the network’s mission control center and remotely at the
Insight Network Operations Center keep a watchful eye on every aspect of network operations.
On a 24x7 basis, teams monitor performance, maintain functionality and resolve any emerging
issues—ensuring uninterrupted, uncorrupted transmission of vital data. “Insight lets us know
about outages even before the carrier does,” comments Carlos Lakomy, IT Director at the USTA.
Again, given the Open’s real-time nature it is vital that the network stays up and secure. Prior
to the Open’s start, after all refinements, upgrades and testing are completed, the network is
‘locked down’ until after the Open concludes. Whether on- or off-site, the combined strength and
expertise of the Insight team responds to potential network issues at every level of complexity
with rapid, effective solutions.
SOLUTIONS AND OUTCOMESInsight continues to play an invisible, yet integral role in guests’ enjoyment of the Open.
In managing the network, auditing its performance, upgrading functionality and ensuring
security, Insight works behind the scenes to help ensure a successful event. Technological
innovations like NAC wireless networking and wireless mesh have raised both standards
and expectations of network reliability, security and flexibility—for both the USTA and the
thousands hosted every August. By developing and maintaining enduring relationships with
partners like Insight, the USTA is assured of the expertise and experience necessary to keep
the Open on top of its game.
Much like tennis itself, the USTA and the Open’s network infrastructure is built and maintained in a ‘team’ context—Insight works in close partnership with the USTA to ensure smooth and seamless network operation. Beyond implementing leading technologies, Insight’s primary objective is to assist the USTA in delivering a major
sporting experience to a myriad of fans on site and worldwide—all of whom have come to expect excellence on and off the court. To that end, Insight’s network solution is designed to ensure that the full spectrum of the Open’s business operations is seamlessly and professionally delivered, year after year, to an ever-expanding audience.
“ Insight lets us know about outages even before the carrier does.”
– Carlos Lakomy, IT Director, USTA