Inside NVAA Newsletter - April 2016
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Transcript of Inside NVAA Newsletter - April 2016
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PRESIDENT’S CORNER
It’s been an exciting start to 2016 so far, and we’re on track to have a fantastic year at NVAA. The
year started big with a move into our new office space at 4600 N. Fairfax Drive. We have a modern
office now with a large meeting space, beautiful views, and plenty of space for us to grow. I
encourage everyone to stop by for a visit and see first-hand the new space.
Of course, this year we’re celebrating sixty years of service to the multi-family industry. We have had
an amazing sixty years that could not have happened without the amazing support we receive
from property owners, management companies, and all of our associate members. When I hear
stories about how far the organization has come in just the last several years, I am excited and
encouraged to see everything we can put together in the next sixty years. We’ll be celebrating this
milestone year on October 22 with our 60th Anniversary Gala, a black-tie affair that will be the toast
of Northern Virginia.
This year we will be introducing some new initiatives to benefit all our members. The first will be this
newsletter you are reading now. The Inside NVAA newsletter will be distributed each quarter, and
will provide valuable insights into the multi-family industry. From emerging trends and market
statistics to financing changes and budgeting tips, the publication will provide you with updates
and information on what is happening in the world of multi-family housing.
I am also happy to announce that we will be expanding our presence at the local legislative level,
to better represent our members in the Northern Virginia markets. We have partnered with Walsh
Colucci, Lubeley & Walsh, PC to provide regular insight and information into what is happening in all
the Northern Virginia jurisdictions. Keep an eye out this spring for our inaugural report.
Thank you for reading our first newsletter, and for all of your continued support to this great
organization. I welcome any feedback, whether on the newsletter or the organization at large, so
please let us know if there is anything we can do to better help you. 2016 will certainly be an
exciting year for NVAA, and we look forward to sharing it with you.
Thank you,
Kevin Eakin
President
4600 North Fairfax Drive
Suite 604
Arlington, VA 22203
Office: (703) 671-6777
NVAAOnline.com
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Freddie Mac’s Multifamily Outlook 2016 Report
predicts an overall strong year for multifamily,
but notes some key factors that could affect
the industry’s performance. The Outlook points
to steady economic growth and key drivers
such as job growth and rental demand as the
factors keeping the multifamily market moving
forward in 2016. In terms of supply and de-
mand, 2016 will largely continue where 2015
left off. Last year saw higher than expected
rental demand that kept up with the influx of
supply that was delivered in 2015. About
306,000 multifamily units entered the market,
the most in any year since the 1980s, accord-
ing to the report. That level of supply is ex-
pected to remain robust in 2016, though some
markets are starting to moderate. While this
increased supply resulted in a slight uptick in
the national vacancy rate to 4.4% in Q4 2015
and will increase slightly to 4.8 % by 2017, the
rate will remain below the long term average
of 5.3%.
Freddie Mac expects low vacancy rates, com-
bined with strong household formation, to al-
low rent growth to remain strong in 2016. One
factor that could slow rental household for-
mation is the declining affordability of rental
housing, but Freddie Mac expects household
formation to remain strong due to favorable
demographics and pent up demand. It be-
lieves that 2016 will also be a good year for
the mortgage market, with multifamily origina-
tion volume exceeding the 2015 volume of
$225 billion. The 2016 volume could reach $240
-250 billion, due to increased property prices,
more multifamily construction in the pipeline
and a relatively low interest rate environment.
The origination growth among GSEs can large-
ly be attributed to Freddie Mac itself, which
along with Fannie Mae, constituted the largest
portion of 2015’s increase over 2014. However,
regulatory guideline changes could affect
multifamily origination volume and could low-
er the total 2016 volume, the report warned.
Despite these concerns, the multifamily market
proved to serve Freddie Mac well, as the GSE
became the largest multifamily lender in 2015
with $47.3 billion in volume, up from $28.3 bil-
lion the previous year. Management attribut-
ed much of this success to its increased efforts
in workforce and affordable housing, sectors
in which they intend to increase.
Freddie Mac Multifamily helps ensure an am-
ple supply of affordable rental housing by pur-
chasing and securitizing mortgages on apart-
ment buildings nationwide. The loans range
from $1 million to several billions and roughly
90 % support rental units for low and moderate
income households. Source: Multi
Housing News.com—February 11, 2016
FREDDIE MAC REVEALS 2016 OUTLOOK FOR MULTIFAMILY CAUTIOUSLY OPTIMISTIC
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The multifamily market has been red-hot and
brokers are as busy as they’ve ever been. That
said, some owners who’ve tested the sales
waters have decided to hold their assets be-
cause they either didn’t like the potential sale
price or, most likely, are unsure of where to put
their proceeds.
Property management firms regularly provide
recommendations to owners about ways to
increase ROI while holding an asset. Because
of the strength of the market, most apartment
communities have seen natural rent growth
without any major improvements to the prop-
erty. However, at some point, rent growth will
taper, so properties have to do more than just
ride with the tide. A solid plan that will increase
rents further and faster can be a make-or-
break for a property in the event of another
crash or rising interest rates.
Owners who are planning a long-term hold
have a variety of options to add value to a
property, including renovating units and add-
ing extra amenities. By making smart upgrades
to unit interiors, owners can justify additional
increases and set themselves up for lower ex-
penses down the road. For example, many
owners replace carpet with tile or vinyl plank-
ing because it will last longer without as much
upkeep. Refinishing countertops is the cheap-
est way to get a visible pop. In higher-end
properties, owners are trying out recycled
glass countertops instead of granite. The at-
tractive product is in line with the cost of gran-
ite, but gives properties something a little bit
different to tout to renters. Owners of C+ or B-
properties are adding linoleum countertops
but with beveled edges which visibly reduces
the seam and gives the apartment a higher-
end look without the cost of natural stone.
Cabinets are another quick and easy fix be-
cause they enable owners to add new doors
and paint the boxes instead of replacing
whole cabinet systems. For owners willing to
dig a little deeper in their pockets, swapping
out old white or taupe appliances for black or
stainless steel immediately gives an apartment
a more modern feel.
Points to Consider Before Deciding to Reno-
vate
There’s a wide range of improvements that
can be made and varying costs associated
with making them. Before deciding on which
renovations to do, it’s important to think
through what you’re trying to get out of a rent
increase. How long will it take to recoup these
improvements? Can rents even rise to that lev-
el in your submarket? What will it cost to im-
prove the units to a level that will justify those
prices? These are all important questions to
contemplate before you begin remodeling.
Quality is also key. When making upgrades for
a long-term hold, it’s important to invest in
long-lasting, durable improvements that don’t
need to be replaced often. Preventive
maintenance is also critical. By spending mon-
ey on big-ticket items, like roofs, your proper-
ties will be better prepared to weather the
next downturn, when replacement funds
might not be so plentiful.
During the last recession, the owners who
struggled to recover the most were those that
pocketed the profits from 2003-2006 without
CREATING VALUE FOR A LONG-TERM HOLD
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reinvesting those funds in their properties.
When the market took a turn for the worse, the
properties that were starved for capital in the
good times went into disrepair during the
downturn. It’s important for owners to learn
from the past and invest a portion of the cur-
rent, record-high profits back into their assets.
It’s inevitable that at some point values will
drop and the market will slow down. Hopefully,
it will be a less brutal downturn than a few
years ago, but, at some point, the pendulum
will swing back. One could compare it with a
hurricane- owners should be investing in storm
shelters and generators now so they’ll be bet-
ter equipped to withstand the storm and
come out with their properties intact.
Source: Multifamily Executive February
2016
Platinum Sponsors
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NVAA
2016 Partners
For more information on how
you can become a Partner in
the NVAA Partnership
Program contact the NVAA
Office at 703.671.6777
Save the Date Northern Virginia Apartment Association
Invites you to celebrate 60 Wonderful Years of Success
Saturday, October 22, 2016
6:00 pm – 11:00 pm
Westin Arlington Gateway Hotel
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The following ten ideas are ways to find $10,000 on each of your properties. Some may increase
revenues and some may reduce costs- either of which will increase net operating income (NOI).
Some of these ideas can produce $10,000 by themselves and some of the smaller ones can
combine to realize significant increases in NOI.
Answer every phone call. Every phone call is a potential lease. Large Real Estate Investment
Trusts (REITs) have proven that answering every call can directly impact revenue generation
to the tune of 1-2% per year. For multifamily assets with $1,000,000 in annual revenue this
equates to $10,000-20,000 a year.
Enforce late fee collections. Adhere to the terms of the lease. Both parties, property
management and tenant, have agreed to the terms of the lease. The lease has a provision
for payment of late fees. Enforce the provision.
Thinking time. Get ideas from those that know the properties best. Have a brain-storming
session with site personnel; management, leasing and maintenance. Make it fun. Have
food! No one knows the property better.
Increase on-site coin operated washer/dryer fees by $0.25 per use. Load factors are pretty
easy to figure out. On 1,000 loads (wash/dry) per month a $0.25 increase generates an
additional $250 per month, or $3,000 annually.
Charge monthly pet fees. It’s common practice to charge a one-time pet fee at the time of
the original lease. An alternative strategy is to lower this fee (not eliminate the entry fee)
and charge a monthly fee for each pet. This could be as little as $10 per month per pet. Size
the fee based on the average length of tenancy. This will provide guidance on the total
pet fees earned per pet per lease. On a 200 unit property with 20 units having pets, a $10
monthly fee converts to $200 a month or $2,400 a year.
Early termination fees. Make sure each new lease and each lease renewal has a clause for
early termination fees (if allowable in your state). This amount can range from 1-3 months’
rent for breaking a lease. This provision can add several thousand dollars each year to
revenue.
Review existing loans for re-finance opportunities. The savings here can be significantly higher
than $10,000 all by itself. This is one area where we prefer to stay away from the word
“presume”. Talk to real lenders and see what is possible.
Utility Audit/Sub-metering. Sub-metering saves money. A review of all utility expenditures is just
good business.
Energy efficiency review. What energy upgrades were accomplished at your property
recently? Lighting, roofing, windows, insulation? New air filters or weather strips? What can
you implement with the least costs and most immediate benefits? Install energy-saving light
bulbs…. everywhere. And while we are all switching to CLF, check out the next generation
in light bulbs: LED.
Review all service contracts. Few properties are outsourcing the watering of plants anymore
but there are plenty of places to look for savings. Example: reduce mowing/landscaping
service by 25% if possible without getting over-zealous. If the mowing crew is cutting the
same two inches of growth from three weeks earlier, consider skipping a week. Or two
weeks. Source: Multifamily Insight.net February 2016
TEN WAYS TO FIND $10,000 ON YOUR PROPERTY
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NVAA 28th ANNUAL GOLF CLASSIC
Stonewall Golf Club
Friday, June 10th
Given the positive experience at our 2015 Golf Classic, NVAA expects the 2016 Golf Classic will
sell out quickly. Register Early - - This is one tournament you don’t want to miss!
FOURSOME FEE - $1,600 – Includes: Green Fees; $200 Nike Gift Card for each Player; Food and
Beverages all day long; Ticket to the Awards Dinner; Great Contests – Great Prizes!!
ATTENTION: NVAA OWNER MEMBERS – If you want to play in the NVAA 28th Annual Golf Classic
and can’t get a foursome team together here is your chance to play in the tournament for
“FREE”. Contact Barbara at the NVAA Office for more details. . . . . 703.671.6777
or [email protected] . Sorry this offer is not being offered to our Associate Members.
Be a Sponsor at the Golf Classic > >
We have sponsorship levels from $350 to $5,000. This is a
great way to meet our members and network all day long!!
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UPCOMING EVENTS
NVAA Membership Meeting with Chip Dicks April 28
HVAC Preventative Maintenance Training Session May 12
Taco Tuesday: Manager Appreciation Luncheon May 17
NVAA 28th Annual Golf Classic June 10
NVAA 3rd Annual Summit June 14
Fair Housing Training Session June 21
For more information and to reserve your spot today,
please visit our website:
NVAAOnline.com