Information Strategies
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Information strategies: how information management can support business activities Kim Holmberg Department of Information Studies Åbo Akademi University (e) [email protected] (w3) http://kimholmberg.fi @kholmber Åbo, 21.11.2011 #INST1 1
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Information strategies: how information management can support business activities
Transcript of Information Strategies
Information strategies:how information management can
support business activities
Kim HolmbergDepartment of Information Studies
Åbo Akademi University(e) [email protected]
(w3) http://kimholmberg.fi@kholmber
Åbo, 21.11.2011
#INST11
DATA – INFORMATION – KNOWLEDGE
What is data?
Rowley, J. & Hartley. R. (2008) . Organizing knowledge: An introduction
to managing access to information.
Unorganized and unprocessed numbers, images, words, sounds, and e.g. observations.
What is information?
Buckland, M. K. (1991). Information as Thing. Journal of the American Society
for Information Science, 42(5), 351-360.
• Information as a process• Information as knowledge• Information as a thing
What is knowledge?
Nonaka, I., Toyama, R. & Konno, N. (2000). SECI, Ba and leadership: a unified model of dynamic knowledge creation. Long range planning, vol. 33, pp. 5-34.
Knowledge is dynamicKnowledge is context-specificKnowledge is humanisticKnowledge is relational
EXPLICIT KNOWLEDGECan be processed, transmitted, shared and storedExpressed in formal and systematic languageShared in the form of data, manuals, etc
Highly personalHard to formalise
Difficult to communicate to othersSubjective insights, intuitions and hunches
Rooted in actions, procedures and emotions
TACIT KNOWLEDGENonaka, I., Toyama, R. & Konno, N. (2000). SECI, Ba and leadership: a unified model of dynamic knowledge creation. Long range planning, vol. 33, pp. 5-34.
EXPLICIT KNOWLEDGETacit and explicit knowledge are complementaryBoth types are essential to knowledge creation
Tacit and explicit knowledge are inseparable
TACIT KNOWLEDGE
Hislop, D. (2005). Knowledge management in organizations.
Nonaka, I., Toyama, R. & Konno, N. (2000). SECI, Ba and leadership: a unified model of dynamic knowledge creation. Long range planning, vol. 33, pp. 5-34.
Management of relationships
”Management, and the act of managing, is increasingly embedded in complex and fluid relationships, where the old notions of managing employees or their behaviour is giving way to the emphasis on relational management.”
Linstead, S., Fulop, L. & Lilley, S. (2004). Management and organization: a critical text.
What is information management?• Information management is concerned with
searching, finding, evaluating, organising, storing and disseminating information.
• Information managers are providing the right information to the right people, at the right time and in the right format.
• Information managers understand organisational behaviour and they know how information strategies, incorporating information technology, must recognize people's individual needs.
Manage information
Disseminate and deliver information
Source information
Understand user requirements
Core competencies in information managementGorman, G.E. & Corbitt, B.J.
(2002). Core competencies in information management
education. New Library World, vol. 103, no.
1182/1183, pp. 436-445.
Information strategies
Information as a network
Information Management: A Proposal
http://info.cern.ch/Proposal.html
Information that the company
acquires
Landscape of business information
Information that the company
delivers
Information that IS controlled by the company
Information that is NOT controlled by the company
Information that the
company possesses
Landscape of business information
Market information
Research and development (R&D)
Decision making
Routine activities
Tactical information
Competitive intelligence
Information that the company
acquires
Landscape of business information
Market information
Research and development (R&D)
Decision making
Routine activities
Tactical information
Competitive intelligence
Information that the company
acquires
What information
management can do:
Information seeking
Information retrieval
Competitive intelligence
Landscape of business information
Inventory
Personnel
Accounting and finance
Customers
Sales and turnover
Legal regulations
Data security
Tacit knowledge
Maintaining an intranet
Data warehousing
Decision-support tools
Groupware
Information that the
company possesses
Landscape of business information
Inventory
Personell
Accounting and finance
Customers
Sales and turnover
Legal regulations
Data security
Copyright
Maintaining an intranet
Data warehousing
Decision-support tools
Groupware
Information that the
company possesses
What information
management can do:
Data warehousing
Data security
Groupware and other IT tools
Landscape of business information
Marketing information
Information products
Performance measures
Communication (internal and external)
Annual reports
Reputation management
Information that the company
delivers
Landscape of business information
Marketing information
Information products
Performance measures
Communication (internal and external)
Annual reports
Reputation management
Information that the company
delivers
What information
management can do:
Information dissemination
Key Performance Indicators
Communication
Landscape of business information
What’s being said about our
company, brands and products?
Information that is NOT controlled by the company
Landscape of business information
What’s being said about our
company, brands and products?What information
management can do:
Listen, monitor, engage, inform,
educate, be proactive, participate
Information that can be controlled by the company
Information strategy
Information that the company... How information management can support business activities:
... acquires Information seekingInformation retrieval
Competitive intelligence
... possesses Data warehousingData security
Groupware and other IT tools
... delivers Information disseminationKey Performance Indicators
Communication
... can control Listen, monitor, engage, inform, educate, be proactive, participate
Information as a source for competitive advantage
Kim Holmberg | kim.holmberg.fi
Slides are available at http://www.slideshare.net/kholmber/
Course Information strategies starts at 10.15 am on March 16, 2012 in ASA B 212
Questions?
