Infographic: Holiday Shopping Gameplan
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Transcript of Infographic: Holiday Shopping Gameplan
of consumers will shop in-store on Thanksgiving or Black Friday -
of those, 56% plan to visit 3+ stores Source: Accenture
shoppers use YouTube to search for product related videos Source: Google Consumer Survey
of shoppers intend to use social media to assist
with holiday shoppingSource: Accenture
F I N I S H
S T A R T
more consumers have gained trust in online shopping in the past yearSource: comScore/UPS
of shoppers said they prefer a retailer’s full website vs.
mobile website or mobile app Source: comScore/UPS
of shoppers favor retailers who have an upstanding reputation
on fraud protectionSource: comScore/UPS
of online shoppers abandoned their shopping cart due to unexpectedly high shipping costsSource: comScore/UPS
of online shoppers took action to qualify for free shipping 47% found promo codes 31% joined loyalty programs 58% increased itemsSource: comScore/UPS