Infofriend English May 2015

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Publisher & Managing EditorBetson MathaiChief EditorShajan PonnamattomEditorAnjana RajendranSub EditorAmritha S.M.AdvertisementShobana Ranjan: 9037077299, 9946662655, 0495-4040906, [email protected]@gmail.comLayout & DesignJeeja N.K., Infofriend PublicationsPrintingGeethanjali Offset Prints, Calicut.Head OfficeInfofriend, 2nd Floor, Jose Building,Wayanad Road, East Nadakkavu,Nadakkavu. P.O., Kozhikode - 673 011.Kerala, S. India.Tel : 0495 -2366575, 4040906www.infofriend.comPrinted and published by Betson Mathai, Owned by Infofriend Publications, 2nd Floor, Jose building, East Nadakkavu, Kozhikode - 673 011. Kerala, S. India. Printed at Geethanjali Offset Prints, Kozhikode. Place of Publication at Kozhikode and Editor Shajan J.

Toshiba Rashi partners rejoice in GoaOver forty Rashi partners had a good treat in Goa, to celebrate their consistent growth in Toshiba business. The main objective of the meet was to motivate the partners, increase their sales proficiency and their product aptitude. Highlight of the conference was the briefing session by the Country Manager of Toshiba himself, Polad Garda. It was his confidence build-ing words that motivated the partners to out-perform their preset targets.Vishal Ag-garwal of Vishal info solution, Ahmedabad had this to add “The trip was perfectly bal-

anced, from the interaction with Mr. Polad to the stay in Goa. The interaction allowed me to understand the company’s products, and its vision.” “Motivating words by Mr. Garda have now made me want to break more targets in the future, and be a regular at such incentive trips.”“Toshiba in a very short time has become the leader in Storage in India. I take this opportunity to thank all the partners for their confidence and support to Rashi. Added Kiran Deshmukh’ Business Man-ager, Rashi Peripherals.

Epson Brand Marks 40 Years Seiko Epson Corporation on June 12, 2015, will mark the 40th anniversary of the Epson brand the company uses on many of its products and services. To commemo-rate this anniversary, Epson aims to show its appreciation to the stakeholders who have supported their brand over the years. . The Epson brand name comes from the EP-101, the product that kicked off the company’s expansion into the informa-tion equipment business. The “EP” stands for “electronic printer” and the “SON” represents our desire to follow the original electronic printer with many worthwhile descendants.

Rashi bags the Top Busi-ness Distribution AwardTeam India may not have been able to retain the world cup, but Rashi certain-ly knows how to retain a title. At a high octane assemblage at Hyatt regency Dubai Rashi was awarded the top busi-ness distribution 2014-2015 for the fourth consecutive time. Rashi is the lone distributor to have been awarded so much Silverware by Lenovo. Its sheer commitment to consistently develop channels not only in metro cit-ies but across smaller towns and cities has done wonders for the growth of Lenovo business.

D-Link extends the revo-lutionary DDS to its Cus-tomers PAN IndiaD-Link made a major breakthrough in customer service support by introducing the revolutionary ‘D-Link Direct Ser-vice - DDS’ during mid-2013. Following the overwhelming response to DDS, the company has now decided to extend this service to customers present in C & D Class cities as well. As a result, the new & enhanced service support system will make the turnaround time faster and in-crease the footprint for DDS PAN India.The D-Link Direct Service with its new Regional model will be backed by D-Link Service Centers.

01/MAY/2015 5NATIONAL UPDATES

Konica Minolta Or-ganizes a Training Programme for End CustomersKonica Minolta has recently conducted a Colour Manage-ment Seminar for its customers in their Bangalore office. It is an informative way of sharing the details with its customers on how the customers can maintain the consistency and reproduce right colour.The end customers generally have lot of query from the file generations, file format to the printed output. The seminar helped customers to learn the best ways to achieve the con-sistency from the monitors, creating profiles for the monitors to file creation and setting colour parameters in the files. Training for profiling the printers and to use common profile to have consistent output from the device as we see on the moni-tor was given. It was a practical seminar with a proof of concept. Konica Minolta arranged for a complete setup right from the input to the output. It was a live session with a production print-ing machine. “It is a series of seminars which Konica Minolta has been doing for last 2 years with industry experts. Konica Minolta has been conducting seminars on topics like decoding colour, ICC Colour Conference etc. Konica Minolta intends to carry on this activity at more and more places to share the knowledge and remove the misconceptions in the process of reproducing colour documents ”, says Mr. V. Balakrishnan, EGM (Marketing) Konica Minolta Business Solu-tions India Pvt. Ltd.

Asus is one of Fortune World’s Most Admired Companies 2015 Asus has garnered the 6th position in the Fortune World’s Most Admired Com-panies 2015. The results of the survey conducted this year have been published and Asus has been positioned at No. 6 worldwide in the Computer Industry category beating other competitors such as HP and Acer. Some of the fast expand-ing company’s individual attributes such as “Innovation” and “People Management” ranked even higher at 5th place.

Mr. Peter Chang, Regional Head - South Asia & Country Manager – System Busi-ness Group - Asus India said, “Getting a place in the much coveted Fortune World’s Most Admired Companies 2015 validates our success in terms of meeting the expectations of our customers. This acknowledgement of our efforts is highly motivating and has charged us to look to surpassing people’s expectations in the emerging digital landscape.”

WD Ventito wins award for Best In Online Content WD has won the award for ‘Best in Online Content’ at The Golden Globe Tigers Awards for Excellence in Social Media and Digital Marketing organized recently by CMO Asia in Kuala Lumpur, Malaysia. WD Ventito, which is powered by WD, is meant to connect daily with consumers who are inundated with glaring promotional content through various channels and have therefore grown immune to traditional marketing communications.WD Ventito arms creative professionals for success through inspirational and edu-cational content across a wide variety of themes such as business, creativity, gaming, and technology. It goes beyond offering products and catalogues, and functions on the framework that sharing experience and insights has a remarkable influence on inspiring professionals around the world.

CP PLUS redefines its tagline as ‘Security Made Simpler’ CP PLUS recently took a step ahead by changing its tagline to ‘Security Made Simpler’. Redefining the earlier tagline of ‘Enhancing Vision’, the new tagline em-phasizes the company’s motto of bringing world-class, reliable and durable security solutions that offer true value for money. It positions the brand as cutting through the jargon and myths associated with surveil-lance to make it a people-friendly concept.

The brand new tagline of CP PLUS is aimed at reaching the masses, defying the convention that video surveillance is a prerogative of elite society and high-class businesses. It endeavors to deliver on its value proposition of world-class perfor-mance at reasonable cost. With the tagline of ‘Security Made Simpler’, the brand aspires to make its products accessible to every customer.


Acer Appoints Red-ington as Strategic Partner for Acer One Acer has announced a strategic partnership with Redington India for exclusive distribution of Acer’s 2-in-1 device – Acer One. The Acer One is targeted at young consumers, who are always online – be it social networking or brows-ing the web, are avid online shop-pers, love playing online games or watch movies, anywhere and anytime. The device is best suited for consumers who are looking for a compact, portable and multi-functional device for balancing productivity and entertainment.S Rajendran, Chief Marketing Officer, Acer India said, “The Acer One was very well received by consumers when we made it avail-able last month through an online marketplace to understand the consumer acceptance for a unique 2-in-1 device. Taking a cue from that success, we decided to make it available through traditional retail stores also so that consumers get an opportunity to experience the power of Acer One’s unique offerings. We decided to leverage our strong retail presence in order to reach out to consumers who are present in Tier 2 & 3 cities, smaller towns and rural markets.”The Acer One with up to 32GB of storage in the detachable screen is powered by an Intel Atom quad-core processor for faster performance and multitasking in all modes. It comes in 2 variants, which provides additional ben-efit to the consumers as they can choose between a 1 GB RAM or a 2 GB RAM variant. The pre-in-stalled OS - Windows 8.1, includes several intuitive features, such as InstantGo that keeps data and apps up-to-date/The Acer One is now available across major retail stores in India starting Rs. 19,999/-.

Gigabyte Wows DiY PC Tech EnthusiastsHard core PC enthusiasts and lovers flocked in large numbers to be a part of an event that focused exclusively on their dearest subject – the possibilities with and intricacies of the latest PC technolo-gies. Supported by Gigabyte Technology (India) Pvt. Ltd, along with other IT hardware majors, the event, christened PC Extreme, was held on March 21, 2015, in Chennai, at the 2,500 square-foot show-room of The IT Depot.The highlight of the event was a demo of extreme overclocking (OC) that culminat-ed in the creation of a new Indian CPU-Z OC record, by Prathamesh Patil, Field

Application Engineer, Gigabyte Technol-ogy (India).

HID Global Acquires Quan-tum SecureHID Global, a worldwide leader in secure identity solu-tions, has announced that it has acquired Quantum Secure, a leading provider of software solutions for managing identities, access compliance and provisioning ac-cess within physical security infrastructure. With this acquisition, HID Global will enhance its ability to deliver an end-to-end identity management solution.Quantum Secure’s SAFE software suite provides a single, fully interoperable and integrated physical security policy platform to manage secure identities, compliance and operational analytics across multiple sites and systems. Using this platform, cus-tomers are able to reduce operational costs and the risk profile of the organization as well as foster compliance with regulations across disparate security infrastructure.

Lapcare ropes in actor and anchor Manish Paul as Brand Ambassador Lapcare has roped in actor and anchor Manish Paul as its brand ambassador. The move is part of company’s overall strategy to reach out to younger custom-ers, tap newer markets and 'build a solid brand recall in the smartphone and tablet accessories segment. The actor would be promoting Lapcare and Lapcare Yo! series’ entire range of products including Bluetooth speakers, headsets, powerbanks among others. A national campaign star-ring the actor would be kicked off in the first week of April across print, digital and various other mediums. Manish Paul, who starred in the rib tickling

comedy Mickey Virus, has a slate of exciting mov-ie launches lined up this year. He packs fun, style, and youth appeal, just the right attributes, Lapcare as a brand wants to associate with.

01/MAY/2015 7COVERSTORY

With increasing threats and for effective security mea-sures, video surveillance Camera have become an

hotspot product category. The public areas like transport, airports, railway stations, government offices and educational prem-ises have all become very open and en-couraging to the idea of video surveillance. The business enterprises are also taking up surveillance solutions to protect their premises from pilferage and attacks. To boost their security measures at home, the end-consumers are also looking at video surveillance solutions with great interest. The security plans of any organization or home has become incomplete without the adoption of video surveillance. Today, the surveillance is no longer con-fined to corporate environments as even the smallest of retail outlets are taking up video surveillance to protect their interests and resources. In airports, an intelligent video system measures the queue time between entering and exiting a check-in point helping direct staff and minimizing waiting time for travelers. In banks, remote surveillance and monitoring can help

Today, the surveillance is no longer confined to corporate environments as even the smallest of retail outlets are taking up video surveillance to protect their interests and resources. In airports, an intelligent video system measures the queue time between entering and exiting a check-in point helping direct staff and minimizing waiting time for travelers. In banks, remote surveillance and monitoring can help prevent theft, fraud and facili-tate investigation.

prevent theft, fraud and facilitate investiga-tion. With the ever expanding transportation infrastructure there is increase in public surveillance at roads and junctions. The Government is also allocating and spend-ing major budget on expanding security surveillance in all public areas to combat the increasing crime rates and catch them. In India, the demand for video surveillance systems is at an all time high with this changing security landscape. At present, the video surveillance market boasts of a host of video systems and cameras, ranging from HD cameras, IP cameras to extreme cameras and communication systems that are made to withstand tough conditions. There is a steady shift from the CCTVs to the Internet Protocol (IP), based surveil-lance which will certainly require System Integrators (SIs) with skill-set ranging from core networking to software sys-tems. The network cameras that are being released are enabled with features that allow seamless integration with existing BI applications through open platform infrastructure and APIs. These smart network cameras also have the capability

of running video analytics software within the cameras. The rise of IP surveillance has also had an impact on the physical access control market, which is gaining popularity. Globally, the physical access control market is estimated to grow to approximately USD 4.2 billion by 2017, at an annual growth of 7 per cent, according to market research firm HIS.According to the 6Wresearch report on Video Surveillance Camera (VSC) market, the market, which is dominated by analog surveillance camera, is witnessing a shift towards IP surveillance cameras on ac-count of declining prices and demand for remote access. The Indian Video Surveil-lance Camera market have registered more than one million units for third quarter of this year, while the current quarter has experienced a decline of around 16 per cent over the previous quarter, it said. The year-on-year (YOY) growth, however, of approximately 55 percent was registered in Q3, compared to the same quarter of previous year. The Video analytics market in India is still in the burgeoning stages and with increased awarenss to protect themselves from security threats and other

01/MAY/2015 8COVERSTORY

criminal activities, the adoption of IP surveillance cameras will be greater in the coming future. However, the report notes that video surveillance systems in India have captured major share of the modern security systems, though, installation and maintenance cost remains a major chal-lenge for the growth of this segment.The key players in the India Video Sur-veillance market are Hikvision, CP Plus, Dahua Security, Securus, Secure-Eye and Maximus. As many as 140 vendors shipped Video Surveillance Camera devices and three vendors shipped above 50,000 VSC devices. Hikvision and CP Plus captured more than 35 percent share of the market, said the report.In its latest report on the Indian market for video surveillance equipment, IHS Technology , a well known US based research firm once again identifies CP Plus as the largest supplier of video surveillance equipment in India. The report positions CP Plus as one of the fastest growing brands in video security in India with an estimated market share of 21%, followed by other players like Hikvi-sion and Dahua from China, Panasonic, Bosch Security Systems, Samsung Techwin and Honeywell. According to the IHS survey, the top three suppliers of video surveillance equipment account for more than one-third of market revenues. IHS has been publishing reports on the world market for CCTV and video surveil-lance equipment since 2003. During this time, it has also published a number of re-ports focused on specific regional markets,

including China, India, the Middle East, Russia and Eastern Europe, Latin America, and Southeast Asia. IHS surveys are considered to be the most credible ones to grasp the dynamics of the video surveil-lance market and this is the second edition of IHS report on the market in India.In the past decade, India Video Surveil-lance Camera market has witnessed various technological advancements such

as remote monitoring, cloud storage and integrated video analytics. Further, the surveillance cameras which are available today are far cost effective, technologically sound and more user friendly encouraging customers to take up video surveillance solutions. The customers are still put of by the installation and maintanence required but the government and OEM’s are taking various initiatives to increase the aware-ness regarding the irrefutable advantages as compared to the onetime cost of surveil-lance systemsThe Video surveillance market in India at present is estimated to be around Rs 20 billion. The market in the present times is unfolding itself and growing double digit every year. Another major development in security is the development in Intelligent Video Analysis (IVA) such as fingerprint readers, face recognition, palm vein readers, retina scanners, finding missing objects etc. is also a force to reckon with along with mega projects such as city surveillanceHigh Definition TV (HDTV) is also fast becoming the standard for surveillance cameras allowing greater resolution. Capa-ble of providing images in high resolution, it can be utilized for identification. 720p to 1080p resolutions will be the interest in 2015 along with 4K, thermal imaging and mobility solutionsIntelligent, out-of-the-box video surveil-lance solutions will become more intel-ligent as more functionality can be run on the devices itself. Today the security solu-tions allows the consumer to set up alerts for the authorities in case of any suspicious and abnormal activities. The advantages of surveillance systems over physical security such as ability to allow remote monitoring, etc., has resulted for their wide deployment across India. With the rising criminal activities and terror threats, video surveillance solution is likely to become the most important facet of security across the world. The future of the Video surveillance market is expected to be favorable on account of rapidly growing urban popula-tion, improved residential, commercial and industrial construction and rising GDP of India. The rising awareness about benefits of the video surveillance solutions amongst the Tier-I, Tier-II, and Tier-III cities of the country will also play a major role in increased demand for video surveil-lance solutions in India.

The advantages of surveillance systems over physical securi-ty such as ability to allow remote moni-toring, etc., has re-sulted for their wide deployment across India. With the rising criminal activities and terror threats, video surveillance solution is likely to become the most important facet of security across the world.


Big C Technologies bags Best Distribu-tor Award from SennheiserBig C Technologies Pvt Ltd, a new age technology distribution house bagged the Best Distributor Award –India 2014 from Sennheiser (Consumer). Dinesh Nair, Director of Big C Technolo-gies Pvt.Ltd received the award from Mr

Kapil Gulati, Director -Sennheiser India at a meet held in Istanbul.Big C Technology caters to IT resellers, solution providers and systems integrators across Southern India.

Kaspersky Lab opens of-fice in Singapore Kaspersky Lab today announces that it has added Singapore to its ever-expand-ing worldwide network of offices. The new office is the 34th representative division of the company. Kaspersky Lab offices are now located in 31 countries on five continents. The new office in Singapore is to oversee national business development, while also becoming the future focal point for the company’s R&D in the region. Eventually it will also become the regional HQ, acting as a business hub for the wider Asia-Pacific region.The Singapore location was not chosen by chance – it was a strategic decision of the management of the company based on the city-state’s being the ‘place to be’ in APAC – a region that holds great potential in terms of business op-portunities, especially in the corporate and governmental sectors.Singapore is also the location of IN-TERPOL’s newly opened Global Com-plex for Innovation (IGCI), with which Kaspersky Lab is working closely. The company is to provide the world’s largest international police organiza-tion with its top-level threat intelli-gence, update it on the global malware landscape on a regular basis, assist in investigations of cyber-incidents, and train officers. One of our top security researchers has moved to Singapore to support the launch of the IGCI’s Digi-tal Forensics Laboratory and to provide high-level advice on site. He’ll be joined soon by colleagues – other top Kasper-sky Lab security experts – to make up a full team of researchers located in Singapore.Commenting on the office opening, Eugene Kaspersky, chairman and CEO of Kaspersky Lab, said: “Singapore is one of the most technologically devel-oped countries in the world, while at the same time one of the main financial hubs on the planet. A strong presence here is simply essential for a success-ful international company. What’s also important is that the Singapore

Intel Security Strengthens Distribu-tion Network Intel Security has announced the appointment of Shweta Computers and Peripher-als as a national distributor for its portfolio of consumer security products. With its pan-India network, Shweta Computers and Peripherals will work towards Intel Security’s goal of making its consumer security products readily available to con-sumers in every geography. The appointment of Shweta Computers serves as a strategic move to strengthen Intel Security’s presence in the consumer segment and underscores its commitment to the Indian market. As part of the agreement, Shweta Computers will be offering end-to-end support to customers for Intel Security’s portfolio of solutions across its partner networks in the channel and e-tailer segments in India.

Mint Computers wins young achiever Skoch AwardMint computers has been awarded with Young Achiever Skoch award 2015 on 20th March in new Delhi. The Skoch Award has been organised by Skoch group to recognize the emerging SMEs in India. Mint Computers dedicated the award to the vendors, supplier and staff for their encouraging support to Mint computers and their help in achieving the success. Mint computers expects such continuous support in the years to come. The Skoch Award was given to 200 companies across India in all segments. In the computer seg-ment, Mint Computers was the only one.

01/MAY/2015 10PRODUCTS EXPLORER

Gigabyte launches GeForce GTX TITAN XGigabyte has introduced the latest super gaming graphics card, GV-NTITANXD5-12GD-B. Based on the GeForce GTX TITAN X Maxwell Architecture, Gigabyte GV-NTITANXD5-12GD-B uti-lizes the 28nm fabrication process and features 12GB of 7Gbps GDDR5 memory and a massive 3072 CUDA cores. With twice the performance and power efficiency of the original GTX TITAN GPU, this card is a gaming beast armed with incredible graphics firepower ready to max out the latest games at extreme resolutions. The GV-NTITANXD5-12GD-B is also loaded with advanced technologies such as NVIDIA ShadowPlay to capture and share every moment of gaming domina-tion, groundbreaking G-SYNC display technology, and NVIDIA GameStream to stream games to the NVIDIA SHIELD portable. With the use of GIGABYTE OC GURU II utility software, the overclocking capacity can be further increased by unblocking the hardware limitation, bringing hardcore gamers an ultimate gam-ing performance along with the GPU Boost 2.0 technology. The GV-NTITANXD5-12GD-B is equipped with NVIDIA DSR technology for a 4K experience—even on a 1080p display—and graphics features like VXGI for real-time global illumination. Also, get a serious competitive edge with tear-free, low-latency NVIDIA G-SYNC display tech-nology.

PNY Black series USB flash drivesPNY Technologies has released a new line-up of USB flash drives named as the “Black” series. The series includes a variety of assorted range of high-quality, perfor-mance- powered pen drives that offer a fast and convenient way to back up, share, transfer and carry your files and docu-ments.

The Black series range of USB flash drives is compatible with Windows 2000, XP / Vista, / 7,8 ; Mac OS: 10.3 and above. The entire range is backed with a prom-ised warranty of 5 years within the date of purchase. The drives are available at an extremely pocket-friendly price at the nearest gadget store in your city.

STK launches BTHS800 Bluetooth Headphones STK Accessories has introduced the new-est BTHS800 Bluetooth headphones. The folding headband ensures the perfect snug fit with foam ear cups that block out all the noise around you. The digital noise-cancelling headset gives a full-range audio with deep bass, a strong medium register and clear highs. The BTHS800 headset is priced at Rs. 3990/- and is available in Piano Black and White.

US brand InFocus’s spectacular M330 smartphoneUS-based InFocus announces the launch of its revolutionary smartphone InFocus M330. The pre-registration for the remark-able handset opens exclusively on Snap-deal.com from April 7, 2015 while the sale begins from April 10. The phone will be available at a price of Rs.9,999. The M330 smartphone features Octa-Core 1.7GHz 64bit CPU and Mali-450 Quad Core GPU. It provides a highly fluent, efficient and seamless user experience with a 2 GB RAM and a 16 GB ROM. The 13MP high resolution auto-focus main camera with F2.2 aperture, accompanied by an 8MP au-to-focus beauty shot front camera ensures

that not a single worthy moment goes by without being cap-tured splen-didly. With the Black Screen Gesture feature, users can set up their own 15 black screen gestures and enjoy a faster smartphone.


Axis announces Zip-stream compression technologyAxis Communications has in-troduced Zipstream technology allowing customers to benefit from reduced bandwidth and storage requirements without having to invest in new cameras or software. Axis’ Zipstream technology is fully compatible with the widely adopted H.264 compression standard. The technology has been developed specifically for video surveillance applications and low-ers bandwidth and storage require-ments by an average 50% or more. Axis’ Zipstream technology ana-lyzes and optimizes the network camera’s video stream in real time. Scenes containing interesting details are recorded in full image quality and resolution while other areas are filtered out, to optimally use available bandwidth and stor-age. Important forensic details like faces, tattoos or license plates are isolated and preserved, while irrelevant areas such as white walls, lawns and vegetation are sacrificed by smoothing in order to achieve the better storage savings. Axis is making available its Zip-stream technology on the existing network cameras AXIS Q1615, AXIS Q1635 and in the AXIS Q35 Series, via firmware updates. The first new products with Axis’ Zip-stream installed are planned to be AXIS M1124/-E, AXIS M1125/-E and AXIS P1365/-E fixed network cameras, and AXIS P3224-LV/-LVE and AXIS P3225-LV/-LVE fixed dome network cameras. AXIS M1124/-E and AXIS M1125/-E are low cost network cameras with features such as Axis’ Zipstream technology, CS mount lens, Day/Night functionality and-WDR – Forensic Capture.

Toreto Twins Bluetooth portable speakersToreto has introduced one- of- its kind Bluetooth portable speakers, “Twins” at a very affordable price. For the first time in India, Toreto has come up with an innova-tive technology--‘Air stereo pairing’ that enables the users to stream music from any Bluetooth device.Twins is compatible with all Apple devices,

Smart phones, PC’s and MP3 players. When compared with other ordinary speakers, it offers a competitive edge de-spite its small size. The Twins comes with a microphone that enables speakerphone mode. The Toreto Bluetooth speaker comes with warranty of 1 year and is avail-able at Rs. 6999/-.

Kingston 64GB 600X CF Card Kingston has announced the launch of its 4th gen-eration HS4 All-In-One Media Reader. The multi-function reader improves upon the previous model as it reads all major card format types including the latest SD card speeds (UHS-I, UHS-II) and CF Type I and II (UDMA 0-7). Users can easily back up and transfer music, photos, videos and other digital data with USB 3.0 high-speed performance. This allows users to save time transferring files as USB 3.0 allows up to 5Gb/s data trans-fer speed – almost 10x faster than USB 2.0. The portable, small- form factor reader has a brushed nickel case and is backwards compatible with USB 2.0. Kingston also announces a new 64GB capacity addition to its CompactFlash Ulti-mate 600x family which will soon be available in India.

iBall launches Andi Xotic with 2GB iBall has announced an addition to the Andi series of smart phones - Andi 5M Xotic 2GB. It comes with the powerful 1.3 GHz Quad core processor, 2GB RAM and huge 16GB in-built memory, bringing in a power packed performance. It features 5-inch IPS qHD display giv-ing brilliant picture quality with superior graphics & sharp images but also delivers

an overall astonishing experience without putting strain to the eyes. The unique and attractive 3D user interface adds more fun! At its core is the blazing 1.3 GHz quad core processor which allows multiple apps without lags, building smoother user interface. iBall Andi 5M Xotic 2GB is priced at Rs.8,199/- .


Asus announces TUF Sabertooth X99 at CeBITAsus has announced TUF Saber-tooth X99, the world’s first consum-er desktop motherboard to support all NVM Express storage devices, including PCI Express (PCIe), M.2 PCI Express and the latest 2.5-inch solid-state drives (SSDs) with SFF-8639 via the mini SAS HD connec-tor on the Hyper Kit expansion card. With built-in USB 3.1, TUF Sabertooth X99 maximizes choice for ultra-high-speed transfer options speeds, handing users total flex-ibility.TUF’s newest motherboard ad-ditionally introduces all-new and exclusive TUF Detective technolo-gy that displays live system informa-tion on smartphones and tablets, right at users’ fingertips.TUF Sabertooth X99 is also equipped for ultimate cooling with exclusive TUF Thermal Armor, TUF Thermal Radar 2 and TUF ICe technologies. Exceptional durability and tested reliability is as-sured, with TUF Fortifier and TUF Components, including 10K capaci-tors, TUF chokes and a military-grade MOSFET.TUF Sabertooth X99 is based on the latest Intel X99 Express chipset for high performance and compat-ibility with the latest LGA 2011-v3 socket Intel Core i7 processors. IWith the addition of the Hyper Kit expansion card, TUF Sabertooth X99 gives users the freedom to fit next-generation 2.5-inch SSDs with mini-SAS HD. All TUF motherboards, including TUF Sabertooth X99, are built with components certified for military use and undergo serious server-level burn-in tests.

TI smart power switch Texas Instruments has introduced the in-dustry’s first smart, high-side power switch with programmable current limit. As auto-motive systems become more complex, the various loads within the system can each require different profiles during operation. Using the TPS1H100-Q1, designers can drive various loads with advanced flexibil-ity in powertrain, body-electronics safety

and driver-information systems where reliability is paramount.The TPS1H100-Q1 also offers 20 percent higher current-sense accuracy versus the competition to enable intelligent, real-time diagnosis of its loading conditions. System designers can benefit from the device’s simplicity and flexibility to reduce circuit complexity while advancing their systems.

ASRock X99E-ITX/ac MotherboardASRock has introduced the small mini-ITX form factor motherboard, ASRock X99E-ITX/ac with Intel X99 chipset’s extremely huge performance. Regardless of its tiny size, X99E-ITX/ac is built around an X99 chipset and an X Series OC Socket. This new socket design by ASRock unlocks the hidden perfor-mance of Intel LGA 2011-3 socket CPUs, giving the overall performance a huge boost. Other features are the onboard 32Gb/s PCIe Gen3 x4 Ultra M.2 socket for insanely fast SSDs and the 10Gb/s SATA Express connector.

Portronics Pandora streaming stick Portronics has launched Pandora, which can connect the displays of Televisions, Projectors and Monitors (with HDMI) to your smartphones, tablets and laptops “wirelessly” and you can enjoy all kinds of contents with easePandora is a device that is of the size of a USB stick which can be plugged into the HDMI port of a television or projector directly and can connect to your Smart-phone. Connect Pandora to your Wi-Fi network and easily share the content from all your devices on the large television or projector display without the wires.Pandora is compatible with all devices in-cluding the Android Smartphone, iPhone,

iPads, Windows Laptops and Mac book are compatible with Pandora.Pandora lets you project the existing photos and videos of your Smartphone to your Television. Pandora is available with a price of Rs.2999/-.

01/MAY/2015 13TOPNOTCH BULLETIN•

Tablet PC

Bluetooth Portable speaker

• USB, Micro SD, FM• Media control buttons• Built-in battery• Infinity • ZEB-BT017UCF

External Power charger

• USB• Mobile phone• 2200mAH• Mp3 / MP4• Micro USB 1A• LED indicator• USB cable

Zeb Learn – CSR ActivityOne day temple visit for old age home

Fun filled activities at Anna Ananda Illam and Williams or-phanage – Chennai

Zebronics donated study desks for children at Prabhavathy Jayprakash trust


Fortinet Leverages Spirent Solutions to Validate Best-In-Class Performance of Forti-Gate-3810DFortinet has announced the results of performance tests conducted on the FortiGate-3810D, the latest Fortinet firewall appliance designed for large enterprises, Communication Service Providers (CSPs) and data center environments.Consumption of applications and content has dramatically increased the bandwidth demands traversing organizations’ network infrastruc-ture. Networks are becoming rapidly oversaturated as the volume of data center traffic is seeing a 10X jump from the industry standard 10 Gbps Ethernet (GbE). This trend calls for appliances with core network bandwidth capabilities approach-ing 100 GbE and beyond. Fortinet’s FortiGate-3810D was engineered with 10X performance in mind, the fastest in the industry. Spirent’s test results validate the high performance and scalability delivered by the FortiGate-3810D. No other 3U appliance form factor firewall on the market can match those results today. Testing with Spirent solutions showed that the FortiGate-3810D - which comes standard with six 100-Gigabit Ethernet ports, all in one compact 3U appliance form factor - delivers a steady 292 Gbps Transmission Control Protocol (TCP) throughput and 317 Gbps User Datagram Protocol (UDP) throughput with zero packet loss at 512 bytes packet size. Fortinet’s FortiGate-3810D appli-ance is the latest to join the Forti-Gate-3000 series product family.

PNY releases 128 GB Hook Attaché USB 2.0 flash drive PNY Technologies has officially released the Hook Attaché with 128 GB storage capacity. The enormous 128 GB capacity makes it simple to transport all of your digital stuff. Now store all your favorite movies, music and images whether it’s an HD file or high resolution image file, the Hook Attaché has ample storage space to ensure all your files

are stored in a safe and secure manner. The PNY Hook Attaché has a high-qual-ity silver finish with a sleek streamlined appearance. Its exterior covering is water proof, dust proof and shock proof, and can endure frequently daily use. The PNY Hook Attaché also comes avail-able in storage capacities at 8GB, 16GB, 32GB and 64GB, respectively.

HID Global launches a new era of security and conve-nience in ANZ HID Global has announced the Australian and New Zealand launch of its HID Mobile Access solution that delivers a more secure and convenient way to open doors and gates while introducing a simple secure identity management process. The solution makes use of increasingly popular BYOD mobility environments, using Bluetooth Smart and NFC-enabled smartphones and other mobile devices as an alternative to keys and smart cards. The HID Mobile Access solution is powered by Seos technology, which turns smartphones and other mobile devices into trusted credentials.

Olympus E-M5 Mark IIOlympus launched the E-M5 Mark II, its latest mirror-less camera.Mr. Marc Radatt, General Manager, Olym-pus Corporation Asia Pacific, who was visibly excited to share the company’s latest in the interchangeable lens camera seg-ment, unveiled the sparkling new model.

With the Olympus E-M5 Mark II, the next phase of evolution begins, as the body gets lighter, images get sharper and videos, smoother. The MRP of Olympus E-M5 MarkII Body is Rs. 74,990/-.It is the camera everyone has been waiting for.


GIGABYTE X99, Z97 and H97 Series Moth-erboards Gigabyte Technology has announced its complete lineup of motherboards build around the Intel X99 and 9 Series chipsets is compatible with the recently released 750 Series PCIe SSD drive from Intel. The new drives will be available in 400GB and 1.2TB capacities and are expected to deliver performance of up to 2.5/1.2 GB/s sequential read/write speeds and up to 440/290k random IOPs, thus making them the highest per-forming Intel Client SSD. Gigabyte’s X99 and 9 Series motherboards are able to take full advantage of the fast transfer speeds of this exciting new storage solution from Intel.

Asus announces Limited 20th Anniver-sary Gold Edition GTX 980 Asus recently celebrated 20 years of pro-ducing the world’s most award-winning and innovative graphics cards with the release of a special limited 20th Anniver-sary Gold Edition GTX 980 graphics card. Featuring the latest NVIDIA GeForce GTX 980 graphics-processing unit (GPU)

— clocked at 1431 MHz — combined with exclusive Asus technologies. This commitment to innovation, quality, and performance has built a strong reputation for Asus graphics cards in the eyes of consumers and journalists alike.

BIOSTAR Hi-Fi B85Z5 Mother-board The newest motherboard based on Intel B85 single chip architecture by BIOSTAR, the Hi-Fi B85Z5 supports Intel’s 4th generation Core i7 and Core i5 processors in the 1150 package. The Hi-Fi B85Z5 features BIOSTAR innova-tive Hi-Fi technology, a built-in powerful headphone amplifier and Super LAN Surge Protection.


Zebronics unveils its first 3G Tablet PC Zebpad 7t500Zebronics has announced the launch of its latest 3G tablet PC – Zebpad 7t500. After setting a benchmark with the quality products that are affordably priced &paired with in-novation, Zebronics with its state-of-the-art Zebpad 7t500 plans to revolutionize the Indian Tablet Market. Equipped with an array of rich features and awe-inspiring performance, the android tablet Zebpad 7t500 is assertively priced at Rs. 7490/-.Zebpad 7t500 3G exemplifies a cutting edge design balanced with the glossy/metallic brushed body personified in a sleek frame, which not only feels boundless in hands but also gives it an extremely refined look.The 7-inch Zebpad 7t500 3G Tablet guarantees to allure the users by its size which shall be the perfect combination to its pro-ductivity. Apart from seeing the top engineering at play Zebpad 7t500 grips more advanced apps and functionality relative to their budget counterparts.Functioning on the strongest 4.4 KitKat OS, the Zebpad 3G with its Dual sim functionality is pow-ered by a 1.2 GHz cortex A7 Dual core processor which is reinforced by a whooping 1 GB DDR3 RAM. It features 1024X600 resolution with capacitive five-point touch screen display, boosting the view-ing experience.

TP-LINK unveils Archer C9 TP-LINK has announced the launch of its fastest-to-date dual band wireless gigabit cable router: Archer C9. Offering connec-tivity speeds of up to 1.9Gbps, the router is designed to provide superior Internet connectivity throughout the home for seamless online gaming, music and HD

video streaming plus mobile connectivity. Archer C9’s integrated Shield Cover re-duces interference and priorities traffic for lag-free streaming and gaming as multiple devices and applications connect to the network simultaneously.

ZION XTreme Series DDR3 Overclock-ing MemoryAbacus Peripherals announced its new ZION XTreme Series - DDR3 Overclock-ingMemory Module, designed for hardcore gamers. ZION XTreme Series DDR3 Overclocking Memory Modules are designed to meet the demands of hard-coregam-ers on high performance and is relatively easy to overclock when needed. The heatspreader in standard height can avoid the problem of me-chanical interference between the heatspreade-rand the large CPU cooler.!“ZION XTreme Gaming Series” all support Intel XMP and make overclocking much easier to use.

Axis Sharpdome and Lightfinder technologiesAxis Communications introduces the unique Axis’ Sharpdome technology with new AXIS Q61-E Series. The Sharpdome technology includes Axis’ unique Speed Dry function, a function that quickly removes water drops from the dome glass to provide sharp images in rainy weather. It also simplifies dome cleaning, allowing

for more efficient methods such as high pressure cleaning. AXIS Q6114-E offers Lightfinder and HDTV 720p resolution and AXIS Q6115-E features HDTV 1080p resolution. Both models offer full resolution in 50/60 frames per second.


BIOSTAR H81MDC-LSP Micro-ATX Mother-board BIOSTAR has released their newest micro-ATX motherboard based on the Intel H81 chipset, the H81M-DC-LSP along with an upgraded sound chip and LAN surge protec-tion. The board supports Intel 4th generation Core i7 and Core i5 pro-cessors. It features Intel single chip architecture with HD 4600Graphics, along with a new integrated memory controller that will run at speeds up to 1600MHz. The H81 chipset has two SATA 6Gb/s ports (plus four SATA 3Gb/s ports), and two USB 3.0 headers. The H81MDC-LSP supports two DIMMs for a maxi-mum of 16Gigs of RAM. In addition to the normal specs, the H81MDC-LSP comes with MAGIX multime-dia tools designed to enhance your music, videos and photos for free and Simplicheck, a small, intelligent tool by Simplitec GmbH that scans your PC for optimal performance. Simplicheck is based on well-proven scanning technology that has proven successful in everyday customer use. The H81MDC-LSP is also equipped with modern high quality solid capacitors, the X.D.C (eXtreme Durable Capacitors). These are low ESR and high ripple conductive solid state capacitors that provide a stable power supply to the CPU. The boards feature the latest BIO-STAR technologies such as BIOS Flasher and BIOS Online Update for easy updating and restoration of the BIOS, as well as BIO-Remote2 for remote control of the system via Android and Apple devices.

Zebronics announces new power banksZebronics has launched new power bank under Power Grid range ZEB-PG10000 and ZEB-PG2200+. The mammoth 10000mAh battery en-able users to use their devices without the fear of running out of battery. It can charge a typical smartphone at least 3 times. ZEB-PG10000 comes with dual USB

ports with 2A output, it can simultane-ously charge two smartphones or tablets. It also has LED indicator to show battery level. ZEB-PG2200+ is 2200mAh capacity power bank, its smaller and lighter than 10000mAh model and come with one year warranty.

boAt unveils RUGGED Bluetooth speaker boAt, one of the latest entrants into the audio-tech market/industry has launched its new portable Bluetooth speaker RUG-GED on Amazon India. RUGGED is a fashionable, stylish and trend setting portable Bluetooth speaker, which will be exclusively available only on Amazon through a strategic partnership with Imagine Marketing. The boAt RUGGED is a wireless portable and splash proof speaker that delivers an amazing listening experience.

iBall launches Andi 5F Infinito iBall has introduced the Andi Infinito smatphone which puts an end to the never-ending battery issues which has become quite a norm for smartphone users. iBall Andi Infinito makes the most of its huge 4000mAh, the Powerhouse lasts upto an impressive 10hrs hours of talk time with 3G without a need to satiate the require-ment of your power hungry phone. Big hi-capacity battery let you enjoy music of about 22 hours, FM over 24 hours, movie/video of 6.5 hours and more.The phone is further equipped with quick charge technology that restricts the charg-ing time to 2 and half hours. Andi Infinito is a long-lasting smartphone in more ways than one. It sports a gigantic 5-inch IPS

qHD display and ispowered by Quad core 1.3 GHz cortex A7 processor and backed by 1GB RAM.iBall Andi5F Infinito is priced at Rs. 7,999/-.

01/MAY/2015 18SCHEMES & PROMOTIONS

Vikram Kalia joins ADIT InfratelAfter 2 decades of working in various industry segments, Vikram Kalia has taken a plunge to explore his entrepreneurial side. Vikram Kalia has joined Adit Infratel Pvt Ltd as Director Sales & Marketing and will be spearheading the new busi-ness projects and product verticals. Vikram Kalia has been a veteran in the IT peripherals and consumer electronics industry.

Emerson Network Pow-er’s ‘Avocent Accelerate Program Emerson Network Power has an-nounced that its ‘Avocent Accelerate’ program continues to run successfully for the January-March 2015 quarter. Designed to incentivize partners, this program is valid for sales of Emer-son’s Avocent range of products by Emerson’s Value Added Resellers and Network Solution Partners in India. Partners can also significantly enhance their earning potential with an ad-ditional bonus 500 PAYBACK points being added to their accounts on sales upwards of INR.500,000 for the Avo-cent portfolio.

Lenovo Deal Registration System 2.0

Lenovo has announced the introduction of Deal Registration System (DRS) - DRS 2.0, an easy-to-use platform that builds a direct online connection between Lenovo and its commercial business partners. DSR 2.0 is a free platform and can be accessed on any web browser. The platform builds on the first version of the platform DSR 1.0 that was launched last year and adds

several features that not only increase functionality, speed and transparency but also provide a lag-free engagement. Once registered on to the platform, a partner can avail a plethora of benefits from best deals on a prospective client, streamline the process by exclusively locking in the client with Lenovo and have free access to CRM solutions.

Asus hosts Dealers’ Meet in regions across India Asus organized a Dealers’ Meet themed on AIO i.e. ‘All-in-Ones’ and Desk-tops across their target regions in India. These target regions comprised JBO ( Jharkhand-Bihar-Odisha), Pune, Guwahati and Shillong. The meet was held on 18th March in Pune, 19th March in Guwahati, 20th March in Shillong and 22nd March in Puri - Odisha. The Dealers’ Meet successfully engaged channel partners in orienting them with the new AIO products by Asus and the areas of focus in the realm of sales. The meet in each town or city was held with different motives and messaging. In the North Eastern region, the main objective was to introduce desktops, AIO/Ebox to Channel. The demonstrations during the meet enhanced dealers’ knowledge on the products.

Fortinet FortiPartner ProgramFortinet has announced it has enhanced its FortiPartner Program for the EMEA and APAC regions. The new program, including new certification and re-aligned partner levels, is designed to help partners build expertise on the full range of Forti-net’s network security products, extend service offerings and expand into new areas of the security market.The new FortiPartner Program includes the Network Security Expert Certification (NSE) Program.The new eight level certification program

has been developed to equip partners with in-depth expertise across Fortinet’s full scope of integrated solutions and includes a wide-range of self-paced, instructor-led and practical courses for all technical professionals.The certification will also give partners ex-clusive access to benefits such as enhanced escalation, invitations to NSE-only events and to be recognized in the industry among an elite group of security profes-sionals.

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RNI No.2003\14367 Registered No: KL/CT/155/2014-16 Publication Date: 01/05/2015 Postal Date: 1st and 2nd of every month.

Infofriend English May 2015

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