Industry of Things World USA 2016_Agenda_web

Defining the future of the inDustrial iot

feBruary 25-26, 2016Hard rock HotelSan diego, ca, USa

Monetizing tHe indUStrial internet oF tHingS, cHanging bUSineSS ModelS, accelerating Market adoption, Managing data and new tecHnologieS

www.industryofthingsworldusa.com

the 4th industrial revolution realized

Business Partners

http://www.industryofthingsworldusa.com/en/



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AccelerAting mArket Adoption And gAining A deeper business & technicAl understAnding of the industriAl iotThe Industry of Things World is a new international knowledge exchange platform bringing together all stakeholders who play an active role in the industrial Internet of Things scene. After a very succesful event in the heart of Europe, we are proud to announce our plans to bring Industry of Things World to the USA for 2016.

The 2 day event is a combination of inspirational keynotes and well moderated, interactive world café sessions, workshops, briefings, panel discussions and networking activities.

Stay tuned to find out how you can join the conversation at the Industry of Things World USA in February 2016 to accelerate market adoption and gain a deeper business and technical understanding of advanced manufacturing.

Assess the business cases for IoT in advanced manufacturing:● Identify added value profitable opportunities across the smart manufacturing ecosystem● Cover the full scope of industrial IoT systems from the market leaders● Learn about the new disruptive technologies enabling IoT for smart manufacturing and the factories of the future

The event addresses the opportunity for IoT in an industrial setting. It does not cover hype and unrealistic dreams but identifies the successful business models, case studies, actions, profitability strategies and brings experts together to define the future of the industrial IoT.

Industry of Things World is coming to the USA!

We are looking forward to meeting you there! Your Industry of Things World Team

Tremendous input and overview, good examples and formats to recognize relevance for own business context.hannes erler, swarovski

A great introduction to The Internet of Things, and the possibilities for the industry.sander Bel, Mars

key tHeMeS● Monetizing the Industrial Internet: How can you leverage new technologies to boost your bottom line?● Changing business models: Moving from a product led to a service led business model – is this something for everyone?● Defining data strategies: Know what data will give you the competitive advantage you need to stay ahead of your competition.● Understanding data privacy and security issues: Who owns the data? Is data the new oil?● Developing secure ecosystems for your connected environment: Securing your systems is of outmost importance. How can this be achieved in a connected world?● Standardising protocols: Digitalising traditional industries comes with a need for common standards of communication. What needs to be done to ensure the connected smart industries can thrive?● Operational challenges: Connecting legacy machines and systems to the Internet comes with challenges. How can sensors and new technologies help?

10 reasons to attend1 Learn about new technologies, new practices and emerging standards2 See the latest product releases from leading suppliers3 Hear how others are solving some of your most challenging problems4 Discuss your issues and ideas with peers, suppliers and analysts5 Network with colleagues and develop valuable relationships with peer and supplier executives6 Expand your knowledge by attending sessions with formats designed to enhance learning7 Discover new ways to breakdown silos and organizational barriers8 Collaborate with peers on shared problems like system implementation, legacy systems, new skill sets and much more9 Impress your boss and colleagues with new fresh ideas to improve performance10 Inject your requirements into supplier product roadmaps

wHat do yoU get?

For the latest updates, agenda and speakers, go to:www.industryofthingsworldusA.com

80+SpEAkErS

400+ decision makers

ArE.YOU.CONECTED

ICEBrEAkErSESSION

MATCHED pArTNErINg

SESSIONS

100+c-level

DESIgN THINkINg

WOrkSHOp

16WOrLD CAFÉ

rOUNDTABLES

60+interactive

sessions

STArT-Up LOUNgE

rEALEND USEr

CASE STUDIES

50+ hrsof end

user case studies

TECH TAkE SESSIONS – LIvE DEMOS

be part oF tHe 4tH indUStrial revolUtion

book your place today!

Keynote SpeaKerSProf Michael Porter, the institutefor Strategy and competitivenessHarvard business School

Jim Heppelmann, ceo, ptc

Tanja Rueckert, executive vicepresident, iot & customerinnovation, Sap


http://www.industryofthingsworldusa.com/en/book-now

wHo SHoUld SponSor?Industry of Things World USA is the place where IoT, Data, Security, Hardware, Software, Middleware and other relevant solutions join up. If you provide any of the following you need to join in:

bUSineSS partnerS

SUpporting aSSociationS

becoMe abUSineSS partnerIndustry of Things World USA addresses the opportunity for the IoT in an industrial setting. Be part of the only platform that explores the business models, case studies, actions, profitability and identify missing gaps that hide opportunities and business chances for your products, services and solutions.

Over 400 senior international industry execs will attend to discuss key industry topics, exchange knowledge and create new partnerships.

Join the event as a business partner to explore specific market verticals, market your products and gain brand exposure to your target audience.

Our dedicated tailored Business Partner packages will allow you to:

● Engage with real industry end users of IoT services● Influence business strategies and create new opportunities for your business● Be part of real-life problem solving conversations to position your expertise● Showcase how companies have successfully enhanced their businesses using your new IoT-empowered products, services and solutions● Mingle with organizations from industries such as engineering, production and manufacturing. Make their lives, users and consumers smarter, easier, and more responsive to their individual needs

Industry of Things World perfectly brought together impactful and key players of IoT business transformation and greatly furthered networking between speakers,attendees, and exhibitors. Amazing event and very professional organization.alexander Damisch, Wind river

wHo will yoU Meet?Over 400 leading industrial IoT experts, end users and leaders will gather in February for the Industry of Things World USA. Here is just a small sample of the decision makers you will meet at the event:

● CEOs / COOs / CIOs / CTOs● VPs, Directors, Managers, Architects of:

Engineering, research & Technology, Technology Management, r&D,Development Connected Systems, product Management, Strategy, IT Architecture, Business Innovation, IT, Security, Data, production planning, Operations, New projects, Automation, Enterprise Integration, Enterprise Solutions

get in toUcHJacqueline kahlen-Hanlon, GM Partner Management – [email protected] | +1 (518) 620-1890 | +49 (0) 30 52 10 70 3 34Melissa Correa, VP of Business Development [email protected] | + 1 (518) 620-1891 | +49 (0) 30 52 10 70 3 28

industry of things world usA 2016FEBrUArY 25-26, 2016 | HArD rOCk HOTEl SAN DIEgO, CA, USA

are.yoU.conected event portFolio

packageS tailored to yoUr needS

get in touch now!

enterprise apps

components

cloud

sensors

middleware

Big data

semiconductors

networks

m2m

automation

analytics

research

security

iotservices

telcos

consulting

platforms

strategy /implementation


http://www.deliveryofthingsworld.com/en/

http://www.securityofthingsworld.com/en/

http://www.industryofthingsworld.com/en/

A lot of food for thoughts coupled with interesting discussions and great networking opportunities.Naoufel Chraiet, Sanofi





To book your place today, go to:www.industryofthingsworldusA.com

FUll agenda, SpeakerS & inFo

click hereindustry of things world usA 2016FEBrUArY 25-26, 2016 | HArD rOCk HOTEl SAN DIEgO, CA, USA

keynoteS 2016Paving the way to the industrial Internet of ThingsDr. Willie May, Undersecretary of Standards &Technology, Director of NIST, US government

In addition to his responsibilities at NIST, May also serves as the vice president of the International Committee on Weights and Measures (CIPM) and president of the CIPM‘s Consultative Committee on Metrology in Chemistry and Biology.May received a B.S. in chemistry from Knoxville College in

Tennessee and a Ph.D. in analytical chemistry from the University of Maryland. Before joining NIST (then the National Bureau of Standards), May worked as a senior analyst at the Oak ridge gaseous Diffusion Plant. At NIST, his research has focused on trace organic analytical measurement science, the physical and chemical properties of organic compounds and liquid chromatography, which is used to identify the components in a mixture.

In his opening keynote address on Feb 25 he will talk about the how the US government and NIST will pave the way for the industrial Internet of Things.

The Industrial Internet:Applying internet thinkingto industrial systemsrichard Soley, Executive Director,Industrial Internet Consortium

richard Soley is the Executive Director ofthe Industrial Internet Consortium (IIC - @IIConsortium) and is responsible for the visionand direction of the organization. In his rolehe advocates the benefits of the Industrial Internet for industries and businesses globally

and the need to come together to overcome challenges.

In his keynote address he will talk about how to apply internet thinking toindustrial systems. He will focus his presentation on the following points:● The Internet has changed much of the way we live our lives, but not industrial systems● The changes to industrial systems that become connected will change our world and disrupt enormous markets● Available efficiencies from industrial uses of IoT will change the way we think about products and services● No one company, or even small group of companies, will hold the key; we need to work together to get there faster

The economics of the Industrial InternetKelly Welsh, General Counsel, Department of Commerce

kelly r. Welsh is general Counsel of the Department of Commerce. Mr. Welsh joined the Department of Commerce from Northern Trust Corporation where he served as Executive Vice President and general Counsel. Previously, Mr. Welsh served as Executive Vice President and general

Counsel for Ameritech Corporation and as Corporation Counsel for the City of Chicago. Prior to serving as Corporation Counsel, Mr. Welsh was a partner at the law firm Mayer Brown. After graduating from law school, Mr. Welsh was a judicial clerk for the Honorable luther M. Swygert of the United States Court of Appeals for the Seventh Circuit. Mr. Welsh also served as board chair of the Metropolitan Pier and Exposition Authority in Chicago and the New York University Institute of Judicial Administration, and as a trustee of the University of Chicago Medical Center and the Field Museum of Natural History.

At the Congress he will open Day 2 and share his thoughts on:● The pivotal role of the digital economy in fostering growth and creating jobs● Building viable business ecosystems and digitalization transformation ● Impact of big data: Finding the balance between enabling big data and privacy and secure data flows● The role of the private sector in fostering innovation and entrepreneurship

From a world-wide web of pages to a world-wide web of things – interoperability for connected devicesJeff Jaffe, CEO, W3C

Dr. Jeff Jaffe is Chief Executive Officer of the World Wide Web Consortium. In this role he works with Director Tim Berners-lee, staff, and membership, and the public to evolve and communicate the W3C‘s vision. He is

responsible for all of W3C‘s global operations, for maintaining the interests of all of W3C‘s stakeholders, and for sustaining a culture of cooperation and transparency, so that W3C continues to be the leading forum for the technical development and stewardship of the Web.

He will talk about:● Today’s challenge: IoT approaches are characterized by data silos leading to high cost, lack of interoperability and reuse● How can standardized semantics make a difference in discovery, interoperability, scaling and layering?● Examples of how a new breed of servers that run on microcontrollers to cloud based server farms, with security by design, and applications decoupled from the protocols will play a big role in the future of connected devices

Back to the Future: The IoTand Our Knowledge HeritageKatrina Pugh, Academic Director, Columbia Information & Knowledge Strategy Program, Columbia University

Katrina Pugh is the Academic Director of Columbia’s Information and Knowledge Strategy Masters program, where she leads the faculty and teaches. She edited Smarter Innovation, a 20-author book on knowledge-driven innovation (Ark group). Her critically

acclaimed book, Sharing Hidden know-How (Jossey-Bass/Wiley), is a guide to strategic conversation for knowledge-creation.

The internet of things is changing our paradigms of work, and how to get work organized. In katrina (kate) pugh‘s session she will explore what‘s actually an extension of what we have been doing, and what‘s quite different. For the last fifteen years, information practitioners have been working with search related tools to index and combine data to be pushed or pulled into decisions. Those practitioners already have more than a toe hold in the IoT. On the other hand, the pundits who are talking about how robots are disrupting work are telling a different story from how IoT will change our work. IoT will be both more comprehensive and more chaotic.

The future of the Industrial Internet of ThingsTanja rueckert, Executive Vice President,IoT & Customer Innovation, SAp

Tanja leads a newly formed IoT & Customer Innovation unit which, working in close collaboration with customers and partners, focuses on developing innovative software solutions particularly in the area of Internet of Things (IoT) and Industry 4.0. Co-innovating with customers and partners to accelerate their

digital transformation by bringing individualized, but scalable business solutions to market is at the core of Tanja’s organizational charter. Expanding the market reach of SAP’s innovation pipeline through globalization services complement her responsibilities. Tanja joined SAP in 1997, and has held multiple leadership roles in quality and program management and was the COO of Hr and Products & Innovation board areas. She holds a doctorate in chemistry from the University of Wuerzburg and the University of regensburg, Tanja splits her time between Silicon Valley and SAP’s headquarters in Walldorf germany, and is a mother of two children.

Tanja leads a newly formed IoT & Customer Innovation unit which, working in close collaboration with customers and partners, focuses on developing innovative software solutions particularly in the area of Internet of Things (IoT) and Industry 4.0.






keynoteS 2016How Smart, Connected Products are Transforming Competition and CompaniesProf Michael Porter, The Institute for Strategy and Competitiveness, Harvard Business School

Michael Porter is an economist, researcher, author, advisor, speaker and teacher. Throughout his career at Harvard Business School, he has brought economic theory and

strategy concepts to bear on many of the most challenging problems facing corporations, economies and societies, including market competition and company strategy, economic development, the environment, and health care. His extensive research is widely recognized in governments, corporations, NgOs, and academic circles around the globe. His research has received numerous awards, and he is the most cited scholar today in economics and business. While Dr. Porter is, at the core, a scholar, his work has also achieved remarkable acceptance by practitioners across multiple fields. Michael Porter is the author of nineteen books and more than 125 articles. He has won many scholarly awards and honors including the Adam Smith Award of the National Association of Business Economists, the John Kenneth Galbraith Medal, the David A. Wells Prize in Economics from Harvard, and the Academy of Management’s highest award for scholarly contributions to management. He is also an unprecedented seven-time winner of the Mckinsey Award for the best Harvard Business review article of the year. Professor Porter is the recipient of twenty-two honorary doctorates and several national and state honors. He received the first ever lifetime Achievement Award from the U.S. Department of Commerce for his contribution to economic development, and has been elected an Honorary Fellow of the royal Society of Edinburgh and other honorary societies. In 2000, he was named a University Professor by Harvard University, the highest recognition that can be awarded to a Harvard faculty member. For further information, see the web site of the Institute for Strategy and Competitiveness (www.isc.hbs.edu).

pTC president and CEO, Jim Heppelmann, and professor Michael porter of the Harvard Business School, collaborated on a multi-year research project to understand the impact of smart, connected products on the market. The findings of their research were published in two Harvard Business Review articles. They will define the implications external to the company, looking in detail at how smart, connected products affect rivalry, industry structure, industry boundaries, and strategy. They will also define the internal implications on operations and organizational structure, looking at how smart, connected products change the work of virtually every function within the company and identify entirely new emerging functions.

How Smart, Connected Products are Transforming Competition and CompaniesJames Heppelmann, President & CEO, pTC

James (Jim) Heppelmann is the president and chief executive officer (CEO) of PTC, responsible for driving the company’s global business strategy and operations. During Mr. Heppelmann’s leadership tenure, PTC has assembled the industry’s most comprehensive

technology capabilities to enable companies to create, connect, analyze, operate, and service the products and systems that comprise the Internet of Things. He also serves on PTC’s Board of Directors. Mr. Heppelmann has emerged as a driver and thought leader in the Internet of Things (IoT) space. Together with Harvard Professor Michael E. Porter, he has co-authored two highly influential articles regarding the transformational impact of the Internet of Things on business, including the November 2014 Harvard Business review cover story “How Smart, Connected Products are Transforming Competition,” and the companion “How Smart, Connected Products are Transforming Companies” published in the October 2015 Harvard Business review. In 2015 Mr. Heppelmann was named “IOT CEO of the Year” by PostScapes, “Technology CEO of the Year” by the Massachusetts Technology leadership Council, and received the “CAD Society Leadership Award” for his work with the Internet of Things.

pTC president and CEO, Jim Heppelmann, and professor Michael porter of the Harvard Business School, collaborated on a multi-year research project to understand the impact of smart, connected products on the market. The findings of their research were published in two Harvard Business Review articles. They will define the implications external to the company, looking in detail at how smart, connected products affect rivalry, industry structure, industry boundaries, and strategy. They will also define the internal implications on operations and organizational structure, looking at how smart, connected products change the work of virtually every function within the company and identify entirely new emerging functions.

Thinking beyond efficiency: The philosophy and business model disruption of IoTSteve Brown, Futurist

Industry Influencer and Futurist, offering a portfolio of experience in key organizational roles that shape and influence the strategy, competitive landscape and market positioningof a leading technology company. Internationally developed leader with 25+ years of expertise

leading directives across the globe to secure market leadership, leading futuristic vision, maximizing profitability and driving stakeholder value. revolutionary leader with deep understanding of technical, social and industry ecosystem trends, building compelling visions of the future that influence brand strategy, investment decisions, and strategic relationships with customers and business partners. Expertise in long-lead planning and futurecasting, building 10-year technology vision and strategic recommendations for CEO, President and senior leaders, and winning approvals on long-term strategic initiatives.

The Internet of Things (IoT) has huge potential to bring a whole new wave of efficiency and productivity gains to almost every industry sector: manufacturing, retail, healthcare, transportation and more. And yet some of the more profound impacts of IoT may come through stepping back and taking stock of what IoT could really do for us. In this talk, futurist Steve Brown will explore some of the new business models made possible by IoT and discuss why it’s always important to ask big questions before embarking on any IoT deployment.

Industrial Internet of Things: Fact or Fantasy?Timothy Chou, Lecturer, Stanford University

Tim has been lucky enough to have a career spanning academia, successful (and not so successful) startups and large corporations. He started his career at one of the original Kleiner Perkins startups, taught at Stanford for over 30 years, and been one of only six people to ever hold the President title at

Oracle. As someone who has been a part of the first and second generation of enterprise technology, he’s been deeply interested in understanding if there is anything beyond ErP and CrM. He thinks he now knows the answer. Computing up until now has been driven by people using computers to buy stocks, transfer money, fill out a PO or track the sales process. We’re about to enter the third generation of enterprise software driven by things. Conservative estimates put the number of things at hundreds of times the number of people and things can send thousands of times more data than people ever could. While this will fuel technology growth, the most significant change will be the digital transformation of companies that build machines and companies that use those machines to deliver service. On a planet, where we are demanding more every day, we need precision power, water, agriculture, transportation, healthcare, mining, oil and gas machines so that our future farms, utilities, mines, railroads and hospitals can operate with greater precision, and provide higher performance, higher reliability, lower cost services.

This talk will highlight five major components of this third generation of enterprise software and the significant challenges and opportunities for large and small technology companies. But not only is this about technology, we’ll also highlight the impact on the major global infrastructure industries: agriculture, power, healthcare, oil and gas, transportation, construction, financial services and telecommunications.






indUStry oF tHingS world USaJeremy Geelan, Chairman

SapTanja rueckert, Executive Vice President, IoT & Customer Innovation

Harvard bUSineSS ScHoolProf Michael Porter, The Institute for Strategy and Competitiveness

ptcJames Heppelmann, President & CEO

US governMentDr. Willie May, Director of NIST and Undersecretary for Standards and Technology

indUStrial internet conSortiUM richard Soley, Executive Director

niStChris Greer, Director ofthe Smart Grid andCyber-Physical Systems

Steve brownSteve Brown, Futurist

StanFord UniverSityTimothy Chou, Lecturer

tHySSenkrUpp elevator aMericaSrory Smith, Director of Strategic Development, Americas

googlePreston Holmes, Head of IoT, Google Cloud

kontronPrem kumar, VP, Technology Platforms

wellS Fargokelli Carlson, VP of Social Engagement

braSkeM aMericaJake Warren, Process Controls

cUMMinSAlexander Nazarov, Chief Engineer – COE

boeingAl Salour, Technical Fellow

departMent oF coMMerceKelly Welsh, General Counsel

alcoaHaresh Malkani, Manager, Manufacturing Intelligence & Automation Technologies Division

opc FoUndationThomas Burke, President & Executive Director

StatoilEinar Landre, Head of Drilling and Well Solutions

baSFGerhard Blockus, Global Business Solution & IT

price cold Storage & packing coJeremy Hines, IT Manager

Hoerbiger koMpreSSor tecHnikHannes Hunschofsky, Headof Production Division, COO& Executive VP global Operations

w3cJeff Jaffe, CEO

colUMbia UniverSityKatrina Pugh, Academic Director, Columbia Information and Knowledge Strategy Program

wiMaX ForUMNima PourNejatian, CTO

JoHn deereLane Arthur, Director, Information Solutions, Intelligent Solutions Group

SyMantecBrian Witten, Senior Director, IoT Security

kärcHerAlexander Grohmann, Head of Digital Products

coca-colaChris Dennis, Group Director of Platform Engineering

eXelonNauman Sheikh, Enterprise Data Architect

altiMetrikMadhavan Satagopan, CTO

kärcHerFriedrich Völker, Head of Digital Products

vodaFoneErik kling, VP M2M New Business Development

MeSa Middle eaStFayez Kharbat, Founder and Chairman

rweFrank Alexander reusch, Senior Product Manager, Lemonbeat

SieMenSFlorian Michahelles, Head of research group at Siemens Corporate research

tecHviSion reSearcHBill Bonney, Principal Consulting Analyst

FleXera SoFtwareMichael Costa, Director, Software Monetization

lUXoFtMichael Minkevich, VP Technology Services

Fti conSUltingSujatha kumar, Managing Director, Business Transformation Practice

HappieSt MindS tecHnologieSManu Tayal, General Manager

Strategy&kumar krishnamurthy, Vice President & Partner

Fti conSUltingDirk de Waart, Senior Managing Director

lUXoFtAnders Brown, Managing Director, IoT

k2Andy Chinmulgund, CEO & Founder

ibMMark Peterson, Global Partner, Predictive Analytics and the Internet of Things

ibMJoel Mcglynn, Vice President and Partner, Smarter Infrastructure and IoT Global Leader

teradataSteve Matthews, Partner, Industry Consulting in US Manufacturing

city oF San diegoGary Hayslip, Deputy Director, Chief Information Security Officer, Department of Information Technology

coMarcH tecHnologieSMariusz Lasek, CEO

okUMa aMericaJeff Estes, Director – Partners in THINC/Tech Centers

Sapkevin Warmerdam, North American Head of IoT COE

daniel obodovSkiAuthor „The Silent Intelligence: The Internet of Things“

SpeakerS & ModeratorS




Good talks, great networking! einar landre, statoil





agenda overview*

icebreaker wedneSday, FebrUary 24, 20167:00pm icebreaker SeSSionS Take advantage of a relaxed setting for an evening of informal discussions, networking and drinks to get things started in style. Some of the topics that will be discussed include:

conference day 1 tHUrSday, FebrUary 25, 2016




7:30am registration

8:30am Official congress opening – chair welcome & intro Conference Chairman: Jeremy Geelan

8:40am keynote address: paving the way to the industrial Internet of Things Tens of billions of interconnected devices by 2020 - a prediction that is both exciting and challenging that provides rich opportunities for innovation. The technology industry at large is mobilizing and realizing a greater vision for Internet of Things, one that encompasses sensing and sensing platforms, mobile and fixed gateways, analytics and big data, security, manageability, and interoperability. To realize this vision, we need to innovate in many disciplines and drive for common frameworks and standards. This talk is an industry wide overview of the opportunities, applications, challenges and the future of IoT with a focus on its industrial aspect. Dr Willie May, Director of NIST and Undersecretary for Standards and Technology, US government

9:10am From a world-wide web of pages to a world-wide web of things – interoperability for connected devices ● Today’s challenge: IoT approaches are characterized by data silos leading to high cost, lack of interoperability and reuse ● How can standardized semantics make a difference in discovery, interoperability, scaling and layering? ● Examples of how a new breed of servers that run on microcontrollers to cloud based server farms, with security by design, and applications decoupled from

the protocols will play a big role in the future of connected devices Dr Jeff Jaffe, CEO, W3C

9:40am IoT – from “Things” to Business Outcomes Analysts believe the IoT revolution is more significant than the Internet itself. Billions of “Things” connected, insight to new opportunity that is changing the world. SAP is leading the IoT revolution, and partnering with customers to deliver outcomes they never imagined possible. Learn how SAP is helping customers during their digital transformation, and using IoT to redefine their business processes and create new business opportunity. Tanja rueckert, Executive VP, IoT & Customer Innovation, SAp

10:10am Morning reFreSHMent & networking break tecH take SeSSionS in tHe eXHibition area

StreaM SeSSionS Choose from 4 parallel sessions, all delving deeper into specific issues for deeper analysis, understanding and interaction

10:40am streAm 1 streAm 2 streAm 3 streAm 4

Business model generationModerator: Jeremy Geelan,Chairman, Industry of Things World

Technology & infrastructureModerator: Gary Hayslip, CISO,Department of Information Technology, City of San Diego

Data managementModerator: Fayez Kharbat, Founder and Chairman, MESA Middle East

Technology & InfrastructureModerator: Bill Bonney, Principal Consulting Analyst, TechVision research

From a traditional machinemanufacturer to an IoT revenuegenerating company● Putting the customer in the center:

How Kärcher moved with IoT towards customer centric development

● The effect of IoT to time to market● Changing business model:

freemium in a B2B market● The transformation impact and

challenges outside of IT (sales, service, company culture etc) and lessons learned

Alexander Grohmann, Head ofDigital Products, kärcherFriedrich Völker, Head of Digital Products, kärcher

Cyber physical Systems and their role for the factory of the futureChris Greer, Director of the Smart grid and Cyber-Physical Systems, NIST

Customer Expectations and How a Corporate Ecosystem Could Help ● Product complexity drives new

customer expectations ● Poor information flow can cause a

problem and lead to market share loss

● Systems will need to have a synchronized flow

● To support product from the moment a customer enters an order through complete life cycle

● Government regulations are becoming more stringent

● Ecosystems could protect the company from potential law suits and penalties

Alexander Nazarov, Chief Engineer – COE, Cummins

Moving beyond preventative maintenance● Capitalising on the power of IoT:

how the focus on data, analysis and predictive modelling is transforming the business

● How to guarantee higher uptime percentage of machines?

● real-time data visualisation that helps identifying trouble spots – the “virtual troubleshooter”

rory Smith, Director of Strategic Development, Americas,Thyssenkrupp Elevator Americas

Icebreaker roundtable Building Security into the Industry of Thing Brian Witten, Senior Director, IoT Security, Symantec

Icebreaker roundtable Data driven intelligence in the Industrial IoT era Anders Brown, Managing Director, IoT, Luxoft

Icebreaker roundtable Transforming Existing Software Products ‒ Preparing for the Industrial IoT revolution! Manu Tayal, General Manager, Happiest Minds Technologies

Icebreaker roundtable role of IoT Data Analytics in servicing assets Andy Chinmulgund, CEO & Founder, k2

Icebreaker roundtable Business Model Transformation for Monetizing the IoT Michael Costa, Director, Software Monetization, Flexera Software

* Changes to the agenda occur on a daily basis. For the latest version of the program always visit http://www.industryofthingsworldusa.com/en/agenda/








Business model generation Technology & infrastructure Data management Security risks & strategies

Web of systems: bridging the gap between black forest engineering and silicon valley● In a Web of Systems devices

manage their own data and make their own decisions locally rather than transmitting data to the Cloud

● As a result, knowledge associated with the data and its context, including the intellectual property of customers, remains in the systems

● In order to realize this vision devices need to have a common understanding of meaning regarding interpretation of data and control commands

Florian Michahelles, Head ofresearch group at SiemensCorporate research, Siemens

Making the leap of industrialdigital transformation● The world does not exist in

batches, but is a stream of conti-nuous activity

● Data has utility in many frames of time - from near-real time streams, to large historical datasets

● How Google built infrastructure and tools to deal with massive data

● Machine Learning is a beast only made happy and useful on an enormous diet of data

● What does Google see as the potential future for data driven industry

Preston Holmes, Head of IoT,Google Cloud, google

Big data in the plants of the future● 10 steps to production process

optimization with Big Data analytics

● Predictive Maintenance in an complex production plant with Big Data analytics

● Early Warning system for sales volume, price forecast and turnover with mathematical methods

Gerhard Blockus, Global Business Solution & IT, BASF

Data and Logic Sharing inManufacturing This session will focus on the Who, What, When and How of data sharing from manufacturing systems. Additionally, we will discuss specific areas that use this data and develop and implement logical courses of actions from it.Topics will include:● Quality Management Systems● CAD/CAM● Process Control Adjustments● Scheduling Sequencing to

maximize Utilization● Actual Cost CollectionJeff Estes, Director – Partners in THINC/Tech Centers, Okuma


Business model generation Technology & infrastructure Data management Technology & infrastructure

Business Transformation Using IoT: Moving from Data to DecisionsIndustries everywhere are being transformed from the proliferation of IoT technologies and capabilities. Now decisions can be better, faster, and smarter: all corporate assets – people, objects, and spaces – can share information about themselves and their surroundings. And this data can help make better decisions through improved insights. This talk will share a viewpoint on how IoT technologies need to be applied not just for the sake of IoT – but for the sake of insights to drive business transformation.Michael Minkevich, VP Technology Services, Luxoft

IoT: killing Complexity andSidestepping pitfalls ● Shifting from device to software

enabled solutions and services to reduce operational cost

● How to adapt to sophisticated, evolving vulnerabilities

● Implementing proven methods to deliver measurable benefits

Prem kumar, VP, TechnologyPlatforms, kontron

Cutting-edge computing● Sense the shift from big data to

small data● Instant insights for instant decision

making● get predictive – respond, don’t

react!● Engineering business outcomes

through IoTMadhavan Satagopan, CTO,Altimetrik

The Internet of (Big) Things. How sensors in the field deliver dollars to the balance sheet for miners and drillersSmart players realize that not everything has to be out on the bleeding edge of technology. What matters is understanding where you are on the continuum of activities that constitute IOT progress, where you want to be,and what it takes to get there. In thispresentation we will review two casehistories from heavy industrial companies, and discuss how their use of sensor data has become core to their business, and a cornerstone for transformational growth.Steve Matthews, Partner, Industry Consulting in US Manufacturing, Teradata

12:10pm streAm 1 streAm 2 streAm 3 streAm 4

Business model generation Technology & infrastructure Business model generation Technology & Infrastructure

Transforming a culture of collaboration through digitizationlearn how a traditional financial services industry shifted their workforce to embrace disruption and welcome innovation to better serve the needs of their customers and engage employees.kelli Carlson, VP of SocialEngagement, Wells Fargo

Fireside Chat: gary Hayslip on Security in Smart CitiesJoin this session where the CISO of San Diego, Gary Hayslip will be sharing his thoughts in a fireside chat with Daniel Obodovski on how data ownership is managed in Sart Cities, as well as details on what the major security issues are and howto handle data privacy.Daniel Obodovski, Author, The Silent Intelligence: The Internetof Things

The Industrial Internet of Things – from Strategy to ExecutionThe industrial internet isn’t just a vision of the future and industrial companies in the US and the world are aware of the challenges and opportunities ahead. In his talk, Kumar Krishnamurthy will give practical advice on how industrial companies can define and execute IoT related strategies to make the vision of the digital enterprise real. Companies have to think through the change broader than technology capability and develop a plan for their processes, people, products and business models.Kumar Krishnamurthy, Partner, pwC‘s Strategy&

Automation in a connected world: Service platform and remote monitoringMoving towards more and more automated processes brings along many structural, organisational and security challenges. What can we learn from the transformation process. Securing and managing automation in a changing organizational structure.Jake Warren, Process Controls, Braskem America

12:40pm lUncH break







StreaM SeSSionS (cont) Choose from 4 parallel sessions, all delving deeper into specific issues for deeper analysis, understanding and interaction


Business model generation Technology & infrastructure Data management Security risks & stratgies

Automation and Smart Manufacturing at Alcoa – A Journey● Where we’ve been: Brief overview

of current status, success stories and what we have already accomplished

● The road ahead: Where we see opportunities, what we hope to do going forward, what is our target state

● The bumps on the road: The challenges we face in implementation - business, infrastructure, talent, culture etc.

Haresh Malkani, Manager,Manufacturing Intelligence &Automation Technologies Division, Alcoa

Smart & connected manufacturingAl Salour, Technical Fellow, Boeing

IoT and the Farm: Challenges and goals for the Future● What hurdles has the agricultural

industry faced as machines become increasingly connected to the internet?

● How can farmers overcome those challenges?

● John Deere is integrating sensors and applications into legacy machines to solve those issues and feed the world

Lane Arthur, Director, Information Solutions Intelligent Solutions Group, John Deere

Safety & security in connected and distributed systems● Oil and gas industry depends more

and more on software in a world characterized by more automation, connectivity and digitalized value chains

● In this interconnected world safety, security and privacy need to become first order engineering concerns. The systems we develop and deploy must able to maintain their operational integrity through design, leading us to apply the engineering practices established for what is known as High Integrity Systems

● Will in this talk share some experiences and thoughts on what we have done and what we think must be in place for our industry to harvest the benefits from running our safety critical business processes on software

Einar Landre, Head of Drilling and Well Solutions, Statoil


Business model generation Technology & infrastructure Data management Security

production optimization journey: past, present and future● Vision 2020 – how will Hoerbiger’s

production look like in the future? ● How to harness knowledge based

on big data and reduce time to market● An insight into real implementation

case study of today that will help us get to the 2020 vision

Hannes Hunschofsky, Head of Production Division, COO & Executive VP global Operations, HOErBIgEr kompressor Technik

Communications, protocols and information modeling: The fundamentals of IoT, IIOT, M2M, industrie 4.0, China 2025…Standardization and understanding all the available technology and architectures can be intimidating. Join this session to get an overview and learn the fundamentals to understand the value proposition of IoT. Connected information through collaboration and standardization will maximize your revenue and lower expenses in everything you do!Thomas Burke, President & Executive Director,OpC Foundation

Implementation roadmap for IoT projects ● How to Get Started● Technology Challenges around

sensors, edge gateways and big data platforms

● Getting and proving value out of IoT implementation

● High-level project milestones and manpower requirements

Nauman Sheikh, Enterprise Data Architect, Exelon

Data separation using secure partitions for Industrial networks● Create security zones for each

vendor (both wired and wireless)● Secure the data (help your vendors)● Create redundancy for the

vendors (network is probably an after-thought for them)

Jeremy Hines, IT Manager, price Cold Storage & packing Co


Business model generation Technology & infrastructure Data management Business model generation

patterns for Monetizing the IoTThe Internet of Things revolution willdramatically alter manufacturing, energy, agriculture, transportation and other industrial sectors. In addition, it will require new software business models to create new kinds of value. The reality is that running a software business is very different from running a hardware business (i.e. the number of transactions that happen after the sale) and to succeed manufacturers need to rethink their business and supply chain models. This session willdiscuss the key considerations ofrunning a software business as well asprovide guidance on where to start andthe natural progression from operationalefficiencies, new product and servicesto the outcome economy and eventuallythe autonomous/pull economy to capitalize on the Internet of Things.Michael Costa, Director, Software Monetization, Flexera Software

IoT in practice● Autonomous networking of

constrained devices with or without Internet

● Benefits of decentralized and linked intelligence in a web of things

● Examples of discovering and connection of devices in different industries

● Easy ways to change the configuration of constrained devices during runtime

● Handshaking between IoT and Big Data

Frank Alexander reusch, Senior Product Manager, Lemonbeat, rWE

The Coca-Cola Freestyle IoTEcosystem: pouring 10 MillionMoments of refreshment Each DayHow Coca-Cola has developed a connected ecosystem using rFID, Big Data, BI and more than 35,000 connected smart dispensers to transform the fountain business.● Predictive analytics for service

cost reduction● Improved inventory cost through

automated product replenishment● Marketing insights to target

customer preferences● Adaptability to market needs

through mobile device management

Chris Dennis, Group Director ofPlatform Engineering, Coca-Cola

Industry of Connected Things● Living in a new industry● Tackling higher complexity● IoT strategies for various verticalsMariusz Lasek, CEO, Comarch Technologies



conference day 2 Friday, FebrUary 26, 2016

3:30pm aFternoon reFreSHMent & networking break

4:00pm The Industrial Internet: Applying Internet Thinking to Industrial Systems ● The Internet has changed much of the way we live our lives, but not industrial systems ● The changes to industrial systems that become connected will change our world and disrupt enormous markets ● Available efficiencies from industrial uses of IoT will change the way we think about products and services ● No one company, or even small group of companies, will hold the key; we need to work together to get there faster richard Soley, Executive Director, Industrial Internet Consortium

4:30pm How Smart, Connected products Transform Competition & Companies Prof Michael Porter and Jim Heppelmann will take you on a journey on how IT is revolutionizing products, and the impact of these products on companies’ strategy and organizational structure. The unprecedented data and new capabilities that smart, connected products enable are changing the way companies interact with their customers, reshaping the work of virtually every business function, and establishing entirely new functions. The companies that can speed this journey will prosper and make a profound difference for society. Prof Michael Porter, Harvard Business School Jim Heppelmann, CEO, pTC

6:00pm networking drinkS & dinner Join us in the exhibition area for a drink and some networking before we all move to the 4th floor for dinner by the pool.





8:00am registration and breakfast briefing

8:50am Chair welcome

9:00am The role of the Digital Economy in fostering & creating jobs ● Building viable business ecosystems and digitalization transformation ● Impact of big data: Finding the balance between enabling big data and privacy and secure data flows ● The role of the private sector in fostering innovation and entrepreneurship Kelly Welsh, General Counsel, Department of Commerce

9:30am Industrial Internet of Things: Fact or Fantasy? Computing up until now has been driven by people using computers to buy stocks, transfer money, fill out a PO or track the sales process. We’re about to enter the third generation of enterprise software driven by things. Conservative estimates put the number of things at hundreds of times the number of people and things can send thousands of times more data than people ever could. This talk will highlight five major components of this third generation of enterprise software and the significant challenges and opportunities for large and small technology companies. But not only is this about technology, we’ll also highlight the impact on the major global infrastructure industries: agriculture, power, healthcare, oil and gas, transportation, construction, financial services and telecommunications. Timothy Chou, Lecturer, Stanford University

10:00am World Café sessions introduction

10:20am Morning reFreSHMent & networking break

world caFé SeSSionS World Café sessions are interactively moderated discussion rounds where pre-determined groups of delegates get the chance to address, debate and discover areas common issues, challenges but also their solutions. There will be 5 rounds of 30 min conversations.

11:00am world cAfé session | rounds 1-3 out of 5

group A

Aviation Internet of Things Nima PourNejatian, CTO, WiMAX Forum

How to monetize the industrial internet value proposition Sujatha kumar, Managing Director, Business Transformation Practice, FTI Consulting Dirk de Waart, Senior Managing Director, FTI Consulting

Safety & security in connected and distributed systems Einar Landre, Head of Drilling and Well Solutions, Statoil

ready your business for Cognitive IoT Mark Peterson, Global Partner, Predictive Analytics and the Internet of Things, IBM Joel Mcglynn, Vice President and Partner, Smarter Infrastructure and IoT Global Leader, IBM

Data and Logic Sharing in Manufacturing Jeff Estes, Director – Partners in THINC/Tech Centers, Okuma

Integration strategies and the impact on operational performance Daniel Obodovski, Author, The Silent Intelligence: The Internet of Things

group B

Integration strategies and the impact on operational performance Nauman Sheikh, Enterprise Data Architect, Exelon

How to deploy connected products globally? Erik kling, Vice President M2M New Business Development, vodafone

Web of systems: bridging the gap between black forest engineering and silicon valley Florian Michahelles, Head of research group at Siemens Corporate research, Siemens

Making IoT business decisions based on reality during a time of digital transformation kevin Warmerdam, North American Head of IoT COE, SAp

Developing and implementing an IOT culture – business implications and technical capability Steve Matthews, Partner, Industry Consulting in US Manufacturing, Teradata

Bringing IoT into the real world: the success factors Frank Alexander reusch, Senior Product Manager, lemonbeat, rWE



conference day 2 Friday, FebrUary 26, 2016




12:30pm lUncH break

1:30pm world cAfé session continued | rounds 4-5 out of 5

2:45pm aFternoon reFreSHMent & networking break

3:15pm Back to the Future: The IoT and Our knowledge Heritage The internet of things is changing our paradigms of work, and how to get work organized. In katrina (kate) Pugh‘s session she will explore what‘s actually an extension of what we have been doing, and what‘s quite different. For the last fifteen years, information practitioners have been working with search related tools to index and combine data to be pushed or pulled into decisions. Those practitioners already have more than a toe hold in the IoT. On the other hand, the pundits who are talking about how robots are disrupting work are telling a different story from how IoT will change our work. IoT will be both more comprehensive and more chaotic. Katrina Pugh, Academic Director, Columbia Information and Knowledge Strategy Program, Columbia University

3:45pm Thinking beyond efficiency: The philosophy and business model disruption of IoT The Internet of Things (IoT) has huge potential to bring a whole new wave of efficiency and productivity gains to almost every industry sector: manufacturing, retail, healthcare, transportation and more. And yet some of the more profound impacts of IoT may come through stepping back and taking stock of what IoT could really do for us. In this talk, futurist Steve Brown will explore some of the new business models made possible by IoT and discuss why it’s always important to ask big questions before embarking on any IoT deployment. Steve Brown, Futurist

4:15pm Chairman closing remarks

4:30pm End of congress

For SeSSion detailS and ForMatS, go to:www.industryofthingsworldusa.com

tHe 2015 SHow



http://www.industryofthingsworldusa.com/en

more stats & facts

More stats and info about the event:www.industryofthingsworldusA.com

Who Will attenDevent at a glance aUdience ratio

400+leading eXpertS

75+indUStry-

FocUSSed SpeakerS

80:20bUyer : Seller

70% / 30%deciSion MakerS /

SeniorinFlUencerS

deciSion Maker proFileS

95%oF attendeeS are

deciSion MakerS witHdirect or indirect

bUdget reSponSibility

81%oF attendeeS Join to

evalUate new ServiceS, tecHnologieS and

prodUctS

69%oF attendeeS Have

bUdgetS ranging over 1M $


http://www.industryofthingsworldusa.com/en/who-will-attend/


more stats & facts

More stats and info about the event:www.industryofthingsworldusA.com

aUdience proFile

36%

28%

21%

15%

Manager / SeniorManager

BoardMember /ManagingDirector /

VP

C-level

Director / Head of

55%

20%

15%

5%5%

ROW

Asia / Pacific

Central /SouthAmerica

Europe

NorthAmerica

25%

17%

14%12%

10%

10%

7%5%

Technology /Telecommunication

Energy

Aerospace& Defense

ConsumerGoods

Chemicals

Manufacturing &Plant Engineering

Automotive

Logistics / Transport

17%

16%

16%13%

12%

10%

9%7%

Operations

Data

EnterpriseIntegration

Security

IT

BusinessInnovation& Strategy

Automation

Engineering

tHe coMMUnity

geograpHic Split

indUStry Split

Job FUnctionS

attendee Feedback partner Feedback

The event gave a great overview ofIOT and brought also practical aspects of application and implementation.Jürgen großhauser, nestlé

Good overview over a manifold of aspects of IoT.helmut Macht, siemens

Huge thank you to the Industry of Things World Team to make the event run so well, we met so many senior executives serious about IOT!stephen schenkluhn, Bosch

Excellent Networking with peers inside the industry!Manfred Bauer, flexera


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Defining the future of the inDustrial iot

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Industry of Things World USA 2016_Agenda_web

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