Improving EIBF

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    IMPROVINGIMPROVINGEARLY INITIATION OFEARLY INITIATION OF

    Workshop onWorld Breastfeeding Week 1-7

    M.G.Mhaskey (DE-Dantewada & Bijapur)

    Nutrition Surveillance ProgramDept. of Women & Child Development -

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    Improving Early Initiation ofImproving Early Initiation of

    BreastfeedingBreastfeedingAs per NFHS-III early initiation ofAs per NFHS-III early initiation of

    Breastfeeding is very low at 24.5%.Breastfeeding is very low at 24.5%.

    As per study from Rural GhanaAs per study from Rural Ghana

    (Pediatrics 2006; 117:380-386) early(Pediatrics 2006; 117:380-386) early

    initiation of breastfeeding within 1initiation of breastfeeding within 1hour of birth can cut neonatalhour of birth can cut neonatal

    deaths by 22%, roughly translatingdeaths by 22%, roughly translating

    to 2.5 lakh saved lives.to 2.5 lakh saved lives.

    Studies in Nepal have showed thatStudies in Nepal have showed that19% of all neonatal deaths can be19% of all neonatal deaths can be

    avoided with universal initiation ofavoided with universal initiation of

    breastfeeding within 1 hour of birth.breastfeeding within 1 hour of birth.

    Risk of neonatal deaths increases byRisk of neonatal deaths increases by

    almost 6 times if breastfeeding isalmost 6 times if breastfeeding is

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    Improving Early Initiation ofImproving Early Initiation of

    BreastfeedingBreastfeeding It is important to initiateIt is important to initiatebreastfeeding preferablybreastfeeding preferablywithin an hour of birthwithin an hour of birth

    It ensures that baby getscolostrum, which serves as thebaby's first immunization witha host of antibodies and live

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    Improving Early Initiation ofImproving Early Initiation of

    BreastfeedingBreastfeeding It is important to initiateIt is important to initiatebreastfeeding preferablybreastfeeding preferablywithin an hour of birthwithin an hour of birth

    Takes advantage of thenewborn's intense suckling

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    Improving Early Initiation ofImproving Early Initiation of

    BreastfeedingBreastfeeding It is important to initiateIt is important to initiatebreastfeeding preferablybreastfeeding preferablywithin an hour of birthwithin an hour of birth

    Breastfeeding allows the placentato separate more quickly because

    the babys suckling soon afterdelivery stimulates uterinecontractions. It reduces chances

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    Improving Early Initiation ofImproving Early Initiation of

    BreastfeedingBreastfeeding It is important to initiateIt is important to initiatebreastfeeding preferablybreastfeeding preferablywithin an hour of birthwithin an hour of birth

    It stimulates the oxytocin andprolactin reflex and hence aids

    breastmilk production.

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    Improving Early Initiation ofImproving Early Initiation of

    BreastfeedingBreastfeeding It is important to initiateIt is important to initiatebreastfeeding preferablybreastfeeding preferablywithin an hour of birthwithin an hour of birth

    Babies not fed colostrum are athigh risk of infections. Colostrumhelps the growth of the intestinal

    villiin the babys gut. The absencemay result in damage to the gutwith intestinal bleeding leading toanemia. A poorly developed gut

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    Solutions for Improvement -Solutions for Improvement - WCDWCD

    1.Providing BCC training and materials for AWWs on improving EIBFrates. "Breast Crawl" is an effective way to initiate breastfeeding(screening of the UNICEF video)

    2.Training of AWWs on principles and practices of Infant and Young

    Child Nutrition and counseling is a must.

    3.Track EIBF rates through supervisory field visits and MPRs byasking a very simple question:

    (i)How many children are born in your AWC area last month?(ii)Out of these how many have been initiated breastfeeding within1 hour of birth?

    4.Improve focused home visits by AWWs to houses during the lasttrimester and on day of birth to focus on early initiation ofbreastfeeding

    5.Stress on EIBF messa es durin Gaod Bharai ceremon held at

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