No. 290 US 6/25/12

Advanced Technology

Proven Acuracy*

No Coding

Tiny Blood SampleVirtually Pain Free, 33 Gauge Lancet Fast 5-Second Glucose Results, 10-Second Ketone Results Choice of Finger or Palm Glucose Testing

Nova Max®Glucose Test Strip

Nova Max Plus™

Blood Ketone Test Strip

KETGLU

For additional information, please callCustomer Care at 1-800-681-7390

www.novamaxplus.com

Glucose and Ketone on the Same Meter

The Best Overall Glucose Meter

Read Glucose Results

in 5 SecondsKetone Results

in 10 Seconds

Lance Finger or Palm and Apply Blood

Drop to Test Strip

Simple 3 Step Testing

Insert a Glucose or Ketone Test Strip

The meter automatically converts to the correct

measuring mode.No glucose or ketone

coding is needed.

Narrow, 33 gauge lancet makes testing

virtually pain free.

www.novamaxplus.com

Free Meter Offer

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The Best Overall Glucose Meter

Advanced Technology

Pay no more than $15.00 for test strips$20 for cash customersNo card expirationUnlimited usesAvailable in every meter kit

FreeMeter Offer

1-800-681-739024 Hour Customer Service • www.novamaxplus.com/nmptri

Name ______________________________________

Phone Number ______________________________

Email _______________________________________

Address ____________________________________

City ___________________ State _______________

Zip Code _______________

How do you manage your Diabetes? Insulin by Injection Oral Medication Insulin via Pump Diet

How often do you test? times per day

1-800-681-7390

1. Chase PH . Managed Care 2004;13(4):S5-6.2. ADA. Diabetes Care 2004;27:S91-103. 3. Crane ML. Managed Care 2004;13(4):S11-14.4. Diabetes Care March 2003;26(3):958-959.5. Guo RX et al. Journal of Obstet Gynaecol Res. 2008;34(3):324-330.

Why measure blood ketones?The American Diabetes Association now recommends blood ketone testing on sick days and whenever glucose is persistently elevated. Elevated blood ketones are an early warning of the possible development of DKA. A blood ketone test can provide the extra time needed to initiate home treatment to avoid trips to the emergency room and DKA.

Nova Max® Plus™ proven the most accurate glucose meter among leading meter brands In two recent studies* Nova Max Plus was found to be the most accurate glucose meter among the leading brands tested, even at abnormally low levels of hematocrit.

Glucose and Ketone Tests with One MeterChildren with diabetes DKA is the leading cause of hospitalization, morbidity and death in children with Type 1 diabetes. 65% of DKA cases occur in patients under the age of 19.1 The risk of DKA in children with established Type 1 diabetes is between 1 and 10% per patient per year.

Measurement of blood ketones is recommended by ADA for early detection of ketosis and avoiding trips to the emergency department, hospitalization and life-threatening DKA.2

Insulin pump usersPump users employing fast-acting insulin are at risk for rapid development of hyperglycemia and ketosis due to the shorter duration of insulin action. Insulin deficiency leading to hyperglycemia and ketosis might arise from:• Pumpfailure• Disconnection,blockage,ordefectofthecannula •Poorabsorptionfromtheinfusionsite •Increasedmetabolicneedduetostress, exercise, illness

Patients with Type 1 or Type 2 diabetes on sick daysDuring sick days elevated blood ketones, more than blood glucose levels, indicate that a patient’s care must be more aggressive. Even before blood glucose begins to rise, blood ketone levels during illness can signify a change in metabolic status.3

Pregnant women with pre-existing diabetes or gestational diabetesDKA complicates 2% to 9% of diabetic pregnancies and represents a leading cause of fetal loss with a fetal mortality rate of 30-90%.4 DKA in pregnant women with diabetes occurs more frequently, more rapidly and at lower blood glucose levels than DKA in non-pregnant patients.5

Go to www.novamaxplus.com/nmptri or fill this out and mail this attachment.

Back of Savings Card

LPN 50484Rev B7

Nova Max Plus Instant Savings Card4 color, CMYK 2 sided

cmb 3/9/12hm 3/16/12

cmb 3/21/12

LPN 50484B

Instant Savings Card $15

For 50 Nova Max Glucose Test Strips

Unlimited re�lls. No activation. No expiration.Some restrictions apply. See back for details.

Pay Only

BIN: 610020 Group: 99992083ID: 16766594105

Patient Payments: You are responsible for the �rst $15 of each co-pay under your insurance coverage. Persons on high co-pay plans may have additional responsibility. Receive up to a maximum bene�t of $50 o� 2 or more boxes, or $25 o� one box of Nova Max® Glucose Test Strips. Cash paying customers pay $20 per box.

Restrictions: O�er not valid for prescriptions that may be reimbursed under a federal or state healthcare program, including Medicare, Medicaid, or any other similar federal or state healthcare program, including any state medical pharmaceutical assistance program. Void in Massachusetts, and any state where rebates are prohibited by law, taxed, or otherwise restricted. One card per person. You may not combine this with any other o�er. O�er valid at retail pharmacies and select mail order pharmacies. Nova Diabetes Care reserves the right to rescind, revoke, terminate, or amend the Nova Max® Co-Pay Card at any time without notice.

Pharmacist: For Insured Customers: Process a Coordination of Bene�ts (COB/split bill) claim using the patient’s prescription insurance for the PRIMARY claim. Submit the SECONDARY claim to PDM under BIN: 610020. For cash patients submit a PRIMARY claim only to PDM under BIN: 610020. Remember to return this card to the patient for future use.

Pharmacist Helpline: 1-877-643-8476

Nova Max® is a registered trademark of Nova Biomedical® 2012.

*Ramljak S et al. Hematocrit Interference is a Common Phenomenon in Many Devices for Glucose Self-Measurement. Poster session presented at: 5th International Conference on Advanced Technologies & Treatments for Diabetes; 2012 February 8-11; Barcelona, Spain.

O’Kane M et al. How accurate are blood glucose meters used for patient self-testing? Poster session presented at: 47th Annual Meeting of the European Society for the Study of Diabetes; 2011 September 14; Lisbon, Portugal.