Hydraforum Virality Design: Sara Gallego
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Transcript of Hydraforum Virality Design: Sara Gallego
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PR · CMI · DIGITAL · BRAND COMMUNICATION
PR Event
& storyelling
Concept creation
Own media strategy
Media strategy
Offline & Branded content creation
Research
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Hand-made tweets using a Galaxy Note 4 by our community Manager: Gonzalo Márquez
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RESULTS: OUR BEST INTEGRATED CAMPAIGN
https://biz.twitter.com/es/success-stories/samsung-mobile
VIRTUAL REALITY TECH 1ST LAUNCH We needed a very simple story telling to create a short, digital and low budget campaign to communicate our pre-sales
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RESULTS: A ROI EFFECTIVE CAMPAIGN
+337K
VIEWS
YOUTUBE
+12% ER
IN
63%
ORGANIC
VIEWS
11,72%
CTR
SOLD OUT
26% TOTAL
SALES