Hufriya d pgp30196_bm

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Titan Skinn BRAND EXTENSION BY HUFRIYA DUDHMAL-PGP30196

Transcript of Hufriya d pgp30196_bm

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Titan Skinn

BRAND EXTENSIONBY HUFRIYA DUDHMAL-PGP30196

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TITAN COMPANY LTD

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PART OF PRESTIGIOUS TATA GROUP

OWNER OF TWO MOST TRUSTED BRANDS IN INDIA

INDIA’S LARGEST SPECIALTY RETAILER : REVENUE OVER $1.5 BILLION, 1000+ EXCLUSIVE OUTLETS, 175 TOWNS, 12MN ACTIVE CUSTOMERS

ABOUT TITAN

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BRANDSPRODUCT CATEGORIES

CO

ST

OM

ER

SE

GM

EN

TS

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Titan entered the fragrances market with Titan Skinn

TITAN COMPANY-

THE JOURNEY

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TITAN SKINN

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FRAGRANCES MARKET

TOP PLAYERS

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MARKET

STATISTICS

Market Size-fragrances : 2000CR APPROX

Market Share- Titan Skinn: <0.5 %

FRAGRANCES99.5%

SKINN’S GOAL 20205%

TITAN SKINN<0.5%

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Growth Of Fragrance Category (3yrs): 25-30 % CAGR

MARKET

STATISTICS

Growth Of Titan Skinn( Oct 2013- Jan

2015): 0%- OVER 1 LAKH BOTTLES