ARE YOU A DRIVEN ENTREPRENEUR? You might be a candidate for HTC Asia’s Bootcamp Accelerator, a first ever US-Thailand Startup Accelerator Program including travel to the USA.

APPLY TO JOIN US! You either need 1) a company idea you’re ready to start working on or 2) an established start up business already in progress. Apply by emailing a 1-page introduction to: vince@houstontech-asia.org Deadline: September 25, 2015.

YOUR EXPERIENCE WILL INCLUDE: • Intensive accelerator training at Houston Technology Center US • Visits and introduction to staff and operations, at HTC multinational corporate sponsors, like

Exxon, Chevron or others • A visit to NASA Johnson Space Center • Pitching experience with investors and corporations • Academia visits to institutions such as: University of Houston - a Tier One US Research

Institution; Rice University - home to the largest and richest startup business plan competition worldwide; Texas A+M - one of the largest agricultural research institution worldwide, and 1 of the top 10 International Engineering Schools; Texas Medical Center - World's largest medical center operation; or others

• Guidance and training hosted at Sasin Graduate Institute, Thailand's AACSB and EQUIS accredited business university

• Access to our start up network for future incubation, investors, and business development opportunities

HTC ASIA BOOTCAMP HTC ASIA + SASIN GRADUATE INSTITUTE

HTC-Asia Thailand Lead Sponsor HTC-Asia Collaboration Partner

Houston'Technology'Center'Asia'is'launching'HTC'ASIA'BOOTCAMP!HTC!Asia!Bootcamp!is!a!two0month!accelerator!program!for!entrepreneurs!and!startups!in!Thailand,!which!is!the!first0ever!USA0Thailand!accelerator!program.!Your!experience!will!include!both!Thailand0based!seminars!and!business!model!reviews!hosted!by!Sasin!Graduate!InsFtute!combined!with!a!once0in0a0lifeFme!trip!to!Houston!Technology!Center’s!USA!faciliFes!in!Houston,!Texas!where!you!will!undergo!an!intensive!program!of!seminars,!training,!networking,!and!advisory!based!on!HTC!USA’s!highly!successful!exisFng!U.S.!accelerator!program.!

What'is'Houston'Technology'Center?'

Houston!Technology!Center!(HTC)!is!one!of!the!largest!hard=science!start!up!technology!incubators!in!the!USA,!and!the!only!incubator!with!specific!divisions!devoted!to:!

• Energy/Green/Clean/Renewable!Technologies!• Bio!&!Nano!Technologies!• Life!Sciences!&!Industrial!InformaFon!Technologies!• NASA!&!Aerospace!Technologies!

Founded!in!1998,!HTC!has!successfully!commercialized!hundreds!of!technology!startups!thanks!to!its!rigorous!screening!and!mentoring!methodology,!access!to!venture!capital,!and!technology!development!relaFonships!with!leading!mulFnaFonal!corporaFons.!Having!raised!over!US$2!billion!dollars!since!being!founded,!US$150!million!in!2014,!and!US$50!million!in!just!the!1st!quarter!of!2015,!HTC!ranks!in!the!top!Fer!of!incubators!worldwide!for!funding!and!commercializaFon.!

Program'Outline'

You!will!learn!to!formulate!business!and!corporate!strategies!for!an!exisFng!company!you!are!running!or!a!new!company!you!would!like!to!start,!as!well!as!gain!an!understanding!around!technical!and!legal!issues.!You!will!be!mentored!by!HTC!staff!and!advisors!and!will!work!with!them!on!further!developing!your!businesses.!ParFcular!aaenFon!will!be!paid!to!the!consumer!perspecFve!and!needs:!what!compeFFve!advantage!does!your!company’s!product!and!services!bring?!What!is!your!target!market!and!what!are!its!characterisFcs?!What!are!the!sales!channels!where!you!will!reach!target!customers?!The!culminaFon!of!this!program!will!be!the!development!and!definiFon!of!your!value!proposiFon!that!will!in!turn!establish!the!foundaFon!for!your!firm’s!future!business!strategy!and!success.!By!the!end,!you!will!be!on!the!path!to!accelerate!your!company!and!will!also!build!an!invaluable!internaFonal!business!network!of!companies,!research!insFtuFons,!and!investors.!

Program'ObjecAves'

1.! Understand!the!nature!of!strategic!compeFFveness!in!a!consumer0centric!economy!and!develop!the!ability!to!analyze!the!compeFFve!environment!facing!your!firm,!assess!the!aaracFveness!of!your!industry,!and!isolate!potenFal!sources!of!compeFFve!advantage!and!disadvantage.!

2.! Focus!on!the!consumer!perspecFve!and!target!a!proper!market.!!Enhance!an!understanding!and!the!role!of!consumers’!perspecFve!in!each!respecFve!market.!

3.! Work!in!close!relaFonship!with!our!program!staff!members!and!advisors!to!build!a!market!aaracFve!value!proposiFon.!

'

Intensive'Seminars'Augmented'By'Real=World'Experiences'

Bangkok,'Thailand'

In!Thailand,!you!will!develop!your!company!with!weekly!seminars!hosted!at!Sasin!Graduate!InsFtute,!Thailand’s!leading!US0accredited!business!school.!You!will!be!given!real!world!‘homework’!about!your!company,!to!complete!for!each!session.!The!goal!of!Thailand!based!experience!will!be!to!develop!and!prepare!your!business!model,!pitch,!and!strategy!to!make!the!most!of!your!US!visit!to!HTC’s!faciliFes.!

Houston,'Texas,'USA'

In!the!USA!you!will!take!part!in!102!intensive!seminar!sessions!per!day!during!your!stay,!and!in!addiFon!will!gain!experience!in!a!real0world!environment!pitching!to!potenFal!investors,!visiFng!local!university!and!corporate!technology!insFtuFons,!including!NASA’s!Johnson!Space!Center,!Exxon,!and!others.!

'You'will'gain'criAcal'experience'and'knowledge'regarding'the'following:'

• CriFcal!Obstacles!to!Overcome!!!• Defining!Customer!Value!• CompeFFve!Analysis!• Industry!Analysis!!• ‘Go!To!Market’!Strategy!• Lean!Canvas!• Milestones!Development!• Value!ProposiFon!&!MarkeFng!• Pitch!Deck!• Value!Chain!&!Value!Chain!Analysis!• Technology!Readiness!Assessment!• Intellectual!Property!• Funding!• Financials!• The!Team!&!Boards!• Life!Cycle!Assessment!

You!will!return!to!Asia!with!real!world!experience!in!Houston’s!vibrant!start!up!and!technology!culture,!complete!with!valuable!networking!contacts.!We!will!then!further!refine!your!business!post!the!U.S.!trip,!in!order!to!consolidate!what!you!have!learned!and!set!yourself!up!with!tangible!next!steps!for!growing!your!businesses.!

PROGRAM'TIMELINE'SEPTEMBER(2nd APPLICATIONS(OPEN

SEPTEMBER(25th APPLICATION(DEADLINE

OCTOBER(15th BOOTCAMP(PROGRAMS(BEGINS(IN(BANGKOK

OCTOBER(15th,(22nd,(29th,(NOVEMBER(5th( WEEKLY(BOOTCAMP(SEMINARS(&(HOMEWORK(IN(BANGKOK

NOVEMBER(16th(–(20th INTENSIVE(SEMINARS(&(REVIEWS(IN(HOUSTON

NOVEMBER(27th(,(DECEMBER(4th,(11th FOLLOW(UP(REVIEW(CONF(CALLS(WITH(HTC(USA(FROM(ASIA

DECEMBER(18th BOOTCAMP(COMPLETION

Applica'on*Details*HTC$Asia$Bootcamp$is$a$two0month$accelerator$program$for$entrepreneurs$and$startups$in$Thailand,$which$is$the$first0ever$USA0Thailand$accelerator$program.$Your$experience$will$include$both$Thailand0based$seminars$and$business$model$reviews$hosted$by$Sasin$Graduate$InsFtute$combined$with$a$once0in0a0lifeFme$trip$to$Houston$Technology$Center’s$USA$faciliFes$in$Houston,$Texas$where$you$will$undergo$an$intensive$program$of$seminars,$training,$networking,$and$advisory$based$on$HTC$USA’s$highly$successful$exisFng$U.S.$accelerator$program.$

Requirements:,HTC$Asia$Bootcamp$is$open$to$people$from$all$companies,$universiFes,$or$other$insFtuFons$in$Thailand.$You$do$NOT$need$to$be$a$Sasin$student$or$alumni$to$apply.$You$must$be$at$least$21$years$of$age.$You$must$either$A)$Have$an$exisFng$business$you$want$to$grow$or$B)$Have$a$research/business$idea$you$want$to$create$a$new$start$up$for.$You$can$apply$either$as$an$individual$or$a$team$of$up$to$four$people.$

Fees:,The$standard$fee$for$HTC$Asia$Bootcamp$is$US$3,000$for$the$first$person$in$a$team,$plus$US$2,000$for$each$addiFonal$person$in$the$same$team.$Fees$do$NOT$include$airfare$or$hotel$expenses.$Sasin$students$and$alumni$receive$a$10%$discount.$

We,do,NOT,require,you,to,give,us,equity,in,your,company:,Please$note$that$we$do$not$require$you$to$give$HTC$Asia$any$equity$or$ownership$in$your$business.$In$the$future$we$hope$to$discover$great$ways$to$work$together$with$you,$but$we$do$not$require$any$long0term$commitment$from$Bootcamp$parFcipants.$

Airfare,and,Hotels:,All$parFcipants$are$responsible$to$find$their$own$air$Fckets$and$hotels,$however$HTC$Asia$can$help$find$air$Fckets$and$accommodaFons$upon$request.$

Special,Grants,and,Sponsorships,to,Reduce,Your,Cost:,We$may$have$access$to$special$grants$and$sponsorships$for$businesses$we$deem$to$be$of$high$potenFal.$So$‘pitch’$us$your$business$idea!$For$the$right$ideas$we$may$be$able$to$find$financial$support.$

Apply,to,Join,Us,by,Sending,Answers,to,the,Items,Below!,• Name$of$your$team$• Number$of$people$in$your$team$• First$Name,$Last$Name,$and$Age$of$Team$Members:$• A$brief$descripFon$of$your$exisFng$business,$or$your$idea$for$a$new$business$you$are$willing$to$start$• Any$presentaFon$/$$informaFon$materials$you$want$to$share$with$us$about$your$company$

(Maximum$4$pages)$• AffiliaFons$with$any$university,$government$research$center,$or$company$• Countries$you$hold$a$passport$for$(Thailand,$etc)$• Previous$VISA$applicaFons$to$the$USA$(if$any)$• Previous$visits$to$the$USA$(if$any)$

Please$send$answers$to$the$items$above$to$vince@houstontech0asia.org$