How to Market Your Brand like the Most Iconic Band in History

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#GDbook / @bhalligan / @dmscott “Once in awhile you get shown the light in the strangest of places if you look at it right” Webinar starting in just a moment!

description

Join basketball legend and Grateful Dead fan Bill Walton, with Brian Halligan and David Meerman Scott, co-authors of the new book, Marketing Lessons from the Grateful Dead, as they discuss effective marketing strategies from the Grateful Dead.

Transcript of How to Market Your Brand like the Most Iconic Band in History

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#GDbook / @bhalligan / @dmscott

“Once in awhile you get shown the light in the strangest of places if you

look at it right”

Webinar starting in just a moment!

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Canada Day

World Cup finals

July 4 & Rube Goldberg B’day

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If You Do What You Love, You Never Work A Day In Your Life

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Questions?