How To Leverage Social Media As The NEW SEO Presented By: Sheryl & Terry Boddie CEO & President,...
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How To Leverage Social Media As The NEW SEO Presented By: Sheryl & Terry Boddie CEO & President, Marketing Media Management @MarketingMediaM #decorcon2014 1
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Transcript of How To Leverage Social Media As The NEW SEO Presented By: Sheryl & Terry Boddie CEO & President,...
How To Leverage Social Media As The NEW SEO
Presented By: Sheryl & Terry BoddieCEO & President, Marketing Media Management
@MarketingMediaM#decorcon2014
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Making Friends & Establishing CredibilityConnect With Us
marketingmediamanagementblog.commanagemmm.comterry@[email protected]
Twitter.com/MarketingMediaM
502-569-1063
Linkedin.com/in/sherylconnellyceo/Linkedin.com/in/terryboddie/
Facebook.com/MarketingMediaManagement
For a complimentary initial consultation…
AGENDA
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SEO and Social Media of yesterday
Welcome to the new world of SMO
The promotional cycle of SMO
What can you do? Q&A
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Remember that whole Social Media “web thing” Zuckerburg talked about in 2010?
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In 2014, more than half of all companies use Social Media for…
From the report: 2014 State of Corporate Social Media
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The REALITY……
SMO = Social Media Optimization
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NO YES
What You Can Do Now Keyword Research
Google Adwords Keyword Planner Current website stats
Optimize Website Search Engine Facing Meta Data Photo Alternative Title Tags Customer Facing Content (2-4% KW Density)
SEO Strategy Backlinks Directory listings
Social Media Strategy Content (Blogging, Articles, Press Releases) Engaging Social Media Messages (Hashtags, links to content,
photos, videos) Proactive QUALITY social conversation (social media message
posts) *Native Advertising
MEASURE, ANALYZE, REVISE, IMPLEMENT!!!!!
Making Friends & Establishing CredibilityQuestions
Making Friends & Establishing CredibilityConnect With Us
marketingmediamanagementblog.commanagemmm.comterry@[email protected]
Twitter.com/MarketingMediaM
502-569-1063
Linkedin.com/in/sherylconnellyceo/Linkedin.com/in/terryboddie/
Facebook.com/MarketingMediaManagement
For a complimentary initial consultation…
