How to Grow A Personal Brand
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Transcript of How to Grow A Personal Brand
![Page 1: How to Grow A Personal Brand](https://reader036.fdocuments.in/reader036/viewer/2022062515/55d09c41bb61eb9b058b46b7/html5/thumbnails/1.jpg)
Personal Branding
@howardvkHoward Kingston
@howardvk
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2BY THE END OF THE LESSON, YOU SHOULD BE ABLE TO…1. DESCRIBE THE COMPONENTS OF EVERY BRAND, INCLUDING PERSONALITY, MISSION, VALUES AND PROMISE.
2. ANALYZE HOW POPULAR BRANDS DEFINE THESE COMPONENTS.
3. CLEARLY ARTICULATE YOUR BRAND’S COMPONENT TO CREATE A BRAND BRIEF.
4. DEFINE YOUR BRAND’S MINIMUM VIABLE PERSONALITY.
You are a brand.
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Personal Branding Framework
1) Passions2) End Goal3) Rock-stars4) Stage5) Online creds 6) Noise
Howard Kingston @howardvk
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WHY DO PERSONAL BRANDS EVEN MATTER?
DIGITAL MARKETING
Howard Kingston @howardvk
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8Personal Branding Framework
1) Passions2) End Goal3) Rock-stars4) Stage5) Online creds 6) Noise
Howard Kingston @howardvk
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Howard Kingston @howardvk
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Personal Branding Framework
1) Passions2) End Goal3) Rock-stars4) Stage5) Online creds & leverage6) Network!
Howard Kingston @howardvk
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Personal Branding Framework
1) Passions2) End Goal3) Rock-stars4) Stage5) Online creds 6) Noise
Howard Kingston @howardvk
![Page 16: How to Grow A Personal Brand](https://reader036.fdocuments.in/reader036/viewer/2022062515/55d09c41bb61eb9b058b46b7/html5/thumbnails/16.jpg)
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Personal Branding Framework
1) Passions2) End Goal3) Rock-stars4) Stage5) Online creds 6) Noise
Howard Kingston @howardvk
![Page 19: How to Grow A Personal Brand](https://reader036.fdocuments.in/reader036/viewer/2022062515/55d09c41bb61eb9b058b46b7/html5/thumbnails/19.jpg)
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Personal Branding Framework
1) Passions2) End Goal3) Rock-stars4) Stage5) Online creds 6) Noise
Howard Kingston @howardvk
![Page 21: How to Grow A Personal Brand](https://reader036.fdocuments.in/reader036/viewer/2022062515/55d09c41bb61eb9b058b46b7/html5/thumbnails/21.jpg)
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Personal Branding Framework
1) Passions2) End Goal3) Rock-stars4) Stage5) Online creds 6) Noise
Howard Kingston @howardvk
![Page 23: How to Grow A Personal Brand](https://reader036.fdocuments.in/reader036/viewer/2022062515/55d09c41bb61eb9b058b46b7/html5/thumbnails/23.jpg)
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Resources
• Blog: StartupRemarkable.com• Book: Choose Yourself• Book: Platform (Michael Hyatt)• Blog: QuickSprout.com
Howard Kingston @howardvk