How to create + track (+PROOF) return on investment on social media - without anything else but what...

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LEARN TO CREATE + TRACK + PROOF RETURN ON INVESTMENT ON SOCIAL MEDIA

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Use the knowledge already obtained in the company, and lead the traffic from social media toward what (already) works. Use measurable methods!! As long af you drive traffic thru unmeasurable channels you leave yourself without the ability to track and proof... Choose therefore FB Ads -> Campaign Site -> e-mails -> hand over to the salesperson who already knows how to finish the deal.

Transcript of How to create + track (+PROOF) return on investment on social media - without anything else but what...

Page 1: How to create + track (+PROOF) return on investment on social media - without anything else but what you already know

LEARN TO

CREATE + TRACK

+ PROOFRETURN ON INVESTMENT

ON SOCIAL MEDIA

Page 2: How to create + track (+PROOF) return on investment on social media - without anything else but what you already know

FRUSTRATIONWHAT’S THE ROI?

Page 3: How to create + track (+PROOF) return on investment on social media - without anything else but what you already know
Page 4: How to create + track (+PROOF) return on investment on social media - without anything else but what you already know
Page 5: How to create + track (+PROOF) return on investment on social media - without anything else but what you already know
Page 6: How to create + track (+PROOF) return on investment on social media - without anything else but what you already know

WHATS THE ROI

OF PRINT ADVERTISING?

IT DEPENDS!• OF YOUR ADS• IN THIS EXACT MEDIA• IN THE GIVEN PERIOD

Page 7: How to create + track (+PROOF) return on investment on social media - without anything else but what you already know

SO WHATS THE ROIOF YOUR

FACEBOOKPAGE?

IT DEPENDS!!!!

Page 8: How to create + track (+PROOF) return on investment on social media - without anything else but what you already know

DIFFERENCEBETWEEN ADS ON FACEBOOK

AND IN THE PAPER…

IS, YOU ARE THE PAPER!

YOUR COMPANY

Page 9: How to create + track (+PROOF) return on investment on social media - without anything else but what you already know

SO IF RESULTS ARE POOR

YOU’RE EITHER

POOR

AT ADVERTISINGOR (IN FACT)POOR AT BEING A PAPER

Page 10: How to create + track (+PROOF) return on investment on social media - without anything else but what you already know

WE NEED ASALESFUNNEL

START FROM THE BOTTOM

WHERE TO START?

Page 11: How to create + track (+PROOF) return on investment on social media - without anything else but what you already know

… WORKS ALREADY?

… GETS PEOPLE TOWARDS WHAT WORKS?

… GIVES US PERMISSION TO SPEAK TO PEOPLE?

… IS THE CONVERSION?

WHAT…

… IS NEEDED TO INITIATE THAT PROCES?

Page 12: How to create + track (+PROOF) return on investment on social media - without anything else but what you already know
Page 13: How to create + track (+PROOF) return on investment on social media - without anything else but what you already know

EXAMPLE

MORE SALES

TESTDRIVE

E-MAIL CAMPAIGN

GETTING PERMISSIONS

ADS ON SOCIAL MEDIA + ORGANIC BUZZ

Page 14: How to create + track (+PROOF) return on investment on social media - without anything else but what you already know
Page 15: How to create + track (+PROOF) return on investment on social media - without anything else but what you already know
Page 16: How to create + track (+PROOF) return on investment on social media - without anything else but what you already know
Page 17: How to create + track (+PROOF) return on investment on social media - without anything else but what you already know

PLAN AND BUILDYOUR

SALESFUNNELS… AND THEN TURN TO SOCIAL MEDIA

Page 18: How to create + track (+PROOF) return on investment on social media - without anything else but what you already know

… WORKS ALREADY?

… GETS PEOPLE TOWARDS WHAT WORKS?

… GIVES US PERMISSION TO SPEAK TO PEOPLE?

… IS THE CONVERSION?

WHAT…

… IS NEEDED TO INITIATE THAT PROCES?


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