How magazines fit the needs of their target audience

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Example on how magazines fit the needs of their target audience: In this magazine cover you can tell that the genre is some type of rock. This immediately associates the magazine with people who listen to this type of music. The background colour is black which I believe is to add a type of darkness to the magazine which fits in with the genre. The magazine then has the rest of the magazine in bright colours to stand out from the background, although, they still relate to the genre as they aren’t exactlycheerful colours. The magazine then has only one band on the cover, this is because they are obviously a very popular band who many of the target audience will be interested in, the magazine will sell just as well with just this band on the cover as it would have with other bands there also. They have also attracted the music phonetics with the footer, which tells them they will get free music downloads with the magazine. This will again attract the target audience. This magazine is a great example of how important attracting the target audience is and how much effort is put into doing so. What do I need to include in my magazine to appeal to my target audience to meet their needs? Pretty photographs which will catch their eye Gossip articles where they can find out the latest gossip about their favourite singers Maybe a competition to win a shopping weekend away or a chance to meet one of the singers I include or even chances to go to concerts News on the latest concerts and music events coming up which surround that music genre Maybe free high street vouchers Interviews with their favourite singers

Transcript of How magazines fit the needs of their target audience

Page 1: How magazines fit the needs of their target audience

Example on how magazines fit the needs of their target audience: In this magazine cover you can tell that the genre is

some type of rock. This immediately associates the

magazine with people who listen to this type of music.

The background colour is black which I believe is to

add a type of darkness to the magazine which fits in

with the genre. The magazine then has the rest of the

magazine in bright colours to stand out from the

background, although, they still relate to the genre as

they aren’t exactlycheerful colours. The magazine

then has only one band on the cover, this is because

they are obviously a very popular band who many of

the target audience will be interested in, the magazine

will sell just as well with just this band on the cover as

it would have with other bands there also. They have

also attracted the music phonetics with the footer,

which tells them they will get free music downloads

with the magazine. This will again attract the target audience. This magazine is a great

example of how important attracting the target audience is and how much effort is put into

doing so.

What do I need to include in my magazine to appeal to my target

audience to meet their needs?

Pretty photographs which will catch their eye

Gossip articles where they can find out the

latest gossip about their favourite singers

Maybe a competition to win a shopping

weekend away or a chance to meet one of

the singers I include or even chances to go

to concerts

News on the latest concerts and music

events coming up which surround that

music genre

Maybe free high street vouchers

Interviews with their favourite singers