How Blogs Are The Core to Any Social Media Strategy WCBos2011

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SOCIAL MEDIA –BLOG SUCESSS

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How Blogs Are The Core to Any Social Media Strategy Download Blog Success Guide http://bit.ly/wcbosBSK

Transcript of How Blogs Are The Core to Any Social Media Strategy WCBos2011

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SOCIAL MEDIA –BLOG SUCESSS

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Agenda Who am IWhat’s Social MediaHow do Blog Fit in?Blog Success Guide4,ooo+ Page Views Case Study 1st Blog Post

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Joselin Mane

CEO LITBeL

Consulting

Online Business

Co-Founder @BostonTweetU

pOffline Events

Internet Marketing/ Social Media

Chief Social Media Strategist

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Joselin Mane

@JoselinMane10,400 + Twitter

Followers1,500+LinkedIn

Connections1,100+ Facebook

FriendsLeverage Social Media

Daily

Social Media

@BostonTweetUp8,300+ Twitter

Followers700+ Facebook

Fans Ranked #2 Tweetup

account in the World

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ARE YOU READY?

What Is Social Media?

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Your

Blog

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Social Media Tools Are Just That…… Tools

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Mostly Communication & Sharing

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IT’S NOW MEDIA

Social Media isn’t New Media

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You Already Know The Big 3

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Know your Industry

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Who’s Successful?

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Research

• Latest Industry News• Influencers• Competition• Past Success (what works)

• Lists• How To’s• Backlinks

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Blog Success Tips

• Why Do I want to blog?• What do I hope the outcome of

starting this blog will be?• What does having a successful blog

mean to me?• How do I see my blog developing over

the next three years?

Download entire kit here http://bit.ly/wcbosBSK

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Blog Success Tips

• What am I hoping this blog will do for me either personally or professionally?

• Who is my intended audience for this blog?

• What kind of information will I be posting or what topics will I be writing on?

Download entire kit here http://bit.ly/wcbosBSK

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Case Study

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Step 1Research

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Step 2Take Action

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Step 3Socialize

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Step 4Measure

(ie learn)

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• 3,475 views of 451Heat.com in the past 24 hours (4,072 48hrs)

• bounce rate was only 2.82%!  • Over the past 50 tweets more than

59,000 impressions.

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Step 5Extra Posts(Lessons Learned)

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Blog Success Kithttp://bit.ly/wcbosBSK

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Questions?

Now

Or later…@JoselinMane [email protected] / 617.615.MANE (6263)

mailto:[email protected]

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