Home Entertainment Device Design:Opportunities And Requirements For 2006 And Beyond

Keith LaeppleDirectorWindows eHomeMicrosoft Corporation

Carlos PicotoGroup Program ManagerWindows eHomeMicrosoft Corporation

Session OutlineSession Outline

Home entertainment product evolutionFeature and design traits of 2006/07 products

Related Microsoft programs

Next generation consumer electronics platform design

Key considerations for integration

Connectivity, usability, video essentials

Questions and Answers

Home Entertainment Device Directions

Keith LaeppleDirector, Hardware EngagementWindows eHome Division (Media Center)Microsoft Corporation

Delivering Home EntertainmentDelivering Home EntertainmentBringing advanced experiences to Bringing advanced experiences to next generation devicesnext generation devices

Software TechnologiesWindows Media 9,

Windows Media Digital Rights Management, Media Center Extender Technology,

Windows Connect Now, Windows CE

MicrosoftPrograms

PlaysForSure

WindowsMedia Center

“WinPVR”

Microsoft TVIPTV Edition

MSN TV 2

Experiences

Digital TV and Movies

Cable, Satellite, IP

Electronic Program Guide

Digital Video Recording

DVD playback and recording

Content Distribution

Digital Music, Photos, Video

Personal and Premium

Online Services

Entertainment, Information, Communications

Digital TVs

Set Top Boxes

HD-DVD Players

DVD and HDD Recorders

Digital Media Adapters

Home Theater in a Box

Home Entertainment PCs

Devices

Bringing Content to the HomeBringing Content to the HomeMicrosoft’s home entertainment platform solutionsMicrosoft’s home entertainment platform solutions

Windows XP Media Center Edition PCsWindows XP Media Center Edition PCs• Easy and complete home entertainment• Ultimate home theater experiences: HDTV, DVD recording, …• Content and experience distribution around the home

• Consumer retail hard disk (HDD) and DVD video recorders• Based on Windows CE and Media Center GUI• Simple, low cost EPG subscription service• Great PC client: PlaysForSure and Media Center Extender

““WinPVR” Digital Video RecordersWinPVR” Digital Video Recorders

• News, entertainment, sports, MSN Search, E-mail, MSN Video service, Music, Photos, MSN Instant Messaging

• Great PC client: Music, photos, video• Future potential: Service integration with CE devices

MSN ® TV 2 Internet and Media Player: Ideal for Internet newcomers MSN ® TV 2 Internet and Media Player: Ideal for Internet newcomers

Microsoft TV IPTV Edition: End-to-End IPTV solutionMicrosoft TV IPTV Edition: End-to-End IPTV solution

• Built on Windows CE and Windows Server platforms• Available to broadband network operators (telco and cable)• Client software licensed to STB OEMs

Distributing Content Throughout The Distributing Content Throughout The HomeHome

PlaysForSure Network FunctionalityPlaysForSure Network Functionality

Seamless, secure media flow between Windows PCs and networked Windows

CE devicesPersonal and premium content shared

by “Windows Media Connect”on host PCs

Open Standards Compatibility:Universal Plug and Play (UPnP), Digital

Living Network Alliance (DLNA)Hardware and Operating System

independent

STBsSTBs

Media AdaptersMedia Adapters

Digital Digital TVsTVsMedia Center Extender FunctionalityMedia Center Extender Functionality

Full Media Center experiences remoted to networked Windows CE devices

Live and recorded TV,premium content, and third-party

applications and servicesMedia Center UI in addition to

OEM local device UIFuture: Hardware and

Operating System independent

Video RecordersVideo Recorders

Core Functionality

Real Time OS, Platform APIs,End User Applications and GUI

Microsoft Software Technology Building BlocksMicrosoft Software Technology Building BlocksFor home entertainment devicesFor home entertainment devices

ConnectivityEffortless, reliable, and securebus and network connections

Codecs High compression AV formats Standard and High Definition Video

ContentProtection

Premium content delivery tonetwork and portable devices

User Experiences

Remote Media Center sessionsvia the home networkD

evice Fu

nctio

nality

Windows Media 9and “VC-1” proposed

video standard

WindowsConnect Now

Windows Media DigitalRights Management

Media CenterExtender Technology

2006/‘07 Home Entertainment 2006/‘07 Home Entertainment Device Design RequirementsDevice Design Requirements

High DefinitionPlayback: VC-1 (WMV9), MPEG2, MPEG4 AVCNetworking: Quality of Service (QoS) for Ethernet and 802.11a/g wireless networksUser Interface: Graphics/video mixing, 2-D/3-D effects

Premium Content Input and OutputWindows Media DRMSecure digital video output protection: HDMI, etc.USB device connection

Network Interoperability and Painless ConfigurationSimple, automatic setup: Windows Connect NowDigital Living Network Alliance (DLNA) compliance

Advanced Hardware/Software PlatformModern 32-bit RTOSMultiple stream capability (encode/decode/transcode)Consumer upgradeable firmware, Web downloads

Price Point: “Multi-function digital value, at single function analog prices”Employ high integration system-on-chip (SoC) solutions

Next Generation HDTV User InterfaceNext Generation HDTV User Interface

Browse Bar:Browse Bar:Full HD plusFull HD plus

Picture-in-PicturePicture-in-Picture 125% HD decode 125% HD decode

requiredrequired

Full HD plusFull HD plusMultipleMultiple

Picture-in-PicturePicture-in-Picturedecodedecode

Channel Bar:Channel Bar:High definitionHigh definitionalpha blendingalpha blending

Next Generation Consumer Electronics Platform Design

Carlos PicotoGroup Program ManagerWindows eHome DivisionMicrosoft Corporation

Common Requirements For Lower Cost Common Requirements For Lower Cost Video DevicesVideo Devices

System on a ChipEmbedded CPU core

Security: Encryption and Decryption

Flexible Media Decoding pipelineMPEG 2

Windows Media Video (WMV) 9 and WMV-HD

H.264 (optional)

Powerful Graphics for Rich User Interfaces

32 Bits OSD plane

3-D Acceleration

Flexible Storage OptionsAdvanced Technology Attachment (ATA) and SATA

CPU

MediaDecoding

Graphics

System Bus

IOSecurityEnc/Dec

StorageIO

CompositeVL+R YPbPr HDMI S/PDIF

Disk DVDFlashMem

USB2.0

Common

Ethernet802.11

a/g

Output To The Output To The Display DeviceDisplay Device

RequirementsContent Protection

Adjusting the Graphics Output with the TV Encoder

Dealing with NonSquare Pixels640x480 Graphic/720x480 Video

HD Graphics for 720p/1080i/1080p

From Interlaced to Interlaced without deinterlacing

Video Quality is First but requiresgreat Graphics Quality

CompositeVL+R

YPbPr HDMI S/PDIF

MediaDecoding

Graphics

IO And StorageIO And Storage

Low Cost Storage InterfacesSATA for both Disk and DVD/CD

Non Volatile Memory for Permanent Settings

High Speed External ConnectionsUSB 2.0

Ethernet 10/100/1000

Easy Integration of Wireless Support for Video Delivery

CPUIOSecurityEnc/Dec

StorageIO

Disk DVD FlashMem

USB2.0

Ethernet802.11

a/g

Further IntegrationFurther Integration

Media Encoder MPEG / WMV9

Video Out Encoders on the same chip

More IO Integration, Unified Memory usage

Integrated Wireless

CPU

MediaDecoding

Graphics

System Bus

IO SecurityEnc/Dec

StorageIO

CompositeVL+R

YPbPr HDMI S/PDIF

Disk DVDFlashMem

CPU

MediaDecoding

Graphics

System Bus

IO SecurityEnc/Dec

StorageIO

CompositeVL+R YPbPr HDMI S/PDIF

Disk DVD FlashMem

USB2.0

Ethernet802.11

a/g

MediaEncoding

802.11a/g

USB2.0

Ethernet

Mem

ory

MediaEncoding Memory

Mem

ory

Use Case Scenarios For The Proposed Use Case Scenarios For The Proposed ArchitectureArchitecture

TV delivered over IP networks (IPTV)

PlaysForSure devices (Video and Audio)

Digital TV with Windows Media Connect

Media Center Extender

Personal Video Recorders

DVD Recorders

CPU

MediaDecoding

Graphics

System Bus

IO SecurityEnc/Dec

StorageIO

CompositeVL+R

YPbPr HDMI S/PDIF

DiskDVD

RFlashMem

MediaEncoding

802.11a/g

USB2.0

Ethernet

Mem

ory

SummarySummary

From The Consumer Perspective…From The Consumer Perspective…

Focused Design: “Less can be more”Core functionality must work flawlesslyClear value proposition to consumer, easy to explain in retail, and onlineEvolve familiar product categories: TV, DVD, STB, PC

Are consumers really demanding “home servers” or “media hubs”?

Product InteroperabilityConsumers need confidence that devices will work togetherConsumer electronics that work “better together” with PCs

Modularity: Solutions that can be purchased as “separates” versus “solutions”

Allow consumers to re-use existing AV components

Form, Fit, and Finish: Attention to usability and detailBasic front panel control and status, without the remote controlWell-designed, uncluttered graphical user interfacesSimple, clean lines: A source of pride for people to display in their homes

Call To ActionCall To Action

Engineer fully High Definition capable platformsDesign beyond HD decoding; also Networking, Graphics

Multiple simultaneous standard and high-def streamsPlayback + Encoding + Transcoding + Serving

“PlaysForSure” compatibilityCodec profiles, Windows Media Connect, DVR-MS

Future Media Center Extender integration24-bit color, Alpha Blending, Hardware (HW) bitblt (render speed)

Secure content input/outputWindows Media Digital Rights Management (DRM), High Definition Multimedia Interface (HDMI)

Engineer now for next generation silicon, Engineer now for next generation silicon, components, platforms that support Microsoft’s components, platforms that support Microsoft’s home entertainment platforms and technologieshome entertainment platforms and technologies

Community ResourcesCommunity Resources

Windows Hardware and Driver Central (WHDC)www.microsoft.com/whdc/default.mspx

Technical Communitieswww.microsoft.com/communities/products/default.mspx

Non-Microsoft Community Siteswww.microsoft.com/communities/related/default.mspx

Microsoft Public Newsgroupswww.microsoft.com/communities/newsgroups

Technical Chats and Webcastswww.microsoft.com/communities/chats/default.mspx

www.microsoft.com/webcasts

Microsoft Blogswww.microsoft.com/communities/blogs

Additional ResourcesAdditional Resources

Windows Media 9 Series overviewhttp://www.microsoft.com/windows/windowsmedia/technologies/overview.aspx

Getting Started with Windows Media DRMhttp://www.microsoft.com/windowsmedia/drm

Digital Media Receivers/Windows Media Connecthttp://www.microsoft.com/windows/windowsmedia/devices/wmconnect/default.aspx

Related SessionsExecutive Viewpoint: Connectivity and the Future of Computing

Windows Media Connect and PlaysForSure for Network Devices

Windows Media DRM Device Porting Kit Review

Quality Windows Audio Video Experience (qWAVE) and Quality of Service

© 2005 Microsoft Corporation. All rights reserved.This presentation is for informational purposes only. Microsoft makes no warranties, express or implied, in this summary.