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What is a ‘meme’?

MEME (noun \ˈmēm\) - an idea, behaviour, style, or usage that spreads from person to person within a culture

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Who first used the word “meme”?

Meme is a term coined by RICHARD DAWKINS.

English evolutionary biologist, author and Professor at Oxford University

The term ‘Meme’ and its concept was first USED and DEFINED by Richard Dawkins in his book "The Selfish Gene," published in 1976.

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Defined the meme as “a unit of cultural transmission, or a unit of imitation and replication”.

Used the concept of memes for discussion of evolutionary principles in explaining the spread of ideas and cultural phenomena.

Examples of memes in his book: MelodiesRumoursCatch-phrasesFashion trendsthat move from mind as genes move from body to body.

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INTERNET MEMES

INTERNET MEME- is an idea, style or action which spreads, often as mimicry, from person to person via the Internet.

 Internet memes spread from person to person via: email, instant messaging, forums, blogs, social networks, email, or news sources. 

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Timeline of the Internet

The Internet Meme Phenomenon was in full swing in 2001

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Early internet memes

DANCING BABY - 1996

Early internet memes

Hampster Dance – 1998

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Early internet memes

All your base are belong to us- 2000

Modern day internet memes

Many modern internet memes:

are images using impact font on both the top and bottom of the image. have characters with a background story, and are typically in the same general situation in every meme.

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Some memes don’t have words at all!

Lolcats

LOLcats

Planking

Bad Luck Brian

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Lazy college senior

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WELL,IT IS