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  • 8/2/2019 Highlights 2

    1/13

    2011 Highlights

  • 8/2/2019 Highlights 2

    2/13

    Expanding the Foothold in the Field:Join TogetherLaunches

    On April 4, The Partnership at Drugfree.organnounced that Join Together, a leader inbringing effective drug and alcohol preventionand treatment programs to communitiesnationwide, became part of our organization.

    Providing the latest news and headlines,research briefs, original in-depth reporting andfeatured commentaries on drug and alcoholissues free to more than 50,000 subscriberseach week, Join Togetheralso operates widelyused self-screening and brief interventionwebsites. The service can be found atdrugfree.org/jointogetherand individuals cansign up to receive the JT Dailyor JT WeeklyeNewsletters at drugfree.org/enewsletters.

    http://www.drugfree.org/jointogetherhttp://www.drugfree.org/jointogetherhttp://www.drugfree.org/enewslettershttp://www.drugfree.org/enewslettershttp://www.drugfree.org/enewslettershttp://www.drugfree.org/jointogetherhttp://www.drugfree.org/jointogetherhttp://www.drugfree.org/jointogether
  • 8/2/2019 Highlights 2

    3/13

    Illuminating Research:National Study Confirms Teen Drug Use

    Trending in Wrong Direction

    Following a decade of steady declines, the22nd annual Partnership Attitude TrackingStudy (PATS) indicated that teen drug andalcohol use is headed in the wrong direction,with marked increases in teen use ofmarijuana and Ecstasy over the past three

    years.

    The most recent data from the nationallyprojectable PATS study also underscoredalarming patterns in early adolescent alcoholuse and found that teens view drinkingalcohol even heavy drinking as less risky

    than using other substances.

    The study, which surveyed more than 2,500teens and 800 parents, was sponsored byMetLife Foundation and received notablepress coverage.

    http://www.google.com/url?q=http://www.drugfree.org/join-together/addiction/national-study-confirms-teen-drug-use-trending-in-wrong-direction&sa=U&ei=RIXeTt2CLITq0gGH4eGoBw&ved=0CAwQFjAE&client=internal-uds-cse&usg=AFQjCNF_wfRqG0XFyTAIPXElQDepytGROghttp://www.google.com/url?q=http://www.drugfree.org/join-together/addiction/national-study-confirms-teen-drug-use-trending-in-wrong-direction&sa=U&ei=RIXeTt2CLITq0gGH4eGoBw&ved=0CAwQFjAE&client=internal-uds-cse&usg=AFQjCNF_wfRqG0XFyTAIPXElQDepytGROghttp://www.google.com/url?q=http://www.drugfree.org/newsroom/in-the-news-our-research-on-teen-drug-and-alcohol-use-behavior&sa=U&ei=boXeTpO5PKHj0QHHo7SXBw&ved=0CAQQFjAAOAg&client=internal-uds-cse&usg=AFQjCNGtPeMyVSHCLkKkYyuSDc2Kqm-dZAhttp://www.google.com/url?q=http://www.drugfree.org/newsroom/in-the-news-our-research-on-teen-drug-and-alcohol-use-behavior&sa=U&ei=boXeTpO5PKHj0QHHo7SXBw&ved=0CAQQFjAAOAg&client=internal-uds-cse&usg=AFQjCNGtPeMyVSHCLkKkYyuSDc2Kqm-dZAhttp://www.google.com/url?q=http://www.drugfree.org/join-together/addiction/national-study-confirms-teen-drug-use-trending-in-wrong-direction&sa=U&ei=RIXeTt2CLITq0gGH4eGoBw&ved=0CAwQFjAE&client=internal-uds-cse&usg=AFQjCNF_wfRqG0XFyTAIPXElQDepytGROghttp://www.google.com/url?q=http://www.drugfree.org/join-together/addiction/national-study-confirms-teen-drug-use-trending-in-wrong-direction&sa=U&ei=RIXeTt2CLITq0gGH4eGoBw&ved=0CAwQFjAE&client=internal-uds-cse&usg=AFQjCNF_wfRqG0XFyTAIPXElQDepytGROg
  • 8/2/2019 Highlights 2

    4/13

    Successful Education Programs:Study Demonstrates Effectiveness of Parents360 Program

    A new study demonstrated the effectivenessof Parents360, a prevention program thateducates and equips parents and othercaregivers to be better able to deal with theirteens on drug and alcohol issues.

    This groundbreaking study revealed that testgroup parents had significantly greaterincreases in the important measures ofknowledge of substance abuse and relatedresources, and in confidence in their ability tocommunicate with their teens on this issue,than did control group parents.

    Mike Townsend, EVP and Director ofCommunity Education Programs, discussesthe findings.

    http://www.pact360.org/parents360http://aurora/Public%20Affairs/Year%20in%20Review/2011/new-drug-and-alcohol-prevention-program-proven-successful-in-helping-parents-talk-with-their-kidshttp://www.youtube.com/watch?v=6OUYFYAkuJohttp://www.youtube.com/watch?v=6OUYFYAkuJohttp://aurora/Public%20Affairs/Year%20in%20Review/2011/new-drug-and-alcohol-prevention-program-proven-successful-in-helping-parents-talk-with-their-kidshttp://www.pact360.org/parents360
  • 8/2/2019 Highlights 2

    5/13

    New Facebook Forum:Meet The Parents Hour

    Meet The Parents Hour, a new social mediaevent, made its debut in 2011. The eventfeatures a live chat and Q&A session hostedon our Facebook page.

    These bi-monthly events provide an online

    forum where parents and others interested indiscussing substance abuse and addictioncan connect, share and learn about ourimportant health issue in real time.

    Meet The Parents Hour has featured momsand dads, siblings of those who have faced

    addiction and individuals in recovery, allsharing their stories and personal insightswith our growing Facebook community.

    https://www.facebook.com/partnershipdrugfree?sk=wallhttp://www.drugfree.org/newsroom/join-me-for-live-facebook-chat-and-insights-on-recovery-and-parentinghttp://www.drugfree.org/newsroom/join-me-for-live-facebook-chat-and-insights-on-recovery-and-parentinghttps://www.facebook.com/partnershipdrugfree?sk=wall
  • 8/2/2019 Highlights 2

    6/13

    Support, Courage and Hope:You Are Not Alone Campaign

    This year, we launched a new,transformative campaign calling on all thoseaffected by addiction individuals, families,communities and organizations to comeforward and help our kids in need.

    You Are Not Alone comes to life in acollection of stories, each one a message tofamilies of the 11 million teens or youngadults who are struggling with substanceabuse. This public storytelling bringstogether the millions who have been directly

    impacted by addiction with those familieswho currently have a teen who needs help.

    http://www.drugfree.org/youarenotalonehttp://www.youtube.com/youarenotalonehttp://www.youtube.com/youarenotalonehttp://www.drugfree.org/youarenotalone
  • 8/2/2019 Highlights 2

    7/13

    New, Direct Service for Parents:The Bilingual Parents Toll-Free Helpline Goes Live

    We were thrilled to launch a new, first-of-its-kind, bilingual helpline this September,specifically for parents and caregivers ofteens/young adults who are struggling with

    drug and alcohol addiction.

    The Parents Toll-Free Helpline 1-855-DRUGFREE (1-855-378-4373) is staffed bysocial workers with practical experience insubstance abuse prevention and treatment.

    These specialists offer direct services andexpert advice to help parents plan a course ofaction for teens who are facing substanceabuse.

    http://www.drugfree.org/join-together/addiction/new-parent-helpline-provides-support-resources-for-teen-substance-abusehttp://www.drugfree.org/join-together/addiction/new-parent-helpline-provides-support-resources-for-teen-substance-abusehttp://www.drugfree.org/join-together/addiction/new-parent-helpline-provides-support-resources-for-teen-substance-abusehttp://www.drugfree.org/join-together/addiction/new-parent-helpline-provides-support-resources-for-teen-substance-abuse
  • 8/2/2019 Highlights 2

    8/13

    New, Powerful Video:Families Stories of Teen Addiction

    Together with Moo Studios, ConsulateFilm Editing and director Pamela Hanson,The Partnership at Drugfree.orgdeveloped a poignant, brief documentaryvideo highlighting the true stories ofpeople who have faced teen

    addiction. Those featured speak candidlyabout their experience with substanceabuse some are in recoverythemselves, others have helped friends orfamily members recover and some havelost loved ones to the disease.

    Watch the video and share with friends. Itsheds light on a disease that is too oftenkept in the dark.

    http://www.drugfree.org/newsroom/have-you-been-touched-by-addictionhttp://www.drugfree.org/recoverhttp://www.drugfree.org/newsroom/have-you-been-touched-by-addictionhttp://www.youtube.com/watch?v=bWXR3AqZEO4&feature=player_profilepagehttp://www.youtube.com/watch?v=bWXR3AqZEO4&feature=player_profilepagehttp://www.drugfree.org/newsroom/have-you-been-touched-by-addictionhttp://www.drugfree.org/recoverhttp://www.drugfree.org/newsroom/have-you-been-touched-by-addiction
  • 8/2/2019 Highlights 2

    9/13

    Support Across the Country:New Parent Ambassador Program

    This year, we kicked off our new ParentAmbassador Program. Our Parent Ambassadorsform a network of parents who volunteer their timeto inspire and provide help and hope to otherparents who are struggling with the issue of teenaddiction.

    There are currently 20 Parent Ambassadors, andeach and every one of them has been impacted byaddiction in some way whether they have lost achild to substance abuse or are currently helpingtheir teen through recovery.

    This unique group of individuals works together tomentor and support parents across the country.

    When I was asked to be

    a Parent Ambassador, it

    was not a hard decision.

    I was being asked to help

    those parents out of aviolent storm. I was

    being asked to be one of

    the people to help other

    parents, just as I was

    helped a few years

    before. What an honor.

    -Ron Grover, Parent

    Ambassador

  • 8/2/2019 Highlights 2

    10/13

    A New Perspective on Teen Addiction:Emotional Drugs PSA Campaign

    Parents emotions avoidance,fear, enabling, shame are just aspowerful and dangerous as drugs,and they can prevent even the mostwell-intentioned parent from taking

    action and addressing their childssubstance use.

    Directed by Phil Joanou, Jr., theson of one of the foundingmembers of The Partnership at

    Drugfree.org, this documentary-style campaign flips the perspectivefrom a parent to a teen, as they testthe boundaries of their parentstolerance.

    http://www.youtube.com/watch?v=rd0h15GKVe8&feature=player_profilepagehttp://www.youtube.com/watch?v=rd0h15GKVe8&feature=player_profilepage
  • 8/2/2019 Highlights 2

    11/13

    Innovative Resources for Families:Time To Get Help Website Revamped

    This year we redesigned Time To Get Help,our online community for parents of teensand young adults in crisis and facing achilds addiction. The new homepagepresents an engaging approach

    highlighting personal stories from Time ToGet Help community members, now morethan 1,000 strong.

    The website also now includescomprehensive eBooks on intervention and

    treatment, along with downloadableworksheets and checklists to fit theindividual needs of families who are atdifferent stages in the process of gettinghelp for their teens.

    http://www.drugfree.org/timetogethelphttp://www.drugfree.org/timetogethelphttp://www.drugfree.org/timetogethelphttp://www.drugfree.org/timetogethelp
  • 8/2/2019 Highlights 2

    12/13

    In Communities and on the Field:2011 Commissioners Play Healthy Award Winners

    Susan Mayberry, a youth coach and teacherfrom Overland Park, Kansas and CarlosUmana, a teen athlete from El Paso, Texas,were honored by The Partnership atDrugfree.org and Major League Baseball, withthe second annual Commissioners Play

    Healthy Awards. The award recipients wererecognized at our annual gala at TheWaldorf=Astoria in New York City.

    The winners were chosen by a panel of parents,coaches and industry professionals based ontheir spirit of teamwork, dedication and

    leadership on and off the playing field. Each ispassionately committed to fair and drug-freecompetition and strives to educate theircommunity about the risks of drug and alcoholabuse.Learn more about Play Healthy.

    Pat Russo of The Partnership at Drugfree.org,Carlos Umana, Susan Mayberry and David James

    of MLB

    http://www.drugfree.org/newsroom/major-league-baseball-and-the-partnership-at-drugfree-org-present-second-annual-commissioners-play-healthy-awardshttp://www.drugfree.org/newsroom/major-league-baseball-and-the-partnership-at-drugfree-org-present-second-annual-commissioners-play-healthy-awardshttp://www.drugfree.org/newsroom/the-partnership-at-drugfree-org%E2%80%99s-25th-anniversary-gala-raises-nearly-2-millionhttp://playhealthy.drugfree.org/http://playhealthy.drugfree.org/http://www.drugfree.org/newsroom/the-partnership-at-drugfree-org%E2%80%99s-25th-anniversary-gala-raises-nearly-2-millionhttp://www.drugfree.org/newsroom/major-league-baseball-and-the-partnership-at-drugfree-org-present-second-annual-commissioners-play-healthy-awardshttp://www.drugfree.org/newsroom/major-league-baseball-and-the-partnership-at-drugfree-org-present-second-annual-commissioners-play-healthy-awards
  • 8/2/2019 Highlights 2

    13/13

    Celebrating Our Work for Families:25th Anniversary Gala

    We hosted our 25th Anniversary Gala at TheWaldorf=Astoria in New York City, an annual eventto gather and show gratitude to those who supportour important work and have been instrumental inhelping us reach families in need. In attendancewere more than 550 distinguished guests and

    friends, and $2 million was raised for our cause.

    Hosted by CBS Evening News anchor ScottPelley, gala honorees included The New YorkTimes Company, Home Box Office (HBO) andGroupMs Irwin Gotlieb. Actor and author MelissaGilbert, The Partnership at Drugfree.orgs nationalspokesperson, also shared personal insight andfamily stories, and our guests were treated to aspecial performance by country music artist,Hannah Michelle Weeks.

    http://www.drugfree.org/newsroom/melissa-gilbert-is-new-celebrity-champion-for-the-partnership-at-drugfree-orghttp://www.drugfree.org/newsroom/melissa-gilbert-is-new-celebrity-champion-for-the-partnership-at-drugfree-orghttp://www.drugfree.org/newsroom/the-partnership-at-drugfree-org-welcomes-country-music-artist-hannah-michelle-weeks-as-ambassador-to-causehttp://www.drugfree.org/newsroom/the-partnership-at-drugfree-org-welcomes-country-music-artist-hannah-michelle-weeks-as-ambassador-to-causehttp://www.drugfree.org/newsroom/melissa-gilbert-is-new-celebrity-champion-for-the-partnership-at-drugfree-orghttp://www.drugfree.org/newsroom/melissa-gilbert-is-new-celebrity-champion-for-the-partnership-at-drugfree-org