1. Introduction Ayumu AIZAWADeveloper Marketing Advocate Heroku Inc

2. Safe Harbor: Safe harbor statement under the Private Securities Litigation Reform Act of 1995:This presentation may contain forward-looking statements that involve risks, uncertainties, andassumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, theresults of salesforce.com, inc. could differ materially from the results expressed or implied by theforward-looking statements we make. All statements other than statements of historical fact couldbe deemed forward-looking, including any projections of product or service availability, subscribergrowth, earnings, revenues, or other nancial items and any statements regarding strategies or plansof management for future operations, statements of belief, any statements concerning new, planned,or upgraded services or technology developments and customer contracts or use of our services.The risks and uncertainties referred to above include but are not limited to risks associated withdeveloping and delivering new functionality for our service, new products and services, our newbusiness model, our past operating losses, possible uctuations in our operating results and rate ofgrowth, interruptions or delays in our Web hosting, breach of our security measures, the outcome ofintellectual property and other litigation, risks associated with possible mergers and acquisitions, theimmature market in which we operate, our relatively limited operating history, our ability to expand,retain, and motivate our employees and manage our growth, new releases of our service andsuccessful customer deployment, our limited history reselling non-salesforce.com products, andutilization and selling to larger enterprise customers. Further information on potential factors thatcould affect the nancial results of salesforce.com, inc. is included in our annual report on Form 10-Q for the most recent scal quarter ended April 30, 2011. This documents and others containingimportant disclosures are available on the SEC Filings section of the Investor Information section ofour Web site.Any unreleased services or features referenced in this or other presentations, press releases or publicstatements are not currently available and may not be delivered on time or at all. Customers whopurchase our services should make the purchase decisions based upon features that are currentlyavailable. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.

3. Ayumu Aizawa @ayumin Developer Marketing, Advocate Heroku Evangelist at Salesforce.comEnterprise system architect at Accenture Ruby committer 2009-2011 RubyKaigi organizer

4. What is Heroku? Heroku provides a platform as a service (PAAS) for building, deploying, and running cloud apps using Ruby. The architecture of our platform includes tools for deployment and management, a runtime for scalability, fault tolerance, and an add- ons system for extending the capabilities of our platform.

5. Feature Forget Servers Run Anythig See Everything Managed & Trust

6. 12 Factor App The 12 Factor methodology can be applied to apps written in any programming language, and which use any combination of backing services (database, queue, memory cache, etc). http://www.12factor.net

7. Heroku in Japan Heroku just hired evangelist in Japan. He will ... - hold Heroku Meetup bimonthly. - hold Heroku Workshop each Q. - have many Heroku sessions at 3rd partys conferences/workshop. - tweet information via @herokujp.

8. Agenda Heroku Toolbelt Java on Heroku Heroku Postgres Heroku API

9. Heroku Toolbelt Heroku Toolbelt http://toolbelt.heroku.com Java on Heroku Heroku Postgres Heroku API

10. Heroku Toolbelt http://toolbelt.heroku.com

11. Java on Heroku Heroku Toolbelt Java on Heroku http://java.heroku.com Heroku Postgres Heroku API

12. Java on Heroku http://java.heroku.com

13. Heroku Postgres Heroku Toolbelt Java on Heroku Heroku Postgres http://postgres.heroku.com Heroku API

14. Heroku Postgres http://postgres.heroku.com

15. Heroku API Heroku Toolbelt Java on Heroku Heroku Postgres Heroku API http://api-docs.hroku.com

16. Heroku API http://api-docs.heroku.com

17. Ruby Heroku Client http://github.com/heroku/heroku.rb

18. Thank youhttp://heroku.com