Heineken 180 Dagen Op Facebook
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8/3/2019 Heineken 180 Dagen Op Facebook
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Heineken
180 dagen op Facebook
Datum
6 Januari 2012
Versie
1.0
Auteur
Denis Doeland
Bronnen
Socialbakers Engagement Analytics
Dit inzicht is gerealiseerd door
DDMCAKeizersgracht 330-b1016 EZ Amsterdam
Telefoon: +31204272880
Email: [email protected]: @denisdoeland
Heineken 180 dagen op Facebook 2011 |
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Facebook Page Report
Time range: Jul 1, 2011 - Dec 31, 2011
Heineken
Key Performance Indicators
Growth Rate
3 171 834
(171 %)
Page Score
62 % (4 %)
Average ER
0,10 % (0,03 %)
Country Reach
N/A
Total Fans Summary
Fans total
5 016 441
Change of Fans
3 172 253
Total Fans
http://analytics.socialbakers.com/page/28663/?time_from=01.07.2011&time_to=31.12.2011&group=wwwwww&totalFans=on&totalFansSummary=on&totalFansChart=on&fansGrowth=on&fansGrowthSummary=on&fansGrowthChart=on&storyTellers=on&storyTellersSummary=on&storyTellersChart=on&dowFansGrowth=on&dowFansGrowthSummary=on&dowFansGrowthChart=on&weekFansGrowth=on&weekFansGrowthSummary=on&weekFansGrowthChart=on&pagePosts=on&pagePostsSummary=on&pagePostsChart=on&userPosts=on&userPostsSummary=on&userPostsChart=on&postTypes=on&postTypesSummary=on&postTypesChart=on&latestPosts=on&topPosts=on&engagement=on&engagementSummary=on&engagementChart=on&totalEr=on&erTypes=on&erTypesSummary=on&erTypesChart=on&hourInteractions=on&hourInteractionsSummary=on&hourInteractionsChart=on&hourDowEr=on&interactions=on&interactionsSummary=on&interactionsChart=on&likesComments=on&typeInteractions=on&typeInteractionsSummary=on&typeInteractionsChart=on&responseRate=on&responseRateSummary=on&responseRateChart=on&responseTimeBlock=on&responseRateQ=on&responseRateQSummary=on&responseRateQChart=on&responseTimeQ=on&button_export=1 -
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Fan Growth Summary
Max Change of Fans on
Sep 02,2011
34 228
Low change on
Jul 19,2011
3 229
Avg. Change per Week
121 542
Fan Growth
People Talking About Summary
People talking about weekly
162 650 (13 881)
Minimum of weekly people talking
about on
Dec 14,2011
122 070
Maximum of weekly people talking
about on
Dec 22,2011
182 098
People Talking About
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Fan Growth by Week Day
Summary
Mon
447 485
Tue
449 411
Wed
460 796
Thu
479 456
Fri
483 470
Sat
434 173
Sun
416 281
Fan Growth by Week Day
Fan Growth by Week Summary
Week 27
44 222
Week 28
48 734
Week 29
56 873
Week 30
107 947
Week 31
99 603
Week 32
139 071
Week 33
125 919
Week 34
116 798
Week 35
156 054
Week 36
151 857
Week 37
125 390
Fan Growth by Week
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Week 38
139 118
Week 39
137 592
Week 40
137 776
Week 41
158 488Week 42
186 329
Week 43
176 348
Week 44
180 557
Week 45
163 867
Week 46
110 011
Week 47
111 695
Week 48
83 464
Week 49
83 652
Week 50
118 435
Week 51
109 903
Week 52
90 400
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Posts Made by Admin
Summary
Total posts
122
Avg. posts per Week
5
Max posts on
Nov 13,2011
13
Posts Made by Admin
Posts Made by Fans Summary
Total posts
9 388
Avg. posts per Week
361
Max posts on
Dec 23,2011
120
Posts Made by Fans
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Published Post Types by Admin
PHOTO
34 (16,92 %)
ALBUM
6 (2,99 %)
LINK
16 (7,96 %)
ACTIVITY
134 (66,67 %)
STATUS
11 (5,47 %)
Published Post Types by Admin
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Latest posts
Sat Dec 31,2011 12:13Happy New Year, to the first sunrise of 2012. Share your first #mysunrise moment with theworld. http://bit.ly/mysunriseDetail
Post type: photoER: 0,12Likes / Comments: 5 561 / 289
Fri Dec 30,2011 22:49
Detail
Post type: activityER: N/ALikes / Comments: 0 / 0
Wed Dec 28,2011 16:00Heineken's very own Yin and Yang? Create and connect #yourfuturebottle design in ourcompetition http://on.fb.me/LtdEdDetail
Post type: photoER: 0,14Likes / Comments: 6 702 / 366
Tue Dec 27,2011 15:04A great track for a great night. Celebrate until the break of dawn in moderation with theAudrey Napoleon track #mysunrise http://bit.ly/uLJEozDetail
Post type: linkER: 0,06Likes / Comments: 2 922 / 109
Fri Dec 23,2011 15:23All this bottle wants for Christmas is you. Enter our bottle design competition.http://on.fb.me/LtdEdDetail
Post type: photoER: 0,15Likes / Comments: 7 103 / 298
Wed Dec 21,2011 18:07
Light up the longest night of the year.Detail
Post type: photo
ER: 0,13Likes / Comments: 6 136 / 290
Mon Dec 19,2011 15:08@AnibalBalera experience sounds like one for the books. Tweet your amazing #mysunrisephoto or experience and put yourself on the My Sunrise map http://on.fb.me/mysunriseDetail
Post type: photoER: 0,13Likes / Comments: 5 941 / 305
Mon Dec 19,2011 12:15
Detail
Post type: activityER: N/ALikes / Comments: 0 / 0
Fri Dec 16,2011 19:02Time to say sade to Flavia from Sao Paolo the 500,000th person through the doors of theHeineken Experience in Amsterdam in 2011.Detail
Post type: photoER: 0,06Likes / Comments: 2 760 / 202
Thu Dec 15,2011 19:20
Detail
Post type: activityER: N/ALikes / Comments: 0 / 0
http://facebook.com/7174672354/posts/10150497896237355http://facebook.com/7174672354/posts/10150496729397355http://facebook.com/7174672354/posts/10150492200882355http://facebook.com/7174672354/posts/225949334148104http://facebook.com/7174672354/posts/10150482100382355http://facebook.com/7174672354/posts/10150478396842355http://facebook.com/7174672354/posts/10150474120077355http://facebook.com/7174672354/posts/10150473873762355http://facebook.com/7174672354/posts/10150468775217355http://facebook.com/7174672354/posts/10150466908252355http://facebook.com/7174672354/posts/10150466908252355http://facebook.com/7174672354/posts/10150468775217355http://facebook.com/7174672354/posts/10150473873762355http://facebook.com/7174672354/posts/10150474120077355http://facebook.com/7174672354/posts/10150478396842355http://facebook.com/7174672354/posts/10150482100382355http://facebook.com/7174672354/posts/225949334148104http://facebook.com/7174672354/posts/10150492200882355http://facebook.com/7174672354/posts/10150496729397355http://facebook.com/7174672354/posts/10150497896237355 -
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Most favorite posts
Fri Oct 28,2011 15:00Happy scary hour! Mouahahaha!Detail
Post type: photoER: 0,41Likes / Comments: 15 952 / 543
Fri Aug 05,2011 15:00Have you seen this?Detail
Post type: photoER: 0,28Likes / Comments: 5 696 / 496
Fri Nov 11,2011 15:00
6 cheers for 11.11.11! Time to get your bartenders attention.Detail
Post type: photo
ER: 0,26Likes / Comments: 10 689 / 502
Thu Dec 01,2011 18:08Could you design the Heineken bottle of the future? Step this way http://on.fb.me/LtdEdDetail
Post type: photoER: 0,24Likes / Comments: 10 383 / 789
Fri Jul 08,2011 15:28What one thing can bring you together - and set you apart from the crowd?Detail
Post type: photoER: 0,24Likes / Comments: 4 242 / 364
Fri Nov 04,2011 15:00Creative recycling.Detail
Post type: photoER: 0,24Likes / Comments: 9 411 / 305
Fri Oct 14,2011 15:00Wheres your Heineken taking you?
Detail
Post type: photoER: 0,22
Likes / Comments: 7 148 / 721Fri Jul 01,2011 16:38An ace or a Heineken, what's your perfect serve?Detail
Post type: photoER: 0,22Likes / Comments: 3 597 / 413
Fri Nov 25,2011 15:55Bottoms up for Thanksgiving.Detail
Post type: photoER: 0,21Likes / Comments: 8 946 / 480
Thu Aug 04,2011 17:57That's dedication showing you'll go to extraordinary depths for a Heineken. Thanks forsharing Voluntaris.Detail
Post type: photoER: 0,20Likes / Comments: 4 079 / 230
http://facebook.com/7174672354/posts/10150375792772355http://facebook.com/7174672354/posts/10150275530757355http://facebook.com/7174672354/posts/10150395311712355http://facebook.com/7174672354/posts/10150434279627355http://facebook.com/7174672354/posts/10150248431737355http://facebook.com/7174672354/posts/178268802261770http://facebook.com/7174672354/posts/231909546866540http://facebook.com/7174672354/posts/10150242271822355http://facebook.com/7174672354/posts/10150421245567355http://facebook.com/7174672354/posts/241530225880730http://facebook.com/7174672354/posts/241530225880730http://facebook.com/7174672354/posts/10150421245567355http://facebook.com/7174672354/posts/10150242271822355http://facebook.com/7174672354/posts/231909546866540http://facebook.com/7174672354/posts/178268802261770http://facebook.com/7174672354/posts/10150248431737355http://facebook.com/7174672354/posts/10150434279627355http://facebook.com/7174672354/posts/10150395311712355http://facebook.com/7174672354/posts/10150275530757355http://facebook.com/7174672354/posts/10150375792772355 -
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Daily Engagement Rate
Summary
Avg. Engagement Rate
0,10 (-0,03 %)
Total Interactions
220 517
Facebook Likes
207 588 (94,14 %)
Facebook Comments
12 929 (5,86 %)
Engagement Rate
Evolution of Avg. Engagement Rate
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Most Engaging Post Types
Summary
PHOTO
0,14
ALBUM
0,06
LINK
0,06
STATUS
0,12
Most Engaging Post Types
Total Interactions by Hour
Summary
Most interactions
15:00 - 16:00
121 832 (54,69 %)
Least interactions
1:00 - 2:00
990 (0,44 %)
Total Interactions by Hour
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Engagement Rate by hour / week day
Daily Interactions Summary
Total Interactions on Page
220 517
Total likes
207 588 (94,14 %)
Total comments
12 929 (5,86 %)
Avg. Interactions per Week
8 328
Max Interactions on
Oct 28,2011
16 495
Interactions
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Facebook Likes and Comments
Interactions by Post Type
Summary
PHOTO
78,65 %
FB Likes
163 370 (94,20 %)
FB Comments
10 067 (5,80 %)
ALBUM
4,06 %
FB Likes
8 603 (96,02 %)
FB Comments
357 (3,98 %)
LINK
15,58 %
FB Likes
32 968 (95,99 %)
FB Comments
1 379 (4,01 %)
ACTIVITY
0,00 %
FB Likes
0
FB Comments
0
STATUS
Interactions by Post type
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1,71 %
FB Likes
2 647 (70,16 %)
FB Comments
1 126 (29,84 %)
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General Response Rate
Summary
Total posts
9 388
Responded posts
407 (4,34 %)
Most posts responded
12 - 24 hrs
109 (26,78 %)
Avg. Response Time
13 h 50 min
General Response Rate
General Response Time
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Response Rate for Questions
Summary
Total questions
1 252
Responded questions
161 (12,86 %)
Most questions responded
12 - 24 hrs
47 (29,19 %)
Avg. Response Time
14 h 39 min
Response Rate for Questions
Response Time for Questions