Guy Harvey Magazine Media Kit 2011

2011 Media Kit

The name Guy Harvey has become a cornerstone in the fishing, boating, and scuba

diving communities. His world-renowned marine life art has been sold through

prints and literally millions of shirts. Guy is a dedicated marine scientist, committed

conservationist and accomplished scuba diver. He has traveled the world on the

behalf of conservation and exploration. In the 20 years that the Guy Harvey brand

has existed, it has gained an intensely loyal fan base and has become a status

symbol among teens, college students, and young adults. Guy’s broad appeal has

continued throughout all ventures that his career continues to take him. His brand

continues throughout a broad audience and includes an extensive network of

licensed products including apparel, restaurants & gift shops, cell phone wallpaper,

wines, fine jewelry, outdoor furniture, and Maui Jim sunglasses.

tHe GUY HaRVeY BRaNd

The Guy Harvey Magazine is an award-winning magazine and the

official publication of the Guy Harvey brand. The magazine was

launched in 2010 and is published quarterly. The editorial focus is on

the Guy Harvey lifestyle, marine conservation, fishing, boating, scuba

diving, and adventure travel.

SPRING 2010$10.00

Kayak

Kona Blue& Aquaculture

Fishing

GUY HaRVeY MaGaZiNe

Contact Information:Guy Harvey MagazineP.O. Box 34075Pensacola, FL 32507Toll-Free: 888-275-2856

Fred Garth, [email protected]@guyharveymagazine.com

2011 Media Kit [email protected]

Issue 3 – Winter 2011Celebrity Interview – Gulf ScientistsPhoto Portfolio – Guy Harvey ArtConservation Spotlight – Oil Spill StudiesTravel Article – PanamaGear Head – Electric Outboard EnginesGuy Harvey Research Institute – Virgin Sharks

Issue 4 – Spring 2011Celebrity Interview – Juli GoldsteinPhoto Portfolio – Marc OcchioConservation Spotlight – Seafood SafetyTravel Article – PanamaGear Head – Green BoatsGuy Harvey Research Institute – Tiger Sharks

Issue 5 – Summer 2011Celebrity Interview – Jimmy BuffettPhoto Portfolio – Doug PerrineConservation Spotlight – Aquaculture – Part IITravel Article – Costa RicaGear Head – Eco-Friendly BoatsGuy Harvey Research Institute – Tagging Big Animals

Issue 6 – Fall 2011Celebrity Interview – WylandPhoto Portfolio – Guy HarveyConservation Spotlight – Overfishing/Sustainable SeafoodTravel Article – GalapagosGear Head – Fuel-Saving Devices for Boats

Guy Harvey Research Institute – Endangered Game Fish

editoRial caleNdaR 2011

Spreads from the Spring 2010 issue


GUY HaRVeY oNliNeThe Guy Harvey brand is well-represented online with multiple web sites dedicated to the various Guy Harvey endeavors. Each of these sites continues to educate the hundreds of thousands of Guy Harvey fans about the lat-est in ocean conservation and the world of Guy Harvey.

A sample of Guy Harvey web sites: GuyHarvey.com GuyHarveyOceanFoundation.org Guy Harvey Page on Facebook GuyHarveyart.com

245,000+Fans on Facebook

advertising space available for guyharveymagazine.com Banner Ad Get noticed first with your ad across the top of the Guy Harvey

Magazine site. These ads are sure to get noticed at 468px by 60px.

Each ad has a link to the ad sponsor’s website. These ads are $350

a month with a minimum 3 month contract. Contact us for package

pricing with other ads. Limited space available.

File formats accepted: jpg, gif, png


FILE REQUIREMENTS

- PDF - press quality PDFs. - CMYK color mode only- 300 dpi

BE SURE To chEck:

- PDF file created according to specs

- Correct ad size

- Correct bleed size (applicable only for full page ads)

- No type outside safe area

- Correct file naming

- We recommend converting fonts to curves whenever possible

BE SURE To INcLUdE:

- Low-Resolution PDF or JPG proof of ad

- Include all screen & printer fonts

FILE NAMING GUIdELINES

To avoid incorrect placements please follow these guidelines. Guy Harvey Magazine (and/or its assigns) does not take responsibility for wrong placement of ads that don’t follow these guidelines.

GH_JAN11_Nameofcompany_QPV.pdf 1) Magazine Specification: GH_ intended for ads in Guy Harvey Magazine

2) Separate Information with Underscores

3) Date for Issue the Ad will appear in: Specify by the first three letters of the month and the last digits of the year

4) Name of Your Company

5) Size and Orientation of Ad: Indicate size with abbreviations. (Eighth Page - EP, Quarter Page - QP, Half Page - HP, Full Page - FP, Full Page with Bleed - FPB) Indicate vertical ads with ‘V’ and horizontal ads with ‘H’.

PdF SUBMISSIoN GUIdELINES

Select File > Adobe PDF Presets > Define

Click New

Name the new PDF Preset and make the following selections:

GENERAL:

Compatibility: Acrobat 5 (PDF 1.4)

Optimize for Fast Web View: On

Leave all other options unchecked

COMPRESSION:

Color Images: Do Not Downsample

Compression: Automatic (JPG)

Image Quality: Maximum

Compress Text and Line Art: On

MARKS AND BLEED:

Crop Marks, Bleed Marks, Page Information: On

Use Document Bleed Settings: Off

For all ads except full page with bleeds, enter a .125 bleed

OUTPUT:

Color Conversion: No Color Conversion

ADVANCED:

Subset fonts when percent of character used is less than: 5%

SUMMARY:

This will show the selections made for the Print Preset.

Click OK and then click Done

FILE UPLoAd

Please upload ads to our FTP server.

FTP Server: ziws5.onyxlight.net

FTP Username: ghmupload

Password: TRdzdhCD

Go to Incoming Ads folder

Create a folder entitled the name of the company

Upload file to that new folder

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ad speciFicatioNs


Full Page (FPB)Trim Size: 9” x 10”

Bleed Size: 9.25” x 10.25”

1/2 Page

Vertical

Trim Size:

3.75” x 8.75”

1/4 Page

Vertical(QPV)

Trim Size: 1.75” x 8.75””

1/2 Page horizontal (hPh)

Trim Size: 4.25” x 7.75”

1/4 Page(QP)Trim Size:

3.75” x 4.25”

1/8 Page

Vertical(EPV)

Trim Size: 1.75” x 4.25”

1/8 Pagehorizontal (EPh)

Trim Size: 3.75” x 2”

Full Pagewithout bleed (FP)Trim Size: 7.75” x 8.75”

Ad SIZE - This is the finished size of the ad.

SAFE AREA - A minimum of .125” is needed on all sides of an ad (.25” for full page ads). All content, primarily important copy, should stay within the safe area.

AdVERTISING RATES

Size 1x 2x 4xFull Page $4000 $3750 $35001/2 page $2500 $2250 $20001/4th page $1500 $1250 $10001/8th page $850 $750 $650

Two page spread $7500Add 25% for back cover, 20% for other premium pagesDeduct 5% for BW ads. Deduct 2% for prepaid ads

BLEEd SIZE - This extra area is trimmed away but accommodates for margins when the magazine gets cropped. If the ad is delivered without the correct bleed, it has to be reduced in size and will run with a white borderline in the magazine. Bleed is plus 0.125” to the trim size on each side.

02/11


Guy Harvey Magazine Media Kit 2011

Entertainment & Humor

Transcript of Guy Harvey Magazine Media Kit 2011