GuestLife Monterey Bay

Monterey BayT H E P E N I N S U L A ’ S P R E S T I G E H O T E L R O O M M A G A Z I N E & T H E P R E M I E R V I S I T O R S G U I D E

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MEDIA KIT

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EDITORIAL MISSION

WHAT'S NEW FOR 2017

DISTRIBUTION & READERSHIP

HOTELS

ADVERTORIAL OPPORTUNITIES

ADVERTISING RATES

AD SPECIFICATIONS

AD SPECIFICATIONS/POLICIES

GUESTLIFE.COM

WEB BANNER ADVERTISING

WEB BANNERS & PREMIUM LISTINGS

GUESTLIFE APP

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TABLE OF CONTENTS

GUESTLIFE | monterey bay

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EDITORIAL MISSION

To give indispensable insider information so that travelers to the Monterey Bay Peninsula have unforgettable experiences. Through outstanding photography, insider knowledge, obsessive curation, and excellent editorial, GuestLife Monterey Bay is the definitive and trusted source on where to go and what to do.

This highly readable guide is a visitor’s first on-the-ground source of information after the bellman.

Visitors do not have to pick it up at a kiosk or front desk or purchase the magazine. It is bedside reading — already on the nighstand (unless a guest takes it home — in which case, it gets replaced).

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A Greatest Hits Guide for weekend visitors who need at-a-glance facts on shops, galleries, spas, wine-tasting rooms, golf courses, and hotels.

Cheat Sheets for easy reference on where to go to explore wine, art, golf, and outdoor adventures in the region.

The MB 25 for 2017, a compendium of must-trys while visiting the Monterey Bay Peninsula.

Treasured Maps, lay-of-the-land and lay-of-the-sea guides highlighting points of interest, kayak launches, and marinas, with an opportunity to sponsor the gateway fold.

It Takes Two, a romance roundup with a resource list of who to call for varying needs, like surprise engagements, anniversaries, flowers, and private dining.

The Ultimate Comeback gives guests (eager to return on business) ideas for corporate retreats.

Well-being Road Trips in Paradise highlights where to go and what to do for your well-being, featuring EV stations, mind/body workshops, yoga sites, cleanest air sites, best places to meditate, spa treatments, and shops that promote wellness.

Alongside this indispensable information will be opportunities for local and national brands to grow their business by showcasing what they do. When possible, ads are positioned next to corresponding editorial, for best results.

GuestLife Monterey Bay is published by one of the nation's most acclaimed media companies, Desert Publications Inc., publisher of award-winning titles such as Palm Springs Life magazine, Pebble Beach: The Magazine, and Newport Beach Visitors Guide.

WHAT'S NEW FOR 2017

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DISTRIBUTION & READERSHIP— Published for 40 years — Annual readership of 2.15 million visitors— Annual distribution of nearly 61,000— 15,500 hotels and vacation rentals— 500 professional offices throughout the region— 5,000 targeted to regional homes with HHI of $175,000— 40,000 to private aircraft passengers and at key visitor points

FORMATS

— In-room print magazine— Available in hardbound and soft cover— Online at GuestLife.com as a digital issue

DISTRIBUTION & READERSHIP

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HOTELS

As a benefit, the hardbound publication is placed and maintained in distinguished hotels, resorts, and inns.*

CARMELAdobe InnBriarwood InnCandle Light InnCarmel Bay View InnCarmel Country InnCarmel Garden Court InnCarmel Fireplace InnCarmel Forest LodgeCarmel Mission InnCarmel Oaks InnCarmel Resort InnCarmel River InnCarmel LodgeCarmel Town House LodgeCarmel Village InnCarmel Wayfarer InnCarriage House InnCasa de CarmelChateau de CarmelCoachman’s InnCobblestone InnColonial Terrace InnCrystal Terrace InnCypress InnDolphin InnEdgemere CottagesGreen Lantern InnHappy Landing InnHofsas HouseHorizon InnLamplighters InnL’Auberge CarmelLa Playa HotelLincoln Green InnLobos LodgeMission RanchMonte Verde InnNormandy InnThe Pine InnSandpiper Inn By The SeaSeaview InnSunset HouseSvengaard’s InnTally HoTradewinds CarmelVagabond’s House InnWayside Inn

CARMEL HIGHLANDSHyatt Carmel HighlandsTickle Pink Inn

PACIFIC GROVEAndril Fireplace CottagesAnton InnAsilomar Conference CenterBeachcomber InnBest Western MonarchBide-A-Wee Inn & CottagesBorg’s MotelButterfly Grove InnCentrella InnDeer Haven Inn & SuitesGatehouse InnGosby HouseGrand View InnGreen Gables InnBest Western The Inn and SuitesLighthouse Lodge Resort & SuitesLover’s Point InnMartine Bed & Breakfast InnOld Saint Angela InnOlympia LodgePacific Gardens InnPine Acres LodgeRosedale Inn Executive SuitesSea Breeze Inns & CottagesSeven Gables InnSunset InnThe Wilke’s Inn CARMEL VALLEYBernardus LodgeBlue Sky LodgeCarmel Valley LodgeCarmel Valley RanchCountry Garden InnHidden Valley Inn - Acacia LodgeLos Laureles LodgeQuail Lodge Resort & Golf Club

PEBBLE BEACHAvailable at concierge desks:Casa PalmeroThe Inn at Spanish BayThe Lodge at Pebble Beach

MONTEREYAmerica’s Best Value President’s InnBay Park HotelBayside InnBest Value Stage Coach Lodge MontereyBest Western Park Crest Inn

Best Western de Anza InnBest Western Monterey InnCannery Row InnCarmel Hill LodgeCasa Munras Hotel Casa Verde InnClarion HotelColton InnComfort Inn Carmel HillComfort Inn Monterey BayComfort Inn Monterey Peninsula AirportComfort Inn Monterey by the SeaComfort Inn MunrasDays InnDel Monte PinesEconoLodgeFireplace InnHilton Garden InnHotel 1110Howard Johnson Express InnHyatt Regency Monterey Hotel & SpaInterContinental The Clement MontereyInn by the BayJabberwock B & BLa Quinta InnLone Oak LodgeMariposa InnMarriott Hotel MontereyMerritt HouseMonterey Bay LodgeMonterey Bay Travel LodgeMonterey Beach ResortMonterey Express Inn / Rode Way InnMonterey Fireside LodgeMonterey Hotel, TheMonterey Plaza Hotel & SpaMonterey Surf InnMunras InnOld Monterey Inn Naval Postgraduate SchoolOtter InnPadre Oaks MotelPacific InnPark Lane, Classic Residence by HyattPortola Hotel & SpaPresident’s Inn on MunrasQuality Inn MunrasQuality Inn FremontRamada Limited MontereyRamada Limited Carmel Hill

Red Roof InnSan Carlos Days InnStage Coach LodgeThe StevensonSuper 8Super 8 Motel - MontereyVagabond InnVilla Franca Inn BIG SURBig Sur Glen Oaks MotelDeetjen’s Big Sur InnPfeiffer Big Sur LodgePost Ranch InnVentana Inn & Spa

MARINABest Western Beach Dunes InnComfort Inn & SuitesHoliday Inn ExpressLaguna LodgeOld Marina InnQuality Inn Monterey Beach DunesRamada MarinaWorld Mark Marina Dunes

SALINASBest Western John Jay InnLaurel InnMarriott Residence InnQuality Inn of Salinas

SEASIDEDiscovery Inn Embassy Suites Monterey BayHoliday Inn ExpressHoward Johnson Express InnGateway Lodge MotelMagic Carpet LodgeSandcastle InnThunderbird Motel

SANTA CRUZ, APTOS,CAPITOLA, MOSS LANDINGBabbling Brook InnBest Western Seacliff InnCaptain’s Inn at Moss LandingCapitola Venetian HotelInn at Depot HillMission InnSeascape Resort

*Sufficient copies of GuestLife are printed to replace original distribution. This guarantees full coverage of all rooms for the one-year period if books are damaged or missing.


ADVERTORIAL OPPORTUNITIES

RESTAURANTS AND BARS

Buy 2 or 4 pages to promote your place of business• Listing in Greatest Hits Guide• Listing in online Greatest Hits Guide at GuestLife.com• Listing in Advertisers Table of Contents• Listing in Restaurants Directory• PLUS: Laminated easel display copy

GALLERIES, ARTISTS, CREATORS

Buy 2 or 4 pages to promote your works• Listing in Greatest Hits Guide• Listing in online Greatest Hits Guide at GuestLife.com• Listing in Advertisers Table of Contents• PLUS: Embossed hard copy of GuestLife Monterey Bay

RETAILERS

Buy at least a 1/3 page, 4-color ad• Participate in our Fashion section: An editorial arrangement of chic merchandise from your store• Listing in Greatest Hits Guide• Listing in online Greatest Hits Guide at GuestLife.com• Listing in Advertisers Table of Contents

EVENT SERVICES

Buy 2 pages to promote your event spaceLet readers know why a wedding or corporate event would be top notch using your facilities.

• Participate in our Scouting for Sites section• Listing on GuestLife.com• Listing in Advertisers Table of Contents

SPAS, WELLNESS SHOPS, TREATMENTS

Buy 2 pages to promote your servicesLet readers know about what you offer.

• Participate in our Road to Wellness advertorial section• Listing in Greatest Hits Guide• Listing on GuestLife.com• Listing in Advertisers Table of Contents

ADVERTISING CLOSE DATE: OCTOBER 28, 2016 | MATERIALS DUE : NOVEMBER 11, 2016

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The Sardine Factory

Every city has that one restaurant you can’t miss, where celebrities feel at home and every other guest feels like a celebrity. Since Oct. 2, 1968, The Sardine Factory has enjoyed that cachet. World leaders, sports

heroes, and entertainment icons have made a tradition of dining in our historic Cannery Row setting.

Award-winning chefs prepare delectable creations of the freshest, sustainable seafood and USDA Prime Dry Aged Beef. The signature Abalone Bisque was served by request at President Ronald Reagan’s inaugural dinners, and the Calamari Puffs are one of Rachael Ray’s favorites.

The Sardine Factory has been recognized with virtually every culinary award imaginable, including the Distinguished Restaurants of North America (DiRoNA) Award, AAA Four Diamond Award for “Best Seafood,” and American Culinary Foundation “Achievement of Excellence Award,” among many others. A choice from our 40,000-bottle wine collection complements any dish — after all, we won the “Best Wine List in America” award from Restaurant Hospitality magazine.

Our service is so warm and friendly you’ll feel like a regular, and after just one visit you will be.

The Sardine Factory hosts distinctive and unforgettable private events for the most discriminating guests. The Wine Cellar offers a once-in-a-lifetime symphony of food, wine, music, and service all orchestrated for the ultimate experience in private dining.

The Lounge’s live entertainment and affordable, flexible menu are a casual alternative to our other dining rooms.

Whether you’re planning a special occasion or a more casual night out with family and friends, The Sardine Factory is a must in Monterey.

THE BEST IN MONTEREY FOR MORE THAN 47 YEARS

The renowned Wine Cellar plays host to unforgettable private events.

Details Dinner: Sunday-Thursday 5 to 9:30 p.m., Friday and Saturday 5 to 10 p.m.

Lounge: Sunday-Thursday 5 to 10:30 p.m., Friday and Saturday 5 to 11 p.m.

Live entertainment Tuesday-Saturday starting at 5 p.m.

Complimentary valet parking.

Join us on Facebook: facebook.com/sardinefactory.

Twitter: twitter.com/sardine_factory.

Blog: Blog-sardinefactory.com.

701 Wave Street, Monterey, CA 93940 831-373-3775 www.sardinefactory.com

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ADVERTISING CLOSE DATE: NOVEMBER 11, 2016 | MATERIALS DUE : NOVEMBER 28, 2016

For more information, please contact your local sales representatives.


ADVERTISING RATES

AD SIZE ANNUAL MONTHLY PAYMENT

Full Page $8,340 $695

2/3 Page $6,985 $582

1/2 Page $5,210 $434

1/3 Page $4,170 $348

1/4 Page $3,650 $304

1/6 Page $2,845 $237

Cover 2 | inside front $12,505 $1,042

Cover 3 | inside back $10,420 $868

Cover 4 | back $14,070 $1,173

ADVERTORIALS

2-Page, 4-color $11,785 $982

4-Page, 4-color $21,215 $1,768

8-Page, 4-color $38,190 $3,183

BONUS All advertisers also receive a complimentary 85-word editorial listing in GuestLife Monterey Bay, which is also included on GuestLife.com.

Advertorial advertisers also have the affordable option of reprinting their advertorial as a magnificent 4-page stand-alone brochure.

PUBLISHER’S POLICIES GuestLife Monterey Bay determines editorial style, photography size, and cropping as well as overall design of formatted ads, bonus sections, and advertorials in a consistent editorial format. Logo types and other nonpictorial art may not be included.

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AD SPECIFICATIONS

MATERIAL SPECIFICATIONS Advertising must be submitted in digital format. All images and elements must be placed at 100% in CMYK to SWOP standards with a minimum resolution of 300 dpi (PSD, TIF, or JPEG).

MEDIA DVD or CD-ROM (ISO 9660 format). Media will be returned two weeks following the publishing date.

FILE FORMAT PDFx1a files only.

FTP UPLOADS Please go to our website atPalmSpringsLife.com, click on “Advertise” (located on the top navigator bar) and scroll down to “Advertiser FTP service” (just below “Upload Files”). This takes you to the login page. Ask your sales represen-tative for a username and password.

PROOFS Supplied ads are accepted with the understanding that the advertiser has provided a properly calibrated approved proof and will be forwarded to the press as a guide. If no proof is supplied, a color printout will be provided to the press. Please note that due to variations in monitors and printers, final printed color may not be an identical match. Halftone proofs are available to all advertisers, designers, or agencies up to 5 days after close date at $50 per page, plus shipping. Charges will be added to advertiser's first invoice. One complimentary change to proof is permitted. Thereafter, a $50 charge per change will be added.

PRINTING Web offset on 60-lb. coated free-sheet to SWOP standards. Dot variation of 4% per color (cyan, magenta, yel-low, and black) are within SWOP standards. Publisher is not liable for any color variations within SWOP standards.

DESIGN CONSIDERATIONS Hairline rules and reverse type (under 8 pt., particularly serif fonts) tend to fill in on press and are not recommended.

Black backgrounds in 4-color advertisements should have undercolor added: 40% cyan, 30% magenta, 30% yellow, 100% black.

OTHER SERVICES Full graphic design services are offered through Desert Grafics. Call 760-323-2739.

PUBLISHER’S POLICIES GuestLife Monterey Bay determines editorial style, photography size, and cropping as well as overall design of advertorials in a consistent editorial format. Logo types and other nonpictorial art may not be included.

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1/3 Sq 1/6V

Full Width 1/2 H

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1/2V

Full Length 2/31/3V

2-Page Spread w/Bleed 17" 11"

Trim Size 16-3/4" 10-3/4"

Live Matter - per page 7-3/8" 9-3/4"

Full Page w/Bleed 8-5/8" 11"

Trim Size 8-3/8" 10-3/4"

Trim Size - Hardbound Cover 8-7/8" 11"

Live Matter 7-3/8" 9-3/4"

2/3 Page Vertical 4-7/8" 9-7/8"

1/2 Page Vertical 4-7/8" 7-3/8"

1/2 Page Horizontal 7-3/8" 4-7/8"

1/3 Page Vertical 2-3/8" 9-7/8"

1/3 Page Square 4-7/8" 4-7/8"


1/4 Page Vertical 3-5/8" 4-7/8"

1/6 Page Vertical 2-3/8" 4-7/8"


ADVERTISING CLOSE DATE: NOVEMBER 11, 2016 | MATERIALS DUE : NOVEMBER 28, 2016

AD SIZE WIDTH DEPTH

AD SIZE SPECIFICATIONS/POLICIES

Preferred Position and Inserts Add 20% for preferred position. Insert and gatefold rates available upon request.Discounts Available Cash discount of 5% off net price if paid in full with contract or insertion order. No cash discount when paid on a monthly basis. Various discounts offered for multiple space buy commitments to Desert Publications’ many outstanding editions such as Pebble Beach: The Magazine, GuestLife editions, and Palm Springs Life. Your sales representative will provide details at your request.Copy Publisher reserves the right to refuse any advertisement and assumes no liability if, for any reason, it becomes necessary to omit any advertising.Closing and Cancellation Dates Published annually in January. Contract and insertion orders may not be cancelled after acceptance by publisher. GuestLife Monterey Bay is not responsible for accuracy of advertisements if changes are made after deadline. Advertisers may incur LATE/RUSH CHARGES of $200 for materials received after November 28, 2016.Guaranteed In-Room Distribution Sufficient copies of GuestLife Monterey Bay are printed to replace original hotel room distribution, guaranteeing full coverage of all rooms for a one-year period, when books are damaged or removed.


GUESTLIFE.COM

TRAVELERS STAY WIRED ON VACATION

51% are likely to bring a laptop computer on vacation

34% report they already have brought a laptop computer on vacation

45% of travelers gather trip information online while traveling

ONLINE ADVERTISER BENEFITS

Increased exposure Hundreds of thousands of visitors each month year-round, searching for information, products, and services.

Extended reach — regional, national, global Vacationers from across the United States, Europe, Asia, Mexico, and Central and South America.

Extended branding Adding online customer touch points with consistent messaging reinforces the print advertising and increases customer awareness.

Direct response from customers Direct link to website, email, and telephone contact allows customers to contact you 24 hours a day, 7 days a week.

Advanced targeting by category For a premium rate, ads can be targeted by editorial category.

Detailed daily reporting of campaign performance Advertiser-provided daily reports on how many people saw their ads and how many responded.

Update and edit premium listing content as often as you like Update your company info, description, and photos as often as you like. For example, restaurants can post their daily dinner specials. A Premium Listing is a full-page online interactive ad.

Source: Intel-sponsored survey conducted by Harris Interactive polled 2,547 Americans


WEB BANNER SPECIFICATIONS

DESCRIPTION SIZE PLACEMENT FILE SIZE LIMIT

Leaderboard 728px wide x 90px tall Top and Bottom 40K

Small Leaderboard 468px wide x 60px tall Top and Bottom 40K

Tower 120px wide x 600px tall Mid right of Editorial Pages 40K

Island 300px wide x 250px tall Middle of Editorial Pages 40K

“Rich Media” Contact us for details

WEB BANNER ADVERTISING RATES

IMPRESSIONS ONLINE CREATIVE 1X 6X 12X

50,000 All Ad Positions $1,050 $1,002 $948

40,000 Small Leaderboard, $840 $798 $756 Tower, Island (top and bottom of page)



WEB BANNER ADVERTISING


PREMIUM LISTINGS

Basic Listing | Free Promote your business to thousands of visitors

Name, address, contact info, and map

Indexed by city, category, and feature

Premium Listing | $25 Per Month

Includes a link directly to your website

Listing is highlighted to stand out in search results

Add photos, editorial, and business details

Update as often as you like

All features are available online 24/7. Credit card payments available.

SMALL LEADERBOARD 468PX BY 60PX | APPEARS TOP AND BOTTOM OF PAGES

LEADERBOARD 728PX BY 90PX | APPEARS AT TOP AND BOTTOM OF PAGES

ISLAND 300PX BY 250PXAPPEARS IN MIDDLE OF EDITORIAL PAGES

TOWER120PX BY 600PX

APPEARS IN MIDDLE OF RIGHT COLUMN OF PAGES

WEB BANNERS & PREMIUM LISTINGS

WEB BANNER SIZES


WEB BANNERS & PREMIUM LISTINGS GUESTLIFE APP

USERS CAN:

Locate your business with easy-to-use GPS one-touch mapping

Direct dial your business with one touch

Save and share your listing via social media

YOUR BUSINESS

Optimize your listing with photos, video, audio, and special offers

Drive visitors to your website

Deliver fresh and timely offers to users

THE GUESTLIFE APP 900 VALUE

Available on all platforms — is cross-promoted in print and online

Advertisers who purchase a 1/3 page, 4-color ad or larger will be featured for FREE on GuestLife App.

Ask about all of our digital and mobile app advertising options.


MIA JARICK831-917-3202 (cell)[email protected]

SHERRY ST. CLAIR831-206-4965 (cell)[email protected]

PUBLISHING / PRODUCTION: GuestLife Monterey Bay is a publication of Desert Publications Inc.760-325-2333

CONTACT INFORMATION

Monterey Bay

6/1/16

GuestLife Monterey Bay

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