GROWING A HEALTHY Thanks to our Sponsor FUTURE ...
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6/25/2015 1 68 th RECIPROCAL MEAT CONFERENCE GROWING A HEALTHY FUTURE: PERSPECTIVES ON THE LIVESTOCK AND MEAT INDUSTRIES RONNIE GREEN, PH.D., VICE PRESIDENT, AGRICULTURE AND NATURAL RESOURCES, HARLAN VICE HANCELLOR, INSTITUTE OF AGRICULTURE AND NATURAL RESOURCES, UNIVERSITY OF NEBRASKA 68 th RECIPROCAL MEAT CONFERENCE Thanks to our Sponsor Living in 2015, Thinking in 2050! Source: Food Economics and Consumer Choice (Simmons, 2013) 50 – +2B – 2X – 70 – +3B
Transcript of GROWING A HEALTHY Thanks to our Sponsor FUTURE ...
6/25/2015
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68th RECIPROCAL MEAT CONFERENCE
GROWING A HEALTHY FUTURE: PERSPECTIVES ON THE LIVESTOCK AND MEAT INDUSTRIES
RONNIE GREEN, PH. D. , V ICE PRESID ENT, AGRICULTURE AND NATURAL RESOURCES, HARLAN VICE HANCELLOR , INST ITUTE OF AGRICULTURE AND NATURAL RESOURCES, UNIVERSITY OF NEBRASKA
68th RECIPROCAL MEAT CONFERENCE
Thanks to our Sponsor
Living in 2015, Thinking in 2050!
Source: Food Economics and Consumer
Choice (Simmons, 2013)
50 – +2B – 2X – 70 – +3B
6/25/2015
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Competition for limited resources
Plant hardiness zones are shifting toward the poles
as the climate changes
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PCAST (Ag Research, Antibiotics) AGree Chicago Council on Global Affairs STEM Ag and Food Council Council on Competitiveness Foundation for Food and Ag Research NAAAS (Animal Ag / Science) NNMI (Food Factory of the Future)
http://www.naute.com/images/evolutionofman.jpg
In reality we must continue to evolve….
Living in 2015
“I believe and in my opinion”
has replaced“I know or the facts clearly prove”
Unlike know, believe covers a wide range of
credulity. Know is more constrained; its verity
must be demonstrable. Believe needs no more
than the statement “I believe” something to be
true, leaving it to the listener to supply the
factual base — no matter how slim or wobbly —
for where to place the belief on the continuum
that ranges from pure speculation to pure fact.
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Living in 2015
Disconnect from nature and nurture Radical lack of understanding of biology and science Lack of understanding of cause and effect Fiercely held anti-belief systems against:
BIG CORPORATE INDUSTRIAL / “BIG-AG” CAPITALISM/PROFIT/PROPERTY RIGHTS
Selective belief in science e.g. climate science vs biotechnology
Willingness to sacrifice human life for “beliefs” ANTI-VAXXERS FOOD SAFETY ANTI-TECHNOLOGY
Lack of understanding of animal well-being and health (particularly relative to human health)
Social elitism in place of freedom of choice
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Societal concerns on technology adoption Efficiency of nutrient utilization and gene expression Non-human use feed ingredients as alternatives Reduce sub-therapeutic antibiotic use Animal welfare and well-being capacity Geographically appropriate climate-change adaptive strategies Reduce greenhouse gas emissions Enhance biogeochemical recycling – i.e. water and fuel use Global ag development for animal protein production
Translating discovery
Into Innovation
Focus on Fundamental Discovery
How does the gut ecosystem
develop and function in individuals?
Host factors
Microbial factorsDietary factors
Translation
novel anti/pro-microbials
prebiotics and functional foods
animal breeding (markers)
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Innovation CampusPhase 1 Building – 350,000 sq. feet
UNL Dept. of Food Science and Technology!
Follow the action through the web cam
www.truelook.com/clients/tetrad-webcam/
Food Innovation
Center
Innovation Commons
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Greenhouse Phenomics
CenterPhenomics Summit
Oct. 15-16
And We Need to Work Globally!
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AFGHANISTAN (US DoD ADT), BRAZIL (USP-ESALQ, CAPES, BSMP), USAID (Middle East-North Africa, NASA Drought), RWANDA (Howard G. Buffett Foundation); TANZANIA
(CIRCLES), UNESCO-IHE, CHINA (Northwest A&F, IWHR, SAG, China Ag U), INDIA (IARI, MSSRF, JAIN, NIFTEM), VIETNAM (LMPPI, FUV-Harvard Kennedy School). INDONESIA
(Bogor, IAARD, USBI), TURKEY (Ataturk U)
J ANIM SCI 2013, 91:5427-5437
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