Use These 2 Highly Effective Strategies To

Build Your List In Any Niche.

Grow Your List Method 1: Ad Swaps & Solo Ads

Ad Swaps & Solo Ads

Highly effective way to build your list from scratch.

Fast way to build up your optin list.

Not used as much as it should be considering the power behind it.

Good for creating joint ventures and getting experience contacting others in

your niche.

Simple systems to implement.

Solo Ads

You pay someone with a list to promote your squeeze page for you.

The perfect and easy way to start building a list from scratch.

Prices can range from $30 to $1,000 or more for for solo ads. Most are under

$100 though!

Pricing Factors

Pricing will depend on several factors including:

Size of the list. (How Many Subscribers)

Quality of the list. (Active List or Safelist)

Guaranteed Clicks (Depends on Solo Ad Setup)

Who you are buying the ad from.

Work with your budget and gradually grow it as your income increases.

Adding Special Offer

Use a special offer after they sign up to your list to generate revenue from the

new subscribers.

A converting special offer will help offset the cost of the solo ad and may even

pay for it entirely!

It could even generate a profit for you!

Have a follow up or two for your special offer as well to generate more income

quicker to offset your advertising costs for a solo ad.

Solo Ad Benefits In Action

Here is an example using numbers of how a solo ad could benefit you with

growing your list and your profits.

Solo Ad Cost = $100

Traffic To Squeeze Page = 300 Visitors

Conversion of Squeeze Page = 30%

New Subscribers Generated = 90

Special Offer Price = $17

Special Offer Sales = 3

Instant Revenue Generated = $51

Solo Ad Benefits In Action

Follow Up Email Sales = 2 X $17 = $34 ($85 Total)

Average Subscriber = $0.50 Per Month (Could Be Higher)

Year Long Revenue = 90 Subscribers X $0.50 = $45/month

($45 X 12 = $540)

Total Profits From $100 Investment =

$540 + $85 = $625 - $100 = $525

You just made 5 Times Your Money Back!

Solo ad Process Overview

Find a list owner in your niche.

Contact list owner in your niche by email.

Get price quote on solo ad.

Send list owner your swipe copy.

Contact list owner for verification

Look at your results.

Rinse & Repeat

Finding Solo Ad List Owners

Article Directories (EzineArticles.com)

Online Forums

Clickbank Marketplace

Facebook Groups or Pages

Google or Yahoo Searches

Niche “I respect your privacy”

Weight loss “I respect your privacy”

Golf “I respect your privacy”

Article Directories

EzineArticles.com, GoArticles.com, ArticlesBase.com

Article Directories

Online Forums

Google Search Your Niche and Forum

Online Forums

Look for signature links that lead to websites.

Look for top contributors and posters and send them a private message or

email if they have a website.

Clickbank Marketplace

Browse products by your niche and contact product owner. Most of them have

a list that fits your niche!

Facebook groups Or Facebook Pages

Search for pages and groups in your niche. Contact the group owners through

Facebook messages.

Google Or Yahoo Searches

Search for your niche and “I respect your privacy.”

Contact them through email or a support desk link.

Approach To The The List Owner

Send an email stating the following:

You would like to pay them to send out an email on your behalf giving

away a free and valuable product to their subscribers.

Include a link to your free offer and also include the download page so

they can review it.

IMPORTANT TO ASK THE FOLLOWING:

“If you are interested what is your list size, how soon can my offer go

out, and what is your price for a solo ad blast?”

Finish up politely and say you wish to work with them soon.

Your Swipe Copy

This is super important to any solo ad campaign that you are a part of.

This is a copy of the email that you want the person to send out for you.

Also include subject lines for them to copy/paste.

You should have a few already written up and ready to be used so you just have

to copy and paste it to get it to the list owner you bought from.

Try to have a short version and a long version of each one of your swipe copies

to give your list owner an option. Everyone’s list will be different.

Your Final Email

Your swipe copy with possible subject lines.

Confirmation on the agreed upon date and time for them sending your offer

out.

Request for them to send you a follow up after the offer goes out.

Express your appreciation.

Be professional because people you buy solo ads from could be great JV

partners in the future.

Solo Ad Warning

Whoever you pay to do a solo ad for you should be someone that you have

checked out.

Get a screenshot of their subscriber proof if possible. Most people that are

honest will give you this since you are investing money with them.

Look up their name in niche forums.

If it looks too good to be true it probably is. Like if someone approaches you

with a solo ad to 100,000 people for $50 you need to be careful. Someone

with a list that size wouldn’t sell a solo spot for less than $500 or even $1,000.

Even if their list size checks out ask how they got the subscribers. A rented list

is no good to you for example.

Solo Ad Profitability

Make sure you seriously consider this as part of your list building activity.

Even if you are spending $50/month or $100/month you can be constantly

and consistently growing your list.

As your list grows you can take part an ad swaps which we will talk about next

to continue that list growth for you even further!

Ad Swaps

An ad swap is very similar to a solo ad except you don’t have to pay for it.

You “pay” for it by sending the list owner’s offer to your current list. In return

they send your offer to their subscribers.

This method really only works once you have around 200 to 500 subscribers.

So you can start with solo ads or other list building methods to grow your list

to that level.

You can do solo ads with less though as I have seen it done by several people.

Ad Swaps

An ad swap works great though because it doesn’t cost you any cash out of

pocket.

It does take time to find a great ad swap partner for you that will work with

you.

The effort is worth it though just like any other list building method.

There is a balance you will want to achieve though as you don’t want to do ad

swaps for any free give away product.

Make sure the product is of the highest quality possible to maintain credibility

with your list.

Ad Swaps

Apply the same methods for finding solo ad partners when going after possible

ad swap partners. You are reaching the same people.

The difference is you mention that you are looking to do an ad swap where you

promote their sign up page an exchange for them promoting your free offer.

Ask them what dates they are free to run the ad swap on and ask them to send

over their offer page and swipe copy for you to send out.

Ad Swap Keys

The key thing to ensure is that after you confirm the dates of the ad swap that

you queue up the offer in your autoresponder.

Set it up so you don’t forget.

Take a screen shot using Jing once you setup your offer to show them it is

queued up for the time and date specified.

This will encourage them to do the same if they haven’t done so already.

Making sure both parties get their offers out is most important with any ad

swap.

Ad Swap Matchup

Matching clicks or list size is something that will likely be asked from an ad

swap partner.

When you are brand new to this strategy you may want to look for people with

smaller lists and you can find them on forums, but just like solo ads don’t be

afraid to contact everyone with a list.

Sometimes a person with a list of say 10,000 people may do an ad swap for you

even if you have a list of 1,000 people. They would only send to a segment of

their list to match your list size.

This is completely fair and ethical.

Ad Swap MAtchup

Matching clicks is very difficult to do, but can be helpful to secure a good ad

swap partner.

You can mention that you are willing to match only up to a certain number of

clicks. Since you know what your list usually produces as far as clicks go per

email it is easy to do this.

You could say I will match up to 100 clicks. When you match this may mean

that you need to send out two times to match the clicks with the person who

has a slightly more responsive or larger list than you.

The key thing is that you are list building with this strategy overall.

Ad Swap Warning

Just like with solo ads be careful who you are dealing with to ensure you both

get benefits.

Most of the people you work with are good people though and someone you

can trust, but there are always a few that may not promote your offer after you

promoted their deal.

Use forums to research them and again if the ad swap seems too good than it

probably is.

A person with a list of 50,000 more than likely won’t swap with you if you

have a tiny list.

Ad Swap Warning

Before you agree completely to the swap make it a point to check out the link

and offer they are promoting to ensure it is of good quality.

They may have you promote a squeeze page offer or even a sales page. Just

check that the squeeze page delivers what it promises and look at the sales page

to ensure it doesn’t look to full of hype. Is it something you would look at.

Good credibility with your subscribers is more important than promoting a

bad experience to them. That is one of the few times you need to say no to a

list building opportunity.

Ad Swap Profitability

Here is an example using numbers of how an ad swap could benefit you with

growing your list and your profits.

Ad Swap Cost = 15 Minutes to Setup

Traffic To Squeeze Page = 150 Visitors

Conversion of Squeeze Page = 30%

New Subscribers Generated = 45

Special Offer Price = $10

Special Offer Sales = 3

Instant Revenue Generated = $30

Ad Swap Profitability

Follow Up Email Sales = 2 X $10 = $20 ($50 Total)

Average Subscriber = $0.50 Per Month (Could Be Higher)

Year Long Revenue = 45 Subscribers X $0.50 = $22.50/month

($22.50 X 12 = $270)

Total Revenues From Time Investment = $270/year

You just made a recurring income stream. Now repeat this!

Thank you For Joining

I want to than you for joining me on this training.

Now you know how important and powerful these two methods are for you.

The next step is to take action and start looking for solo ads and ad swaps if

you already have a list of subscribers or customers.

Try to do a solo ad and an ad swap at least once per month to keep fresh leads

coming onto your list at a consistent pace.

It is time to take action and start growing your list with ad swaps and solo ads

and reap the benefits later on for this highly effective strategy.