Global Mining Explosives - Procurement Market Intelligence Report 2016 - 2020
Global Digital Advertising Services - Procurement Market Intelligence 2016 to 2020
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Transcript of Global Digital Advertising Services - Procurement Market Intelligence 2016 to 2020
USA – CANADA – UK – CHINA – INDIA
Global Digital Advertising Services - Procurement Market Intelligence
2016-2020
USA – CANADA – UK – CHINA – INDIA
Scope of The Report• Market insights of the global digital advertising services market
• Supply insights of the global digital advertising services market
• Pricing insights of the global digital advertising services market
• Category essentials of the global digital advertising services market
• Cost drivers that will shape the supplier landscape
• Understanding the challenges faced by the procurement managers
• Analysis of the key procurement best practices to drive the
maximum benefits
• Supplier market landscape and future trajectory of the market
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Procurement Best Practices
Buyers should adopt systematic procurement practices that allow them to gain better control over service providers,
irrespective of the prevailing market conditions, as it will help them manage their expenses better and procure good-
quality service.
• Unbundling of services
• Achieving right blend of traditional and non-traditional firms
• Listing down and categorizing negotiation levers
• Promoting competitive bidding scenarios
Key Strategies
Global Digital Advertising Services - Procurement
Market Intelligence 2016-2020
USA – CANADA – UK – CHINA – INDIA
Procurement Challenges
Most organizations find it difficult to find suppliers that are capable of localizing content and providing maximum
ROI.
Key Challenges
• Identification and training of right personnel
• Estimation of ROI
• High degree of content customization
Read more: https://goo.gl/i2zpOy
Top Suppliers and Regions
Suppliers Regions
• GroupM
• Leo Burnett Worldwide
• BBDO
• BlueFocus Group
• OgilvyOne Worldwide
• Americas
• Europe
• APAC
• Middle East
and Africa
View Our Report: Global Digital Advertising Services - Procurement Market Intelligence 2016-2020
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