GEODEMOGRAPHY, ONOMASTICS & MEGACITIES - … · 3/26/2013 · GEODEMOGRAPHY, ONOMASTICS &...
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SMARTCITY : GEODEMOGRAPHY, ONOMASTICS & MEGACITIES A presentation at DataTuesday (Paris) 1 2013-03-26
Transcript of GEODEMOGRAPHY, ONOMASTICS & MEGACITIES - … · 3/26/2013 · GEODEMOGRAPHY, ONOMASTICS &...
SMARTCITY :
GEODEMOGRAPHY,
ONOMASTICS & MEGACITIES
A presentation at DataTuesday (Paris)
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2013-03-26
SmartCity? 2
Smart Cities of the Future (2012), Centre for Advanced Spatial Analysis - UCL
a city in which ICT is merged with traditional infrastructures, coordinated and integrated using new digital technologies
ways in which citizen groups, governments, businesses, and various of agencies can interact to understand the city and engage in the design and planning process.
Objective: to generate more efficient and equitable systems
Two projects with mutual benefits
Commercial agent
Large database : 9000+ sources
Media, Companies, Directors
Focus Russia/Belarus/Ukraine
Clients : AmbFr, DGA,CCIFR,IFRI...
Designer of innovative software
Text Mining/Data Mining
Analyse names, social networks
All alphabets/languages/places
Leads: InvestInX, Customs, MinDef
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Integrum has names NamSor sorts names
Тьерри
Thierry
蒂埃里
تييري
Onomastics?
The science of proper names
Names have meaning
Our goal :
to recognize name semantics in all languages and
cultures, with enough accuracy to make decisions
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Illustration : Experian (UK)
Asian Megacities: history repeating?
Strong economic growth
Rural exodus & cosmopolitanism need to manage populations diversity
Urbans and local elite
Rural migrants
Seasonal and illegal migrants
Expatriates (white collar migrants)
International tourist and businessmen
Moscow, Beijing, Shanghai, Dubai : Big Money Big Data (VK, Weibo, ...)
SmartCity: Can it be Smart AND Equitable ?
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Illustration – 2012 Greater Moscow
designed by Grumbach/Wilmotte
BRICS : a complex national identity 6
LatAm, India, China, Africa : even more complex ethnicity
Big Data even BIGGER, and growing : numeric identity +
Macro DataViz example
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Drilling down to geodemography
Geodemographic segmentation birds of a feather flock together
Neighborhoods = characteristics of the population which they contain
A commodity in mature markets, but what about the emerging markets?
Ex. PPP in Turkey
Static view vs. Dynamic view (Space & time)
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Illustration : Experian (UK, 2009)
Thank you ! Merci ! 9
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http://namesorts.com/
