GENRE: CONTEMPORARY RNB/POP.

CONVENTIONS OF THIS GENRE

• Key themes: This genre has a large scale. On one end of the scale, typical features such as love, youth, and heartbreak are portrayed, and on the other end of the scale, this genre features aspects such as rebellion, hedonism, sexual desire, lust, alcohol and drugs.

WHAT IS REPRESENTED?

• Voyeurism and the fragmentation of the female body is portrayed within this genre of music.

• Hedonism- this genre is both relaxed in content, and upbeat in music. Videos can either be entropic or redundant, depending on the style of the artists.

REDUNDANT: http://www.youtube.com/watch?v=ZR0v0i63PQ4

ENTROPIC: http://www.youtube.com/watch?v=e82VE8UtW8A

STYLEPARTY!

SEXUAL DESIRE

BLING

ALCOHOL

LUST DRUGS

BEDROOM ANTICS

BRIGHT LIGHTINGGREEN SCREEN

NIGHTCLUBSROMANCE

TRACKINGFASHIONCUT INS

CLOSE UPS SYNAESTHESIA

EXTREME CLOSE UPS

MUSCLES

HEELS CLEAVAGE

LIPSTICK

HOTPANTS

LINGERIEZOOMBEAUTY SALON